...business for the client. The plan submitted is poor in nature and has some specific problems and improvements in the designated marketing strategy areas. Lot of sections mismatched or misplaced and there are many problems in the case analysis. We have identified seven areas and recommendations provided that will improve the case analysis drastically. Those areas include Executive Summary, Situation Analysis, SWOT Analysis, Marketing Goals and Objectives, Marketing Strategy, Marketing Implementation, Evaluation and Control. Executive summary is a summarized version of overall marketing plan and should contain an effective paragraph about goals/objectives, strategy elements, implementation issues and expected outcomes. The current executive summary has only background of the firm and an Introduction. Even if the marketing plan is excellent, without a proper and concise executive summary the plan will fail to catch the attention of target executive audience. First recommendation is to rewrite the whole executive summary section. Situation Analysis is the analysis of three components Internal environment, External environment and Customer environment. This 3 prong analysis will explain about the firm's goals, strategies, objectives and how these are going to be achieved keeping in mind about the external forces such as legal, political, technological and economic enhancements. In the current market analysis, market goals and objectives are missing. The firm's current marketing strategy...
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...available in the library on course reserve. I. Cover Page Covers are usually printed on heavy, flexible pieces of paper called “coverstock.” The main reason that “coverstock” is used is so that it can protect the document. The cover should carry the title of the report along with some extra information that will help people who may want to file it for later use. For example, you might want to list the members of the team, show off the company logo, and list the date of the final submission of the report. For more on creating a good title, make sure to carefully review section 3 (Title Page) You can create your cover by preparing your material with a word-processing program. If your computer’s printer won’t print on “coverstock,” you can print it on regular paper, and then photocopy it on heavier paper (Paula Lewis in the EMA office can help you out with this). II. Disclaimer Page A disclaimer is a statement that the company or organization hopes will limit its liability for the product or service it provides (as your instructors, we certainly do not want to be held responsible for any bad advice or research you provide your clients ☺ ). The disclaimer statement is fairly typical in consulting projects, and if nothing else reflects the seriousness of writing at a professional level. There is often a great deal at stake, so make sure that your writing and research processes mirror this seriousness. Please feel free to cut and paste the disclaimer statement: ...
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...paper, how to submit your final paper AND who needs to read your paper before it is finalized) Sample Title Page………………………………………………………………………………….. Sample Internship Paper Release Form……………………………………………………………. Sample Table of Contents…………………………………………………………………………. Summary of Internship Experiences………………………………………………………………. Case Summaries…………………………………………………….…………………………....... Self-Evaluation…………………………………………………………………………………...... Evaluation of the M.S. in Counseling Psychology Program………………………………………. Individual Case Summary Format…………………………………………………………………. Family Case Summary Format…………………………………………………………………….. Group Case Summary Format………………………………………………….………………….. Group Case Summary (Process)………………….………………………………………... Group Case Summary (Psycho-educational)……………………….………………............ Group Case Summary (Support/Self-Help Group)………………………………………… Couples Case Summary Format……………………………………………………........................ 3 4 5 6 7 7 8 8 9 12 13 13 14 15 16 Guidelines For Writing the Report of Internship Activities 3 WHAT YOU SHOULD KNOW BEFORE YOU START YOUR PAPER Over the years the Guidelines for Writing the Report of Internship Activities has changed, thus you need to be careful to follow the format in THIS CURRENT GUIDELINE instead of relying on the format of previous students’ final papers. The aim of your paper is to provide the graduate faculty with a demonstration of...
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...CHAPTER 1 PROJECT SUMMARY 1) Highlights of the Study 1.1 Capsule View The Filipinos are known for being sentimental and appreciative of the things they liked, especially when things are given to them or personalized items, consequently our group decided to do the project, mug printing. We also chose this business because of its nature, which we can show and express our artistic side. We decided to do this project because it can be bought at different times. Mugs printing have multiple uses. They can be gifts, which you will offer to someone dear, can be used as promotional materials that will be offered for free for you clients, or as a marketing tool. A business mugs printed is a simple way to increase our income with a little investment. We can buy the necessary tool to print such objects and then we can develop this idea into a multitude of incredible possibilities. 1.2 General Description Mugs printing mean that you print on a mug certain images, logos of businesses, certain names, or you can simply personalize it with certain details. In this project the consumer will have the opportunity to design as they wish to design, they just need to explain the design and they can also put their photos or names. People love to make use of a product, especially if it was given as a gift from someone. Mug artwork is inkjet printer using special dye-sublimation inks and transfer paper. The transfer paper is only a temporary stop for the printed image. Once printed...
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...of Internship Activities 2 Table of Contents What You Should Know Before You Start Your Paper…………………………………………… (including what is done with your paper, how to submit your final paper AND who needs to read your paper before it is finalized) 3 Sample Title Page………………………………………………………………………………….. 4 Sample Internship Paper Release Form……………………………………………………………. 5 Sample Table of Contents…………………………………………………………………………. 6 Summary of Internship Experiences………………………………………………………………. 7 Case Summaries…………………………………………………….…………………………....... 7 Self-Evaluation…………………………………………………………………………………...... 8 Evaluation of the M.S. in Counseling Psychology Program………………………………………. 8 Case Summary Format………………………………………………………………………….…. 8 Guidelines For Writing the Report of Internship Activities 3 WHAT YOU SHOULD KNOW BEFORE YOU START YOUR PAPER Over the years the Guidelines for Writing the Report of Internship Activities has changed, thus you need to be careful to follow the format in THIS CURRENT GUIDELINE instead of relying on the format of previous students’ final papers. The aim of your paper is to provide the graduate faculty with a demonstration of your ability to conceptualize and integrate what you have learned in the program and at your internship site. In general, the graduate faculty will be looking for your ability to develop appropriate treatment goals and follow through with what you have developed. In addition, they will...
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...really great if these data are of any use. Finally we would like to thank you for valuable guidance & supportive in preparing this proposal. We would be grateful for any clarification when required and highly obliged if you approve this assignment and provide your valuable judgment on it. Md. Ataur rahman On the behalf of group member Acknowledgement We express our sincere gratitude and thanks to our program superior SK. Saifur Rahman, Lecturer in Management, Bangladesh University of Business & Technology for his brilliant and excellence guidance and assistance to complete this project proposal on call Centre. We also thank the Almighty for the kind blessing to complete the assignment. While preparing this assignment we have had help and assistance from several reports. Introduction Definitions of call centre 1. a centre equipped to handle a large volume of telephone calls (especially for taking orders or serving customers) 2. A call centre or call centre is a centralized office used for the purpose of receiving and transmitting a large volume of requests by telephone. A call centre is operated by a company to administer incoming product support or information inquiries from consumers. 3. A business location where a person can call for such things as customer service, to place an order, etc; a business location where large numbers of telemarketing calls are placed. 4. A...
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... Executive Summary ……………………………………………………………… 3 III. Mission Statement ………………………………………………………………... 4 IV. Products and Services ……………………………………………………………. 5 V. Market Summary and Market Needs ……………………………………………...6 VI. Marketing Strategy ………………………………………………………………. 7 – 8 VII. Globalization ………………………………………………………………………9 VIII. Financial Considerations ……………………………………………………….... 10 IX. Financial Plan …………………………………………………………………… 11 X. Swot Analysis ………………………………………………………...…………. 12 II. Executive Summary Roberts Business Solutions offers flexible yet full service administrative assistant services ranging from general correspondence work up to personalized print shop services. Roberts Business Solutions will possess the flexibility necessary to meet the challenges of today’s market. Roberts Business Solutions takes great pride in satisfying individual needs. Roberts Business Solutions will strive to be the premier virtual administrative assistant service in the local Durham, NC marketplace. The clients will have the total experience from start to finish. Not only will the clients receive a great product, they will also be provided with prompt turn around. More companies than ever are considering hiring Virtual Administrative Assistants. Virtual Administrative Assistants can provide the specialized support that both small business owners and top executives need. Virtual administrative assistants are becoming more popular because the client has no obligations...
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...have an innate ability to listen to a client’s problems and know exactly how to treat them, most therapists do not. Rather, it often takes a significant amount of time and effort for most therapists to formulate a treatment plan. One popular strategy of conceptualizing clients is through the use of case formulations. Therefore, in Summers and Barber’s (2012) article, the concept of the psychodynamic case formulation was reviewed and discussed in detail. Summers and Barber (2012) argued that writing out a case formulation is not just an educational exercise, but it allows you to commit yourself to thinking about your patient in a certain way. Moreover, Summers and Barber (2012) also argued that, while developing case...
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...Business Report | An Analysis of Business Performance of Galactic Marketing Agency | | | | 5/8/2013 | Minti Spock, Galactic Marketing Agency | Executive summary This report provides the analysis and evaluation of the financial performance of Galactic Marketing Agency for October 2013. The information provided in this report will be based on the data presented in the two primary financial statements: * balance sheet * income statement The results of data presented show that Galactic Marketing Agency is operating at a satisfactory level. In particular, the profit generated by the business for the month is very favorable, as is the changes in owner’s equity. Recommendations have also been made to address the issues that have arisen. Table of contents Executive Summary……………………………………………………………………………………………………………….2 1.0 Introduction……………………………………………………………………………………………………………………..4 2.0 Financial Analysis...…………………………………………………………………………………………………………..4 3.0 Conclusion……………………………………………………………………………………………………………………….5 4.0 Recommendations…………………………………………………………………...………………………………………5 1.0 Introduction After analysing the October financial statements of Galactic marketing Agency, this report has been prepared for the business regarding the business performance analysis for October 2013. The aim of this report is to provide the owner of Galactic Marketing Agency an overview of the business performance for October in order to facilitate the decision...
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...requested in August on whether we should update our website or not. We believe we should. It could: * Increase our company’s profits. * Increase our company’s reputation * Create an online community for our company * Give our clients better satisfaction Diet for Life should invest into a better website to see a lot of possibilities to grab. We should conduct a research to see which strategies and methods we should apply in order to do so. The information in this report came from print and online sources, as well as a questionnaire distributed along Notre Dame University gym members. We thank them for their time and valuable information. Thank you for the opportunity to conduct this research. We appreciate the chance to give our company a better future. If you have any questions about this report, please ask! Table of Contents * Memo of Transmittal * Executive Summary……………………………………………………………… * Introduction: a) Background b) Purpose c) Scope d) Procedure * Study: a) Problems b) Solutions c) Feasibility * Conclusion: Recommendations * Appendices TABLE OF FIGURES Figure 1: Percentage of clients that have used our website. Figure 2: Clients opinions about our current website Figure 3: Gross profit of iFitness before and after implementing their online store. Figure 4: Viewer ratings before and...
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...Analyse data and document client requirements Inside this reading: Analysing client requirements 2 Data flow diagrams 3 Data dictionaries 10 CASE tools 14 Confirming client requirements 15 Documenting client requirements 22 Summary 26 Analysing client requirements Before you can start to analyse the information you have gathered you should think about what you are trying to achieve. The client has presented you with a business problem. In order to solve this problem you need to undertake the following steps: • identify what the current system does • identify the new features the client needs in order to solve the problem • combine the outcomes of steps 1 and 2 to come up with the requirements which will solve the problem. The information that you have gathered should cover steps 1 and 2. It is important that you identify what information is part of each of those steps so that you can structure the requirements in a logical sequence. This will make it easy for the client to understand the process. You need to look at the information and ask yourself questions that will help you to: • clarify in your mind what the client requires • structure the bits of information given to you by the client • organise the bits of information the client has given you • check with your client that you have done a sufficiently thorough analysis of the client's needs. Some questions you might ask yourself...
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...How to Create a Marketing Plan Part 1 - Introduction Firms that are successful in marketing invariably start with a marketing plan. Large companies have plans with hundreds of pages; small companies can get by with a halfdozen sheets. Put your marketing plan in a three-ring binder. Refer to it at least quarterly, but better yet monthly. Leave a tab for putting in monthly reports on sales/manufacturing; this will allow you to track performance as you follow the plan. The plan should cover one year. For small companies, this is often the best way to think about marketing. Things change, people leave, markets evolve, and customers come and go. Later on we suggest creating a section of your plan that addresses the medium- term future—two to four years down the road. But the bulk of your plan should focus on the coming year. You should allow yourself a couple of months to write the plan, even if it's only a few pages long. Developing the plan is the "heavy lifting" of marketing. While executing the plan has its challenges, deciding what to do and how to do it is marketing's greatest challenge. Most marketing plans kick off with the first of the year or with the opening of your fiscal year if it's different. Who should see your plan? All the players in the company. Firms typically keep their marketing plans very, very private for one of two very different reasons: Either they're too skimpy and management would be embarrassed to have them see the light of day, or they're solid and...
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...consultation within a successful therapeutic treatment plan. It will comprehensively describe ethicality, before applying this fundamental component of treatment to a beneficial, healing and professional environment. It will present, describe and discuss a multitude of, sometimes complex, ethical issues that may face a therapist upon meeting a client for the first time. Lastly, it will conclude with a summary of such matters, and ways in which the therapist should aim to address and manage these ethical factors in an effective and professional manner. The initial consultation is paramount in the potential success of any proposed treatment for each individual client. It is the optimum time for a reputable therapist to assess a myriad of informative aspects and circumstances concerning their client. Foremost, upon the client and therapist meeting, face to face, for the first time, approximately 55% of all communication is projected in a non-verbal manner, via body language (Chrysalis Module Two notes), and this is an integral, and natural basis in the formation of first impressions; both of the client to the therapist, and the therapist to the client. Whilst, the remaining 45% of communication is through the words we choose, and the tone and volume in which we deliver them (Chrysalis Module Two notes), this significant proportion of the communicative spectrum would be lost if the therapist were to provide an initial consultation solely via a telephone call. Stated by Hadley and Staudacher...
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...of Reading Room Bookstore/ Café Prepared by: Wendell Brown, Peter Bacon, and Alex McCurdy Owners of Keep Austin Wireless April 25, 2014 Table of Contents Executive Summary 2 Introduction 2 Methods 3 Which 802.11 specification is best for your specific needs? 3 Should we get a router that works at 2.4 GHz, 5 GHz, or both? 3 What security level is best for your business? 4 What speed router should be considered? 4 What else should our router(s) have for current or future considerations? 4 What would happen if something were to go down? 5 How many UPS-powered outlets do we need? 5 How much power do our devices require? 5 How long do we need to use the battery? 5 How many feet of Ethernet cabling do we need? 5 Results 7 Conclusions 8 Decision Matrix 10 Recommendation 11 Assumptions 13 Installation 15 Equipment Parts List 16 Works Cited 17 List of Illustrations Figure 1: Picture of Linksys EA6900 (Linksys Employee, 2014) 7 Figure 2: Picture of ASUS RT-AC66U (Endgadget Employee, 2014) 7 Figure 3: Picture of Trendnet TEW-812DRU (Softpedia Employee, 2014) 7 Figure 4: Decision Matrix 8 Figure 5: High Level Parts Diagram 10 Table 1: Detailed parts list (Bacon, 2014) 10 Executive Summary This report was developed to summarize the newer, better, and more secure wireless network that you need at your bookstore/ café. As you requested I have put together a report for this...
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...------------------------------------------------- GS2745: Unit 2, Team Assignment – Optimism Optimism is a word that many people use but few people define. Here is a definition: hope, future-mindedness, future orientation Most of us have a fairly set attitude toward life that may or may NOT be optimistic. This is a team exercise—buddy up and share your answers with your team. Optimism: Are you a glass half-full or glass half-empty kind of person? Why? | 1. How does your current attitude help or derail you in your everyday life?2. How do you feel about being around people with the opposite attitude? Is it helpful – or irritating? Why?3. Give an example of an instance in your life that was a learning experience for you about optimism. Either where your personal attitude served to make things work out better…. Or worse. | ------------------------------------------------- GS2745: Unit 2, Team Assignment – Optimism Optimistic people can be seen to be unrealistic, but here are 3 valuable attributes that are also grounded in reality: 1. SEE THE BIG PICTURE: Goal-oriented thoughts 2. SEE HOW YOU GET THERE: Plausible pathways to achievement 3. FEEL CONFIDENCE: Emotional connection to success Please fill out and respond to the following 3 questions. Work in groups. 1. Goal Oriented Thoughts: Goals should be attainable yet challenging. If you give yourself too big a goal, it can be overwhelming. a. List a big, long-term goal for yourself Example, have a completely polished resume and professional...
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