Customer acquisition In India, Airtel was first launched in Delhi in August, 1995. At that time the market was at nascent stage, awareness level among the people was very low and all the service providers tried to educate people and spread awareness. As new players came into market, number game was started with a range of schemes being offered to entice customers. Initially the mobile phone was considered as a status symbol and utility was not of that much importance. So the company’s main strategy
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Submitted By:- Bhuvaneshwar S. Kushwah 12BSP0292 Bharti Airtel Ltd. (DTH Division) Contents Introduction 3 History of Airtel Digital T.V (DTH) 3 Hardware Information 4 How digital TV works 4 Objective of the Project 6 Methodology 7 Competitors of Airtel Digital T.V 7 Mystery shopping 9 Importance of mystery shopping 9 Half of the week I was visiting one Airtel digital T.V Outlet 9 Creating new outlet of Airtel digital T.V. (DTH) 10 Why we were targeting these shops
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industry The AirTel Story “When the proposal to outsource technology was originally put on the table most of our board members' jaws dropped, and they thought we had gone crazy." A statement given by Bharti Mittal ,CEO of Bharti Airtel which showed the world the effectiveness of outsourcing with its business model “Pay as you grow”.In this model,the network and other utilities are managed by reputed companies which ensures a high quality to the customers. This has enabled Bharti to convert its
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| |By: Himadri Mandal | | |MBA (IB) 2007-10. Roll-14 | | |IIFT-Kolkata. | | |Under : Dr. Krishnamachari Rangarajan, Professor
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CHAPTER 1 1.1 INTRODUCTION Satisfying customers is one of the main objectives of every business. The message is obvious – satisfied customers improve business and dissatisfied customers impair business. Customer satisfaction is an asset that should be monitored and managed just like any physical asset. Introduction to Customer satisfaction: Customer satisfaction is a term frequently used in marketing. It is a measure of how products and services supplied by a company meet or surpass customer expectation
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Major Concerns: Over the years, Airtel has had to face several challenges, most important of them being hyper –competition and severe debts. Firstly, several new players like Vodafone and Idea entered the telecom market in 2008 and since then have been registering consistent growth coupled with increase in subscriber base. An example to illustrate this would be the fact that Idea has nearly doubled its market share from 9.5% to 17% over the past 4-5 years (most of which it has eaten out of Airtel’s)
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Customer relationship management entails all aspects of interaction that a company has with its customers, whether it is sales or service-related. While the phrase customer relationship management is most commonly used to describe a business-customer relationship, CRM systems are also used to manage business contacts, clients, contract wins and sales leads. How CRM is Used Today CRM solutions provide you with the customer business data to help you provide services or products that your customers
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92SUMMER PROJECT REPORT SUBMITTED TOWARDS THE PARTIAL FULFILLMENT OF UNDER GRADUATE DEGREE IN BUSINESS ADMINISTRATION SUBMITTED TO ADITI BATHEJA SUBMITTED BY ARJUN BHALLA BBA+MBA (DUAL) A3923014057
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TOPICS: Airtel Bangladesh Ltd. SUBMITTED TO Mahmud Zubayer Assistant Professor Department Of Business Administration East West University SUBMITTED BY Hasnat Jahan Nira: 2012-2-10-229 Md. Abul Kalam: 2012-2-10-126 Md. Abu Bakar Siddique Bhuiyan: 2010-2-10-327 LETTER OF TRANSMITTAL 10th December, 2013 To, Mahmud Zubayer Assistant Professor Department of Business Administration East West University. Subject: Consumer perception of e-advertising about “Airtel Bangladesh
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CUSTOMER SERVICE IN TELECOM SECTOR (A CASE STUDY ON SYLHET ZONE) REPORT ON CUSTOMER SERVICE IN TELECOM SECTOR IN SYLHET ZONE Course Code: BUS-214 Course Title: Business Communication Submitted to: Tanvir Ahmad Torophder Lecturer Department of Business Administration Submitted by: Group Name: Name ID No. Samad Ahmed Chowdhury 1001010010 Tanzina Akther 1001010014 Rumena Akther Chowdhury 1001010016 Aysha Jahan Reme 1001010017 Nasima Begum
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