...Vega Food Company Executive Brief The Vega Food Company was a Spanish meat-processing business that produced hams, sausages, and other delicacies for domestic and export markets. The $100 million company, owned and managed by the Valle family, had a Randall reputation for quality products in the marketplace. Francisco Jr., 45, had worked with his father Francisco Valle since 1976 and became president in March 1994, when his 72-year-old father was killed in an automobile accident. Francisco Valle, Jr., held the first family council meeting in the family's history in February 1997. While he liked the concept of a family council as a forum for family issues, he was most concerned that the problems he was having with his youngest sister, Mari, and possibly his other sisters, needed to be addressed. The ownership structure of Vega Foods included two classes of stock, responding to Francisco's concern with the possible loss of control of the enterprise in his absence. Francisco Jr. and Isabel, Francisco Valle Sr.'s surviving spouse, each held 50% of the voting shares and therefore controlled the corporation. Nonvoting dividend-paying shares were held by each of Francisco's five sisters (15% each), Isabel (5%), and Francisco (20%). Isabel was also a very positive influence in the family's culture. Her daughters described Isabel as the glue that kept the family together. Francisco considered her a wise adviser and a positive influence with his sisters. Except for brief stints, none...
Words: 955 - Pages: 4
...The Vega Foods Company: questions for discussion | 1. What are the key facts of this case? And what, in your opinion, led Mari to sell her shares? Industrias La Vega was a Spanish meat processing business that produced hams, sausages, and other delicacies for domestic and export markets. The business was a US$ 04.8 million- a-year business but Francisco Jr. felt most concerned by the family conflicts that often overwhelmed him. Francisco, 45 had been working for over 20 years with his father and become president of the company in March 1994 when his father Francisco Sr. was killed in an automobile accident. Francisco.Jr had studied agri-business in a foreign national before returning to run his family business. Francisco was very loyal in taking care of the interests of his mother and sisters, although he received complaints from them in not keeping them well informed and inclusive in the business. While Francisco received a CEO salary, bonus and benefits package the sisters dividends were nowhere close to his take home pay. Francisco seemed to enjoy his wealth in luxury and flaunt the difference. The family members were not good communicators, especially when it came to topics of the business like money, finances and business ownership. The Family was known for it’s shared love and care among them but there was less evidence of respect for titles, organizational structure, hard work and formality of any kind. The ownership...
Words: 1714 - Pages: 7
...Introduction…………………………………………………………………………………………3 Overview of the Company Current Strategies Current Mission External Environment…………………………………………………………………………….4 Assessment of External Environment Porter’s Five Forces Assessment of Strategic Groups Key Competitors Internal Environment……………………………………………………………………………..7 Value-Chain Analysis SWOT Analysis Financial Statement Analysis Analysis of Financial Data Key Resources and Capabilities Internal Efficiency and Cost Savings Industry Analysis Analysis of Marketing Position………………………………………………………………..18 Company & Industry Growth Marketing Strategies Analysis of Management Stock Performance International Strategies Strategic Position…………………………………………………………………………………21 Current Core Competencies Competitive Advantages Performance Indicators Recommendations and Discussion………………………………………………………………23 Long-Term Options SBU Level Recommendations Short-Term Options Corporate Social Responsibility Environment and Sustainability Introduction Las Vegas Sands Corporation (LVS) is a multinational casino and resort company that began in 1989 when Sheldon Adelson purchased the Sands Hotel in Las Vegas, Nevada. Since 1990, LVS has grown into a luxury hotel, entertainment, and gambling corporation with locations in the United States in China. Among their most well-known American properties are The Venetian and Palazzo, both of which are in Las Vegas, and they also boast ownership of the Four Seasons Hotel...
Words: 15899 - Pages: 64
...Park. At the fitness center, she stood up a gigantic check filled in for $533,130. She intends to obtain that contribution approximately $1 million in coming months. " Extra" TELEVISION host Mario Lopez rode alongside her, as well as in an "Extra" meeting, Spears revealed just what she and also Hillary Clinton discussed backstage at Planet Hollywood previously this year. " We spoke about food a great deal. We discussed jambalaya, we discussed our favored dining establishments right here in Las Vegas. She's a terrific woman," Spears stated....
Words: 520 - Pages: 3
...Part 1: Defining Marketing and the Marketing Process (Chapters 1–2) Part 2: Understanding the Marketplace and Consumers (Chapters 3–6) Part 3: Designing a Customer-Driven Strategy and Mix (Chapters 7–17) Part 4: Extending Marketing (Chapters 18–20) After examining customerdriven marketing strategy, we now take a deeper look at the marketing mix: the tactical tools that marketers use to implement their strategies and deliver superior customer value. In this and the next chapter, we’ll study how companies develop and manage products and brands. Then, in the chapters that follow, we’ll look at pricing, distribution, and marketing communication tools. The product is usually the first and most basic marketing consideration. We start with a seemingly simple question: What is a product? As it turns out, the answer is not so simple. Chapter Preview 8 Products, Services, Building and Brands Customer Value Before starting into the chapter, let’s look at an interesting brand story. Marketing is all about building brands that connect deeply with customers. So, when you think about top brands, which ones pop up first? Perhaps traditional megabrands such as Coca-Cola, Nike, or McDonald’s come to mind. Or maybe a trendy tech brand such as Google or Facebook. But if we asked you to focus on sports entertainment, you’d probably name ESPN. When it comes to your life and sports, ESPN probably has it covered. W The ESPN Brand: Every Sport Possible—Now Television: From its original...
Words: 25125 - Pages: 101
...proposal to initiate air service between phoenix, Arizona and Las Vegas, Nevada. The route would designed primarily to serve the recreation and tourist travelers that frequently travel between the two cities. By offering low-cost tourist fares, the airline hopes to persuade persons who now travel by other modes of transportation to switch and fly 'Trans Western' on this route. In addition, the airline expects to attract business travelers during the hours of 7 am to 6 pm on Mondays through Fridays. The fare price schedule or tariff would be designed to charge a higher fare during business-travel hours so that tourist demand would be reduced during those hours. The company believes that a business fare of $75 one way during business hours and a fare of $40 for all other would result in the passenger load being equal during business-travel and tourist -travel hours. To operate the route, the airline would need two 120 passenger jet aircraft. The aircraft would be leased at an annual cost of $3,800,000 each. Other fixed costs for ground service would amount to $1,500,000 per year. Operation of each aircraft requires a flight crew whose salaries are based primarily on the hours of flying time. The costs of the flight crew are approximately $400 per hour of flying time. Fuel costs are also a function of flying time. These costs are estimated at $500 per hour of flying time. Flying time between Phoenix and Las Vegas is estimated at 45 minutes each way. The costs associated...
Words: 482 - Pages: 2
...[pic] Keuka College Bachelor of Science in Management List 1. Develop a Porter 5-forces model of the casino industry. Make sure you discuss each of the five forces in a separate paragraph or section 3 2. How are the gambling companies in Las Vegas responding to the changes in the industry structure and the increased competition . 21 3. How have the casinos in Atlantic City tried to compete with Las Vegas? What threats do they face . 23 Chen Huisheng 323945 Lin Weijie 324066 1.Develop a Porter 5-forces model of the casino industry. Make sure you discuss each of the five forces in a separate paragraph or section. For purposes of this case, we will define the casino industry as including full-service, diverse entertainment (i.e. traditional) casinos of Las Vegas and Atlantic City, and treat other gambling alternatives (e.g. Native American casinos, riverboat gambling, etc.) as substitutes. When discussing each of the five forces, be sure to consider each of the factors relevant to each of these five forces as we discussed in class. In terms of Porter’s 5 forces analysis, the bargaining power of suppliers is weak because of the fact that casinos basically provide their own services with internal resources, such as employees properly trained in various casino games. The bargaining power of customers is strong, especially because even a slight change in the demand for casino services could directly impact the revenues of the industry...
Words: 6744 - Pages: 27
...within the first 6-8 years. We are tentatively with contacts from regional Hotel management companies as well as casino managements for partnerships in our operations. We see the necessity to have this run like a four star hotel but with the relaxed nature of a holiday theme park with a casino. For our purposes of this project we are leaning toward Harrah’s Management Company. Harrah’s has the experience and technical know-how to handle all aspects of this venture and we would be pleased to have them as a strategic alliance. Financial planning Costs Interest Rate Per Month Property ground Lease and construction financing $22,000,000.00 8.5 $249,613.57 Santa Cruz Roller Coaster ($3.5 cost p/r) $1,500,000.00 8.5 $17,019.11 Ferris Wheel (168 person-6per cabin) ($2.5 cost p/r) $1,000,000.00 8.5 $11,346.07 Merry-Go Round ($1.5 cost p/r) $500,000.00 8.5 $5,673.04 Boardwalk design and build-out $5,000,000.00 8.5 $56,730.36 Financing Cost $340,382.15 Revenues Hotel Night 100% oc 75% occ month occ (20 nights) 115 hotel rooms Average $125 $22,425.00 $16,818.75 $336,375.00 Daily expected rider count of 3000 each Santa Cruz Roller Coaster ($3.5 cost p/r) $10,500.00 $7,875.00 $157,500.00 Ferris Wheel (168 person-6per cabin) ($2.5 cost p/r) $7,500.00 $5,625.00 $112,500.00 Merry-Go Round ($1.5 cost p/r) $4,500.00 $3,375.00 $67,500.00 Food and incidentals Per Month Restaurant 1 Snack Shop $3,500.00 $2,450.00 $49,000.00 Restaurant...
Words: 1145 - Pages: 5
...that have to be taken into account in designing an organization. In our research R.T. athletics has gather that Environmental analysis of the forces and trends in customer profiling provides sound knowledge of the demographics, personalities, and physical surroundings, as well as, purchasing power and behaviors of customers, (Pearce & Robinson, 2011). Determining the competitive position of other athletic training agencies within the Las Vegas area assists R.T. Athletics in creating unique services and care that sets them apart from other agencies. Identifying what has and has not worked for its competitors also provides the agency with insight into what methods are detrimental, and which ones are successful. R.T. Athletics managers conduct bi-annual assessments within the sports athletic industry. Therefore, understanding the macroeconomic factors involve the creditworthiness of the business as well as interest rates, inflation rates, and other trends affecting the current status of the economy, (Pearce & Robinson, 2011). Las Vegas, Nevada is a vast, diverse, melting pot of individuals from various races, classes, nationalities, and religions. As a result, there is a great demand for the availability of services of R.T. Athletics across the city for all persons. Introduction In this paper R.T. Athletics will examine the internal and external environmental, macroeconomic forecast, and non-economic factors that will assist R.T....
Words: 1322 - Pages: 6
...COMPANIES AND THEIR MARKETING OPPORTUNITIES Evelyn Henck American Intercontinental University 05/13/12 Abstract In the following research paper, we will be discussing three companies: Harley Davidson, Wawa Food Markets and Rita’s Water Ice. We will discuss three marketing opportunities for each company that they should pursue. Company #1: Harley Davidson Marketing opportunity #1: Motorcycles for Women I would categorize this opportunity as a home run. This would be a very large project that would take a lot of risk. In 2012, Harley Davidson made 34 new motorcycles for women to ride. The opportunity is already being worked on, it just needs expanding. I believe it would have a positive impact on public relations and would greatly improve profits. As I drive anywhere, I notice that more and more women are starting to ride motorcycles. Marketing opportunity #2: Motorized Motorcycles for kids As all parents know that have children, power wheels makes motorized vehicles for children to ride. I strongly believe that Harley should introduce a kid’s motorized vehicle. I would categorize this opportunity as a single. I do not think that it would be a great expense or risk to introduce this line. I think it would be a positive impact on public relations, especially to those parents who own Harley motorcycles already. I believe that this opportunity may only be a minor improvement to the financials. Marketing opportunity #3: Sponsoring...
Words: 963 - Pages: 4
...5: The Vega Food Company Case 5: The Vega Food Company Professor Jorge Poza Professor Jorge Poza Sandra Echavarría A00142705 Sandra Maycotte A00188265 Vivian Espinosa A00268032 Sandra Echavarría A00142705 Sandra Maycotte A00188265 Vivian Espinosa A00268032 February 24, 2013 February 24, 2013 1. What are the key facts of this case? And, what, in your opinion led Mari to sell her shares? Before listing the key facts, an important issue to address is the difference between the management of the company and the ownership of the company. The Vega Food Company had two types of stocks: The A voting shares that do not pay dividends (management) and the B non-voting shares that pay dividends (ownership). The problem in the case arises due to the thin line that divides both. Key Facts: Francisco Sr. founded Industrias La Vega, a Spanish meat-processing business that produced hams, sausages, and other delicacies for domestic and export markets. Francisco Jr., the only son of six siblings had worked closely with his father since 1976. In 1994, Francisco Jr. became president of the company when his 72-year old father was killed in an automobile accident. Francisco Jr. is the only sibling that had worked in the family business prior to the car accident. In February 1997, only Francisco Jr. and Tere (the fourth of the daughters of the family) worked at the family company in management positions. Tere joined only three years earlier. The ownership structure of Industrias La Vega had been...
Words: 1944 - Pages: 8
...In-N-Out Burger is a chain fast food restaurants in the Southwest and Pacific coast of the U.S. It is established in Los Angeles suburb of Baldwin Park, California by Harry Snyder and his wife Esther Snyder in 1948. Currently its headquarter has moved to Irvine in California. In-N-Out Burger has expanded in California areas, as well as into Arizona, Nevada, Utah, Texas and Oregon. After 68 years, the In-N-Out has past three generations, and current owner is Lynsi Snyder who is the only grandchild of the Snyders. In-N-Out Burger started with a drive-thru hamburger stand. The first restaurant at the intersection of Interstate 10 and Francisquito Avenue. It is very small, and only allowed drivers to place orders via a two-way speaker system....
Words: 654 - Pages: 3
...The Vega Food Company Case five gives us a prime example of a family business that was nearly broken due to poor communication between family members. The Valle family and their business, The Vega Food Company, recovered from the down times with strength and unity; however, it was not without the careful leadership of a few key family members. It is clear that without the intervention of Francisco Valle Jr., the company and family may have suffered a much different outcome. Francisco Valle Jr. dedicated himself to fulfilling his father’s legacy. As the only son he slips smoothly in to his father’s footsteps by investing his time in his father’s company; while his other siblings had invested their lives in other areas. However, his sisters felt entitled to benefits from their father’s work. It is clear how they would get this idea, after learning that Francisco Sr. simply gave one of his daughters 650,000 dollars in order to buy a house. How should this seem fair to Francisco Jr., who has put all of his efforts towards helping the business; yet, his sister receives “something for nothing.” Francisco Jr. later balanced this extreme gesture of generosity by adjusting distributions to equalize the other sisters with a gift of comparable value. Although this may seem to be a bad move from a business stand point, I see it as a vital move that brought the family back together and enabled them to put the past behind so that they may work towards future goals. Francisco Valle Sr...
Words: 557 - Pages: 3
...ScholarsArchive@JWU MBA Student Scholarship The Alan Shawn Feinstein Graduate School 5-10-2011 Wynn Resorts, Ltd. Myung Ji Doh Johnson & Wales University - Providence, mjd141@jwu.edu Follow this and additional works at: http://scholarsarchive.jwu.edu/mba_student Part of the Food and Beverage Management Commons, and the Gaming and Casino Operations Management Commons Repository Citation Doh, Myung Ji, "Wynn Resorts, Ltd." (2011). MBA Student Scholarship. Paper 3. http://scholarsarchive.jwu.edu/mba_student/3 This Research Paper is brought to you for free and open access by the The Alan Shawn Feinstein Graduate School at ScholarsArchive@JWU. It has been accepted for inclusion in MBA Student Scholarship by an authorized administrator of ScholarsArchive@JWU. For more information, please contact egearing@jwu.edu. Johnson & Wales University Providence, Rhode Island Feinstein Graduate School WYNN RESORTS, LIMITED A Research Project Submitted in Partial Fulfillment of the Requirements for the MBA Degree Course: HOSP6800 Hospitality and Tourism Business Policy and Strategy May 10, 2011 Wynn Resorts, Ltd. 2 I. All financial data have come from the 20 I 0 or 2009 IO-K Report of Las Vegas Sands Corp., MGM Resorts International, and Wynn Resorts, Ltd. 2. All industry standards are from personal communications with Dr. Cooper, HOSP5600. 3. All industry medians are taken from Hoovers.com and the market price is taken from Yahoo Finance. Wynn Resorts...
Words: 12265 - Pages: 50
...Macau Economy Macau’s booming tourism and casino industry has been inviting foreign investments which have helped it in becoming one of the renowned gaming centers of the world. In 2006, the revenue earned from gaming in Macau surpassed that of Las Vegas, and all taxes associated with gaming amounted to almost 75% of government revenue. The relaxation of travel restrictions coupled with the growth in the gaming segment resulted in nearly 27 million travelers visiting China in 2007, an increase of almost 62% over the preceding three years. Macau’s traditional textile industry has gradually shifted base to China due to termination of the Multi-Fiber Agreement in 2005. The Closer Economic Partnership Agreement (CEPA) signed between Macau and China allows tariff free movement of goods from Macau to mainland China. Pataca, the currency of Macau is closely connected with Hong Kong dollar and is freely accepted in Honk Kong. Economic activities of Macau Services activities dominated by tourism and gambling contribute nearly 96% towards its GDP (gross domestic product). Wholesale and retail trade, financial services, construction, and transport and communications are the other tertiary sector activities. The industrial sector is dominated by electronics, footwear, textiles and toy manufacturing facilities. Industries or secondary economic activities constitute almost 4% of GDP. The contribution of agriculture to Macau’s economy is negligible. With only 2% of total area...
Words: 1774 - Pages: 8
