FACULTY OF SOCIAL SCIENCES, NORWEGIAN SCHOOL OF HOTEL MANAGEMENT MASTER’S THESIS STUDY PROGRAM: THESIS IS WRITTEN IN THE FOLLOWING SPECIALIZATION/SUBJECT: Festival and Event Management IS THE ASSIGNMENT CONFIDENTIAL? MSc in International Hotel and Tourism Leadership No TITLE: Benefits of multi-stakeholder groups for participating in Gladmat festival AUTHOR ADVISOR: Prof. Reidar Johan Mykletun Student number: 215519 ………………… 214504 ………………… Name: Ambassador Rezene Meretse ……………………………………
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high quality, high level of market penetration, free and attractive environment, and successful performance in terms of profit (Kouvelis, 2012). The success of the firm in terms of the sales depends on the strategies laid to balance cost of production and market price and ensure efficient competition with its counterparts. The sufficient margin over the cost of production needed by a company can be achieved by providing cost incurred relative to the prices in the market or the prices set for the
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Page 1 Introduction and Terms of Reference 3 2 Research 3 3 Abbreviations 3 4 Little Chef, the case study 5 4.1 Background 5 4.2 The main objectives of the organisational change 6 5 Forcefield Analysis 7 6 Evaluate of change management effectiveness 16 6.1 Create a sense of urgency 17 6.2 Pull together the guiding team 18 6.3 Develop the change vision and strategy 19 6.4 Communicate for understanding and buy-in 20
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Information Technology Virtual Campus – Pakistan INTRODUCTION OVERVIEW OF FAST FOOD INDUSTRIES The food industry is on a high as Indians continue to have a feast. Fueled by what can be termed as a perfect ingredient for any industry - large disposable incomes - the food sector has been witnessing a marked change in consumption patterns, especially in terms of food. An increasing number of international fast food chains rushing to India is because all of them see tremendous potential in for this
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MDA 4013 INTERGRATED CASE STUDY LECTURER: AINULASHIKIN MARZUKI “JOHNSON TURNAROUND” MAIN PROBLEM STATEMENT Johnson Pte Ltd is a subsidiary of a fast moving consumer goods (FMCG) group of companies based in the southern India region. Previously, it was owned by the Indian government, and after 20 years operating, majority shares of the company being bought by a Hong Kong based company. JPL has been incurring losses in the last 10 years of its operations, during the time that the company owned by
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COMPANY NAME/WEBSITE/INDUSTRY FreshDirect/ Long Island City, Queens New York/ Food delivery Industry. BACKGROUND/HISTORY FreshDirect offers online grocery shopping and delivery service to more than three hundred zip codes in New York. Additionally they offer pick up service at one location in Long Island. The idea behind this company is to give the customers the freshest food possible by buying it straight from the grower, and then delivery it the next day after the customer’s order is placed
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(Head Office) Golden Arches Development Corporation 17th Floor Citibank Centre, Paseo De Roxas Avenue, Makati City 1.3 Locations of McDonald’s All over the Philippines there are McDonald’s. McDonald’s has grown to become one of the leading fast food chains with close to 300 restaurants nationwide. Mostly branches were strategically located at the malls and commercial buildings. 1.4 Website Address www.mcdonalds.com.ph 1.5 Background History of the Company The business began in 1940, with
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cost carrier and with its strategic planning had determined and maintained the airlines profitability and good relationship with the customers, which is the main reason behind their success. Mission Simple, Honest, Great Fun and Inspirational being The Mission of Kulula.com has contributed to the highest quality of customer service delivered with a sense of warmth, friendliness, individual pride and company spirit. (Source : Jowell (2002); VOL 1 NO1|emerald emerging markets case studies|pg 19) Strategy
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comfort in holiday resort. This paper will use analysis of STEEPG, five-forces analysis, driving forces, key success factors, resource-based analysis, capability analysis, SWOT analysis. By analyzing, the important thing can show people clearly. Then, we come up with 2 strategic options. At last, we choose one strategy which is suitable for us to go, and we make further implementation for our company. Keywords: holiday resort, considerate service, analysis Industry The history
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McDonald's is now the largest and best-known foodservice retailer and one of the two best-known and powerful brands in the market. With more than 24,500 restaurants in 115 countries, some of those operated by the company, some by franchisees or by affiliates operating under joint-venture agreements. The global market potential is still huge: yet on any day, even as the market leader, McDonald's serves less than one percent of the world's population. The restaurant chain plans to expand their
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