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Name: University: Course: Date: ORGANIZATION OF WORLDCOM WorldCom is accredited as the United States giant in the world of business. The company started its operations under the name of Long Distance Discount Services Inc. (LDDS) back in 1983. Six years later, it merged with Advantage Companies Inc. thereby going public under the name of LDDS WorldCom. This was later transformed to WorldCom. The company experienced rapid growth through the 1990s and when it purchased MCI in 1998, it was approaching the top. There were plans by the management to have the largest merger by communications companies but the US department of justice and the European Union foresaw an eminent period of monopoly, they stopped the move. Some companies were therefore left out in the merger of 2000. The company however experienced the biggest bankruptcy and accountancy fraud in corporate history. WorldCom was compelled to change its name MCI, one of the companies it had purchased. On 14th February 2005, Verizons agreed to acquire MCI, formerly WorldCom. (http://www.usatoday.com/money/industries/telecom/2002-07-21-worldcom-chronology_x.htm) WorldCom since then has been operating under the banner of Verizon Business. The planning function of the management is guided by some key principles: The ethics principles ensure he privacy and security of customers’ data. At all levels transparency in financial accounting must be practiced to avoid another scandal. Innovation is another key area that makes the company brace up to current global trends in the communication industry. This is by transformation of its networks, services and human resource. The company’s employees also receive education and training regularly to deliver outstanding customer service, under the principle of growth, the company is keen on providing good jobs now, for a new generation of broadband technologies. Continuity is therefore maintained as employees change from one stage to the other. This is effective in promising a no break in delivery of services. Concerning the environment, the company has embarked on cutting down its energy use and driving demand for a new class of hybrid-electric commercial vehicles. This is an invaluable service to humanity, now that there are concerns over global warming. Apart from programs for the employees, the company has programs for the community as well. It supports learning and literacy especially among the unfortunate, volunteering services and charity to the poor. Ethics and governance in the company sets clear objectives, measures progresses and I accountable for results. These are achievable through he following core values: code of conduct for every employee, where moral behavior is encouraged and nurtured. Colleagues, customers and stakeholders must be treated morally. The company has gone a step ahead to train and certify employees to ensure their compliance to these standards. In such an environment, incidences of crime are rear, more time dedicated to productivity. The company also respects the customers’ privacy. The company has installed extensive security regimes in networks that protect customers’ account. Data thieves have always been apprehended and handed over to law enforcement agencies. There do also exist mechanisms for validating customers’ identity. Consequently, the company has gained trust in the public image, especially now that I is operating under a new name. Legal issues that affect the company’s operations include but not limited to: Unlawful call complaints involving bodily harm, bomb threats and kidnappings. Such calls are a threat to security of the people and law enforcement agencies must be notified. This implies that the company should be able to communication exchanges and its contents. Taxes and surcharges on customers bill must be accurate and measurable. The firm therefore has to adopt state of the art technology in ensuring customers are charged accordingly. They must also ensure that its networking is properly connected to the Emergency free services and Local 911 services. It must comply with the National Do Not Call list as stipulated by the authority. Such lines must be protected from unsolicited calls. The management has to ensure legal issues are strictly adhered to. Proactive planning and round the clock rapid response must always be on the alert.

The corporate responsibility of the company means building values into the work the employees do everyday. These are embedded in Principles, Program and Values. Programs that give support to community include: A philanthropic organization by the name Verizon Foundation which was established in 2006 to support literacy, enhance safety and encourage employee volunteerism. The management had to set aside more than $69.4 million for grants to charitable and not for profit organizations. (http://foundation.verizon.com/02001.shtml). Secondly, there is Thinkfinity organization that provides education and literacy support through free classroom lesson plans and online resources. (http://www.thinkfinity.org/).

Thirdly, the company founded the Hopeline and Domestic Violence Preventive initiative which collects and refurbishes for free distribution to domestic violence victims. (http://responsibility.verizon.com/our-programs.htm). Finally, Verizon volunteers who donate more than 600000 hours service. ( http://foundation.verizon.com/05001.shtml)

Values of the company are those that hold the customer to be of first priority, by providing excellent services and great communication. This is achieved through observation of core values of integrity, respect, performance excellence and accountability. The management is committed to ensuring customer satisfaction.

Factors that influence the company’s strategic, tactical, operational and contingency planning include but not limited to: competition, market and weather. Obviously, there is a lot of competition in he telecommunication market. The company therefore has to convince the customer that it is the best option available. The management therefore has to really focus on specific requirements of a customer. Services have to be tailor-made to meet individual needs of different customers. Target market is another factor that will influence the company’s management. Here, issues like pricing, channels of distribution and sales promotion have to be considered. With a wide area to cover, the company must allocate resources for new markets regularly. Communication is need by almost everyone. Weather patterns though quite unpredictable, must be prepared for. Huge losses or damage of physical structures may occur in cases of floods, hurricanes etc. in its budgetary allocations, the company must consider such incidences so as to ensure continued supply of services.

The management must always prepare for immediate needs o the organizations and expected future occurrences.

WORK CITED

Seidenberg, I. (2007) Corporate Responsibility, retrieved in October 6,2007 from the World Wide Web: http://responsibility.verizon.com/our-programs.htm

Verizon, (2007) Literacy Education and Technology, Retrieved in October 6,2007 from the World Wide Web http://www.thinkfinity.org/).

Verizon Foundation, (2007) Using Technology to Improve Lives Retrieved in October 6,2007 from the World Wide Web http://foundation.verizon.com/05001.shtml

Washington-Reuters(2005) The Rise and Fall of WorldCom, Retrieved in October 6,2007 from the World Wide Web(http://www.usatoday.com/money/industries/telecom/2002-07-21-worldcom-chronology_x.htm

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