|[pic] |Syllabus | | |School of Business | | |MGT/521 Version 5 | |
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Design Trade-Off Approach “ Kudler Fine Foods has experienced significant growth and is now focused on expanding the services, improving the efficiency of its operations and increasing the consumer purchase cycle as a means to increasing the loyalty and profitability of its consumers” (Apollo Group, 2015, p. 1). “Kudler’s new initiative is tracking purchase behavior at the individual customer level and providing high value incentives through a partnership with a loyalty points program”
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