...Since the beginning of history, sexism has always been a prominent barrier between sexes. The notion that women are not on the same level as men has always been in existence. We see that even during the book of exodus this belief stems from the creation of Eve, through a rib of Adam. From scripture, Eve's roll was to be considered as a servant and a temptress, the sole reason why Adam ate the apple. Consequently Eve is blamed as being the reason mankind is not living in a paradise. Sexism has continued throughout ancient history and continues occur in our own environment to this day. Sexism is defined as the discrimination or hatred against people based on their gender rather then their individual merits. This is shown though a common modern day event; a girl cannot play in a hockey league because of her gender, similarly a male cannot be a part of many cheerleading squads because of his gender. There are many groups and movements that make this more aware to the public eye and help bring light to these issues but sexism will continue in our world as it has since the roots of mankind's creation. Sexism in its general usage is directed against females. A poll taken from a university in the states reported that 66% of the student body believed that males were the superior gender. Perhaps the grounds of this biased thinking is derived from older customs. In ancient Greece, dating back over twenty-five hundred years...
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...regards reverence and indebtness to him. I also acknowledge with a deep sense of reverence, my gratitude towards of my parents and member of my family, who has always supported me morally as well as economically. [Md. Nishat Alam] PREFACE As it is said ............"The theory without practice is lame and practice without theory is blind." obviously the theory and practice are two facts of same coin, or in other way theory and practices complementary and supplementary to each other. And of course these two embody the real knowledge based on the principle of coming by doing or in pursuit of knowledge these two have become part and parcel. Here, the practical during summer vacation is of prime to...
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...------------------------------------------------------------------------------------------ 9 Reference -------------------------------------------------------------------------------------------- 10 Executive Summary This restaurant business plan is for Castle’s Family Restaurant, eight medium-sized restaurants located in small unique cities throughout Northern California. One of the primary business characteristics of Castle’s is to project a food business which can easily provide the best products and services to its customers. Castle’s offers two distinctive dining rooms and menus: the Castle Room, an elegant dining room, serves both lunch and dinner in an elegant style atmosphere, and the Family Room, a casual dining room, offers the guests such entrees as Prime Rib, Peking duck, Live Main Lobster, Filet Mignon, and a variety of seasonal seafood selection nightly. Castle’s family restaurant aims to offer quality services to its customers so as to attract them and win their trust. To achieve these...
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...the course of this deadly disease. Kehler, Christensen, Risor, Lauritzen, and Christensen (2009), reported “that patients who had a discussion with their doctor about cardiovascular disease including information about the disease, knowledge about the disease, and perception of risk and prevention strategies indicated that they were able to incorporate healthy lifestyle changes into their diet”. Through education and recognition, healthcare providers can assist patients in achieving healthy lifestyles and initiate ways to decrease risk factors associated with CVD. The health promotion model (HPM) can be utilized to enhance patients’ awareness for prevention, intervention, and perception of risks related CVD. The contents included in this paper will discuss how CVD is defined medically and through patients’ perspectives; the prevalence of CVD in the United States; precipitating factors of CVD; vulnerable groups of CVD; and a theoretical framework of the HPM for CVD. Literature Review Cardiovascular Disease From a medical perspective CVD can be perceived as a continuum of a pathological process, in which the coronary arteries steadily harden and thicken with plaque which obstructs the blood flow. The Centers for Disease Control (CDC) (2013) states, “Cardiovascular disease (CVD)...
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... | | | | | | | | VIRTUAL BRANDING The paper places emphasis on two aspects of the future of branding: 1. The ultimate limit of branding, that the authors have baptised as V-Branding (Virtual Branding), and 2. The development of a framework, process and assessment tool that allows companies to evaluate and steer their brand(s). The assessment tool, denominated as the RIB matrix-graph (Real-Imaginary Branding matrix-graph) can be used in 2D format (with Awareness and Degree of Diffusion forming the two axes or dimensions) and 3D format i.e. with an additional dimension such as age group, social status, period, time frame etc. Tool applicability stretches from the small business to transnational companies and from products to services. The paper also looks at the transition from lifestyles to mindstyles, the evolution of the consumer and how these link to branding evolution INTRODUCTION The chapter proceeds to describe the influence of brands on the buying process, and the importance of customer satisfaction and brand loyalty. The concept of brand equity is outlined, explaining the value of brands, both to customers, ...
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...individuals filing of a dishonest health care claim in order to turn it into a profit. Abuse; however, is harder for the investigator to identify and establish if the act was committed knowingly, willfully, and intentionally. Healthcare industry is one of the fastest growing sectors of the US economy; almost 10% of the US’s national GDP is consumed by the health care industry. According to Forbes’s report, the US National Healthcare expenditure of 2012 was nearly $3 Trillion. According to the National Healthcare Anti-Fraud Association, nearly $60 Billion is lost to healthcare fraud each year. The healthcare industry is an enormous market; therefore, making it easier for healthcare providers to take advantage of the American population. This paper will focus on why fraud and abuse occurs, different types of fraud, example cases of fraud and abuse, impact to present day healthcare industry, and potential solutions to fixing and preventing fraud and abuse from occurring. According to Hawaii Medical Service Association (HMSA), “Health care fraud occurs when a person or business intentionally misrepresents facts to receive reimbursement for health care services or supplies. It is a criminal offense under state and federal laws and can result in hefty fines, loss of health care coverage, and/or criminal penalties, including jail time.” For an example,...
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...However, quite often, it is not quite that obvious. Whenever we encounter something that seems strange or different, we will feel some degree of discomfort. How we respond to that feeling is a gauge of how ethnocentric we are about it. Let’s suppose that you are entertaining a business client from France. You take him to a very fine french restaurant where he looks over the menu very carefully, then asks the waiter if he or she, by chance, has cheval available. The waiter shakes his head and explains that it is not served in America. Your client becomes somewhat upset and tells you that a truly fine restaurant would serve “proper” cuisine, and that he was very disappointed with American hospitality so far. He eventually settles for the prime rib, but is ill-tempered for the rest of the evening. The next morning, he leaves for France without consummating the expected business deal. Your boss asks you what happened, and you explain that the client was upset because the restaurant didn’t serve something called cheval. Your boss nearly chokes on his morning coffee and asks, “You mean he actually ordered horse meat?” How much ethnocentrism is at work? Discuss what and how a better understanding of cultural differences in food preferences by all parties could have prevented the unfortunate incident. What was your response to learning that the client wanted horsemeat? What was your response to his anger that he couldn’t get it? Discussion 2 Your company is in need of someone to fill...
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...IN-COMPANY TRAINING REPORT ON “MARKETING STRATEGIES OF JK TYRES” COMPLETED IN JK TYRE LIMITED [pic] SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENT OF B.COM (H) IIIRD YEAR DELHI COLLEGE OF ARTS & COMMERCE, NEW DELHI TRAINING SUPERVISOR: SUBMITTED BY: MR. HARMEET SINGH KOHLI KARAN ARORA (Marketing Manager Central Zone) ROLL NO. 336 SECTION - A STUDENT DECLARATION I hereby declare that the Summer Training Report conducted at “Marketing Strategies of JK Tyres” submitted in partial fulfillment of the requirement of B. Com(h) III Year. It is my original work and the same has not been submitted for the award of any other Degree/diploma/fellowship or other similar titles or prizes. KARAN ARORA ROLL NO. 336 SECTION - A UNDER THE GUIDANCE OF: MRS. NEHA AGGARWAL MR. PANKAJ KUMAR (FACULTY OF COLLEGE) Student signature ACKNOWLEDGEMENT It is indeed a moment of immense gratification for me to express my deepest gratitude to Mr. Harmeet Singh Kohli, (Marketing Manager Central Zone) for providing me with an opportunity to carry out this project study and help me create this report on “Marketing Strategies of JK Tyres". I am grateful to him for forecasting an excellent academic ambience...
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...Course Description This course introduces the concepts, tools, and first principles of strategy formulation and competitive analysis. It is concerned with managerial decisions and actions that materially affect the success and survival of business enterprises. The course focuses on the information, analyses, organizational processes, skills, and business judgment managers must use to design strategies, position their businesses and assets, and define firm boundaries, to maximize long-term profits in the face of uncertainty and competition. Strategic Management (BUAD 497) is an integrative and interdisciplinary course in two important respects: 1. The course assumes a broad view of the environment that includes competitors, buyers/consumers, suppliers, technology, economics, capital markets, and government both locally and globally. It assumes that the external environment is dynamic and characterized by uncertain changes. In studying strategy, this course draws together and builds on all the ideas, concepts, and theories from your functional courses such as Accounting, Economics, Finance, Marketing, Organizational Behavior, and Statistics. However, it is much more than a mere integration of the functional specialties within a firm. 2. The course takes a general management perspective. It views the firm as a whole, and examines how policies in each functional area are integrated into an overall competitive strategy. We designed this course to develop...
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...The Whooping Cough: A Rising Epidemic Zion Apple July 16th, 2015 Course #498 Capstone The Whooping Cough: A Rising Epidemic Zion Apple July 16th, 2015 Course #498 Capstone Abstract This research paper informs you about the disease pertussis or whooping cough as others may call it. This disease has been around for a very long time and even though there has been a vaccine for over 50 years, this disease seems to still be a problem. Experts are always working around the clock to find new and improved vaccines to rid the world of the pertussis bacteria. In the first section of the text the author will describe the history of the bacteria that cause the whooping cough and exactly what it is comprised of and the toxins that it carries which make the bacteria so deadly and hard to figure out and treat. The signs and symptoms of this disease are very similar to those of the common cold so many people often mistake it as such and do not seek medical advice until it is too late. The second portion of the text is going to tell you about the recent and past trends of the disease in the United States. The numbers are unpredictable and no one can seem to put a finger on the actual reason why this is, there are a few opinions however. There are a few new vaccines that have been introduced to the world and the hopes are that they will be as helpful as the old vaccine that was given over 50 years ago. “Whooping cough affects approximately 48.5 million people every year, of...
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...Executive Summary: Right to information refers to people’s right to have all the necessary information regarding the political, legal and similar areas which is directly correlated to their daily lives. In Bangladesh, though people have very limited or no information at all due to lack of willingness and ability to obtain the necessary information’s. Thus the general people should look forward how this bridge can be closed between themselves and the government officials to obtain the necessary and rightful information. The technology is advancing day by day throughout the world. Thus obtaining information has become much easier and flexible. Not only the general people but it is also the responsibility of those who are the holders of that information. They are also equally responsible for passing those to the general people with full efficiency and accuracy. Sadly due to the negligence of both parties this information flow is reduced compared to the early days since the nation’s independence in 1971. Lots of problem is faced by the nation’s citizens specially the people who belong to the rural areas. Due to unaware of their own right, thousands of people had faced difficulties on both professional and personal context. Our focus is on the factors of this decreased information flow as well as the initiatives to be taken which can reduce this massive problem in our country. Contents: • Introduction • Theoretical Overview • Findings ...
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...COM 120 Entire Course http://homeworkgallery.com/index.php/product/com-120-entire-course/ http://homeworkgallery.com/index.php/product/com-120-entire-course/ COM 120 Week 1 Single Mother Single mothers in America” is the title that I have chosen for my persuasive essay. I feel that being a single mother myself I can relate to them on the same ground as I am living a life walking in the same shoes as them. “With great power comes great responsibility” is a well known line from the movie Spider man. COM 120 Week 1 Capital Letters 103 1. – At the turn of a new century and a new Millennium, many people are reflecting on the historical changes that have taken place during the past hundred years. – At the turn of a new century and a new millennium, many people are reflecting on the historical changes that have taken place during the past hundred years. 2. – In the late 1990s, Americans began making lists reflecting their choices of the greatest Events, Literature, People, and Films of the century. – In the late 1990s, Americans began making lists reflecting their choices of the greatest events, literature, people, and films of the century. 3. – Most Americans would agree that the two World Wars shaped the twentieth century and this country’s role in it. – Most Americans would agree that the two world wars shaped the twentieth century and this country’s role in it. COM 120 Week 1 Comma Splices and Fused Sentences 562 1. Most people are familiar...
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...“LE FANCY SCHMANCY” FINE DINE IN GENEVA RESTAURANT MANAGEMENT (1024) Date of presentation 11th February 2014 Group Member Krunal, Ajaz, and sumeet. Concept of restaurant Fine dine Word count (CONCEPT) 6300. CONCEPT OF FINE DINING IN GENEVA A fine dining restaurant is one that offers its patrons the finest food, quality service and atmosphere. It is also the most expensive restaurant and menu should offer unique items, the service should be beyond doubt impeccable and the atmosphere should be inviting. Today fine dining can be in any type of setting and provide feature a wide variety of cuisine. Standards you should always include in fine dining are fine china, glassware and flatware (absolutely no paper, plastic, or Styrofoam). While tablecloths are hard to escape in fine dining, the rest of the atmosphere is up to your creativity. We can take the traditional route, with silver candelabras and Rose centerpieces, or go for hip and trendy with a bold color scheme and modern furnishings. Music playing subtly in the background should reflect your theme, such as classical for a traditional fine dining restaurant or jazz tunes for something modern. Lighting should also be subtle, leaning toward dim but romantic. MACRO INDUSTRY ANALYSIS FOR FINE DINE RESTAURENT IN GENEVA USING PESTEL The restaurant concepts of fine dine in Geneva depend upon a number of industry-specific and general economic, political, legal and other factors, many of which...
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...Instructor’s Manual for the Laboratory Manual to Accompany Hole’s Essentials of Human Anatomy and Physiology Eighth Edition Terry R. Martin Kishwaukee College [pic] [pic] Instructor’s Manual for the Laboratory Manual to Accompany Hole’s essentials of human anatomy and physiology, eighth edition David shier, jackie butler, and ricki lewis Published by McGraw-Hill Higher Education, an imprint of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © The McGraw-Hill Companies, Inc, 2003, 2000, 1998. All rights reserved. The contents, or parts thereof, may be reproduced in print form solely for classroom use with Hole’s essentials of human anatomy and physiology, eighth edition, provided such reproductions bear copyright notice, but may not be reproduced in any other form or for any other purpose without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. www.mhhe.com Contents PREFACE V An Overview vi Instructional Approaches viii Correlation of Textbook Chapters and Laboratory Exercises ix Suggested Time Schedule xi Fundamentals of Human Anatomy and Physiology Exercise 1 Scientific Method and Measurements 1 Exercise 2 Body Organization...
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...[pic] PART-1 1. Background of the report: Bextex Ltd. (the "Company") was incorporated in Bangladesh as a Public Limited Company with limited liability on 8 March 1994 and commenced commercial operation in 1995 and also went into the public issue of shares and debentures in the same year. The shares of the Company are listed in the Dhaka and Chittagong Stock Exchanges of Bangladesh. Bextex Ltd. is the most modern composite mill in the region. Bextex Ltd. has an installed capacity of 288 high-speed air-jet looms in its weaving section and a high-tech dyeing and finishing section with a capacity of 100,000 yards of finished fabric per day. This company is located at the Beximco Industrial Park. Bextex Ltd. has a state of the art composite knit fabric production mill, which serves the growing needs of high-quality knit garments exporters in Bangladesh. The project was set up as a state of the art knit fabric knitting, dyeing and finishing facility. During the year the Company produced and sold high quality of knit fabrics and bringing forth all the latest in hard and soft technologies in knitting, dyeing and finishing of knit fabric. Bextex Ltd. also has cotton and polyester blended yarn-spinning mill, with 122,000 spindles is one of the largest spinning mills of the country. The mill was set up to feed the country's export oriented industries. Bextex Ltd. produces specialized finishes of denim cloth for export in finished...
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