Galanz Enterprises Group Co. Ltd Executive Report September 2011 Executive Summary This executive report is to aid the Board of Directors of Galanz in examining the company’s market position. We will make a series of recommendations in order to direct the company towards greater future success. During the early years of development (1991 – 2000) Galanz order wining factors (OWF) which contributed directly and significantly to customers choosing their products over competitors’ products
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MOTIVATING EMPLOYEES IN AN ORGANIZATION: TRAINING PERSPECTIVE Term paper submitted in partial fulfilment of requirements for the degree of Executive Master in Business Administration By Md Mahbub Alam Student ID # 083-056-090 North South University, Dhaka Bangladesh 20 July 2012 Faculty: Dr. Kamal Uddin Ahmed North South University Mr. Kamal Uddin Ahmed, Phd Faculty School of Business
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Executive Summary: Pricing and Packaging Recommendation We recommend CSP (Ex 6 –Features) to use skimming pricing strategy and thus we suggest pricing the Metabical at $150 for 1 months supply, with this price Metabical will be able to achieve their objective to enter $ 3.74 billion market for weight control products in the United states and more than 5% ROI within 5 years. For ROI refer (Ex-8(a)(b)(c)(d)) and for pricing and Economic Value Analysis (Ex 7). This recommendation is based on the
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during 2012- 2017. Lucintel, a leading global management consulting and market research firm, performed a Political, Economical, Sociological, Technological, Legal, and Environmental (PESTLE) analysis of China and presents its findings in “PESTLE Analysis of China 2012.” As indicated in the study, foreign direct investment (FDI) has proven to be the driving force for China’s ongoing economic growth. The large and expanding market of China is attracting leading multinationals, encouraging local innovators
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Ice Cream Market - India December 2008 Executive Summary Estimated worth USD XX mn in 2008, expected to grow to USD YY mn in 2009 North and west account for a% of total sales High profit margins ranging between b-c% Market Drivers & Challenges Drivers: Opportunity to capitalize on low consumption levels; growing institutional sales Challenges: Competition with the unorganised sector on price and quality, and lack of welldeveloped cold chain facilities Trends Large investments
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Business Plan Executive Summary: Flash supplement’s is a startup nutritional company that will embark upon its business affairs in the winter of 2013. We offer healthy and effective products to be used during strength training and conditioning. Although all our products are available to the mass consumer, the company’s main focus is to provide affordable, NCAA compliant supplements to collegiate athletic programs. Our corporate office is located in Kent, Ohio with expectations to expand within
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Lisa Bannister (owner) Ltl7lisa78@gmail.com Professor Fields April 14, 2013 Contents 1.0 Executive Summary 3 2.0 Company Summary 4 3.0 Products Offered 4 4.0 Market Analysis Summary 5 4.1 Competition: 5 4.2 Target Market: 6 5.0 Web Plan Summary 8 6.0 Strategy and Implementation Summary 8 6.1 SWOT Analysis: 8 6.2 Implementation: 10 6.3 Marketing Strategy: 11 6.4 Sale Forecast 12 8.0 Financial Plan 13 8.1
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A. Executive Summary 3 B. Situation Analysis 4 1. Market Summary 4 a) Market Demographics 4 b) Market Needs 4 c) Trends 4 d) Growth 5 e) SWOT Analysis 5 2. Competition 6 3. Services 6 4. Keys to Success 6 5. Critical Issues 6 C. Marketing Strategies 7 1. Mission 7 2. Marketing Objectives 7 3. Financial Objectives: 7 4. Target Market 7 5. Positioning 7 6. Value Proposition 7 7. Strategy pyramid 7 8. Marketing Mix 8 9. Marketing Research 10
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Shareholders, 2012 was a tough year; we lost a lot of our market share and our stock price decreased by almost half the price. Our teams have been thinking in a several ways to bump up our products and provide the best quality, safeness, styling and interior for our vehicles. Our Marketing Research team have found out about the new customer needs, the enterprisers. Firm B is pleased to share our new strategies to get our market share back and even get more of it. We are going to create new
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