...In 1993, Chemical Bank and Hanover Corporation concluded a merging process. The new larger banking company was better-positioned to compete with other major players in the market. Michael Hegarty, the head of the Retail Bank Division of Chemical Banking Corporation, wanted to transform the bank into a market-focused organization that would be the financial service provider of choice to targeted customer groups. This strategy needs major investments to understand customer needs and to identify attractive customer segments. The bank also had to develop and tailor new products to meet customer needs in the targeted segments. For the new larger banking it was a dramatic and extensive strategic change. Michael Hegarty's biggest problem was communicating and reinforcing the strategy. The balanced scorecard was introduced to define strategic priorities and provide a structure to link strategy, budgeting and results. In other words, the balanced scorecard is one of a set of tools used for strategy formulation and communication. Hegarty's expectations from the scorecard were to give them measures to stay focused on performance, while enabling to clarify and communicate vision, and focus energies for change. Before analyzing the merger between Chemical Bank and Hanover Corporation, we start by presenting the context in the 90's. Then, we analyze the implementation of the Balanced Scorecard, and the impact of the merger. Finally, in order to compare the merger of Chemical bank...
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...AirAsia : Indeed the Sky's the Limit! ASIAN JOURNAL OF MANAGEMENT CASES, 7(1), 2010: 7–31 SAGE PUBLICATIONS LOS ANGELES/LONDON/NEW DELHI/SINGAPORE/WASHINGTON DC DOI: 10.1177/097282011000700103 Lead Article AIRASIA: INDEED THE SKY’S THE LIMIT! Rizal Ahmad This article details the development of AirAsia Malaysia from 2005 to 2008 and builds on a prior case, ‘AirAsia: The Sky’s the Limit’. Within only four years, AirAsia managed to expand its operations into another ten countries. In addition, through its associate company AsiaX, it launched long-haul low-cost air services from Malaysia to Australia and the United Kingdom. The article documents AirAsia’s marketing strategy and discusses its approach towards ‘market development’ and ‘product development’. The Blue Ocean Strategy concept is used as a tool to examine AirAsia’s strategic moves. Keywords: Low-cost airlines, budget airlines, marketing strategy, Asian entrepreneurship In the case study ‘AirAsia: The Sky’s the Limit’, the authors Ahmad and Neal (2006) discussed AirAsia’s comeback from a debt-laden scheduled airline (US$ 10.5 million in December 2001. The airline was bought by Tune Air for a token sum of one ringgit1 or 0.26 US cents) to a profitable low-cost or budget airline that managed to attract US$ 200 million in additional capital through its initial public offering in October 2004. AirAsia Berhad or Malaysia AirAsia (hereafter referred to as AirAsia) was credited for its efforts in enabling Malaysian...
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...Case1- Air Asia: The sky is the limit Paul Howell - 5 Nov 2009 Source – HRM Asia (2010) It’s generally accepted throughout the world that now is not a good time to be in the airline business. The global financial crisis has put a squeeze on passenger numbers, while threats of terrorism and concerns over the environmental impact of air travel also dampen enthusiasm among consumers. Prices are falling; schedules are shrinking; and many airlines are accepting smaller and smaller – often negative – profit margins in order to maintain business through what they hope will be only a temporary shift in demand. But some entrepreneurs simply refuse to give in to the bad trading environment. Bucking the downward trend is the Kuala Lumpur-based airline Air Asia. Tony Fernandes, CEO, says the budget provider is actually expanding at this time. It is buying more aircraft, offering more services, to more destinations; and still finding the budgetary scope for regular sales and promotions. How does he do it? The enthusiastic manager says it is a combination of great people, managed by flexible HR strategies, and the inspiration of the Air Asia credo: “Believe the unbelievable; dream the impossible; never take no for an answer.” From troubled beginnings AirAsia started life in 1993 – but few would have heard of it outside of its native Malaysia. It was founded by a Government-owned conglomerate as an alternative to the then-monopoly service Malaysia...
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...In Andrea Simbro’s article The Sky’s the Limit: A Modern Approach to Airport Security, she asked, “At what point does the government cross the line between protecting national security and invading individual privacy interests?” (564). There are two rights in play regarding airport security: the right against unreasonable searches and seizures, and the right to privacy. The Fourth Amendment to the United States Constitution states, “[t]he right of the people to be secure in their persons, houses, papers, and effects, against unreasonable searches and seizures, shall not be violated” (Simbro 566). One way around this right is to gain consent from said passenger being searched, but most people are either afraid of what will happen if they refuse, or they aren’t aware of that particular...
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...In Sky’s the Limit, some issues need to be highlighted and improved. Under top level management, there is no strategic goal (objective) or clear business direction; no marketing strategy; no capital investment strategy and performance measurement techniques are non existent. Under the production/manufacturing department, they are unable to keep up with production demand; quality issues; staff under skilled; inventory management is non existent; no product variations available. There is short staffed and is not responding to new product enquiries in design and development department. General administration process is inadequate due to poor customer services. Overdue accounts are not followed up due to poor control system. Rising costs are out of control; weak cashflow and budgeting system. Lack of fully trained staff; not appropriate incentive scheme; staff recruitment issues. With the measures of the Balanced Scorecard (BSC) in the following perspectives: financial, customer, internal business processes and learning and growth, the management of Sky’s the Limit is able to measure not only financial but the non-financial performance. The following section is to develop a Balanced Scorecard for Sky’s the Limit. | |Performance Measures | |Objectives |Lag indicators |Lead indicators | |1. Financial...
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...Task 1- Sky’s the Limit’s future |Changes in Business Environment |Organizational Responses |Management Responses | |Increase in global competition is changing |Sky’s the limit should have a flatter |Sky’s the limit should follow activity-based | |the business environment as trade barriers |organizational structure in order to adjust |costing system because it will result in more| |fall and manufacturing cost of balloons will |as per changing business environment. For |accurate product cost, labor cost etc. This | |decrease due to increase in product demand, |e.g. Sky’s the limit needs to establish |will also result in one rate for cost | |hence attracting new competitors entering New|separate departments for manufacturing |allocation for each manufacturing overhead | |Zealand market. |customized and standard balloons. Also in |activity. | | |order to maintain high quality of balloons, a| | | |separate quality control unit should be | | | |established within the factory. | | |Deregulation of service sectors such as |Training...
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...America’s Gift To My Generation Living in America I have so many opportunities that make me able to do almost anything. I can be anything and my generation has done nothing but give me chances to be anything. The sky's the limit as long as I am willing to work for it. If I am willing to work for it i can be anything. THere are so many opportunities, I can vote , I can drive, Im entitled to an education. If I work hard enough I can get a scholarship for a free education to college and even get grants from the government to. Living in America is full of opportunities. We have endless ways of doing what we love. I can be a doctor engineer and any other job that i want the sky's the limit like I said earlier. America’s Gift To My Generation...
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...| | | | |Assignment One | | | |18/04/2011 | | | | [pic] Executive Summary The purpose of this report was to analysis costing system at John Deere Component Works (B). Specific objectives were to analyze the reports prepared by William and Vintila and offer recommendations on their suggestion. Table of Contents 1. Executive Summary ………………………………………………………………………………………………………. 2 2. Table of Content ………………………………………………………………………………………………………………..3 3. Introduction ………………………………………………………………………………………………………………… 4 4. Conclusion & Recommendation ………………………………………………………………………………………………. 5 5. Discussion 5.1 Product Cost under ABC ………………………………………………………………………………………….. 6 5.2 Product Mix has shifted ………………………………………………………………………………………….. 6-7 5.3 Assumption about Cost Variability in ABC ………………………………………………………………. 7-8 5.4 Development of ABC ………………………………………………………………………………………………...
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...cPRINCIPLES OF MARKETING DMK0013 ASSIGNMENT 1 Topic: COMPANY CASE STUDY (AirAsia: The Sky’s the Limit) INSTRUCTION: 1. Answer the questions as per attached. 2. Mode: Individual 3. The format of the assignment shall be in accordance with the following description: Font : Arial Size : 11 Spacing : 1.5 Text : Justified 4. Assignment shall be at least 10 pages. 5. The cover page shall be in RED colour and the template is as per attached. 6. Ideas or texts taken from articles, books or websites shall be acknowledged by inserting footnotes. 7. Date of Submission: 18 JANUARY 2013 *If you have any difficulties in submitting the assignment according to the date given, you may come and discuss with me. QUESTION: Company Case (Chapter 2; Page 118/119) AirAsia: The Sky’s the Limit Synopsis AirAsia was the first airline in Asia to introduce the budget no-frills concept to the region. They provide an alternative for price-sensitive customers. Launching in the aftermath of terrorist attacks in 2001, the airline found that the fact that customers were unwilling to undertake long-haul flights meant there was increased demand for shorter-haul journeys. Increased Internet access also served to increase sales. A key success factor has also been collaboration with partners. Rising fuel prices and other costs have threatened to undermine the low-cost model used by the airline, but the use of fuel hedging and fuel surcharges have been...
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...TermPaperWarehouse.com - Free Term Papers, Essays and Research Documents The Research Paper Factory Join Search Browse Saved Papers Home Page » Business and Management Sky's the Limit In: Business and Management Sky's the Limit Q1. How do the actions of Burbage and other lock heed managers exemplify the four fundamental functions of management ? Answer : Managers in all organizations engage in four basic functions. These functions are generally referred to as planning, organizing, leading and controlling. Planning: Planning is the first managerial function, is the process of determining the organization’s desired future position and deciding how to best to get there. In this case Lockheed martin decided its goal and outlining strategies for achieving those goals . Example: The goal of Lockheed martin is to design and make 6000 aircraft within 40 years the total value of these is 200 billion dollar . The main strategy of the managers of Lockheed martin was naming Burbage to head the program because he credits his time as a Navy test pilot. Improving relation with BAE and Northrup Grumman as a partner was another important strategy. Organizing: The second managerial function is organizing--the process of designing job, grouping jobs into manageable units, and establishing patterns of authority among jobs and groups of job. organizational function of The managers and Burbage of Lockheed martin was made the unheard...
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...ASIAN JOURNAL OF MANAGEMENT CASES, 3(1), 2006 SAGE PUBLICATIONS NEW DELHI/THOUSAND OAKS/LONDON DOI: 10.1177/097282010500300104 AIRASIA: THE SKYS THE LIMIT Rizal Ahmad Mark Neal This case details the rise and expansion of AirAsia in South-east Asia. The company employed a business model for low-cost airlines that was originally developed by Southwest Airlines in the United States and subsequently employed with great success by European companies such as Ryanair and EasyJet. The case thus documents the successful application of a western business model in a previously unexploited Asian environment, and raises issues about knowledge transfer, and the sustainability of such a model in the face of increasing competition and market turbulence. In this way, this case raises issues of innovation, adaptation, strategy and sustainability within the Asian context. Keywords: Low-cost airlines, Budget airlines, Business model, Knowledge transfer, Innovation, Asian entrepreneurship ‘Now everyone can fly’—AirAsia had been drumming South-east Asians to take to the skies by making air travel affordable to the masses. In October 2004, AirAsia successfully attracted over USD 200 million in fresh capital through an Initial Public Offer (IPO) of its shares.1 In December 2004, it announced its decision to purchase up to eighty Airbus A320s (Defence-aerospace 2005). Arguably, AirAsia not only enabled many ordinary people to travel by air, but also stirred up competition and encouraged the formation...
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...Executive Summary: This report gives an overview of Sky Plc, it looks in to the products and services that Sky have to offer, like Broadband and TV packages. It also gives a summary of what the company want to achieve with its customers. With over 21 million customers across 5 different countries Sky is growing from strength to strength. With a revenue of £11.3bn in 2015 Sky saw a 10% increase on the year before, showing that even in an ever difficult economy, staying committed to your goals and your people, growth is still possible. The report looks in to external factors that could affect the company’s growth 2016 such as; The whole sale of its premium channels, this is something that is a long term issue for Sky as it doesn’t give them a unique edge over its competitors. Another element is the financial state of the global market, even though Sky is achieving its goals at present, this could change and could be affected by exchanges rates, rate of inflation and the amount that the public have to spend. The function and structure of the company have a large impact on how the business is run, the report looks in to some of the functions such as: HR and Customer service. By different functions pulling and working together it can improve productivity and turnover. Building on these relationships and supporting one another can create great team spirit and a strong work force. 1.1 Who are Sky Plc Sky is Europe’s leading entertainment company. The group serves 21 million...
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...ASIAN JOURNAL OF MANAGEMENT CASES, 7(1), 2010: 7–31 SAGE PUBLICATIONS LOS ANGELES/LONDON/NEW DELHI/SINGAPORE/WASHINGTON DC DOI: 10.1177/097282011000700103 Lead Article AIRASIA: INDEED THE SKY’S THE LIMIT! Rizal Ahmad This article details the development of AirAsia Malaysia from 2005 to 2008 and builds on a prior case, ‘AirAsia: The Sky’s the Limit’. Within only four years, AirAsia managed to expand its operations into another ten countries. In addition, through its associate company AsiaX, it launched long-haul low-cost air services from Malaysia to Australia and the United Kingdom. The article documents AirAsia’s marketing strategy and discusses its approach towards ‘market development’ and ‘product development’. The Blue Ocean Strategy concept is used as a tool to examine AirAsia’s strategic moves. Keywords: Low-cost airlines, budget airlines, marketing strategy, Asian entrepreneurship In the case study ‘AirAsia: The Sky’s the Limit’, the authors Ahmad and Neal (2006) discussed AirAsia’s comeback from a debt-laden scheduled airline (US$ 10.5 million in December 2001. The airline was bought by Tune Air for a token sum of one ringgit1 or 0.26 US cents) to a profitable low-cost or budget airline that managed to attract US$ 200 million in additional capital through its initial public offering in October 2004. AirAsia Berhad or Malaysia AirAsia (hereafter referred to as AirAsia) was credited for its efforts in enabling Malaysian people to travel by air to destinations in...
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...apo 2 or 3 Intro: Am F C G As long as you love me Am F C G As long as you love me Verse: Am As long as you love me F We're under pressure C G Am Seven billion people in the world trying to fit in F Keep it together C G Smile on your face even though your heart is frowning Am F But hey now, You know girl C G We both know its a cold world Am But I will F C G Take my chances Chorus 1: Am As long as you love me F We could be starving C We could be homeless G We could be broke Am As long as you love me F I'll be your platinum C I'll be your silver G I'll be your gold Am As long as you Loh, Loh, Loh, Loh, Loh, Loh, F C G Loh,Loh,Loh,Loh,Loh,Love,Love,Loh,Loh,Loh,Loh, Love me Am As long as you Loh, Loh, Loh, Loh, Loh, Loh, F C G Loh,Loh,Loh,Loh,Loh,Love,Love,Loh,Loh,Loh,Loh, Love me Verse 2: Am F I'll be your soldier C G Fighting every second...
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...Information Share Market and Other Information Directory SKY Channels Highlights Total revenue $843m EBITDA Total subscribers 846,931 ARPU up 2.1% $336m Capital expenditure $71.93 MY SKY subscribers $137m NPAT 382,495 Churn $123m Employees FTEs 14.2% SoHo subscribers (since Nov 2011) 1,091 69,567 Highlights | 1 “More households “ than ever before now subscribe to SKY 2 | SKY Annual Report 2012 Chairman’s Letter The 2012 financial year will be remembered in SKY New Zealand’s history as the year we produced the Rugby World Cup and the All Blacks won. This event showcased our renowned sport production expertise and was one of SKY’s greatest achievements. Despite an economic climate that continues to challenge us, SKY’s performance has remained strong. We’ve seen an increase in subscribers, revenue and net profit and continue to rapidly grow the number of MY SKY decoders in New Zealand homes. The financial highlights for the year to 30 June 2012 include an increase in total revenue of 5.8% to $843.1 million. Subscribers increased by 17,510 to 846,931. SKY has 382,495 customers with MY SKY decoders which means that 46.7% of its subscribers are now...
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