WE THE PEOPLE GROUP
ORGANISATION PROFILE
Justrojgar India Private Limited/ We The People
102, D211, Laxmansingh Complex 1, Munirka, New Delhi-110057, India
Mob.: +91 81309 333 00
Tel: +91 11 460 28 268;
Email: ajayamohapatra@justrojgar.com
Website
www.justrojgar.com
ABOUT WE THE PEOPLE GROUP
We the People Group is a social enterprise providing livelihoods promotion services to the lower income groups emphasising on women, youth and farmers through institutional development services, financial inclusion services and business development services. We believe that ‘Income is Development’. We the
People strives to address the challenge of persistent poverty by creating income opportunities for the poor
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and by enabling them to earn a stable income. We the People achieves its goal through its two entities – We the People, an NGO registered as a society and Justrojgar India Pvt. Ltd, a for-profit company.
VISION
Create Million Rojgar (Jobs/ livelihoods) for the people at the Bottom of the Pyramid by 2022.
MISSION
Promotion of sustainable livelihoods and inclusive employability at the bottom-up of the pyramid through institutional, financial and business development services
ABOUT WE THE PEOPLE
We the People in partnership with state governments, corporates and financial institutions promotes livelihoods, financial inclusion, skill building and development of ecosystem in rural and urban India. We the
People works with the above institutions as an implementation partner and also a strategic consultant.
ABOUT JUSTROJGAR
Justrojgar India Pvt. Ltd. (Justrojgar) provides industry benchmarked skills training to the youth, women and farmers at the bottom of the pyramid for facilitating wage-employment, self employment and microenterprise development.
As a Temp Staffing Company, Justrojgar outsources trained manpower to manufacturing and service industry.
Justrojgar achieves this through an integrated approach that includes online and mobile based employment exchange aligned with on-the-ground skill centres viz. Rojgar Academies.
Through our online employability platform https://www.justrojgar.com and our mobile based applications https://play.google.com/store/apps/details?id=com.justrojgar.Justrojgar, https://itunes.apple.com/in/app/justrojgar/id606542683?mt=8 and https://apps.facebook.com/justrojgarapp we connect jobseekers with potential employers. Our integrated approach helps us reaching out to a wider segment of jobseekers and enable employers meet their staffing requirements.
Justrojgar offers a range of staffing solution services with regard to informal sector jobs including comprehensive manpower training, consulting and manpower outsourcing catering to a diverse customer base of service and manufacturing industries, factories, offices and RWAs. Our training programmes are catered to individual businesses and groups, and tailored to target specific areas for improvement and consistency. We provide customized trainings based on client’s requirement.
Our B2B clients range from corporate sector, industries, government, academic institutions and multinational companies to RWAs. We are known to our valued clients due to professionalism, quality of services and competitive pricing. Our goal is to ensure service with industry benchmark standards to our clients for enhancing their profit margins and generating increased revenues, hence reducing the cost of operations by engaging trained and experienced manpower.
Our company has promoted India’s first ever integrated online employment exchange for the informal sector and start-up jobs viz. www.justrojgar.com for sourcing, skilling and outsourcing professionally trained & high calibre personnel in conformity with industry standards to deliver value-added services.
TEAM, ADVISORS AND BOARD MEMBERS
The senior management at Justrojgar has experienced professionals from rural management, finance, IT and hospitality sector. These members have over 70 years of cumulative experience in the microfinance,
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hospitality, and skilling and livelihoods sector. The team has demonstrated experience in promoting publicprivate partnerships for skill development and sustainable livelihoods through multi-stakeholder engagement.
The team has a strong network in the industry and has formed partnerships with large corporates.
CLIENTS AND PARTNERS
We the People Group have developed meaningful partnerships with financial institutions, corporations, industries, chambers of commerce, government and civil society. Some of our esteemed clients and partners are: Corporations – ACC Ltd., ArcelorMittal, DLF Group, ITC Welcomgroup, JSL Stainless Ltd., Hindustan Zinc
Ltd., Vedanta Group, Jindal Steel and Power Ltd. (JSPL), Snapdeal, Big Bazaar and Himanshu Resorts Pvt.
Ltd.
Central Government - Min. of RD & PR, GoI; Textile Committee, Ministry of Textile, GoI for promotion of
Handloom sector
State governments - Himachal Pradesh and Rajasthan
Financial Institutions— HDFC Bank, Indian Bank, Indian Grameen Services, SBI, PNB, UCO Bank, State Bank of Patiala, Himachal Grameen Bank, HP State Cooperative Bank, FWWB, NABARD and SIDBI
International Agency: American India Foundation Trust (AIFT) and Plan International
Bilateral and Multilateral agencies – ILO
Chambers of Commerce- CII & PHDCCI
Associations- Sa-Dhan and Access Development Services
Insurance Company- MetLife, Bharti Axa, LIC
Civil society- Amar Jyoti, Vishvash Sansthan, BYST, Shanti Maitri Mission
AWARDS AND RECOGNITION
Justrojgar received 1st Runner-Up Award at the National Skill Competition 2013 for the Best Skill Development
Business Plan organised by National Skill Development Corporation (NSDC), TiE, CII, India@75 and Ennovent.
This is India’s first skill enterprise competition organized to identify those models that have the ability to skill and place people and help towards Indian government’s goal of skilling 500 million Indians by 2022. Justrojgar has been featured by NSDC as one of the 21 innovations in skills development in India to create employability for the people at the BoP. Business Outlook featured Justrojgar as one of the 15 promising Social Enterprises in India in its Independence Day Special Issue (August 31, 2013). Besides, Justrojgar initiatives has been covered by several national newspapers viz. Times of India, The Hindu and Indian Express for creating informal sector employment at the BoP.
OUTCOMES AND IMPACT
As a socially responsible enterprise, We The People is committed to tracking social metrics and understand and report the cascading social benefits of its interventions to its donors and funders. The company has created the following social impact so far:
Provided livelihoods and livelihood services to over 12,000 households from lower income groups spread across Delhi, Himachal Pradesh, Odisha and Rajasthan through public-private partnerships (PPP).
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Offered financial inclusion services (including savings, micro-credit, pension and insurance) to 6000 families, both in rural and urban areas of Himachal Pradesh and Delhi respectively and also impacted in increase in their income through self-employment and micro-enterprise development.
Trained and placed over 4000 candidates in hospitality, Retail & Sales, IT&ITeS and BFSI in Delhi & NCR and
Himachal Pradesh: o Candidates were placed in reputed organizations like Aviva life insurance, Batra hospital, Bloom public school, DLF, McDonalds, Wipro, SERCO, Competent BPO, TATA BPO, to name a few;
o
Candidates saw an average increase in income of over 40% after 3 months of classroom and on-the-job training.
Partnering with Delhi Police under YUVA for offering skills training to the under-educated and under-skilled youth at the BoP. So far, skills trained over 250 candidates and placed more than 150 candidates.
Current supporting over 1500 women and farmers through SHGs and Producer Company in Himachal
Pradesh for livelihoods promotion in partnerships with ACC Ltd.
CURRENT AND PAST CORPORATE AND PPP ENGAGEMENTS
Implementing CSR Livelihoods and Skill Development Project viz. Swabalamban Project at ACC Ltd. at
Barmana, Bilaspur in Himachal Pradesh.
Implemented Women Self-Help Group Project in Sirmour district of Himachal Pradesh in partnerships with
NABARD, Govt. of Himachal Pradesh and SBI, UCO Bank, PNB, SBoP, Himachal Grameen Bank and Himachal
State Cooperative Bank.
Partnering with Snapdeal for training and hiring Feet on Street executives for assisting MSMEs to become registered sellers of Snapdeal (Pan India).
Worked with JSL Stainless Limited for developing strategy on skills development and sustainable livelihoods of the people living in project affected villages in Kalinga Nagar, Jajpur district of Odisha.
Technical Resource Agency to Hindustan Zinc Ltd., Udaipur for developing Detailed Project Report (DPR) and Gram panchayat (GP) level micro plan for holistic development of 12 poverty stricken GPs in two blocks viz. Railmagra & Khamnore of Rajsamand district through public-private partnership (Govt of
Rajasthan, HZL, We The People and Justrojgar) aligned with Millennium Development Goals (MDGs).
Conducted due diligence of National Level NGOs for funding support by Vedanta Group in Maharashtra,
Assam, Tamil Nadu and Uttar Pradesh.
Offered soft skills training to the blue-collar workers of DLF Group in Delhi & NCR.
Worked with Jindal Steel and Power Ltd. (JSPL) on CSR initiatives and did social-impact assessment study at Patratu, Jharkhand and Raigarh, Chhattisgarh.
We are working with the Government of Rajasthan and Himachal Pradesh through public private partnerships for promotion of sustainable livelihoods that includes wage employment, self employment and micro-enterprise development.
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Worked with ArcelorMittal for its various CSR projects in Keonjhar district (Orissa). These projects included health care & nutrition for women & children, qualitative education for pre-school children, skill development of youth and women and alternative livelihoods for project affected families.
Business Development Service provider for Textiles Committee, Ministry of Textiles, GoI and
Entrepreneurship Development Institute of India (EDII) for promotion of Handloom Sector. WTP has provided skills training to more than 5000 clients so far across the country.
SERVICES
Justrojgar offers a range of services that includes:
I.
II.
Industry Benchmarked Skills Training and Placement/ Outsourcing of skilled manpower
III.
I.
Agribusiness Development
CSR Consulting and Project Implementation
Agribusiness Development
Offering following services under Agribusiness Development
Institutional
Development Services
Financial
Inclusion Services
• Undertake agribusiness study to analyse scope and potential of FPC formation. • Conduct sensitization programme.
farmers’
• Mobilisation of farmers for Farmer Clubs
• Formation of Farmers
Clubs
• Profiling of farmers through MIS Software
• Training collectivisation benefit of FPCs
on and • Facilitate in registration of FPC as an initiator
• Support operationalisation FPC
in of • Facilitate FC and
FPCBank
Linkages
• Facilitate short and long term credit for farmers through
Banks for farmactivities
• Assisting FPC to raise matching grant funding
• Insurance for lives, health and crops • Facilitate members of FPC to have bank accounts under
Jan-Dhan Yojana
(those who yet to have a Bank
A/c) for online
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Technical Support Services
• Provision of agri-extension and farm support services including seeds, fertilizers, plant protection chemicals, poly house, etc.
• Technical support for land based crop planning, soil testing, demonstration farm
• Training for sustainable and modern agriculture
Practices. Change from push to pull in response to market demand.
• Modern and relevant farming techniques and practices. • Training on yield maximization techniques and post production.
• Awareness, interventions and planning w.r.t. quality specifications, product grades, post harvest mgt
Business
Services
Development
• Development of a Common
Agri-Business Centre (CABC) for input supply and output procurement, and establishing a distribution network. • Use of ICT for integration of backward and forward linkages • Facilitate in updating
Infrastructure (Transport,
Storage, and Information)
• Facilitate collaboration between
SFAC-Kishan
Mandi, Distributor, Retailer, and Wholesaler for creating a fairer share across the value chain translating it back to farmer.
• Identification of suppliers and inking of MoU for input supply at discounted rate
• Demands aggregated at the
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• Facilitate in preparation of Business Plan for FPC
• Provision of EDP training including FCs and FPC management skills: transaction b/w
FPC
and members for selling of products. • Internal savings, credit and accounting skills • Basic admin and HR skills for management of FPCs
– operational and managerial capability
• Basic market skills
• Innovation and experimentation skills • Sustainable production and natural resource management skills
II.
practices, grading and sorting, packaging and dispatch as per schedule of the buyers.
• Facilitate documentation, transactions and timely payment to FPCs and farmers thereof.
• Facilitate FPCs with logistics service providers for operations management.
• Support to farmers for producing marketable surplusproductivity, quality management and post-harvest management of vegetables.
• Support in production planning as per the market demand. CABC level and Indent placed to the identified suppliers • SMS on inputs availability and market information to farmers and farmers collect input from CABC
• Provision of basic sortinggrading at farm field
• Facilitate in farm gate infrastructure plastic crate produce from
CABC
creation of low cost such as for moving farm to the
• Installation of weighing digital machine & facilities for generating supply receipt
• Sorting -grading as per market needs by CABC,
Packaging & branding by
CABC
Industry Benchmarked Skills Training and Placement and Outsourcing of skilled manpower
Industry benchmarked skills training is one of our core activities for meeting the ever growing skilled manpower requirement of the industry. We offer market aligned skills training to youth in the following sectors viz. Hospitality, IT &
ITeS, Retail Sales and
BFSI
to upgrade requisite skills of candidates before placement or outsourcing of skilled manpower to the Profile: We The People Group, 2012-13
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industry. We impart domain skills and work preparedness (soft) skills as per the National Occupational
Standards prescribed by NSDC. We offer skills training through Hub-and-Spoke Model which is presented in
Diagram 1.
Our skill centres viz. Rojgar
Academies are located in different states that comprises of professional trainers, computer labs with required tools and equipments in order to deliver quality training. Our training and recruitment model is presented in Diagram 2.
Need
based and skill enhancement training programs are conducted periodically for all staff members with primary focus on skill enhancement leads to a better service delivery. Diagram: 2
Justrojgar Skill Development Approach
Source
Skill
Place
• Rojgar Mela
• Counseling at RA
• SHG/ JLG members
• Enrolment at Rojgar
Academy
• NGO/ MFI partners
• Volunteers/ Alumni/ families & friends
• Rojgar Academy
• Awareness campaign
• Classroom training on soft skills and domain skills • Exposure practical visit
• Placement with Corporates/ Industries/
RWAs
• Ensure
Minimum
Wages, ESI & PF
• Initial handholding and mentoring for retention
• No frill Bank A/c
Outsource
• Hub & Spoke Model
Post-Placement
&
• Insurance
• Pension
• Delhi Police’s YUVA
• Remittances
We not only addresses the
Program
• Placement with • On the job training (OJT) challenges faced by the industry
Corporates/ Industries/
• www.justrojgar.com
• Assessment
RWAs
pertaining to skilled manpower
• Mobile Apps through industry benchmarked
• Certification
• Ensure
Minimum
Wages, ESI & PF skills training but also take car of recruitment & selection by way of placement and outsourcing of the skilled manpower besides facilitating their retention, payroll management and ensuring statutory compliances (ESI, PF, Gratuity, Bonus, Leave, etc.) for the blue collar workforce who work under Justrojgar’s payroll.
III.
R&R and CSR Consulting and Project Implementation
We offer CSR and R&R consulting services to corporates and industries for their Greenfield or brown field projects. Besides, we offer services in promoting public private partnerships for various social sector projects.
Our CSR related services include:
Milestones based implementation of CSR Projects for youth employability through skills training and placement, and promotion of sustainable livelihoods emphasising on women and farmers through Farmer
Producer Company (FPC).
Development of DPR for CSR initiatives.
Preparation of Panchayat level micro plans for integrated village development
Undertake various studies related to R&R and CSR including social impact assessment studies.
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