...Restricting the Sale, Distribution, and Marketing of Cigarettes, Cigarette Tobacco, and Smokeless Tobacco cientists have proven the link between the advertising and promotion of tobacco products and the use of these products by teens. To protect youth from becoming addicted to tobacco products and suffering the deadly effects of tobacco, the FDA Center for Tobacco Products issued a rule limiting the sale, distribution, and marketing of cigarettes and smokeless tobacco. Every day in the United States, nearly 3,300 youth under age 18 smoke their first cigarette, and more than 700 become daily cigarette smokers. Many of these youth will become addicted before they are old enough to understand the risks and will die too young of tobacco-related diseases. This is an avoidable personal tragedy for these youth and their families. It is also a preventable public health disaster for our country. The rule, authorized by the Family Smoking Prevention and Tobacco Control Act, bans the sale, distribution, and marketing of cigarettes and smokeless tobacco to kids under age 18. The rule became effective on June 22, 2010. Just like the rule that bans certain flavored cigarettes, these legal requirements help prevent our kids from becoming the next generation of Americans to die early from tobacco-related diseases. Federal Requirements: Sale and Distribution • Prohibits the sale of cigarettes, cigarette tobacco, and smokeless tobacco to people younger than 18. • Prohibits the sale of cigarette packages...
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...Behavior Outline Professor Jim Lyons March, 23, 2015 1- Introduction: - Family Smoking Prevention and Tobacco Control Act. - Banned flavored cigarettes. - Approved flavored cigarettes. - Consumers and Politicians' view of flavored cigarettes. 2- Project Definition: Marketing Strategies: - Target 18 -25 year olds. - Change view of products. - Adults enjoying a more fun way to smoke. - Have a "Cannabis" model: Flavored cigarettes are cool, fresh and sexy. 3- Objectives -Identify target market: - Identify the segment responsive to the marketing efforts of the company. - Identify target market favorite flavors. - Identify prices. - Distribution chanels. 4- Scope: The scope is identifying in the U.S. customer groups and market segments most likely to consume flavored cigarettes. - The target group: - Single male/female. - Middle-class. - 18-25. - In college or college educated. - Geographical Limits: - Some geographical limitations may include boundaries within United States, such as, allotted time for each study. 5- Conclusion References: DeNoon, D. J. (2009). FDA Bans Flavored Cigarettes. Retrieved from http://www.webmd.com/smoking-cessation/news/20090922/fda-bans-flavored-cigarettes Advertising and Marketing. (2010). Retrieved from http://publichealthlawcenter.org/topics/tobacco-control/sales-restrictions/flavored-products Marketing of Menthol Cigarettes and Consumer Perceptions...
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...WEEK 3 ASSIGNMENT CASE STUDY Case Study: Government Regulation of Tobacco Products 1. Would you describe the orientation of Reynolds toward tobacco regulation as cooperative or at arm’s length? How about the attitude of Altria? What do you think explains the differences between the two company’s positions? BUS 250 Week 3 Assignment Case Study Government Regulation of Tobacco Products Answer The Family Smoking Prevention and Tobacco Control Act that was signed by the President allowed the Food and Drugs Association to have control over cigarette production and its ingredients as well as the way it should be advertised…….. BUS 250 WEEK 3 ASSIGNMENT CASE STUDY Case Study: Government Regulation of Tobacco Products 1. Would you describe the orientation of Reynolds toward tobacco regulation as cooperative or at arm’s length? How about the attitude of Altria? What do you think explains the differences between the two company’s positions? BUS 250 Week 3 Assignment Case Study Government Regulation of Tobacco Products Answer The Family Smoking Prevention and Tobacco Control Act that was signed by the President allowed the Food and Drugs Association to have control over cigarette production and its ingredients as well as the way it should be advertised…….. BUS 250 WEEK 3 ASSIGNMENT CASE STUDY Case Study: Government Regulation of Tobacco Products 1. Would you describe the orientation of Reynolds toward tobacco regulation as cooperative or at arm’s length? How about the attitude...
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...Tobacco Control Policy 1/25/15 To: The Honorable Sylvia Mathews Burwell Office held: Cabinet Secretary Department of Health and Human Services From: Date: January 26, 2015 Re: Tobacco Control Policy: Use of Plain Packets for Cigarette The purpose of this memo is to propose a tobacco control policy. The health policy is expected to contribute towards prevention of notable effects resulting from tobacco use, especially smoking through reinforcing public awareness on the effects of cigarette smoking. Recommendations on policy implementation will also be offered. Summary/ Problem Statement Tobacco use, especially smoking has been attributed ample health conditions. World Health Organization identifies tobacco use as a core concern for public health, being one of the enormous threats to public health in the world. Despite the existence of public awareness programs, tobacco use continues to impact on our society economically, socially, and health wise. Therefore, it is time to introduce a more appropriate approach of passing the message to the peoplethat will complement the existing policies. The policy deals with cigarette packaging, where advertising images should be removed from cigarette packets and replaced with images passing health messages. Discussion Currently, cigarette manufacturers use the cigarette packet for advertisement, brand promotion, and some section for health message. Arguably, the health...
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...Public health spotlight on tobacco use Tobacco is a product prepared from the leaves of the tobacco plant by curing them. Tobacco contains the alkaloid nicotine, a stimulant. Tobacco use is a risk factor for many diseases, especially those affecting the heart, liver and lungs, and several cancers. In 2008, the World Health Organization (WHO) named tobacco as the world's single greatest cause of preventable death. TYPES OF TOBACCO PPRODUCTS There is no safe form of tobacco use. All forms contain nicotine and can cause addiction and health problems. Mainly two types smoking and smokeless tobacco 1. Smoking tobacco https://youtu.be/c6Ul9QIfBno Cigarettes Bidis Cigars, Cigarillos and Little Cigars Electronic cigarette or E- cigarette (nicotine delivery system) Hookah Pipe 2. Smokeless Tobacco * is not burned * Includes tobacco that can be sucked or chewed1 * Can be spit or swallowed, depending on the product1 * Can be spit less, depending on the product2 * Contains nicotine and is addictive1 * May appeal to youth because it comes in flavors such as cinnamon, berry, vanilla, and apple3,4 Types of smokeless tobacco: * Chewing tobacco (loose leaf, plug, or twist and may come in flavors)1 * Snuff (moist, dry, or in packets [U.S. snus]) * Dissolvable (lozenges, sticks, strips, orbs) Tobacco Facts and Figures Smoking * Harms nearly every organ of the body * Causes many diseases and reduces the health of smokers in general ...
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...People 2020. The two objectives that will be discussed include smoking, to include health related problems that result in this behavior, and respiratory illnesses, including Asthma, Chronic Obstructive Pulmonary Disease (COPD). Within the paper, prevention of exacerbation will also be noted as it relates to each illness. Tobacco Use Scientific knowledge about the health effects of tobacco use has increased greatly since the first Surgeon General’s report on tobacco was released in 1964. The most successful interventions of many clinical trials incorporated elements of social or organizational change to modify individual behavioral risk factors, such as alcohol and tobacco consumption, diet, and physical activity. Most behaviors are not randomly distributed in the population, but rather are socially patterned and often cluster with one another. Thus, many people who drink also smoke cigarettes, and those who follow health-promoting dietary practices also tend to be physically active. People who are poor, have low levels of education, or are socially isolated are more likely to engage in a wide array of risk-related behaviors and less likely to engage in health-promoting ones. Tobacco use has been proven to causes illnesses such as Cancer, Heart disease, Lung diseases (including emphysema, bronchitis, and chronic...
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...Indian Commercial Tobacco Prevention and Cessation Programs May 24, 2012 Smoking and the American Indian community Every year, more than 440,000 deaths occur from cigarette smoking, or 1 of every 5 deaths is due to a smoking in the United States1. In adults who have never smoked, secondhand smoke can cause heart disease and/or lung cancer. Smoking rates are highest among the American Indian (AI) population when compared to other racial or ethnic groups which puts them at serious risk for disease and death2. Although California’s smoking rate is lowest among the general population, the disparity largely exists with AI smokers. It’s time to take action and develop prevention and cessation services to curb the high rates of smoking among the AI community. Why are smoking rates so high in the American Indian community? 1. The Tobacco Industry markets to youth using cultural images and symbols so they become long-term smokers, which means more money for the Tobacco Industry. 2. Having family and friends who smoke is more likely to influence smoking for the youth. 3. Exposure to secondhand smoke. 4. Youth start smoking as young as age 10, increase likelihood of smoking in adulthood. 5. Limited prevention programs that are culturally specific to reduce initiation of smoking. 6. Limited cessation programs to reduce smoking rates. 7. Perceived low harm value/ lack of awareness about the harmful effects associated with tobacco use. 8. Cultural...
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...Choice and Anti Tobacco Related Messages Table of Contents Introduction…………………...…………………………………………………………………...4 The Steps of a Message Strategy (referencing a CDC Campaign)………….…………………….5 First Step of Message Strategy………………………………...………………………….5 Second Step of Message Strategy……………………………………...……………..…...6 Last Step of Message Strategy…………………………………………………………….7 Target Audiences……….…………………………………………………………………………8 Message Strategy Appeals.………………………………………………………………………..9 Conclusion……………………..………………………………………………………………...10 References……………………......………………………………………………………………12 Introduction Message strategy is the specific determination of what a company wants to say and how it wants to say it. The elements of a message strategy include verbal, nonverbal, and technical components that are also called rationale (Message Strategy, n.d.). A message strategy can be considered a foundation of marketing. It needs to be strong or a company’s marketing efforts will fall apart. A marketing strategy makes it easier to deliver the same message across all marketing media including websites, brochures, advertisements, and presentations to investors, industry analysts, and prospects (Abinanti, para. 2). Consistent execution of the same message is a critical factor in successful marketing. In this paper, message strategy will be researched and demonstrated through the marketing of pro choice tobacco and anti tobacco related messages...
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...Tobacco and Why Sin Taxes Should Be Increased ENG: 122 English Composition II James Welsh March 11, 2013 Tobacco and Why Sin Taxes Should Be Increased Tobacco may indeed come in many shapes and forms, but they all pose very high health risk to not only the consumer but also anyone around during consumption. Due to numerous toxins found in tobacco products as well as the help of science the government believes it will be wise to increase “Sin Taxes”. With the increase of such taxes healthcare will not only be more affordable, but tobacco products will less likely be purchased. Thus cutting the cost that the government pays in medical care for a smoker. While many people will argue that increasing “Sin Taxes” on tobacco products isn’t beneficial since smoking is an addiction. (Talylor, 2009) The Forms of Tobacco and The Contents While tobacco has many forms they fall into two main categories Smoking Tobacco and Smokeless Tobacco. (Connecticut Department of Health, 2013). Some people believe that some forms are safer then others, the fact remains that there are no safe forms of tobacco and they all pose addiction as well as health problems. Falling under the category of smoking tobacco: Bidis, Cigarettes, Cigars (cigarillos and little cigars), Electronic Cigarette, Hookah, Kreteks and Pipes. Bidis and Kreteks have a higher concentration of nicotine, tar, and carbon monoxide than the conventional cigarette. (Centers of Disease Control and Prevention, 2012). Bidi smoking...
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...Alcohol, Tobacco, and Other Drugs: A Community Concern Introduction Alcohol, tobacco, and other drug use on college and university campuses poses tremendous concern for parents, students, higher education professionals, governmental officials, and the general community. No school is immune to substance use and resulting adverse consequences. Alcohol, tobacco, and marijuana are the most commonly used drugs on college campuses, but this use encompasses drugs of varying forms including amphetamine, caffeine, cocaine, hallucinogen, inhalants, opioid, phencyclidine, sedative, hypnotic, anxiolytic, steroids, and polysubstances. An essential feature of substance abuse is a maladaptive pattern of substance use leading to recurrent and clinically significant impairment or adverse consequences. Substance use and abuse are characterized by noted inefficiencies in life functioning, impaired relationships, high-risk behavior, and recurrent legal troubles. Substance dependency emerges from repeated use of the substance despite significant problems related to its use. Substance abuse appears to be etiologically linked to "complex interactions of genetic predisposition, psychological vulnerability, and sociocultural influences" (Archer and Cooper, p. 77). Extensive family history of addiction, poor self-esteem, negative emotional orientation, and few coping skills actively play a role in substance dependency. Skewed perceptions of social norms, peer values and behaviors, and pre-college...
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...Population Health, Part 2 Tobacco Use as Behavioral Risk Factor and its Impact With the rising expenditure of healthcare, focus should be on health promotion. The expenses for health promotion and disease prevention are much lesser than the treatment of a disease. According to Hancock and Cooper (2011), to create a healthy nation it is important that the easy and obvious choices available to people are also the healthy choices. Unhealthy Lifestyle and poor health habits can be considered as a direct or indirect cause of the rise in healthcare expenses. Tobacco use is the behavioral risk factor that I selected since it is an important population health issue in today’s world. According to Centers for Disease Control and Prevention (CDC) (2014), more than 480,000 deaths are caused in the United States (US) by cigarette smoking which is about one in five deaths and smoking is the cause of about 90% of lung cancer deaths and about eight out of ten deaths due to Chronic Obstructive Pulmonary Disease (COPD) is caused by smoking. The results of a survey to monitor youth risk behavior surveillance in the US in 2011 revealed that 18.1% high school students had smoked cigarette within 30 days...
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...Strategy: Marketing Pro Choice and Anti Tobacco Related Messages Table of Contents Introduction…………………...…………………………………………………………………...4 The Steps of a Message Strategy (referencing a CDC Campaign)………….…………………….5 First Step of Message Strategy………………………………...………………………….5 Second Step of Message Strategy……………………………………...……………..…...6 Last Step of Message Strategy…………………………………………………………….7 Target Audiences……….…………………………………………………………………………8 Message Strategy Appeals.………………………………………………………………………..9 Conclusion……………………..………………………………………………………………...10 References……………………......………………………………………………………………12 Introduction Message strategy is the specific determination of what a company wants to say and how it wants to say it. The elements of a message strategy include verbal, nonverbal, and technical components that are also called rationale (Message Strategy, n.d.). A message strategy can be considered a foundation of marketing. It needs to be strong or a company’s marketing efforts will fall apart. A marketing strategy makes it easier to deliver the same message across all marketing media including websites, brochures, advertisements, and presentations to investors, industry analysts, and prospects (Abinanti, para. 2). Consistent execution of the same message is a critical factor in successful marketing. In this paper, message strategy will be researched and demonstrated through the marketing of pro choice tobacco and anti tobacco related messages. The different steps...
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...References Arizona Department of Health Services (2008). Bureau of Tobacco Education and Prevention Strategic Plan for A Tobacco-Free Arizona. Retrieved from www.azdhs.gov/tobaccofreearizona/reports/pdf/tfa_strategic-plan.pdf Centers for Disease Control and Prevention to(2013). Smoking and Tobacco Use. Health Effects of Secondhand Smoke. Retrieved from http://www.cdc.gov/tobacco/data_statistics/fact_sheets/secondhand_smoke/health_effects/ HealthMed, 2011. Relationship Between Prenatal Smoking and Respiratory Illness in Infants. Retrieved from http://ehis.ebscohost.com.library.gcu.edu References Arizona Department of Health Services (2008). Bureau of Tobacco Education and Prevention Strategic Plan for A Tobacco-Free Arizona. Retrieved from www.azdhs.gov/tobaccofreearizona/reports/pdf/tfa_strategic-plan.pdf Centers for Disease Control and Prevention to(2013). Smoking and Tobacco Use. Health Effects of Secondhand Smoke. Retrieved from http://www.cdc.gov/tobacco/data_statistics/fact_sheets/secondhand_smoke/health_effects/ HealthMed, 2011. Relationship Between Prenatal Smoking and Respiratory Illness in Infants. Retrieved from http://ehis.ebscohost.com.library.gcu.edu Tida Bayoh Tida Bayoh Effects of Smoking to Infants Effects of Smoking to Infants Resources Available * Arizona Department of Health Services Community 602-542-1040 * Tobacco Free Kids 202-296-5469 * American Cancer Society 602-224-0524 * Center for Disease...
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...Jennabelle Jo Andrews Alexander NUR/598 September 8, 2014 Linda Roan Abstract The Public health Department in Las Vegas Nevada has become concerned with the increasing popularity and use of electronic cigarettes. The consequence of e-cigarette use on the health of the public is uncertain. There is a lack of information, and regulation making it unknown if these products are safe. One of the main concerns is the potential influence on children, and whether or not the use of e-cigarettes will cause them to become addicted to nicotine. Nicotine is known to be addictive, therefore, no matter how safe it can be delivered, the use of addictive materials will cause the user to become accustom to their regular dose which will encourage increasing it. This objective of this project is to implement a school-based education program in elementary, middle, and high schools across Nevada over the next year. Introducing a program at the schools is an opportunity to stop the beginning of nicotine use, thereby eliminating the health concerns associated with it. The research shows that school based programs do have a positive effect on health issues. The CDC notes that most U.S. schools have put in place policies and programs concerning tobacco use ("Centers For Disease Control And Prevention", 2014). This is beneficial because many resources are available to make this program a success. This paper summarizes the steps that can be taken to help with the successful implementation...
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...Tobacco Cessation Effectiveness in Youth and Adolescence Despite the development of smoking cessation medications and aids, tobacco use remains a major societal problem in America today. The systemic effects of the nicotine contained in tobacco and absorbed by the body leave a devastating footprint on smokers and non-smokers alike. The financial strain on the healthcare system is self-evident. The research gathered has proven to be inadequate because the sample sizes are small, and the researchers did not properly record statistics to prove effectiveness of the cessation programs. There are three very effective steps for adolescent cessation: screen for tobacco dependency with families, counsel and use behavioral interventions and prescription medications, and finally educate parents about the dangers of second hand smoke. Lack of accessibility to numerous tobacco dependence treatments remains an issue. Furthermore, impact on health from tobacco use has been documented profusely, yet the tobacco industry still continues to lure adolescents and adults with the advertising and promotional markets. One in two smokers will die prematurely of a disease caused by dependence on tobacco. After reading findings by the United States Department of Health and Human Services, it is stated that “youths also are susceptible to tobacco advertising, and those who are exposed to frequent advertisements for tobacco are more likely to smoke than those who are...
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