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TEEEL:
Language Analysis Made Easy

How to structure your language analysis

The best method of organising your language analysis is using the chronological order of the article. Thus, you would systematically work your way from the beginning to the end of the text, picking out the examples of language you think are most noteworthy and effective. (see essay template overleaf)

Language Analysis Checklist

• Have I identified an aspect of language or persuasive technique? • Do I have evidence from the text to support this? Use it. • Have I identified the likely effect of this language on the target audience? • Have I analysed and suggested reasons why the writer might have chosen to utilise this technique?

Language Analysis: Don't Summarise!

The most common trap students fall into when engaging in language analysis of a text is to summarise, rather than analyse.
Make sure you are not repeating arguments made by the writer of the article.
Your task is to identify, articulate and explain the use of persuasive techniques; not rehash the writer's arguments by paraphrasing the entire text.

The Three Most Important Things to Remember

1. State the writer's contention, but don't summarise the content of the text.
2. Be specific about the persuasive techniques you have identified, by providing appropriate 'evidence' from the text - actually quote from the text! But be sure not to simply list the techniques used.
3. Talk about the implications of the writer's use of a particular technique: purpose for using the technique and likely effect on the target audience, how the writer is positioning the reader to think and feel.
Planning is the key to an effective Essay

Introduction (Provide context/background on the

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