Free Essay

Sport Management

In:

Submitted By mprada
Words 546
Pages 3
Infrastructure & Capital Projects
Life Sciences & Healthcare
Manufacturing
Private Equity
Real Estate
Sports Business Group Research & publications
Services
Sports

Football Cricket Rugby Union Tennis Motorsports Horseracing Other sports Public sector and sport

Technology, Media & Telecommunications
Travel, Hospitality & Leisure

Login i_sign_in Register

1. Real Madrid

Deloitte Football Money League 2013

2012 revenue

2011 revenue

2011 position

€512.6m (£414.7m) €479.5m (£433m) 1

Real Madrid not only maintain their position as the leading club in the Deloitte Football Money League for an eighth consecutive season, equalling Manchester United’s record, but also become the first club to surpass the €500m revenue threshold. Revenue increased by €33.1m (7%) to €512.6m (£414.7m) in 2011/12 and with a slightly increasing €29.6m gap to rivals FC Barcelona, Real Madrid remain the team to catch.

Real Madrid

2011/12 will be remembered as a record breaking year for ‘Los Merengues’ both on and off the pitch. They won the La Liga title for the 32nd time gaining 100 points in the process - a feat that has never previously been achieved by any Championship winning side in any of the ‘big five’ European leagues. In doing so, they won 32 games scoring 121 goals, the most ever by a La Liga side in both cases. Jose Mourinho’s side also had a good run in the UEFA Champions League before being defeated by Bayern Munich in the semi-finals.

Matchday revenue has increased by €2.6m (2%) to €126.2m (£102.1m) and with the club recently announcing ‘Proyecto Bernabéu’ detailing plans to increase the capacity of the stadium with an increased corporate hospitality offering. Matchday revenue will grow in the future as the matchday experience for fans improves.

Real Madrid’s broadcast revenue is generated from their broadcast rights contract with Mediapro which runs until 2014/15 and UEFA Champions League and friendly matches. In 2011/12 they saw an increase of €15.7m (9%) to €199.2m (£161.2m) thanks primarily to the variety of friendly matches played. The Club toured the US, China, Kuwait and played friendly matches across Europe during the 2011/12 season which delivered increased revenue.

Commercial revenue has increased by €14.8m (9%) to €187.2m (£151.4m) thanks to increased sales of Adidas merchandise and Real Madrid merchandise in their shops. This highlights the strength of the Real Madrid brand and the popularity of the club amongst fans from all over the world. Additionally, the 2011/12 season saw the commencement of agreements with Emirates Airlines and the Spanish Banking Group BBVA. The commercial strength of Real Madrid is highlighted by their ability to achieve growth during difficult economic times in Spain and demonstrates that global brands are keen to align themselves with the world’s most successful football club.

During the 2011/12 season, Real Madrid extended their kit deal with Adidas through to 2019/20. Its current shirt deal with BWin expires at the end of 2012/13. Given the value of recent shirt deals negotiated by their European peers, Real Madrid may expect further revenue growth with a new deal. These factors, combined with the planned expansion of the Bernabéu, mean Madrid are strongly placed to retain their top position in the Money League, for a record breaking ninth year.

Similar Documents

Premium Essay

It for Sports Management

...IT for Sports Management Introduction This article will address the topic of information technology for sports management and will attempt to provide an overview of how information technology (called IT) is changing the nature of management practices in sport. The discussion of IT applications in the profession can be done in a few broad areas: 1st How the tools of today's "technological revolution" can be applied to the administration of sport. 2nd How developments such as the Internet and world wide web help in specific management functions such as training and marketing 3rd How e-commerce can make participation in sports more available through lower priced equipment and lastly, 4th The digital divide: and underlying condition that keeps some from participating fully in the benefits in the IT revolution. The Technological Revolution We are living in the midst of one of those very unusual occurrences that come along once every few generations: a society wide paradigm shift. The close of the last millennium has seen a fundamental change that is moving society the age of industry to the age of information. The currency in this new society that is being formed is information and the medium of exchange is called IT (and sometimes computer technology - CT). IT is simply the tools and methods used for the identification, organization and manipulation of facts that we call data. IT has become the engine that is driving all sectors of today's economy be it industry, government...

Words: 2958 - Pages: 12

Free Essay

Sports Management

...of the potential with the students in sports in this university, we have sets out to create a club for a matched methodology to physical training, physical actions and sport in university and public surroundings for kids and young persons. It pulls on the National Guidelines on Physical Activity for America (2009), which plan the nature, occurrence and strength of physical actions to be involved in for body fitness benefits. Those plans form the base for this club strive for clarify the preferred results, in terms of awareness, fitness and boldness, of value physical training, bodily action and sports. The club is targeted at students in large number and young persons and those who work straight with youngsters and young persons in physical training settings in universities. This includes lecturers in this university and/other universities and outside physical training providers at high school level, and physical training trainers and instructors involved in establishing co-curricular doings at college level, and sporting leaders. Those who effect the nature of physical learning, physical doings and sports skills, such as: Panels of Organization; and Parental Associations of all universities; after-school baby-sitting providers at primary level; and Student Bodies at university level. With that spirit, therefore, we have come up with a Sports club and after a meeting with the starting members, we have agreed to name it as Sports Management Alliance Club abbreviated as SMAC hereafter...

Words: 1450 - Pages: 6

Premium Essay

Sports Management

...Sports Management and Marketing Degree Requirements The four-year sport marketing and management program leads to the degree, Bachelor of Science in Kinesiology, with course work taken in conjunction with the Kelly School of Business. Students admitted to this program are selected from a pool of applicants. Admission to the program is limited. Graduation requirements include: * completion of general education requirements. * completion of sport marketing and management major requirements. * a minimum of 124 successfully completed credit hours which count toward the degree program. * a minimum 2.0 cumulative GPA. * a minimum 2.0 cumulative GPA in a combination of ANAT-A 215 and courses with the following department code-prefixes: HPER-A, HPER-D, HPER-K, and HPER-P. * No Pass/Fail except for free electives. General Education (20 – 39 credits) All undergraduate students must complete the IU Bloomington campus-wide general education common ground requirements. Such students must visit the 2012-2013 General Education Bulletin to view these requirements. Major (85-90 cr.) Sport Marketing and Management Foundation Requirement (15 cr.)
Complete each of the following courses: ▪ HPER-P 211 Introduction to Sport Management (3 cr.) – FALL 2013 ▪ HPER-P 333 Sport in America: Historical Perspective (3 cr.) – SPRING 2014 ▪ HPER-P 392 Sport in American Society (3 cr.) ▪ HPER-P 405 Introduction to Sport Psychology (3 cr.) ▪ HPER-P 418 Sport Marketing...

Words: 1477 - Pages: 6

Premium Essay

Sport Management

...Sport Management We were given the task to explore three websites that define their own version of what sport management actually in tales and how it is applied in the real world as we know it. The first website we were ask to look through for a definition is called the North American Society for Sport Management. When looking through this site I found they stated that NASSM is actively involved in supporting and assisting professionals working in the fields of sport, leisure and recreation. The purpose of the North American Society for Sport Management is to promote, stimulate, and encourage study, research, scholarly writing, and professional development in the area of sport management - both theoretical and applied aspects (North American Society For Sport Management, 2013). They also have a journal with a mission statement stating; The Journal of Sport Management publishes research and scholarly review articles; short reports on replications, test development, and data reanalysis (Research Notes); editorials that focus on significant issues pertaining to sport management (Sport Management Perspectives); articles aimed at strengthening the link between sport management theory and sport management practice (From the Field); journal abstracts (Sport Management Digest); book reviews (Off the Press); and news items of interest to professionals in sport management (Management Memos) (North American Society For Sport Management, 2013). I believe this is a well-grounded definition...

Words: 759 - Pages: 4

Free Essay

Sports Management

...Author | Honeybourne, John | Title | BTEC national sport : award, certificate, diploma / John Honeybourne | Publisher | Cheltenham : Nelson Thornes, c2003 | According to the basic tenets derived from this research, optimum performance should be seen at levels of moderate arousal. As arousal approaches extremes (a comatose state on one end and panic attack on the other), performance will decline accordingly. The end result is a curvilinear relationship between arousal and performance that resembles an inverted-U. Landers & Arent, 2001 If the task is complex, requiring fine motor skill, the optimal level of arousal is low. If the task is relatively simple, requiring gross motor skill, the optimal level of arousal is high. Suggested 'complex' tasks are performed better when one's level of drive (arousal) is low, while 'simple' tasks are performed better when arousal/drive is high. There are different degrees of arousal (over/under arousal) and people can be affected in different ways, depending on the type of tasks they face. See graph (pg 583) The relationship between arousal and performance is curvilinear (inverted u shape of graph) 'Increased arousal improves performance up to a certain point after which further increased levels of arousal will have an adverse effect' - i.e both over and under arousal can inhibit performances. Implications: Optimum levels of arousal are not the same for all activities or all performers Optimum levels of arousal...

Words: 967 - Pages: 4

Free Essay

Potential Careers in Sports Management

...Potential Careers in Sports Management Esther Cole University of Incarnate Word This is my very first course in sports management and I have learned that there are many paths I could take once I graduate. Right now it is too early to feel passionate about any one career path. I will discuss various careers in sports management and I how feel about them now as I am just starting out. I hope to look back at this paper when I am finished and see if my views and opinions have changed. The Number of students who decide to get a MBA in sports management has grown significantly since the recession. A Ba in sports management was not producing jobs that many hopeful students thought it would. The sports industry was not immune to the recession like many people thought. Some people thought that the sports business would never feel the effects of the recession but they were wrong. Both the NBA and the NFL cut jobs during the recession and this caused a ripple effect with new graduates. They were forced to take low paying jobs working in the industry but as ticket sellers or working in the concessions. Still others who felt there was no other option took unpaid internships in the hope of landing a job afterward (Belson, 2009). Sports management degrees date back to the 1970’s with a rocky start. The degree was not seen as legitimate, “many academics mocked them for teaching how to mix Gatorade” (Wecker, 2011). The program has come a long way and has advanced into a masters level and...

Words: 4466 - Pages: 18

Premium Essay

Risk Management in Sports

...Risk Management in Sports The field of play should be checked before and after all practices and events for any obstacles. An indoor court should be clear of any obstacles or obstructions surrounding the out-of-bounds areas. The actual playing surface should be clear, safe and dry. All lines should be clearly visible. Any indoor facility must have proper ventilation, especially in warm climates. Outdoor facilities should be checked for uneven playing surfaces, including holes, uneven grade, or moisture. The playing area should be also checked for additional obstacles. Out-of-bounds areas should be clear of obstructions. All boundaries should be clearly marked. Other areas being used by players, such as locker rooms and showers, should be reviewed for safety and accessibility. Floors should be properly drained and have nonslip surfaces. Areas utilized by spectators, families and other nonparticipating players should be assessed for safety and accessibility. The coaching staff is responsible for all their athletes when traveling to play and compete. The coach should review any special instructions for each player with the parents or guardian. Written instructions for any medications should be reviewed and taken on the trip. Transportation should be adequate for all players. The mode of transportation should be safe, as should any drivers. Weather conditions should be reviewed before leaving for any competition. The coach should contact the opposing team’s coach to review...

Words: 316 - Pages: 2

Premium Essay

Career Opportunities in Sports Management

...OPPORTUNITIES IN SPORTS MANAGEMENT NORTHCENTRAL UNIVERSITY ASSIGNMENT COVER SHEET Learner: Ronnie Wayne Autry || SML7005|Dr. Shani Compton| || Sports Revenue Management and Leadership|Assign # 11: Sports Management Career| || Faculty Use Only Career Opportunities in Sports Management Abstract This study was designed to explore the specific competencies essential for a career in sports management and promotion in campus, public, and recreation settings. Utilizing the means of the Competencies of Sport Managers device, the competencies of sport administrators and managers were represented by four factors, identified as Management Techniques, sport programming, business administration, and theoretical perspectives. Discriminant analysis revealed that sport administrators in campus recreation settings placed more emphasis on theoretical perspectives and less emphasis on sport programming. When compared to sport management, administrators in the promotions departments placed more emphasis on sport programming and theoretical perspectives, with faculty placing more emphasis on management techniques and business administration. This study reinforces the need for professional sport commissioners and managers to possess a strong management and business base, along with competence in sport programming and recreational sport theory/foundations. Achieving greater understanding of the nature and importance of sport competencies...

Words: 3995 - Pages: 16

Premium Essay

Plagiarism In Contemporary Sports Management

...ASSIGNMENT DECLARATION FORM              Lecturer:  Emer Fay       Module Name: contemporary sports management    Date of Submission: 17th November 2017    We declare that the work contained in this submission is our own work, and has not been taken from the work of others. Any sources cited have been acknowledged within the text of this submission.  We have read and understood the policy regarding plagiarism in ITB.                                               Karl Canning    B00106861    Aaron Ball    B00101168    Luke Heeney B00107437            Table of contents  Assignment decoration form              page 1  Table of contents                                            page 2   Introduction                                                     page 3   Main body                          What is Nike                                           page   3                        Marketing Breakdown                          Page 3                         Advertisement                                     page 3   Sponsorships of athletes                        Cristiano Ronaldo                        Kobe Bryant                        Tiger woods  Sponsorships of teams                         Barcelona                         Paris saint Germain...

Words: 1774 - Pages: 8

Free Essay

Personal Skills in Sport Management

...Chapter 2: Personal Skills Part 1: Leadership 2.1.1) Leadership development * Influencing people so that they will strive willingly and enthusiastically toward the achievement of organisational skills * Motivating, directing, supervising, guiding and evaluating of others for the purpose of accomplishing a task 2.1.2) Characteristics of Good Leaders * Determination * Energy * Integrity * Self confidence * Fairness * Wisdom * Knowledge * Etc 2.1.3) Leadership style * Authoritarian/Directive – decides what to do and tells what + how to do * Democratic – involves group in deciding what and how to do something * Participative/Supportive – offers advice and lets individuals in group decide how to carry out their roles * Laissez faire – leaves group to decide what to do and how to do it 2.1.4) Individual, group and task needs * Individual needs – motivate others * Know how to satisfy expectations, needs and goals of individuals * Show individual and group contribution * Making sure they know their responsibilities * Provide feedback on performance * Group needs – building, maintaining and coordinating group so that it can achieve the task * Make everyone...

Words: 963 - Pages: 4

Premium Essay

Sports Management

...Sports Management | Dominic Hogan | MGT 415 Group Behavior in Organizations | | Laurence Rice | 3/4/2014 | As a sport organization a lot of the focus is around the players. Many organizations have internal issues that may be due to the action of players. For a team to operate properly not only do the players need to work as a unit but also the organization as a hole from day today. Sports teams deal with many random situations such as injuries, media outburst, haggling fans, as well as financial dilemmas. Players and team representatives face the same issues the only difference is players are in the constant spotlight. The organization as a whole has to come together to reduce conflict within the organization from each dilemma. As players on a team most of the athletes understand their role on the team as they get more or less playing time. This method applies the coaches, recruiters, and other management role in the organization. The organization should take a team role. “A team role was defined as a pattern of behavior characteristic of the way in which one team member interacts with another in order to facilitate the progress of the team as a whole (Aritzeta)”. Helping each other build and work as on unit is sports organizations goal in order to get one step closer to being the best each year. “Team role preference is related to Dominating, Integrating, Avoiding, Compromising and Obliging conflict management styles” (Aritzeta). Each individual is treating...

Words: 2424 - Pages: 10

Premium Essay

Sports Management

...My major is Sports Management. It is within the Education and Human Ecology. It is designed to benefit me within all aspects of a sport franchise, especially in the management field. The type of career I would like to have is a great question to answer. I would be satisfied with being involved in any aspect of a franchise, but I would prefer to be involved in marketing for the team. One day, I would like to be receiving an abundant income working for a franchise as any person would wish, enjoy the work I am doing, but my ultimate career goal is to be the happiest person I could possible be while providing for my family. I feel that the 5 strengths thoroughly benefit the career I have chosen. In my field, sports management, I feel that you need to be a leader. Personally, I feel that the qualities of an achiever, relator, arranger, intellection, and ideation provide the groundwork of how I perceive a successful leader to be. Whomever may be in charge, in my opinion, should strive to consistently achieve, but also be somebody who others can relate to. A person whom another individual knows they can go to when faced with adversity. A leader should also have insightful ideas, a witty intellect, and be arranging the tasks at hand in the most productive way possible. These 5 strengths will affect my work ethic positively. With this information about myself, I can use my strengths to my advantage throughout my work career. I have the understanding that I want to achieve as much...

Words: 351 - Pages: 2

Premium Essay

Sports Management

...Marketing 4/11/12 Kobe Vs. LeBron in the Market World Two of the biggest names in the NBA are Kobe Bryant and LeBron James. With both men playing in very lively cities, Los Angeles, California and Miami, Florida both Kobe and LeBron are very marketable players. Seeing them both in the cities on billboards, commercials, or hosting events or charities is very likely. Since both are the league’s biggest names, which one is the most marketable? Taking into consideration that does the most work in the community, commercials, billboards, and media interviews, will measure who is the more marketable player. Kobe and LeBron have been compared time after time, because they are both future hall of famer’s. Both have very respectful spots on Sports Illustrated’s Fortune 50 list. Kobe, was placed at number six with a total of 10 million from endorsements last year. But Kobe being a more “seasoned” veteran than LeBron, has had many endorsement deals. The Bleacherreport.com reports in February of 2001 Kobe signed a deal with McDonald’s for 10 million dollars (http://bleacherreport.com). McDonald’s was promoting a new meal called the Big N’ Tasty and Kobe was the front of it all. Kobe has had video games with Nintendo but he was more loved for his role in the world famous game Call of Duty: Black Ops in 2010. With Black Mamba written on the side of his gun, Kobe has his own featured scene. A very key endorsement for Kobe Bryant was Adidas. This was a deal he signed before his rookie season...

Words: 1464 - Pages: 6

Premium Essay

Sport Management

...safety, water rescue, lifesaving, lifeguarding, and lifesaving sport’ (www.ilsf.org). What are their likely source of income, and why? Lifesaving clubs and agencies rely heavily on the supply of public funding by the government. The costs associated with the development of sport such as building or improvement of facilities is usually funded by the government. The government/State heavily funds lifesaving clubs and agencies. It is because the State believes that it can improve the well being of society by its various interventions. (Hoye, Russel. 2006, p. 20). This type of intervention falls under the neo-liberalism ideology. It was found that ‘neo-liberals believe government should not engage directly in most economic activity, but rather provide only base level infrastructure, legislative guidelines within which private business can thrive’ (Hoye, Russel. 2006, p. 27). How feasible would it to get the people being rescued to actually fund the operations of lifesaving clubs and agencies? It will not be feasible for the people being rescued to fund the operations because the cost of running the lifesaving clubs and agencies are huge. The amount of money channelled to the lifesaving clubs and agencies by the State to the clubs e.g. SLSA totalled to AUS$ 30 million. Why should governments want to fund lifesaving clubs and agencies? Government should fund lifesaving clubs and agencies because sport is a public good. It is described that “public goods can provide...

Words: 579 - Pages: 3

Free Essay

Sports Management

...The Simple Plan Run Smart, and Slim Down Eat Right, The Simple Plan From the editors of r 1 The Simple Plan Your Personal Calorie number Before you start figuring how you’re going to create a calorie deficit, you need to know how many calories your body requires to maintain the weight you are now. That calorie number is unique to you. It depends on many things—your size, your gender, your age, and how active you are. Roughly speaking, the more active you are and the younger you are, the more calories it takes to maintain your current weight. Bigger folks need more calories to fuel them; as they start to lose pounds, they’ll require fewer. Just go to www.runnersworld.com/ rybo and go to the basal metabolic rate (BMR) calculator, where you can enter your numbers. This tool measures how many calories you need each day to maintain your current weight if you’re sitting around doing absolutely nothing—and how many you need if you’re more active. Once you know how many calories you need to maintain your weight, you can make some well-informed decisions about the food you’re consuming and your exercise. You can eat less or move more to get the scale to move, too. n Calorie Math: A Quick Review Let’s strip this idea down to the simplest possible terms. Your body burns calories every day. If you eat more calories than your body burns, those calories are stored on the body as fat. If you eat fewer calories than your body burns, you lose fat. In other words, a calorie...

Words: 3814 - Pages: 16