Ford Case

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    Ford Company

    FORD MOTOR COMPANY: STRENGTHENING THE DEAL NETWORK Stefanie DiBella Professor Zeno MBAD 640 1/21/13 Introduction: In March 2011 David Kelleher and his team at Ford Motor Company came together to face the challenges that the Ford brand and their brand counterparts were facing: low marketability, competition of imports, high gas prices and of course an ever changing consumer market. “The Way Forward” and “One Ford Mission” was adopted to turn their focus to rethink how to target consumers

    Words: 1626 - Pages: 7

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    Crosswell

    understanding of international finance and the critical options for corporate financial management within the global markets. Intensive reading will establish the basis of information on international financial structure, processes and techniques. Cases will identify important real issues and provide experience in understanding alternative solutions and developing methods to reach these solutions. Course Description The course explores the responsibilities of financial managers of multinational firms

    Words: 1462 - Pages: 6

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    Corporate Responsibility and Society

    November 24, 2013 Week #5 Short Written Assignment Pinto Fires and Personal Ethics: A Script Analysis of Missed Opportunities by Dennis A. Gioia, is a sad article which focuses on the moral muteness of the author during his experience at the Ford Motor Company. However, before providing an analysis, several definitions are required: * Generalization Test – There must be a reason for an action and it should be consistent and based on one’s understanding of how the world works, with the

    Words: 1505 - Pages: 7

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    Essay in Ethic

    Business Case (The Ford Pinto)  There was strong competition for Ford in the American small-car market from Volkswagen and several Japanese companies in the 1960's. To fight the competition, Ford rushed its newest car the Pinto into production in much less time than is usually required to develop a car. The regular time to produce an automobile is 43 months but Ford took 25 months only (Satchi, L., 2005). Although Ford had access to a new design which would decrease the possibility of the Ford Pinto

    Words: 334 - Pages: 2

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    Ford Pinto

    Ford Pinto Case Study MGT/216 November 11, 2010 Executive Summary In the1960's, the American small-car industry had strong competition for Ford, Volkswagen and several Japanese companies. In order to battle their challengers, Ford expedited its most contemporary automobile, the Pinto, into manufacturing. Fabrication was completed in a smaller extent of time than is generally mandatory to generate an automobile. The expected time to produce a vehicle is forty-three months however Ford took

    Words: 989 - Pages: 4

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    Ford Pinto and Utilitarianism

    possible. From this philosophical standpoint, cost benefit analysis would be a natural outcome. The Ford Pinto case is based upon act utilitarianism’s approach to making a decision using a cost benefit analysis and whether that action makes the best ethical outcome for all involved. In 1968, Ford Motor Company had a decision to make as to whether it would compete in the subcompact automotive market. Ford needed to quickly introduce a small, fuel efficient, and cheap car on the market to compete with

    Words: 1680 - Pages: 7

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    Communication and Personality in Negotiation

    MGT/445 Sept 1, 2012 Carlos Campos Communication and Personality in Negotiation At some point or another we as individuals will find ourselves in the middle of a negotiation. This Negotiation can be in the name of saving money, time, or in some cases people just do it to sharpen their skills. Regardless of the reason, the act of negotiation will be found to be necessary at some point in our life. It has been stated that the key to a successful negotiation is that of good communication and personality

    Words: 1263 - Pages: 6

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    Ford Motor Company

    “Ford Motor Company” Barbara Wilson Professor Andrea Dennis Business 302 February 7, 2011   Discuss at least three criteria the company should use to decide which of the four listed options is best and the reasons why each criterion should be used. “Steps to Rational Decision Making” Define the problems: Ford Motor has been losing money for years, particularly in its North American operations. Option one is to close down older plants in an effort to realign production and sales. The

    Words: 1261 - Pages: 6

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    Ethics in Marketinf

    eternity into the world’s future. In 1972, Ford Motor Company released the Ford Pinto, a small cheap car that could financially compete with the new economic cars from Asia. The Ford Pinto got a lot of attention because it was the first American made car to rival the Asia automobiles. However, the Pinto had a design flaw in that the position of the fuel tank was poorly placed and as a result was highly susceptible to car fires. This flaw was recognized by ford but was deemed an economic step backwards

    Words: 827 - Pages: 4

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    Pinto Fires

    In the Pinto Fires Case, I believe there are six large facts that are the most relevant to determining whether a recall is the appropriate course of action. The first fact is that Ford Motor Company discovered the issue before the Pinto was released. With many recalls, the issues are not discovered until after the products in question are released, but Ford knew about this major issue and released the car anyways. The second crucial fact builds off the previous one – Ford knew how to fix the

    Words: 1313 - Pages: 6

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