Impact of web-based Sales on the airline industry | AbstractExpedia, Travelocity, Priceline, and Orbitz: examples of how the travel industry in general, but more importantly the airline industry, has taken a deeper turn towards the low cost affair that consumers have tried to accomplish with that specific industry for many years now. It is a proven fact that the competitive advantage has been taken away from the airlines as consumers have much of the information required at their fingertips on the web at all times.Javier Alfonso
FIN6644 - Global Financial Strategy for Professor Krishnan Dandapani |

Impact of web-based Sales on the airline industry | AbstractExpedia, Travelocity, Priceline, and Orbitz: examples of how the travel industry in general, but more importantly the airline industry, has taken a deeper turn towards the low cost affair that consumers have tried to accomplish with that specific industry for many years now. It is a proven fact that the competitive advantage has been taken away from the airlines as consumers have much of the information required at their fingertips on the web at all times.Javier Alfonso
FIN6644 - Global Financial Strategy for Professor Krishnan Dandapani |

Table of Contents Introduction 2 History of AMR 4 Financial Analysis of the Airline Industry 5 History of Expedia 8 Financial Analysis for Expedia, Inc. 9 Comparison of Both Businesses and Their Industries 13 Conclusion 15

Introduction
The airline industry is one of the few truly global industries that flourished for many decades, but has hit hard financial times as of late. Since the 9/11 attacks, the onset of bankruptcy proceedings and mergers that have occurred throughout the industry have been vast and well documented. The industry continues to make huge strides in terms of online sales and customer service through technology.