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Refining a Strategic Vision & a Mission Statement

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Submitted By hartanto
Words 1186
Pages 5
Vision Statement
To be a world-class energy company in gas utilization
Effective Elements Shortcomings
 Forward-looking
 Have some wiggle room
 Flexible  Not graphic
 Generic
 Not directional
 Not focused
 Not Indicate good business sense
 Not memorable

My Opinion :
1. The vision statement (that would be a world-class company) that is too broad and vague.
2. The core business mentioned in the field of gas utilization is less clearly illustrates the direction of the business enterprise
3. Do not give a positive image that can convince the prospects for future business
4. Not memorabel, because there is no specific thing delivered
5. Not illustrates that this company is a state enterprise, which must carry the vision of social (change agents)
6. Statement of the vision does not provide a clear direction how to achieve the desired expectations of future

Mission Statement
To enhance the value of the organization for stakeholders by:
• Strengthening the core business in natural gas transportation and trading
• Developing gas manufacturing businesses
• Developing operational, maintenance and engineering businesses associated with oil and gas industries
• Profiting from the Company's resources and assets by developing other businesses
Effective Elements Shortcomings
 Identifies the firm’s product or services.
 states that run the company's core business is the transportation of natural gas  mission of the government as majority shareholder are not mentioned: do not show “who we are”
 Related mission what to expect stakeholders unexplained
 mission statement does not explain “why we are here”
 mission statement of the business conducted less focus
 The Statement “ Profiting from the Company's resources and assets by developing other businesses” is not clear : what the meaning of other businesses?
 Not specifies the buyer needs it seeks to satisfy
 Not specifies its approach to pleasing customers
 Not sets the firm apart from its rivals.

My Opinion :
1. Mission expressed less able to answer whether it can achieve the vision set
2. Consumers are not clearly targeted company
3. How to serve consumers are not mentioned
4. There is a portrait of how the company has more value than competitors
5. How Good satisfy shareholders and stakeholders are not pictured

Core Value
Our corporate culture represents the values and philosophies that everyone in the Company has agreed forms the foundation we must build on, and the direction we must follow, if PGN is to achieve its goals. Our corporate culture is defined in terms of five values, abbreviated as ProCISE, which incorporate 10 key behaviours
Professionalism : Having the right degree of competence to deliver great results and being responsible for all decisions and actions.
Continuous Improvement : Always seeking to do better through innovation, and being adaptable to change.
Integrity : Being honest with oneself and others, and ethical and consistent in mind, word and deed.
Safety : Maximizing occupational health and safety through discipline and consistency, and caring for the social and natural environment.
Excellent Service : Achieving maximum satisfaction for internal and external customers by responding quickly, being proactive, and providing excellent service.
Effective Elements Shortcomings
 It has been stated clearly five major value to support the achievement of the vision and mission of the company
 It has been noticed awareness of occupational safety and corporate social responsibility on society and the environment
 It has been noticed values of innovation and awareness related to change in the direction of better and better
 It has been noticed values related services not only for consumers but also good service to internal party  Not to mention the values and corporate policies on recruitment
 not to mention the values of anti-corruption, especially because PGN is a company whose majority of shares controlled by the stat
 a core set of values that have not shown a real relationship with the achievement of the vision and mission of the company
 a core set of values that does not show a distinction with rival companies, because it is common and generic
My Opinion :
1. core values should reflect a deeper (not just a statement of values both in general) are in line with achieving the mission and vision and strategies that contribute to the success of the company's business.
2. core values need to enter the awards to employees who have a good achievement for a career tread higher
3. Core values need to be expressed in the form of a statement that is fresh and encouraging innovation
4. Core values need to be expressed in words that have special features for perusaaan, so it is easy to remember and be a special character for the enterprise

Proposal to Restate Vision :
The management and employees of PGN will always improvise and innovate to increase the added value on an ongoing basis to the shareholders, customers, suppliers, communities and the environment. Will be the best practice in the industry distribution and sale of gas in the region, the best services related to the power generation sector, businesses, industry-and residents to produce natural gas, so that the blue flame will become part of everyday life.

Proposal to Restate Mission :
We support generating power, more cleanly, more cheaply to realocatioan expensive oil-based fuels such as diesel to supply electricity and are turning increasingly to natural gas, which has a distinct price advantage. Serve our commercial customer better from small to medium sized enterprises involved in industrial processing
Keeping the wheels of industry turning, with a professional, reliable service, unequalled, advising on all aspects of gas planning and utilization.

Proposal to Restate Company Values :
 Leadership & Professionalism: all employees of the company at all levels always develop leadership attitude and having the right degree of competence to deliver great results and being responsible for all decisions and actions consider its impact on the achievement of the vision and mission of the company
 Professionalism : Having the right degree of competence to deliver great results and being responsible for all decisions and actions.
 Integrity : Being honest with oneself and others, and ethical and consistent in mind, word and deed.
 Accountability : Continue to maximize the efforts of transparency, accountability and support anti-corruption efforts in the management of the company
 Equality: recruitment based on things objectively and career development of employees based on the achievement of performance, achievement, not of race, class and religion
 Safety : Maximizing occupational health and safety through discipline and consistency, and caring for the social and natural environment.
 Excellent Service & Continuous Improvement : Achieving maximum satisfaction for internal and external customers by responding quickly, being proactive, and providing excellent New Vision Statement
We believe that the blue flame will be part of the daily life of the community, industry and business through our hard work : The management and employees of PGN will always improvise and innovate to increase the added value on an ongoing basis to the shareholders, customers, suppliers, communities and the environment. Will be the best practice in the industry distribution and sale of gas in the region, the best services related to the power generation sector, businesses, industry-and residents to produce natural gas, so that the blue flame will become part of everyday life.

Effective Elements
 Forward-looking
 Directional
 Focused
 Indicate good business sense
 Have some wiggle room
 Flexible

Shortcomings
 Not graphic

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