of change over centuries. Even after marketing became a full–fledged business discipline. Marketing, more than any other business function, deals with customer. It revolves around the customer. Building relationship based on customer value and satisfaction is at the very heart of modern marketing. The pricing strategies adopted the promotional tools selected; the design, shape and size of the product and the place of sales etc. are all decided after finding out the lifestyle, culture, buying habits
Words: 73651 - Pages: 295
Assignment Submission Form Please complete and attach this form to your assignment. All assignments must be submitted on the stipulated submission date. Please add a “” into appropriate box to indicate your assignment type. Pre-course / Main Assignment Program / Intake : Bachelor of Science / 42 Pathway: Finance / Marketing Student Name: TEO CHIN AIK YIN KAM TONG YEO CHIEW LI, CECILIA LIM CHUNLONG, JEROLD Student Number: 12257251 12256686 12257712 12257255 Module: Lecturer/Tutor:
Words: 7650 - Pages: 31
A STUDY ON THE BUSINESS PRACTICES IN E-PATSHAL A SUMMER PROJECT REPORT Submitted by SIVAKUMAR S Register Number: 1391041 In partial fulfilment for the award of the degree of MASTER OF BUSINESS ADMINISTRATION IN DEPARTMENT OF MANAGEMENT STUDIES SRI RAMAKRISHNA ENGINEERING COLLEGE Coimbatore-641 022 AUGUST 2014 SRI RAMAKRISHNA ENGINEERING COLLEGE COIMBATORE-641 022 Department of Management Studies A SUMMER PROJECT REPORT AUGUST 2014 This is to certify that the
Words: 8854 - Pages: 36
Case Study For Organizational Behavior Submitted by: Varun Paruchuri BM11059 OB Case Study Joining XLRI after having worked in an organization (Infosys) for close to three years is one of the best things that have happened to me in my life. I was filled with boundless joy and happiness when I got to know that I had made it to XLRI. After having joined here, I was very happy to come back to studying and college life again
Words: 7907 - Pages: 32
Motivation Definition: 1. Motivation is defined as the process that initiates, guides and maintains goal-oriented behaviors. Motivation is a term that refers to a process that elicits, controls, and sustains certain behaviors. Motivational Techniques: 1. Negative motivational forces: Some managers believe that they can achieve results from their teams by shouting and swearing at them or by threatening them with disciplinary action. 2. Positive motivational forces:
Words: 3568 - Pages: 15
appraising and assessing refer to rating an employee. Diff: 1 Page Ref: 344 Chapter: 10 Objective: 1 Skill: Concept 3) ________ focuses on helping an employee make long-term career plans, while ________ addresses an employee's short-term job skills. A) Mentoring, coaching B) Coaching, mentoring C) Recruiting, coaching D) Recruiting, mentoring E) Mentoring, recruiting Answer: A Explanation: Mentoring means advising, counseling, and guiding an employee towards long-term career goals. Coaching
Words: 45973 - Pages: 184
INTERGRATED BUSINESS Human Relation Approach & Scientific management Lecturers : Ms.Nguyen Thu Thuy (Assoc.Prof.Dr) Mr.Hoang Anh Duy (MBA) Hanoi, February 19th, 2014 Student's name: Pham Thi Ngan Binh. Table of Contents I. Introduction 5 II. Literature review 5 1. Scientific management 5 1.1 Father of scientific management 5 1.2 Definition and principles 5 1.3 Other theorist of management scientific 6 1.4 Positive and negative of scientific
Words: 3041 - Pages: 13
MANAGEMENT ( H R M ) STRATEGIC HUMAN RESOURCE MANAGEMENT: HUMAN RESOURCE DEVELOPMENT TEAM EFFECTIVENESS HUMAN RESOURCE PLANNING ( H R P ) JOB ANALYSIS JOB DESCRIPTION JOB SPECIFICATIONS JOB EVALUATION JOB DESIGN DESIGNING JOBS – MOTIVATING JOBS JOB SATISFACTION WORK SAMPLING RECRUITMENT & SELECTION TRAINING & DEVELOPMENT INDUCTION & ORIENATION PERFORMANCE APPRAISALS INCENTIVES BASED COMPENSATION HUMAN RESOURCE AUDIT MOTIVATION THEORIES MORALE PERSONNEL POLICIES WORKERS’ PARTICIPATION IN MANAGEMENT UNIONS
Words: 23503 - Pages: 95
103116 Course: MBA Semester: 2nd Semester Subject: Principles of Management Executive Summary Motivation in simple terms may be understood as the set of forces that cause people to behave in certain ways. A motivated employee generally is more quality oriented. Highly motivated worker are more productive than apathetic worker one reason why motivation is a difficult task is that the workforce is changing. Employees join organizations with different needs and expectations
Words: 7053 - Pages: 29
Niels Laasholdt Steen Sloth Gitte Størup Marianne Poulsen BUSINESS ECONOMICS – AN INTRODUCTORY CASEBOOK FOR THE COMMERCIAL UPPER-SECONDARY COURSE (HHX) 1 BUSINESS ECONOMICS – an introductory casebook for the commercial upper-secondary course (HHX) © 2005 the authors and Systime A/S Copying from this book is only permitted subject to agreement between Copy-Dan and the Danish Ministry of Education. External editing: Knud Erik Bang Cover: Valentin Design Typeface: Adobe Garamond Pro 11/14
Words: 48419 - Pages: 194