Inventory Management Costs 35% with RFID Solution Overview Country or Region: United States Industry: Retail Customer Profile American Apparel, based in Los Angeles, California, makes, distributes, and retails basic fashion apparel for men, women, and children. It has 260 stores in North America, Europe, and Asia, and 10,000 employees. Business Situation American Apparel wanted to boost its instore sales, while reducing the costs required to generate those sales. Solution The company adopted Clarity
Words: 2604 - Pages: 11
Case Study 2, Under Armour’s Strategy Under Armour is an emerging company in the sports apparel industry whose mission is to “Make all athletes better through passion, science and the relentless pursuit of innovation”. Under Armour was a disruptive innovator in the sports apparel industry by creating sports apparel using synthetic materials as an alternative to natural fibers, such as cotton. This important change in material resulted in a “shirt that provided compression and wicked perspiration
Words: 2243 - Pages: 9
1. Title Title: E-commerce: An Investigation of the Factors influencing Online Consumer Behaviour and Intentions in the Apparel E-commerce Shopping Rational of Title The internet gave the world means of exchanging information and communicating through a series of interconnected computers. This contributes to society access to a fast and versatile communications capabilities across the globe (Belch & Belch, 2004). The trend of E-commerce has been increasing rapidly in the recent years
Words: 1006 - Pages: 5
noopurJournal of Fashion Marketing and Management Emerald Article: Postponement and supply chain structure: cases from the textile and apparel industry Hassan Chaudhry, George Hodge Article information: To cite this document: Hassan Chaudhry, George Hodge, (2012),"Postponement and supply chain structure: cases from the textile and apparel industry", Journal of Fashion Marketing and Management, Vol. 16 Iss: 1 pp. 64 - 80 Permanent link to this document: http://dx.doi.org/10.1108/13612021211203032
Words: 8960 - Pages: 36
ISSN 0378-5254 Journal of Family Ecology and Consumer Sciences, Vol 31, 2003 The importance of apparel product attributes for female buyers Ernest J North, Retha B de Vos and T Kotzé OPSOMMING Die doel van hierdie artikel is om die bevindinge van ‘n empiriese ondersoek te rapporteer wat uitgevoer is om vroulike verbruikers se aankoopbesluite vir ‘n kledingstuk te ontleed wat gebaseer is op die waarde wat hulle aan sekere eienskappe van die produk heg. Alhoewel menige studies in die verlede verbruikers
Words: 6321 - Pages: 26
13 9. Works Cited 14 Executive Summary Under Armour is in the Textile- Apparel Clothing industry, in the consumer goods sector. The market has been driven by economic recovery, new product offerings and a rising degree of consumer confidence. This is a diverse industry, with specialized companies and competitors. Under Armour is a developer and distributor of athletic apparel, footwear and accessories for all ages and sexes. In November of 2005 Under Armour went public with
Words: 3597 - Pages: 15
1. Corporate Social Responsibility (CSR) and its Importance: 1.1 Definition of CSR: What does Corporate Social Responsibility or CSR mean? The World Business Council for Sustainable Development in its publication Making Good Business Sense by Lord Holme and Richard Watts, used the following definition: Corporate Social Responsibility is the continuing commitment by business to behave ethically and to contribute to economic development while improving the quality of life of the workforce and
Words: 3829 - Pages: 16
the main exports of the Philippines at billion-dollar mark per year. • The export-oriented manufacturers are producing especially for those foreign brands which are positioned in the middle or upper segment of the market • Local designer apparel and home grown brands have yet to penetrate the international market • The textile industry, on the other hand, is extremely weak. Almost all of the local garments manufacturers and exporters use imported fabrics. Textile mills shut down and
Words: 1241 - Pages: 5
from one brand of performance sports apparel to another ( as concerns product selection, brand image, quality, design and styling)- such differentiation creates buyers preferences for the features of certain brands, thus
Words: 613 - Pages: 3
Final Strategic Plan BUS/475 July 30, 2012 The second part of the proposed athletic apparel company will consist of a SWOTT analysis. SWOTT is an acronym for strengths, weaknesses, opportunities, threats and trends. One of the strengths for JC's athletic apparel is location, location, location. South Texas, particularly Corpus Christi Texas, is currently a hot bed for all kinds of sports and prospective customers are all over the place. Customers range from
Words: 1731 - Pages: 7
