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The Dopamine: The Reward System Within The Brain

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Here’s the technical aspect:
The brain actually calls for certain foods whether sweet, salty, sour or laden with caffeine. There is a reward system within our brain, which was designed to “reward” us when we do things that support our survival. This includes behaviors such as eating, exercising and sex for example.

Your brain reacts when we eat by releasing a chemical known as dopamine. The Dopamine is transmitted as a pleasurable experience, and your brain is hardwired to pursue the pleasurable sensation that it releases.

Eating an orange or a piece of steak might cause a moderate release of dopamine, but eating a Hostess Twinkie or Yo Yo (now you know my weakness) is so incredibly rewarding that it releases an enormous amount of dopamine

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