...this campaign usually upload their sale packages i.e. 50% of on entire stock, buy 1 get one free, upto 70% off on so on…. to social media which attract people too much. Aslam fabrics is not so popular or may be many people don’t know about them unless those who’ve visited the area where Aslam fabrics is. Just because they haven’t had any Ads or interaction to people via social media or nothing to advertised locally i.e. no pamphlets, no billboards, so, no one easily know about them. So, the point is this advertisement matters a lot in promotion of your business and increases your sales and generates profit. Question 2: Select a good or a services that you have purchased recently try to retrace the promotional tools that bought the product to your attention were some of those promotional...
Words: 800 - Pages: 4
...Promotional strategy is designed to sell a product. It is a one-way form of communication, from company to consumer, geared toward giving consumers the information necessary to make a purchasing decision. Promotions tell consumers about the product and how to get it. The purpose of promotion is to sell products and to build brand name. The promotional strategy is a two-way interaction between company and consumer designed primarily to increase sales, often by attracting new customers. Brand building is a side effect of promotional strategies, but it is not the purpose. Promotional strategies give away something, whether it is free product, money or other awards, as a way to bring in consumers who may not be attracted to the product under normal circumstances. Promotional strategies can also increase sales through repetition. Promotional campaigns can cost a great deal of money and may not show immediate results. The promotional strategy is ideal for small to medium or even large companies with brand recognition. Examples of promotional strategy include scripted commercials, magazine advertisements, radio announcements, giving away coupons, printed information or free products/free sampling that inform the consumer about a product. It is also a mixed of advertising, promotion, personal selling and publicity for communication with its target market. Promotion constitutes the key tool that's used to deliver information about a product or service to consumers and the public at large...
Words: 375 - Pages: 2
...2014 Data Science Salary Survey Tools, Trends, What Pays (and What Doesn’t) for Data Professionals John King & Roger Magoulas Take the Data Science Salary and Tools Survey As data analysts and engineers—as professionals who like nothing better than petabytes of rich data—we find ourselves in a strange spot: We know very little about ourselves. But that’s changing. This salary and tools survey is the second in an annual series. To keep the insights flowing, we need one thing: People like you to take the survey. Anonymous and secure, the survey will continue to provide insight into the demographics, work environments, tools, and compensation of practitioners in our field. We hope you’ll consider it a civic service. We hope you’ll participate today. Make Data Work strataconf.com Presented by O’Reilly and Cloudera, Strata + Hadoop World is where cutting-edge data science and new business fundamentals intersect— and merge. n n n Learn business applications of data technologies Develop new skills through trainings and in-depth tutorials Connect with an international community of thousands who work with data Job # 15420 2014 Data Science Salary Survey Tools, Trends, What Pays (and What Doesn’t) for Data Professionals John King and Roger Magoulas 2014 Data Science Salary Survey by John King and Roger Magoulas The authors gratefully acknowledge the contribution of Owen S. Robbins and Benchmark Research Technologies...
Words: 6640 - Pages: 27
...Oakland, CA 94601 IS535 - Managerial Applications of Information Technology Milestone 1 Refocusing Mission Tool & Mfg., Co. Dale Reynolds DeVry University Refocusing Mission Tool & Mfg., Co. 1. The Subject Mission Tool & Mfg., Co. (MTM) has an internal problem which I believe could be resolved by a propose solution. MTM can benefit with this proposition, as well as resolve its many financial issues that it’s facing with the bad economy and still trying to compete in the manufacturing business without spending an arm and a leg. MTM has an overall IT costs that are too high to be spent on while trying to gain profit and stay in the manufacturing competition. With this proposition MTM could also make employees work more users friendly and the company can gain independency by not being dependent to local company’s network. With this MTM can be more efficient by getting rid of all the paper work that is cluttering and hard to organize to be found by any employee or personnel that needs documents. 2. Company Background Mission Tool & Mfg., Co. Mission Tool is a business specializing in precision stamped and machined components. They have capabilities to suit every need, ranging from those of a start-up company through to the demands of a thriving corporation. The plant is located in Hayward, CA and is based on nearly 40 years of experience, Mission Tool utilizes the talents of a dedicated staff coupled with the latest in high-technology machining, stamping and...
Words: 996 - Pages: 4
...Executive Summary Black & Decker had always been a market leader in the power tools industry. Many changes took place that helped out in the company in the short run, but hurt in the long run. In 2000 Black and Decker Corporation was still reeling from the financial and strategic problems stemming from the company's acquisition of Emhart Corporation in 1989. In late 1998 Black & Decker management celebrated the completion of an almost decade-long effort to divest nonstrategic business gained through its 1989 acquisition of Emhart Corporation and expected the company to enter a long-awaited period of growth as its entire management refocused its attention on its core power tools, plumbing, and security hardware business. Archibald believed that "This portfolio restructuring will allow us to focus on core operations that can deliver dependable and superior operating and financial results." However the portfolio restructuring did little to improve the market performance of the company's securities. Yet Archibald and the management continued to express confidence that the company's streamline portfolio would allow Black & Decker to achieve revenue and earnings growth that the market would find impressive. So far the 1998 divestitures have not produced steady increases in the company's stock price, but look promising for the future due to the efforts to refocus efforts on the successful power tools line. Strategic planning team evaluation Over the years, Black & Decker...
Words: 1575 - Pages: 7
...To: Chad Thomas Founder Chad's Creative Concepts From: Subject: Chad's Creative Concepts Date: Jan. 07, 2015 Chad's Creative Concepts is a small custom furniture manufacturing company that has earned a reputation for innovative designs and excellent quality by focusing production on specialty designed furniture. Chad's Creative Concepts has grown substantially and has caused significant problems between standardized furniture and specialty designed furniture production. The problems concern external operations and internal operations of manufacturing. Chad's Creative Concepts has to set priorities to schedule different orders. Orders for low running and high running furniture pieces are being accepted because sales have increased. Chad's Creative Concepts has not increased the amount of equipment or capacity needed to handle the business growth. Low running and high running furniture pieces are now competing for the same manufacturing capacity. Chad's Creative Concepts has to emphasize the importance of on time delivery and manufacturing costs. Low running furniture pieces and high running furniture piece have a different set of priorities. Sales and marketing have not considered the conflict between dedicating equipment to standardized pieces and specialty equipment for custom pieces. Producing standard furniture pieces has created significant growth for the company. The growth has also caused the cost of inventory and operational costs to increase...
Words: 290 - Pages: 2
...For 85 years, the Williams Machine Tool Company had provided quality products to its clients, becoming the third largest U.S.-based machine tool company by 1990. The company was highly profitable and had an extremely low employee turnover rate. Pay and benefits were excellent. Between 1980 and 1990, the company’s profits soared to record levels. The company’s success was due to one product line of standard manufacturing machine tools. Williams spent most of its time and effort looking for ways to improve its bread-and-butter product line rather than to develop new products. The product line was so successful that companies were willing to modify their production lines around these machine tools rather than asking Williams for major modifications to the machine tools. By 1990, Williams Company was extremely complacent, expecting this phenomenal success with one product line to continue for 20 to 25 more years. The recession of the early 1990s forced management to realign their thinking. Cutbacks in production had decreased the demand for the standard machine tools. More and more customers were asking for either major modifications to the standard machine tools or a completely new product design. The marketplace was changing and senior management recognized that a new strategic focus was necessary. However, lower-level management and the work force, especially engineering, were strongly resisting a change. The employees, many of them with over 20 years of employment at Williams...
Words: 608 - Pages: 3
...In this individual paper, we would like you to consider how you might use the tools from the Leading Teams course to develop your leadership skills over the coming year. This assignment has two goals: • Nudge you into practicing the tools and concepts discussed in class. • Launch your leadership development efforts now, at the beginning of the program. Assignment length: Because I want you to put the majority of your effort into "doing" and "thinking" (drawing lessons from the experience, deciding on next steps), we are going to keep the writing part short. 3 pages maximum, double spaced. Due date: Tuesday, September 2, 5 pm (via Turnitin on Blackboard) (Note the due date has been moved back by one day) Preparation: Step 1: Identify a leadership skill you would like to develop, and a tool or framework from the course that might help you to do so. For example, you might decide that you want to develop the emotional facet of your leadership, and will use one of the emotion management tools to do this. Step 2: Apply the tool or framework multiple times over the coming two-week period. • IMPORTANT: Get started now. The time investment can (and should) be short (a few minutes a day), but could not usefully be crammed into the last day. • Be creative. If you can think of a novel way to apply some of the course ideas, great. The important thing is that you do something. • Track what you are doing. Step 3: Reflect on what...
Words: 793 - Pages: 4
...TABLE OF CONTENTS Situational Analysis 3 Alternatives 7 Decision Criteria 11 Action Plan 12 In 1910, Black & Decker was founded by two 23 year olds S. Duncan Black, and Alonzo G. Decker in Baltimore. 73 years after receiving its first patent, Black & Decker was the world’s largest producer of power tools, power tool accessories, electric lawn and garden tools, and residential security hardware. The brand has also made its successful foray into households with products such as the DustBuster, and Spacemaker amongst other things. The franchise also holds nearly 30% of market share overall in the US power tools market. With strong segment shares in the professional industrial and consumer market at...
Words: 1009 - Pages: 5
...Determine which pieces of equipment are critical to the operation (can’t run without it). 2. Write PM’s on these pieces of equipment (I have a few written already) using the owners manuals as your starting point. Chances are your PM’s will look nothing like your originals once you are rolling. 3. Inventory your spare parts using the total quantities to determine the proper storage location. You want to make sure that you are not storing a bunch of “air”. Most likely you will start to run out of locations once you expand, so it is better to “right size” the parts up front the best you can. You will also continue to move parts in the storeroom as the min/max change or you determine that you do not need to stock that part anymore. 4. Determine your storeroom location labeling system and mark/label the locations so that you have a location to store the materials. 5. Enter the location in the parts data within bigfoot. It would be beneficial to also enter the quantities at that point. Once you have the part numbers/locations/qtys in place, I would have the techs communicate to the storeroom what parts were checked out so that inventory numbers can be updated. I would suggest you get the techs attaching the parts in the system ASAP to help keep inventory numbers accurate. This is not easy. Once you have a working system, you enter in the part number information for whatever supplier you are going to use to source parts. Our current part numbers are based on the equipment manufacturer...
Words: 660 - Pages: 3
... Here my objective is to choose between one and three of these solutions of a module and create a 2-3 page report on. A few of the questions that I will briefly but clearly explain are what do I think of the purpose of the tool represented? What do I think can be learned from these tools? In what situations do I think these too would be useful? How can or could I apply these tools in my organization, career, or personal life? And last but not least my overall evaluation of the tools mentioned? Purpose The purpose of the SAP business object is for the NCIS is to have the opportunity to track all criminal activity in real time, identify crime trends, and allocate resources effectively. NCIS also uses this software to report to the U.S. Congress and justify funding. The next question asked was what I learned from these tools? A few of the items that I learned that I thought could not be possible was how amazing how this tool provided NCIS the opportunity to become proactive. NCIS went from solving crimes to actually preventing, investigating and solving them before they actually happen. The other question that I was asked to discuss was how I think that this tool would be useful. According to Ofelia Perotti, who is a analytical cell division chief at NCIS. She states within this article that “Congress allocates funds specifically for different functions. For example if certain...
Words: 569 - Pages: 3
...Hamilton Power Tools marketed industrial products by catering to constructional and industrial tool market. Their construction product lines included power trowels, power trowels, concrete vibrators, generators and power driven tools. Their industrial lines were primarily pneumatic tools: drills, screwdrivers etc. One of their products – gasoline-powered chain saw was slightly different from the above tools. Mr. Campagna, the marketing manager for Hamilton Power Tools knew that the chain saw industry primarily catered to following markets:-Professionals (lumberjacks), farmers, institutions and casual users. Among these casual user segment was considered to be the future growth market. Hamilton Power Tools thus hired Consumer Metrics of Chicago to conduct two research projects. The first one was a projective technique known as Thematic Apperception Test(TAT) using picture response techniques. The basic premise of TAT research is that it in an unstructured and indirect manner encourages respondents to project their emotions, needs, motives, attitude and values at a sub-conscious level. Purpose of research: The research was primarily exploratory to gain insights into reasons why people make certain purchases. Mr. Campagna also wanted to get a flavour of language people use in talking about chain saw. Analysis of method: The research was conducted in states of Illionois and Wisconsin. People who were selected for TAT were screened on basis of whether they planned to purchase...
Words: 856 - Pages: 4
...assemble and adjust various styles of clutches or brakes QUALIFICATION REQUIREMENTS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Manual dexterity and good number recognition skills is required. Ability to use air tools, power tools and hand tools is required. Experience in assembly practices and procedures are preferred. ESSENTIAL DUTIES AND RESPONSIBILITIES The list is representative but not intended to be all inclusive. Other duties may be assigned. Assemble various types and styles of product from start to finish including special customer requirements Read Operating Manufacturing Sheets (OMS) or Instructions to assemble product Burnish and adjust completed units as required Electrically test completed units and inspect parts for quality Prepare units for shipping, including proper documentation, as required Train other employees when necessary. Perform above duties with minimum supervision TOOLS AND EQUIPMENT: Air tools, power tools, hand tools and electrical test equipment PERSONAL PROTECTIVE EQUIPMENT Safety glasses and/or side shields and steel toed shoes. Some tasks may require gloves. All protective equipment required by company policy and/or State law. EDUCATION and/or EXPERIENCE: Less than high school education; or up to one (1) month related experience or training; or equivalent combination of education and...
Words: 478 - Pages: 2
...Shortages Fortune 2000 food product manufacturer rapidly increases network visibility, extends useful life for existing tools, and accelerates MTTR for troubleshooting problems “We selected the Anue Net Tool Optimizer to eliminate our SPAN shortage problem. Since it has been deployed, we have also seen a significant improvement in network visibility, cost savings on tools, and faster MTTR for diagnostic troubleshooting.” – Lead Network Administrator “The Anue Net Tool Optimizer allows us to share traffic from our limited number of SPANs with eight tools, without dropping packets or overloading the tools with data.” – Lead Network Administrator Company Profile The Customer is a $4B food product manufacturer in North America (FY 2010). With products that distribute across the continent, in the United States, Canada, and Mexico, the Customer is one of the leaders in packaged coffee, health/natural foods, and a variety of other packaged edibles. Problem The Customer runs a complex network with approximately 7,500 networking devices deployed at their headquarters, as well as 33 remotely located sites, 75% of which are primarily manufacturing facilities. They use a variety of tool types, including Application Performance Management (APM), Intrusion Detection Systems (IDS), URL Filtering, Packet Capture, and Data Loss Prevention (DLP). With such a variety of tools, the Customer’s networking team found that the data center lacked available access points, specifically SPAN ports...
Words: 1327 - Pages: 6
...(MEL). Web Support link: http://www.nbaa.org/ops/maint/inoperative-equipment/minimum-equipment-list.php Inoperable Equipment and Minimum Equipment List I have chose to use NBAA.org as a good resourceful tool for learning in general when it comes to aviation. This web link will teach you an easy and simple way the definition and use of a MEL. Definition of MEL: A Minimum Equipment List (MEL) is one method aircraft operators may use to obtain relief from Federal Aviation Regulations that generally require that all equipment installed on the aircraft be operative at the time of flight. A MEL is a precise listing of instruments, equipment and procedures that allows an aircraft to be operated under specific conditions with inoperative equipment. It will explain you step by step the procedure and use of an MEL, such as: * Obtaining FAA approval * Conducting operations with an MEL * Correcting MEL inoperative items * Record keeping requirements NBAA.org is an excellent website for any professional in aviation or for anyone interest in aviation. Using this beside you can find information from student material, airport operations, security, maintenance, job search and much more. As a professional pilot, I recommend the use of this website as a tool in your aviation journey, career and studies. I will also advise you to consider getting a free membership with them, which will open even more opportunities of resourses....
Words: 272 - Pages: 2