...Bureau of Agricultural Research The Bureau of Agricultural Research (BAR) is one of the staff bureaus of the Department of Agriculture (DA) which was established to lead and coordinate the national agriculture and fisheries research and development (R&D) in the country. BAR is committed to consolidate, strengthen, and develop the agriculture and fisheries R&D system for the purpose of improving its effectiveness and efficiency by ensuring customer satisfaction and continuous improvement through work excellence, teamwork and networking, accountability and innovation. Mission To attain food security and reduce poverty through technology-based agriculture and fisheries sector Vision "A better life for Filipinos through excellence in agriculture and fisheries research and development" Mandate Executive Order 116, under the 1986 Freedom Constitution, created the Bureau of Agricultural Research with the mandate: "…to ensure that all agricultural research is coordinated and undertaken for maximum utility to agriculture. It shall tap farmers, farmer organizations, and research institutions, especially the State Colleges and Universities, in the conduct of research for the use of the Ministry and its clientele, particularly the farmers/fishermen and other rural workers." Further expanded and strengthened the mandate of BAR by providing leadership in enhancing, consolidating and unifying the national and regional agriculture and fisheries research...
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...doubtable questions were the standard of the Sears Auto is different from what the BAR used, second, the methods of investigation used by BAR sounded not fair, they used high mileage, older vehicle model with severe repair problems and that needs only minor brake repair. Further, the BAR intentionally replaced the failed parts with new parts such that the new parts are being aged to look like it’s an old spare part. Was the method of investigation used by BAR fair enough and justifies the purported findings? Third, the incentive system of Sears auto, I did notice that, but I didn’t think about too much on that part, because this is a very common way which are used in many different industries such as what we discussed in the class, hospital, insurance, mortgage, sells… During the discussion in the class, I realized, although the incentive system itself is a good system for company to increase revenue, encourage employees to sell more, but in another hand, without an effective supervision system, people are easily focus on the quality and ignore the quantity and also because of more commission, some behaviors may cause ethics issues such as overselling, high pricing priority and so on. When it comes to the question that how could Brennan do for such incident, in the discussion, some advised Brennan should try do an out-of-Court agreement with BAR, some said Brennan should fight back by questioning the way used by BAR and also some suggested Brennan should pay back the over-charged...
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...Population..…………………………………………18 Appendix D: Focus Group Questions……………………………………………………19 Executive Summary Objectives The purpose of this research project was to discover the reactions and opinions of Alabama students on the nightlife options available in Tuscaloosa, AL. We asked students to give their opinions on numerous subjects including: • The factors which influence students to attend bars/clubs • Bar location selection process • Elements of bar selection process • Timeliness of student nightlife activity • Identify demographic segments amongst bars/clubs • Amenities that attract the market segment Methods We used multiple examination methods to conduct the research for this project. • We conducted one focus group. Eight people total, five were of the legal drinking age and three underage participants. • Twelve individual in-depth interviews were also conducted. Findings While conducting both the focus group and individual in-depth interviews we found the following: • Students prefer bars/clubs with promotions and...
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...people. The bar business is usually busiest at nighttime and on weekends when people are off work and stay out late. Because bar industries are highly conducted. Many bars have a happy hour to encourage off peak patronage. Bars that fill to capacity sometimes implement a cover charge during their peak hours. Such bars often feature entertainment, which may be live band or a popular disk jockey, Comedian go-go dancer or strippers. That why people are going in a bar. That are following customer are students, professional and middle ages. For tasting different alcoholic and non-alcoholic drink. The starting point for designing a successful bar is to identify its target clientele; the people you want to attract and serve and who are going to pay your bills, generate your profit and give you the pleasure of making them happy. They are the focal point around which everything else revolves; the atmosphere you create, decor, entertainments, sound, lighting, dress as well as drinks you serve-that is the overall impact. The customers influence your location, your floor plan, your bar equipment of staff you hire-in short everything. A bar also called a pub, tavern, beer garden or saloon is an establishment that serves alcoholic drinks ----beer, wine, liquor and consumption on the premises. The term bar is “bar “derived from the specialized counter on which drinks are served. 1 Bar is made up of three parts the front bar .the back bar and the underbar. * The front bar is the customer...
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...Amazon Culture: Bar Raisers Hollis Alexander Indiana Wesleyan Management and Leadership MGT-302-01A Joyce Lawrence July 25, 2015 Amazon Culture: Bar Raisers Initially, I thought Amazon was a business on the internet that sold everything from A to Z. There are other companies that do the same thing, but have not become the juggernaut that Amazon has become. One thing that keeps coming up in conversations is the term “bar risers”. Why does Amazon use bar risers in their hiring process? What are the potential advantages of using bar risers for Amazon? What are the possible disadvantages of bar risers for Amazon? And finally what are the potential pros and cons for job applicants of bar risers being used? A “bar riser”, reports the Wall Street Journal, is a skilled evaluator who already holds a job with Amazon and plays a crucial role in the company’s hiring process (Moss, C. 2014). Amazon uses bar risers to weed out cultural and social misfits. Amazon’s senior management believes that bar risers help ensure that Amazon makes the best hiring decision by forcing several full-time employees to review and sign off on a potential candidate. The advantages of using bar risers in Amazon business model enable them to retain qualified candidates. In turn, Amazon saves money on new employee turnover. It costs the business a significant amount of money to get a new employee up and running. The bar riser program or culture saves Amazon millions in the long term. The disadvantages...
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...Central Chill Chocolate bar Description of Product (features and benefits) My description of my chocolate bar is; Bottom layer- a crisp thin piece of wafer smothered in dark chocolate with a very high cocoa percentage. Middle layer- cocoa dusted balls of deliciousness indulged in gorgeous Belgian milk chocolate. Top layer- is a thin layer of bright white indulgent chocolate to finish off the delightful experience. The chocolate bar is fair trade. The brand personality – include an explanation of how you decided upon this, and the methods and techniques used. My brand personality is sexy fun and sensual. Sensual because it should give you all the right luxurious senses because it will make you happy. It is sexy because the chocolate bar is designed to make you feel sexy. The personality is fun too because it shouldn’t be boring but it should be exhilarating and exciting! Other personalities of I chose this personality because I feel that this personality clearly communicates the relaxed happy feelings I want you to feel when you eat the chocolate bar. I want the consumer to feel exited daring bold and fun! And I think that my personality communicates this clearly. My branding methods are dark colours like browns and blacks this is because they represent the chocolate inside of my chocolate wrapper so when you see the bar you can expect what is inside. I will also use the logo to convey that there is a special centre of the chocolate bar which is adventurous and...
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...that gives an insight into the variability which would be further used to address the issue. 1. Calculate X-Bar-Bar, R-Bar, and associated control limits using the data in the table above. From the above image, the X-Bar-Bar number can be seen in the top set of results titled “Center.” Therefore X-Bar-Bar = 5.1 The R-Bar result is the “Center” result the bottom set of data is R-Bar. Therefore R-Bar = 1.083 2. Create X-Bar•R (Average & Range) Control Charts from the data in the table above. The X-Bar Control Chart is shown below The R Control Chart is shown below 3. Discuss notable out-of-control conditions displayed in the completed X-Bar•R (Average & Range) Control Charts. Only consider points outside the control limits. Do not consider runs, set of points within certain zones, etc. From the X-Bar control chart, we can see that two points #19 and #21 are above the upper control limit. From the R-Chart we can see that one point, #18 is above the upper control limit. 4. If the conditions you note could be defined as assignable conditions and they are removed from the process, what will happen to the X-Bar•R Control Chart? The new table formed after removing the three points, with sample size 27 is shown below (a) Remove the data related to the out-of-control points you observed from the original data and recalculate a new X-Bar-Bar, R-Bar, and...
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...A bar graph is useful for comparing facts. The bars provide a visual display for comparing quantities in different categories. Bar graphs help us to see relationships quickly. Another name for a bar graph is a bar chart. Each part of a bar graph has a purpose. | title | The title tells us what the graph is about. | labels | The labels tell us what kinds of facts are listed. | bars | The bars show the facts. | grid lines | Grid lines are used to create the scale. | categories | Each bar shows a quantity for a particular category. | Now that we have identified the parts of a bar graph, we can answer some questions about the graph in Example 1. QUESTION | | ANSWER | 1. | What is the title of this bar graph? | | Students' Favorite After-School Activities | 2. | What is the range of values on the (horizontal) scale? | | 0 to 100 | 3. | How many categories are in the graph? | | 7 | 4. | Which after-school activity do students like most? | | Visit With Friends | 5. | Which after-school activity do students like least? | | School Clubs | 6. | How many students like to talk on the phone? | | 53 | 7. | How many students like to earn money? | | 44 | 8. | Which two activities are liked almost equally? | | Play Sports and Earn Money | 9. | List the categories in the graph from greatest to least. | | Visit With Friends, Online, Talk on Phone, Play Sports, Earn Money, Watch TV, School Clubs. | Example 2: | Students in a class voted on...
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... Today I would like to introduce a new service to you called “Partyline.com”. Partyline.com will be website available to all that register a valid email and are 21 and older. What will be offered on this website is a new technology and idea I came up with. The main offering on this website will be a live feed of bar’s and the bar’s line to get in. In addition, you will be able to create your own group chats, and instant message other users. Other services provided will be bar specials, bar themes, local taxi number, late night food, and live updates by promoters. The overall marketing plan place, promotion, price, and product will make or break this service especially place. I would like to set this website up in three different area’s consisting of West Virginia, Morgan Town, George Town, and New Haven, Connecticut. Promotion will be another key factor, and I am hoping to sell Facebook or YouTube that this next big idea so they will help with advertising. Otherwise, it will be up to me and the investors I obtain. Price to use the website will be free and Product is the service were providing. The industry size and target market are two key components to making this business succeed. The reason I picked those three areas is because they are highly populated and they are highly populated with bars and college students. College students will be the primary target of this company. The more people this website can engage, the more business and profit will come to this company...
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...love to socialize, have fun, let loose and forget about their worries and what better place to do that than at a local dance bar. For hundreds of years, bars have been around ensuring that people are having a great time and enjoying their drink of choice. Bars will never fade away and go out of style and every city and town could always use something new and exciting that will help draw them away from one bar and to another. Everyone enjoys dancing, fun music, great drinks and entertainment throughout the whole year. Lincoln, Nebraska has around two hundred and fifteen thousand people and is always growing. It is most known for the University of Nebraska where college sports is always dominant, so that means when school is in session there are thousands of college kids ready to party and let loose from all their studying. To the west in Lincoln there is a new district that is growing steadily with new restaurants and bars. This is all within walking distance from the football stadium and the newly built arena where concerts and basketball games are played. In this area there is a city block that has two levels of bars and restaurants and an outdoor patio with a giant big screen television outside for everyone to watch major events. This place is called the rail yard since it was built right where the train station used to be many years ago. At the rail yard people have their choice of choosing a bar to enjoy, getting a drink outside and watch an exciting sporting event...
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... CHOCO-BERRY BAR! MARKETING PROGRAM | Animoto Assignment | Target Market =YOU! | Description/LIfestyle: Physically active, Married Woman, student, employee, Mother of two, Millennial, Twenty-something Girl, Multi-cultural | PRODUCT(Make it weigh 1.5 oz.) | IT MUST BE DIFFERENT!Ingredients: Jif creamy peanut butterSouthern Grove While Almonds (unsalted)Ghirardelli white chocolate melting wafersPost Great Grains Granola and Flax SeedsPrivate Selection Triple Berry Medley, Blackberries, Blue berries, and RaspberriesAlmond Butter | What is it? Specify features, benefits, form, size, etc. and why | What do you love about it? (Features)Crunchy, Healthy, Filling, Light, Refreshing, sweet, EnergizingWhat does it do for you? (Benefits)It is a great snack for on the go, with omega-3, and antioxidants, protein for energy, as well as being tasty. It is a great size. I would make it round, and then sell it cut into 5 pie like pieces and package the five pieces together in a little reseal-able pouch. | PriceHow much would you pay for it? | Give it a price range! How much would you pay?Highest: $3.99Middle: $2.99Lowest: $1.99What is the competition doing? Name one or two with their pricing.Hersey’s White Chocolate Cookies and Cream Bar is being sold at local gas stations for $1.99. It’s a 2.6 oz. king size bar. As well, Reese’s Crispy Crunchy Peanut Butter King Size Bar is selling at the local gas stations for $1.99. It is 3.1 oz. While Hershey’s Chocolate Candy Bar with Almonds is...
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...P5 - Design a promotional campaign for a given product/service to meet the needs of a given campaign/creative brief. In this assignment, I have a friend who is setting up a sandwich and snack bar to provide lunches for workers at a local industrial estate. To help him out I have agreed to design a promotional campaign. It is essential for this sandwich and snack bar to be located inside the local industrial estate. The sandwich/snack bar is aiming to provide lunch to the workers working at the industrial estate on a daily basis, which includes a seating area. To start of the new snack bar/sandwich bar, employees working at the snack bar would be handing out free samples of the fresh different flavoured sandwiches, Panini's, and samples of any other quick snacks. This will be done in order for the customers/consumers, specifically workers at the local industrial estate to experience the extravagant flavouring and taste, which will encourage them to come inside and buy more. The sandwich/snack bar will market the products sold at the sandwich/snack bar as healthy and nutritious as all the products which will be sold at the sandwich/snack bar would be made freshly and all ingredients and within comes with 100% fruit juice and a bag of either fruit or fruit salad. This will be a good idea, as nowadays many people seek to eat healthy therefore with the 100% fruit juice and the bag of fruit salad will encourage people to buy a quick tasty snack or a sandwich with their chosen flavours...
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...NEW CHOCOLATE BAR Development Project – MAJOR GRADE Directions: You work for a chocolate company (i.e. Ghirardelli, Hershey’s, Kraft, Mars, Nestle, etc.). Your job is to do some market research, identify an unfulfilled need or an untapped market, and create a new chocolate bar. In groups of no more than 3, you are to: 1. Survey - your target market of 12 to 19 year olds. A sample survey has been provided (you may add your own questions) for you to interview at least 5 people. The more surveys you get completed the better information for you to analyze. All surveys must be turned in with the project. 2. Screen ideas – discuss your ideas of new chocolate bar with other students, teachers, friends, and family. What do they think of your ideas? 3. Develop the product – create the chocolate bar that you feel had the best responses from survey and screening of your ideas to others. 4. Test the product – bring the product in on due date for testing (Extra Credit) 5. Introduce the product- prepare a Power Point presentation to present your product to the class as if we were buyers of a major grocery store chain. You are trying to sell us on stocking your new product. 6. Evaluation Customer Acceptance- How does your new candy bar compare to your competition? We will analyze all candy bars after presentations are completed. Requirements: * Survey at least 5 people on their chocolate tastes (see sample questions on reverse side). * Create...
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...Settings “Bars” Introduction “Pubs, bars and nightclubs are central features of recreational nightlife in the towns and cities of many countries” (Bellis, M. A., & Hughes, K.). Specifically, bars, within Toronto, ON, are a social setting for people of all kinds to gather together, whether for dates, parties, business meeting or a casual catch up with old friends. Since the beginning of the “Pub era” which was seen in “8000 BC by the Middle-Eastern hunter-gatherers” (Beer Through the Ages), bars have become a worldwide phenomenon, which we can now today analyze how this setting has an affect on social behaviors, whether that be negative or positive. Some thoughts that arise about bars include: 1) Bars are just a place for people to get drunk, (2) there is nothing good happening at bars, 3) unjust and promiscuous deeds/acts occur, 4) it is completely unsafe due to the slackness of rules and authority. Based on the above thoughts plus many more, the purpose of the field study will be to observe, analyze, and report social behaviors of bars, within Toronto, ON, specifically in the downtown area. Methods We will be visiting/observing 3 types of bars, all with different characteristics: 1) Gabby’s (high-student attracted bar), 2) Burger Bar (Modern setting), and 3) Pour House (traditional Irish Pub). We will be noting based on the descriptions and features of the environment of the bars, social behaviors and interactions of individuals and groups, and figuring what was the...
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...[Innocent Cereal Bar] [Marketing] Contents page 1. Marketing Objectives Page 3 2. Target Market 1. Introduction Page 5 2. The whole Organic food and drink market Page 5 3. Segmenting the Market Page 5 4. Description of potential segments Page 5 5. Applying criteria to potential segments Page 5 6. Customer Profile Page 6 3. Customer Perceptual Positioning Map Page 7 1. Introduction Page 7 2. Customer Preceptual Positioning Map Page 7 3. Key Brands Page 7 4. Main types of dimensions page 7 5. Constrcting The map Page 8 6. Marketing Mix Implications Page 8 4. Product 1. Introuction Page 9 2. Core products Page 9 3. Emobodied Product Page 9 4. Argumented Product Page 10 5. Packaging Page 10 6. Potential Product Page 10 5. Pricing 1. Introduction Page 11 2. Pricing Strategies Page 11 3. Pricing Objectives Page 12 4. Influences Page 12 6. Promotion 1. Introduction Page 13 2. pull and push factors Page 13 1. Pull Factors Page 13 2. Push factors Page 13 3. Key features of Target audience Page 13 4. Specific message Page 13 5. Promotion Media Page 13 6. Promotion...
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