Corporate Brand Development $- Messaging / Brand Framework $- Corporate Identity Standards $- Corporate Templates $- Corporate PPT / sales presentations $- Marketing Agency $- Management Fees $- Special Projects $- Public Relations $- Agency Fees (or Consulting Retainer)
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Week 1 Individual Advertising Past and Present Paper (UOP Course) MKT 447 Week 1 DQ 1 (UOP Course) MKT 447 Week 1 DQ 2 (UOP Course) MKT 447 Week 2 Learning Team Advertising Plan and Creative Brief (UOP Course) MKT 447 Week 2 DQ 1 (UOP Course) MKT 447 Week 2 DQ 2 (UOP Course) MKT 447 Week 3 Individual Effective Advertising Planning and Implementation Paper (UOP Course) MKT 447 Week 3 DQ 1 (UOP Course) MKT 447 Week 3 DQ 2 (UOP Course) MKT 447 Week 4 Learning Team Advertising, Creative, and Media
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Television and Children Are your children becoming the target of today's "BIG BUSINESS"? There doesn't seem to be a good time to watch television with your children. Whether it is Saturday morning cartoons or Sunday night football, the constant bombardment of controversial television commercials is all around us. It's hard not to notice the non-stop flood of commercials that are aimed directly at children. These commercials encourage today's children to purchase all types of unhealthy food
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carbon tax and your advertising company has been contacted to develop an IMC campaign Develop an IMC plan for the federal government of Australia to promote its new Carbon Tax. The government aims to reduce the amount of misinformation surrounding the implementation of the new tax and therefore has asked your firm to create an awareness campaign aimed at increasing awareness of t actual costs and benefits of the tax Assessment Task As the IMC Director of your fictitious advertising firm, your task
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seasonal demand thatoccurs during this period. In particular, you should focus on magazineadvertising and PR, together with in-store promotions and web based promotions. You are assisted in the marketing role byMarie and Tony. Marie manages the advertising/PR while Tony is a specialist searchengine optimiser and webpage designer. You enjoy taking responsibility for thein-store promotions because it keeps you connected with the key personnel andthe trends in merchandise category sales. Lamberts Consulting
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Advertising Management Assignment “Analysis of 6 TV Advertisements” Table of Contents Sl. No. I II III IV V VI VII VIII IX X Introduction Advertisement 1 – Mountain Dew’s “Bad Cheetah” Ad Advertisement 2 – Kinetic Blaze Introductory Ad Advertisement 3 – Gillette’s “Champions” Ad Advertisement 4 – Orbit White Chewing Gum “Cow” Ad Advertisement 5 – VISA’s Pierce Brosnan Ad Advertisement 6 – Surf Excel’s Ad (Brother & Sister Duo) TV Advertising Advertising Success Conclusion Topic Introduction
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Choosing the Right Advertising Medium for Your Small Business For a small business, every dollar is precious. Small businesses do not advertise for the sake of advertising. Instead, they want to get the most return for their investment. Learn the advantages and disadvantages of each advertising medium that you can use to provide your business the winning edge. by Lyve Alexis Pleshette PowerHomebiz.com Staff Writer 259 If you are ready to get the word out about your business
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product or service. A consumer’s motivation is one aspect that Coca-Cola should emphasize to increase product sales. Their motivation, such as a hunger or thirst, will be the deciding factor to drive the consumer to make a purchase. In past advertising campaigns Coca-Cola has aligned the product with thirst quenching or refreshment. This type of marketing will focus on the consumer’s immediate need to remedy their thirst. Not only does Coca-Cola need to emphasize the consumer’s motivation but they
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Advertising Management Assignment “Analysis of 6 TV Advertisements” Table of Contents Sl. No. I II III IV V VI VII VIII IX X Introduction Advertisement 1 – Mountain Dew’s “Bad Cheetah” Ad Advertisement 2 – Kinetic Blaze Introductory Ad Advertisement 3 – Gillette’s “Champions” Ad Advertisement 4 – Orbit White Chewing Gum “Cow” Ad Advertisement 5 – VISA’s Pierce Brosnan Ad Advertisement 6 – Surf Excel’s Ad (Brother & Sister Duo) TV Advertising Advertising Success Conclusion Topic Introduction
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the sense that it has tried to emphasis individual product properties rather than a common brand image. Most of its commercials are emphasizing on product strengths and innovation. The brand is an example of the success of rational product based advertising success. The
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