Premium Essay

Us Automobile Industry

In:

Submitted By kakababu
Words 1535
Pages 7
Assessing the Environment In The US Automobile Industry

US automobile industry started booming after the recession and became an important part of the US economy. Low interest rate, cheap gas price, and new technologies of car influence buyers to get a new car. The US automobile industry consists of almost 200 companies and their annual revenue is about 280 billion (Automobile Manufacturing, n.d.). Last year US automobile industry sold record 17.5 million cars and trucks, which is a 5.7% increase from 2014 fiscal year (Spector, Bennett, & Stoll, 2016). The top four US automobile manufacturers are General motors, Toyota, Ford, and Chrysler, who account for about 70% of the total automobile sales. US based automakers face rivalry problems with foreign companies such as Toyota, Honda, and Nissan because of their cheap labor cost and no union problem. However, these companies also have their assembly lines in US, and hold around 45% of the US auto industry. US automakers are also taking advantage of NAFTA by assembling autoes in Mexico and Canada with lower labor costs (Automobile Manufacturing, n.d.). Usually 75% of the materials account for the selling price of a US made car. US companies have also increased importation of parts from abroad which helps them increase their profitability. Features like extended warranty, extended service plan, safety features, and fuel efficiency help attract consumers and increase sales. US retail sales have increased 7.00% in 2015 (Automobile Manufacturing, n.d.). Adapting with popular operating system, technologically enable safety, and low material costs are helping to raise the profits of automobile industry rapidly.
PEST analysis is an essential factor of automobile industry. Government wants manufacturers to focus on fuel efficiency car to reduce dependency on foreign oil. Federal government set a fuel

Similar Documents

Premium Essay

Us Automobile Industry- an Analysis

...US AUTOMOBILE INDUSTRY ANALYSIS [pic] Written By: Jennifer Duhaney & Presented to: Professor Kurt Wurthman March 17th, 2011 MAN 4720 1. Industry Overview The US automobile industry has evolved over the years from steam engines, to internal combustion engines, to gas powered engines, and presently the newest innovations, alternative fuel engines, and electric cars. Henry Ford built the first car in 1896, (Gale, 2003). and then revolutionized the industry when he invented the assembly line.(David Highfill, Matt Baki, Sean Copus, Matt Green, Jennifer Smith, Matt Whineland). This invention allowed mass production which lowered the costs of automobiles for consumers. The industry includes a number of car manufacturers competing with each other in their competitive priorities, and competitive capabilities to capture market share. The major players in the industry are, the big three US automakers, Ford Motor Company, DaimlerChrysler, and General Motors. The major Japanese players who are also a part of the US auto industry are Toyota, Nissan and Honda. Ford, Chrysler and GM account for approximately 76% of US passenger Vehicles, Toyota, Nissan and Honda, Subaru and Mitsubishi account for 18%. The European automakers, BMW and Mercedes makeup nearly 2%. (Global Foresight, Inc. 2006 Report on Industry Trends). Over the years several mergers and acquisitions occurred within the industry and contributed to this global view. Some of the mergers and...

Words: 3605 - Pages: 15

Free Essay

Marketing Strategies of Maruti Suzuki

...| 2 | OBJECTIVE& SCOPE OF THE PROJECT | | 3 | INDUSTRY PROFILE | | 4 | COMPANY PROFILE | | 5 | THEORETICAL BACKGROUND | | 6 | RESEARCH METHODOLOGY | | 7 | DATA ANALYSIS AND INTERPRETATION | | 8 | FINDING & OBSERVATION | | 9 | LIMITATION OF THE PROJECT | | 10 | CONCLUSION & RECOMMENDATION | | 11 | BIBLIOGRAPHY | | 12 | ANNEXURE | | 1. EXECUTIVE SUMMARY Executive Summary: 2. OBJECTIVE & SCOPE OF THE PROJECT * OBJECTIVE OF THE STUDY 3.INDUSTRY PROFILE INDUSTRY PROFILE Indian Automobile Industry History and development The history of the automobile industry in India actually began about 4,000 years ago when the first wheel was used for transportation. In the early 15th century, the Portuguese arrived in China and the interaction of the two cultures led to a variety of new technologies, including the creation of a wheel that turned under its own power. By the 1600s, small steam-powered engine models were developed, but it was another century before a full-sized engine-powered automobile was created. The dream a carriage that moved on its own was realized only in the 18th century when the first car rolled on the streets. Steam, petroleum gas, electricity and petrol started to be used in these cars. On a growth path The Indian auto industry, worth US$ 34 billion in 2006, has grown at a CAGR of 14 per cent...

Words: 1384 - Pages: 6

Premium Essay

Market Analysis for Chery Automobile

...Chery Automobiles International Business Project Report 2014 Prepared by: Group 8, Section B Megha PGP17/093 Swati PGP17/117 Shreya PGP17/113 Umang PGP17/121 Ved PGP17/123 Contents Background of the company 3 Growth of the company 3 Chinese automotive industry 3 External Environment Analysis 4 Business Strategy 6 Internationalization 6 Competitive landscape 8 Chery automobile - During the recession 9 Chery automobile - After recession 10 Exhibits 11 References: 15 Background of the company Chery Automobile Co. Ltd is a government owned automobile manufacturing company in China founded in the year 1997.The product portfolio of Chery consists of 15 models which includes minivans, passenger cars and SUVs including the QQ compact, the A5 sedan, and V5 crossover.  It also offers full electric and hybrid models. The exports of Chery account to 25% of its total production and it is the largest passenger car exporter since 2003. Chery has manufacturing facilities in China and their assembly operations are in around 15 countries. It has factories in Ukraine, Egypt, Uruguay, Syria, China, Iran, Indonesia, Malaysia, Thailand, Brazil, Taiwan, Venezuela, and Vietnam. Apart from that, Chery also focuses on new product development and its R&D expenses accounts to 7 % of total revenue. Growth of the company Due to certain quality issues faced by the auto exports from China, expansion plans of Chery have been challenged. Chinese products were...

Words: 3636 - Pages: 15

Premium Essay

No Paper

...AUTOMOBILE INDUSTRY THE ROAD TO “MAKE IN INDIA” Project Report Submitted in Partial Fulfillment of the Requirements for the Degree of MASTER OF BUSINESS ADMINISTRATION By Arpit Jain (A020) Rishabh Kapur (A027) Veer Bahadur Singh (A055) Trimester-I Narsee Monjee Institute of Management Studies Mumbai - 400056 August 2015 Table of Contents Introduction 1 Protection: 1970-84 3 Liberalization: 1992-2008 4 Competition: 2009 - 2015 5 Bibliography 6 Introduction In the financial year 2013-14, Indian automobile industry produced 21.48 million vehicles. This made India the seventh-largest producer in the world. The five large auto manufacturing hubs in the country have enabled the gain in automobile production in the country. Figure [ 1 ]: India's Major Auto Hubs The automobile industry is broadly divided into four types of vehicles - 1. Passenger vehicles 2. Commercial vehicles 3. Two-wheelers 4. Three-wheelers. There are 3 regulatory bodies involved with the automobile industry in India – 1. Automotive Research Association of India (ARAI) – It carries out sponsored R&D projects and forms standards for various entities viz. the industry, Government of India and national and international agencies. 2. Society of Indian Automobile Manufacturers (SIAM) – It facilitates communication between the Automobile industry, Government, national and international organizations. 3. Automotive Component Manufacturers...

Words: 910 - Pages: 4

Free Essay

Capital Structure and Its Product Market Determinants

...41 Asia-Pacific Business Review Vol. VI, No. 2, April - June 2010 pp. 41-49, ISSN: 0973-2470 Capital Structure and Product Market Determinants: Empirical Evidence from the Indian Automobile Industry Himanshu Joshi This paper provides insights into the way in which the capital structure is determined by product market determinants, research and development activity and profitability. This paper is an attempt to test relevance of empirical evidences found in matured markets to the Indian market condition. Automobile industry is taken up for the study because of its oligopoly nature and easy availability of product prices. Some of the results are very different from the similar studies conducted in the advanced economies. It is found that the firms in the same industry can have different capital structures and there is a negative correlation between the profitability and capital structure of the companies. Interestingly, no correlation is found between R&D expenses and capital structure of the company. It was also concluded that no extra market power is attained because of high leverage. Keywords: Capital Structure, Product Market, Market Structure, Profitability, Market Power, Capital Expenditure Introduction Capital structure refers to the way a corporation finances its assets through some combination of equity, debt, or hybrid securities. A firm’s capital structure is thus, the composition or ‘structure’ of its liabilities. The modern theory of capital structure began...

Words: 3270 - Pages: 14

Premium Essay

Mgt 372 Mei

...INDIAN AUTOMOBILE INDUSTRY NORTH SOUTH UNIVERSITY Authorizer: MehreeIqbal (MeI) Faculty, School of Business North South University NORTH SOUTH UNIVERSITY Letter of Transmittal 10th August 2012 MehreeIqbal Lecturer, School of business, North South University Dear Miss, In this report of “Indian Automobile Industry”, we have tried to implement our learning from this course. We would like to thank you for offering the opportunity to work on this topic. Despite many limitations, we have tried our best to make this report accurate and reliable. If you have any further enquiry concerning any additional information, we would be very pleased to clarify that. This report also includes the key components and their brief discussion related with this subject that you have mentioned earlier. Yours sincerely, Students of Sec-12 MGT (372) Acknowledgement: The most pleasant part of submitting the report is to get the opportunity. We would like to thank those who have contributed to it a lot. Unfortunately, the list of expression of thanks- no matter how extensive is always incomplete and inadequate. These acknowledgements are no exception. Our first thank goes to the almighty Allah for bestowing us the patience and courage to finish this huge task within its deadline. Thanks must go to the team members, whose unflagging patience and astounding capacity for creative work, and long hours made the report both possible and successful – under the pressure...

Words: 10844 - Pages: 44

Premium Essay

Cherys

...FCjhANALYZING CHINA’S AUTOMOBILE INDUSTRY COMPETITIVENESS THROUGH PORTER’S DIAMOND MODEL DI WU Bachelor of Management, University of Lethbridge, 2004 A Research Project Submitted to the School of Graduate Studies of the University of Lethbridge in Partial Fulfillment of the Requirements for the Degree MASTER OF SCIENCE IN MANAGEMENT Faculty of Management University of Lethbridge LETHBRIDGE, ALBERTA, CANADA © Di Wu, 2006 (Approval/ Signature page) ii Abstract This paper incorporates Porter’s diamond model to analyze China’s automobile industry. Besides looking at the four determinants of competitiveness in the original model, this study specifically examines the impact of government on industry competitiveness. This study retrieves archival data on multi-measurements used in prior studies. The author incorporates one case study of a Chinese auto firm to illustrate the specific impact of government policy and the responses of auto assemblers and component suppliers. Interviews with experts in auto-related industries are conducted to triangulate the findings. Results show that the Chinese auto industry is still in its early stages of development, whereas product quality and economies of scale of domestic automakers are approaching global standards; thus Chinese auto firms aim at becoming major players in the international market. The government plays an active role in assisting the industry development as the nation transitions from a planned economy to a free...

Words: 30906 - Pages: 124

Premium Essay

Marketing Report

...[pic] A Project Report on Customer Satisfaction Survey of Maruti Udyog Ltd. Final project report submitted in the fulfillment of requirements for the Postgraduate Diploma in Management (2007-09) Submitted To: Prof. Anita Saxena Submitted By: Ravindra Kumar Roll no-40 PGDM(2007-09) [pic] New Delhi Institute of Management, New Delhi. ACKNOWLEDGEMENT The research on “Customer Satisfaction Survey of Maruti Udyog Ltd.” has been given to me as part of the curriculum in the completion of 2-Years Post Graduate Diploma in Management. I have tried my best to present this information as clearly as possible using basic terms that I hope will be comprehended by the widest spectrum of researchers, analysts and students for further studies. I have completed this study under the able guidance and supervision of Dr. Manab Adhikari and my project guide Prof. Anita Saxena; I will be failed in my duty if I do not acknowledge the esteemed scholarly guidance, assistance and knowledge I have received from them towards fruitful and timely completion of this work. Mere acknowledgement may not redeem the debt I owe to my parents for their direct/indirect support during the...

Words: 5243 - Pages: 21

Premium Essay

Managerial Economics

...where they can dump this meat. They did in the Philippines, Sri Lanka and Russia. They might deny it in the US but everybody knows that they are sitting on stocks for at least 2-3 years. They have succeeded in doing that because of their good freezing techniques. Now it’s becoming a major problem for them. They’re not used to eating leg meat and are in a fix. In the US they actually load the price of the entire chicken on the breast meat, and the rest of the bird is like a carcass to them. Due to environmental reasons they can’t dump it in the sea so they have to dump it somewhere. It can be any underdeveloped country, may be India! It’s wrong notion that supply of this meat to underdeveloped countries will be good for the consumers there. It is not. Can the Americans guarantee anything – how long will they be able to supply the chicken? How long will they supply subsidized eggs to such a large country? We could end up destroying our industry base and that will be very sad. As far as chicken is concerned, they can only supply the legs – they can never supply the whole bird. The white meat costs US $3 to 3.5 per pound, so it’s out of range. May be the consumer gets the advantage of subsidized supply of the white meat in the short run but over time the consumers’ interests are likely to suffer because such a supply will result only in destroying the chicken and egg industry in India. Once their surplus stock gets exhausted...

Words: 3747 - Pages: 15

Premium Essay

Marketing

...and answer associated questions such as pricing, promotion and positioning of the product. Post launch, the effectiveness of the marketing strategy and performance of the product is also to be analyzed. The project also aims to analyze the decision-making process, purchase behavior and buying patterns from the perspective of the consumer. We will consider the dynamic market environment and changes at the micro and macro levels in the economy which affect the automobile sector 3 CHAPTER : 2 The Curious Case Of TATA Nano Introduced in January 2008 and launched in March 2009, TATA Nano was the most awaited launch of the year or perhaps the decade for the automobile industry. TATA MOTORS invested heavily in the project, not only financially but also as a brand. They were going to build an affordable “Rs 1 Lakh car” that would catapult even the lowincome groups into the “car-owner” category. They were going to empower the not-sorich, the aspirational young guns and eventually revolutionize the automobile market. The launch was covered by the national and international media alike and people around the world supposedly watched in awe at yet another example of cost-effective Indian...

Words: 6960 - Pages: 28

Premium Essay

Business Strategy

...BS-SEC I (Group-3) * SHINY ACHARYA-10BSPHH010733 * SHWETABH SRIVASTAVA-10BSPHH010766 * RAGINI SHARMA-10BSPHH010936 * SUNIL Kr. YADAV-10BSPHH011074 * SAURABH TRIVEDI-10BSPHH011076 * NILABH-10BSPHH011081 * SHAUNAK GOSWAMI-10BSPHH010718 INDIAN AUTOMOBILE INDUSTRY (A MACRO AND MICRO ANALYSIS) With a Focus on TATA Motors | FINAL REPORT (Business Strategy) | IBS-2011 BS-SEC I (Group-3) SHINY ACHARYA-10BSPHH010733 SHWETABH SRIVASTAVA-10BSPHH010766 SUNIL Kr. YADAV-10BSPHH011074 SAURABH TRIVEDI-10BSPHH011076 NILABH-10BSPHH011081 RAGHINI SHARMA-10BSPHH010936 SHAUNAK GOSWAMI- | Table of Contents Indian Automobile Industry: An Overview 3 A. Macro analysis of Indian Automobile Sector 3 1. PESTEL Analysis 3 I. Political and Legal Factors 3 II. Economic Factors: 4 III. Social Factors: 5 IV. Technological Factors 6 V. Environmental Factors 6 2. Key Drivers of Growth and Change 6 3. Porter’s Diamond 7 I. Factor Conditions 7 II. Demand Conditions 7 III. Related and Supporting Industries 8 IV. Firm Strategy, structure and rivalry 8 B. Micro-analysis of Automobile Industry 9 1. Porter’s 5 Force Framework 9 2. Dynamics of Competition 9 C. Competitors & Markets 10 1. Strategic Groups 10 2. Market Segments 13 3. Identifying Strategic Customer 16 D. Strategic Gaps 17 E. Tata Motors 19 1. Introduction 19 Mission Statement 19 Vision Statement 19 Goal 19 Core Values 19 Market...

Words: 7540 - Pages: 31

Premium Essay

Challenges for a Auto Supplier in India

...Challenges for a Tier 2 Supplier | The Indian Automotive Supply Chain Context | | | | | Contents Introduction 4 A Brief History of Indian Auto Sector 4 The Present Scenario 5 Indian Automotive Industry Supply Chain 6 Characteristics of the Auto Supply Chain 8 Tiered Structure 8 Linkage of Suppliers and OEMs 9 Supplier Power – An Industry Level Analysis 10 Clustered Development 11 Financial Position of the Suppliers 12 Supply Chain Challenges in the Auto Industry 13 SM Auto Stamping Pvt. Ltd – An Introduction 13 Products Manufactured 14 Quality Systems 14 Manufacturing Process 15 Challenges and Opportunities 15 Scheduling and Production 15 Variety and Performance 17 Procurement 18 Pricing and Costing 19 Cyclical Nature of the Industry 20 Solutions 20 Data Analysis 21 Conclusion - Creating a Win-Win Strategy 23 References 25 Appendix I 26 List of Figures Figure 1 – Automobile Market in India 6 Figure 2 – Global growth of the automobile market 7 Figure 3 – Turnover contribution of different components 7 Figure 4 – Automobile supply chain 9 Figure 5 – Automobile and auto component industry growth rates 10 Figure 6 – Strategic analysis of supplier industry 11 Figure 7 – Suppliers in India 12 Figure 8 – Margin trends 12 Figure 9 – Manufacturing flow process for SM Auto 15 Figure 10 – Scheduling Plan 16 Figure 11 – Various manufactured components 17 Figure 12 – Suppliers in India 19 ...

Words: 5496 - Pages: 22

Premium Essay

Indian Automobile Sector 2012

...THE INDIAN AUTOMOBILE SECTOR- HPL PROJECT Introduction The term automotive was created from Greek autos (self), and Latin motivus (of motion) to represent any form of self-powered vehicle. The Indian automotive industry has emerged as a 'sunrise sector' in the Indian economy. India is emerging as one of the world's fastest growing passenger car markets and second largest two wheeler manufacturer. It is also home for the largest motor cycle manufacturer and fifth largest commercial vehicle manufacturer. The automotive industry in India is one of the largest in the world and one of the fastest growing globally. India's passenger car and commercial vehicle manufacturing industry is the sixth largest in the world, with an annual production of more than 3.9 million units in 2011.[1] According to recent reports, India overtook Brazil and became the sixth largest passenger vehicle producer in the world (beating such old and new auto makers as Belgium, United Kingdom, Italy, Canada, Mexico, Russia, Spain, France, Brazil), growing 16 to 18 per cent to sell around three million units in the course of 2011-12.[2] In 2009, India emerged as Asia's fourth largest exporter of passenger cars, behind Japan, South Korea, and Thailand.[3] In 2010, India beat Thailand to become Asia's third largest exporter of passenger cars. As of 2010, India is home to 40 million passenger vehicles. More than 3.7 million automotive vehicles were produced in India in 2010 (an increase of 33.9%), making the...

Words: 6888 - Pages: 28

Premium Essay

Marketing

...GROUP 9 SECTION B In today's automotive market, sound after-sales service has become a critical success factor in car sales. At the same time, along with the sharp increase in customer numbers, spare parts and service business is creating reliable revenues and considerable profits for automotive companies. Maruti Suzuki India Limited has been a market leader in the India Automobile Industry. The study attempts to study the channel management principles and dynamics in Car Spare parts adopted by Maruti Suzuki India Limited. GROUP 9 SECTION B In today's automotive market, sound after-sales service has become a critical success factor in car sales. At the same time, along with the sharp increase in customer numbers, spare parts and service business is creating reliable revenues and considerable profits for automotive companies. Maruti Suzuki India Limited has been a market leader in the India Automobile Industry. The study attempts to study the channel management principles and dynamics in Car Spare parts adopted by Maruti Suzuki India Limited. MARUTI SUZUKI INDIA LIMITED SPARE PARTS CHANNEL MANAGEMENT MARUTI SUZUKI INDIA LIMITED SPARE PARTS CHANNEL MANAGEMENT By- Aman Srivastava UM14069 Amiya Arnav Um14071 Anish Avinash Sahu UM14072 Rajesh Kumar Panda UM14101 Saurabh Paul UM14105 Tanya Singhania UM14117 By- Aman Srivastava UM14069 Amiya Arnav Um14071 Anish Avinash Sahu UM14072 Rajesh Kumar Panda UM14101 Saurabh Paul UM14105 Tanya Singhania UM14117 ...

Words: 5509 - Pages: 23

Free Essay

Impact of Recession on Indian Auto Sector

...production, demand, employment, real income and real GDP. In this part we try to argue position of Indian four wheeler auto sector in effect of global recession around 2008 and current recession (2012-13) caused by local macroeconomic issues. Global recession (2008 onwards) Though global recession took roots in 2007 itself, Indian auto industry could see its real impact only in 2008 quarters. Global auto industry was in tatters due to loss of credit and reduced liquidity. US sales were fallen by 32%. In India, though the situation wasn’t as grim as US, passage care sales dropped from 1,15,481 in 2007 to 1,13,822 in 2008. Some of the reasons of these impacts were high finance cost and fuel prices. Looking on the lines of industry growth in previous years, Indian auto players were investing in increasing production facilities. Where sudden recessionary situation forced SIAM (Society of Indian Automobile Manufacturer) to reduce growth forecast from 12.5% to 9.5%. The result was to run the auto manufacturing plants on low production capacity than installed, increasing overheads and reducing margin. Impact in India was not as severe as it was in US and European markets. Mainly because local Indian macroeconomic indexes were still in good shape plus government act quickly to lower the interest rates and infused liquidity in the system. Current Recession (2012-13) This slowdown in the economy is due to local macroeconomic conditions. Main reasons are high petrol prices, inflation...

Words: 427 - Pages: 2