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Strategy Case Methodology

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STRATEGY CASE METHODOLOGY 1- INTRODUCTION:
The introduction must be complete.
- shake hands and present yourself (name and job). PLAY A ROLE (investors, etc.)
- a speaker presents the group ( one speaker for the introduction and conclusion, one slide dispenser, and experts).
- present the company: its activity, the domestic and international markets (diagrams, drawings, illustrations)
NB: Slides must be with the logo, and number of the page, easy reading, few information.
TRANSITION: Now, “WE ARE GOING” to speak about “KEY ISSUES”. (SPEAKER ALREADY STOOD UP)
MOVEMENT, TRANSITION IN-BETWEEN EXPERTS : first speaker go to the right, second speaker arrives by the left (rotate in the direction of clockwise) 2- KEY ISSUES AND SUB ISSUES WITH LINK BETWEEN: TEAM EVALUATION : definition of key issues for sula vineyard case was too late, no subquestion, contextual information is confusion, illegible slide : A |

NEW SPEAKER * Main question and sub issues (clear and catchy) ordered according to what is crucial : * STAKES AND FORESSEEN DIFFICULTIES * MAIN ISSUES AND SUB ISSUES : * ORDERED, * with PERSPECTIVE i.e. environnement, stakeholders, chronology. * With CONTEXT : landmarks, limits, incompatibilities, contradictions. * Revealing and showing LINKS BETWEEN THEM (causes and effects; consequences).
TRANSITION : we are going to talk about the agenda. 3- PLAN ANNOUNCEMENT

* Agenda with meaningful tittles (with speaker for each tittles)
SLIDE
TRANSITION

4- DIAGNOSIS/ ANALYSIS: TEAM EVALUATION Quantitative/quantitative, ability to generate ideas, validity of assumptions : N+ (Sula vineyard case).No Finance, No analysisNo professional document |

NEW SPEAKER : EXPERTS ( use vocabulary : moreover, such as, look , consider, examine) * SWOT, PORTER, PESTEL, stakeholders (table, graph, symbol with prioritization/hierarchy). * Strengths, weaknesses, opportunities, threats (SWOT). * Threat of new entrants, Threat of substitute products or services, Bargaining power of customers (buyers), Bargaining power of suppliers, Intensity of competitive rivalry (PORTER). * Political, Economic, Social, Technological factors (PESTEL) and legal and environnemental factors.

* ANALYTICAL: not only descriptive.

* CONCLUSION OF DIAGNOSIS: consequences for the activity of the organization.
TRANSITION
5- RECOMMENDATIONS: TEAM EVALUATION : alternatives (consistency with analysis and ability to prioritize alternative : N for alternatives (Sula vineyard case).Recommended course of action (justification, strategic fit, feasibility) : N because one argument is the cost, the link between implementation in not visible.Implementation plan (feasibility, appropriateness of timeline, flexibility) : A good attempt but no finance, doesn’t answer to the main key issue. |

Specific, detailed guideline of actions to be taken * Land marking of the different alternative and grading : * Rational possible options, 3 scenarii * Evaluation : main objectives for each, * advantages and drawback table. | Criterias : cost | finance | SOLUTION A | + | ++ | SOLUTION B | -- | - | SOLUTION C | +++ | --- |

%, cost, quantitative landmarks
Slides
* main recommendation : the chosen strategy
Objectives (expected results and feasibility)
The ordered objectives and expected results for each + justification with regards on the main problem setting (justification of the suggested amount.)

* implementation/plan of action : * Logistics, technical, human means, financial deadlines. * Who, what, where, how much it costs, how to finance. * Agenda and deadlines with CAMBAN graph (actions and dates). * Short term(1-3 years), medium term (3-5 years), long terme (5-10 years) * limitations: hindrance (= entrave, obstacle) and driving force relative to actions, to be proceeded, plan B.
TRANSITION
6- CONCLUSION: TEAM EVALUATION presentation effectiveness (time management, creativity and professionalism, ability to work as team) slides are not professional draft and rough, very unbalances, you never know how to convince, convincing and positive conclusion. |

Conclusion must be complete (the first speaker) * mains ideas (major stakes) of diagnosis :
+ repeat the problem identified
+ exhibit link between the solution/recommendation and the problem.
+ Affirm the success of the new project and new mission statement proposes by the team with conviction, positive attitude.

CONVINCE + POSITIVE CONCLUSION
FINISHING with : “ I assure you that it will be successful, it will be profitable// have you some questions ?”

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