...Unilever, where the company holds 60.75% share whereas the Government of Peoples Republic of Bangladesh holds 39.25% share. Unilever’s one of the most popular brand is LUX. They segments LUX.’s market according to geographical locations. It further differentiates these segments into Socio Economic Cluster (SEC) which takes into account the criteria of education and profession which ultimately measures the financial ability of consumers. The cluster is divided into five parts starting from A to E. Unilever targets the urban and sub urban upper middle class and middle class segment of the population, who falls under A to C of SEC. Tactical marketing tools, 4P’s, are extensively used by the company to market LUX. Though LUX is produced in Bangladesh, Unilever Bangladesh maintains the same standard all around the globe. The product is available in six different fragrances under three different sizes. Since the demand for beauty soap market is to a great extent oligopolistic, variations in price lead to price war which can eventually break down the company’s market share. Thus Unilever cannot provide a better price than its competitors. But the price is affordable by most of the people. Unilever Bangladesh has outsourced its distribution channels to third party distributors which allow them to distribute LUX in massive bulks amounting to around ten million pieces. It undertakes the largest promotional activities in the beauty soap industry. The beauty soap industry has a few...
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...Unilever, where the company holds 60.75% share whereas the Government of Peoples Republic of Bangladesh holds 39.25% share. Unilever’s one of the most popular brand is LUX. They segments LUX.’s market according to geographical locations. It further differentiates these segments into Socio Economic Cluster (SEC) which takes into account the criteria of education and profession which ultimately measures the financial ability of consumers. The cluster is divided into five parts starting from A to E. Unilever targets the urban and sub urban upper middle class and middle class segment of the population, who falls under A to C of SEC. Tactical marketing tools, 4P’s, are extensively used by the company to market LUX. Though LUX is produced in Bangladesh, Unilever Bangladesh maintains the same standard all around the globe. The product is available in six different fragrances under three different sizes. Since the demand for beauty soap market is to a great extent oligopolistic, variations in price lead to price war which can eventually break down the company’s market share. Thus Unilever cannot provide a better price than its competitors. But the price is affordable by most of the people. Unilever Bangladesh has outsourced its distribution channels to third party distributors which allow them to distribute LUX in massive bulks amounting to around ten million pieces. It undertakes the largest promotional activities in the beauty soap industry. The beauty soap industry has a few...
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...11/4/2011 Mr. Susilo Hatono 4th Client Meeting November 2011 Excellence Professionalism Commitment Integrity Partnering and Leading You to Your Success 1 Our Trusted Team and Approach Our relationship is established on EPIC values – Excellence, Professionalism, Integrity, Commitment You are the centre of everything we do We are committed to listening, understanding, and determining your investment needs, objectives, preferences, constraints and risk tolerance; together with a thorough analysis of the economy, we seek to give you the most up-to-date and personalised solutions to achieve your goals and objectives. Mr. Susilo Hatono Your Team of Trusted Specialists Steffi Tedjo Relationship Manager Teo Shih Jie Economist Benjamin Chong Portfolio Manager Lim Chang Tat Equity Product Specialist Cheryl Ong Fixed Income Product Specialist Natasha Wan Alternative Product Specialist 2 1 11/4/2011 Agenda for today’s meeting INTRODUCTION INTRODUCTION + + MACROMACROECONOMIC ECONOMIC OUTLOOK OUTLOOK REVIEW OF MACROREVIEW OF INVESTMENT ECONOMIC INVESTMENT OBJECTIVES OUTLOOK OBJECTIVES - Updated investment - Updated objectives investment objectives current - Review of investments - Review of current investments - Overview of Portfolio PROPOSED PROPOSED ASSET ASSET ALLOCATION ALLOCATION Equities Equities Fixed Income Fixed Income Alternative Alternative Investments Investments - Recap of Portfolio POTENTIAL...
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...Automotive Industry Lighting by Philips Lighting lighting solutions that really last The ever-growing automotive industry covers an extremely wide range of different work conditions: from small workshops to huge factory halls, from the fine precision work to heavy industrial tasks. Philips offers a range of luminaires designed to provide optimal lighting solutions for such conditions. Lighting solutions that not only enhance efficiency but solutions that really last. Proper construction of a vehicle often requires careful inspection at every step of the production process, with each step demanding very specific lighting conditions. production basics There are six main phases in the production of a vehicle: stamping, body-in-white (B I W ) assembly, paintwork, engine assembly, final assembly and car testing and delivery. Stamping This is the process by which parts (bodies, doors, bonnets, floor pans) are cut out of sheet metal. Completely automated-machines known as transfer presses perform all the work of cutting and shaping the metal. Body-in-white assembly This is the assembly-line operation during which all the various parts are put together and then welded to make the “shell” either by semi- or fullyautomated machinery. Paintwork Here too, the lines are automated to reduce waste and pollution. The body shell is cleaned, dipped in Final assembly During final assembly, all the remaining parts of the car are put together: seats, wheels, engine, dashboard and so...
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...Week | Topic | Reading | 1 | Unpacking Assumptions: Introduction to the Module and Each Other | No readings for this week | Additional ReadingByrnes, W, J. (1999) Management and the Arts. Boston: Focal Press.Chong, D. (2002) Arts Management. London: Routledge.Clancy, P. (1994) Managing the Cultural Sector: Essential Competencies for Managers in Arts. Dublin: Oak Tree Press.Drucker, P. (1999) Management Challenges for the 21st Century. Oxford: Butterworth Heinemann.Fitzgibbon, M. and Kelly, A. (1997) From Maestro to Manager, Critical Issues in Arts and Cultural Management. Dublin: Oak Tree Press.Handy, C. (1998) Understanding Organisations. London: Penguin.Hudson, M. (1999) Managing without Profit: The Art of Managing Third-Sector Organizations. London: Directory of Social Change (DSC). | 2 | From Vision to Mission | Brighton, A (2006) Consumed by the political in Culture Vulture M. Mirza, London: Policy Exchange. Varbanova, L. (2013) Strategic Thinking: Vision, Mission and Objectives in Strategic Management in the Arts, London: Routledge, pp 58-72 | 3 | Money: Financial Management and Fundraising | Glow (2010) Taking a Critical Approach to Arts Management in Asia-Pacific Journal of Arts and Cultural Management, Vol. 7, No. 2, Australia: University of South AustraliaMcRobbie, A. (2001) 'Everyone is Creative': Artists as New Economy Pioneers?, London: openDemocracyBolton, M. and Carrington, D. (2007) New and Alternative Financial Instruments. UK: Mission, Models Money | Additional...
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...D ATA s h e e T Discover Indoor/Outdoor Mini-Domes Features That Make a Difference: High impact vandal resistant housing that retains shape even after forceful impact Snap-on bubble liner for an extra level of covertness Advanced pivoting axis provides greater viewing flexibility Three quality auto iris lens options for better image quality and improved low light performance High impact vandal resistant polycarbonate bubbles (clear and tinted) Multiple camera options, including WDR model with latest Pixim® technology and True Day/Night with moving IR filter Night-Saver mode for extreme low light conditions Easy installation with eight mounting options (surface, flush, pendant, wall, wall-pole, wall-exterior corner, inside corner, electrical box) Discover drone option IP66 and NEMA4-rated1 for -30° to 50°C (-22° to 122°F) The Discover series of Mini-Domes delivers a vandal resistant camera solution at a non-vandal resistant price. This series of high performance mini-domes includes high impact, vandal resistant dome housings built to withstand even the harshest environments. Unlike other dome housings in the industry, which are made of metal, the Discover series housing is made with extremely durable composite and polycarbonate materials that have “shape memory”. The Discover housing comes with a choice of clear or tinted vandal resistant bubbles and includes a bubble liner to make it more covert. An advanced pivoting axis lets you position the camera...
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...INTRODUCING THE ZEST BRAND IN PAKISTAN Zest is a global soap brand made by P&G, and created in 1958 with the debut of Aqua Pure bar. The overall brand portfolio includes bar soaps, liquid soap, body wash, liquid hair wash & shower gels in more than five variants with winning innovation being their exotic scent. Your task is to launch Zest bar soaps in Pakistan. Your plan needs to be holistic, and should cover all areas of marketing strategy. For each of these you have been provided a set of assumptions and a list of expectations. Good Luck! Key Assumptions |Assumptions |Year 1 |Year 2 |Year 3 |Year 4 |Year 5 | |$/PKR Exchange Rate |80 |85 |90 |95 |100 | |Inflation (YOY) |5% |10% |5% |5% |5% | |Sales Tax** |17% |17% |17% |17% |17% | |Distributor Margin*** |12% |12% |12% |12% |12% | |Corporate Tax Rate |35% |35% |35% |35% |35% | *Inflation has already been applied to all year 1 Costs **Sales Tax: is applied on your consumer price ***Distributor Margin: is the incentive/payment made for your distributor...
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...UNILEVER’s STRATEGIES Global look and a case study in Vietnam UNILEVER’s STRATEGIES Global look and a case study in Vietnam Ha Noi, 23rd Dec, 2013 Ha Noi, 23rd Dec, 2013 LECTURER: Ngo Quy Nham (PhD.) Group Members: 1. Lê Hồng Ngọc Hân 2. Nguyễn Tài Minh 3. Trần Thị Tố Uyên 4. Phạm Thùy Dung 5. Nguyễn Quang Thái LECTURER: Ngo Quy Nham (PhD.) Group Members: 6. Lê Hồng Ngọc Hân 7. Nguyễn Tài Minh 8. Trần Thị Tố Uyên 9. Phạm Thùy Dung 10. Nguyễn Quang Thái Unilever is an Anglo-Dutch multi-national corporation, one of the world’s leading suppliers of fast moving consumer goods in branded home & personal care and food categories, operating in over 150 countries. In 2012, Unilever added nearly €5 billion of turnover, pushing through the €50 billion mark in the process. With more than 400 brands focused on health and wellbeing, Unilever touches so many people’s lives in so many different ways. There are more than 2 billion consumer worldwide use a product of Unilever on a given day. Its portfolio ranges from nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products. Some world-leading brands of Unilever include Lipton, Knorr, Dove, Axe, Omo… For Unilever, sustainability is integral to how they do business. With 7 billion people on planet, the earth’s resources can be strained. They believes that as a business, they have a responsibility to their consumers and...
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...Business Plan Hotel LUX: it starts here Kristel Lako 120547 Vivian de Lange 121181 Anne- Sophie Kersten 121104 Nadia Hassoune 123094 ------------------------------------------------- Team assignment Business Plan Team managers: R. van Ginneken & Maarten Staps Deadline: 07-6-2013 Class: 1HM 14 Vivian de Lange 121181 Anne-Sophie 121104 Kristel Lako 120547 Nadia Hassoune 123094 Executive Summary "When there is true hospitality, not many words are needed" The core purpose of this report is to show an idea of a feasible business hotel in Munich. The business plan explains all points, while going into debt in accounting, finance, marketing and Human Resource, why this concept will be profitable on long term. Hotel LUX is a 4 star business hotel and the main target group will be young entrepreneurs and local partners. The hotel is strategically located in the city centre of Munich and it enables its guests to be at the heart of the business community. The long-term goal of hotel LUX is to become one of the top choices in Munich for temporary lodging. This will be accomplished by creating a differentiated experience capitalizing on personal service, the facilities that the hotel provides and its unique location in one of the most attractive places in Germany, for business as well as leisure guests. We plan to be more than just lodging and accommodation and we aim for a social and warm atmosphere to relax in, and an inspiring...
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...SUMMARY We have downgraded our recommendation on Unilever to Neutral from Outperform. The company posted robust first half 2011 earnings of $1.08 per share, surpassing the year-ago estimate by 10% on the back of improved volumes despite price increases. Further, the emerging markets business continues to deliver double digit growth. Management s recent organizational changes have also resulted in cost savings, which augurs well for future operating performance. Moreover, the company has a consistent record of returning cash to shareholders in terms of regular dividend payments. However, intense competition from other established players and exposure to unfavorable foreign currency translations undermines the company s future growth prospects and profitability. SUMMARY DATA 52-Week High 52-Week Low One-Year Return (%) Beta Average Daily Volume (sh) Shares Outstanding (mil) Market Capitalization ($mil) Short Interest Ratio (days) Institutional Ownership (%) Insider Ownership (%) Annual Cash Dividend Dividend Yield (%) 5-Yr. Historical Growth Rates Sales (%) Earnings Per Share (%) Dividend (%) P/E using TTM EPS P/E using 2011 Estimate P/E using 2012 Estimate Zacks Rank *: Short Term 1 3 months outlook * Definition / Disclosure on last page $34.30 $27.96 18.31 0.79 1,611,163 2,980 $97,506 1.63 3 1 $1.23 3.75 Risk Level * Type of Stock Industry Zacks Industry Rank * Low, Large-Growth Food-Misc/Dvrsd 101 out of 291 ZACKS CONSENSUS ESTIMATES Revenue Estimates (In millions...
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...them to provide leadership roles in the community. In addition to societies’ expectations of leadership, universities expect faculty to demonstrate leadership in a scholarly manner. Scholarship is a fundamental expectation for anyone in an academic role. Scholarly leadership proceeds through the academic ranks of a university demonstrating evidence of effectiveness of teaching, research, professional activities, and community contributions. Boyer (1990) defines scholarship as “those actives that systematically advance the teaching and practice of nursing through rigorous inquiry that is significant to the profession is creative; can be documented; can be replicated or elaborated and can be peer-reviewed through various methods” (p. 129). Colleges and universities across the nation are striving to meet the challenges of a rapidly changing educational system and are reconsidering the role of the facility in an increasing complex learning environment. An important part of that role is the creation of scholarship pertinent to the discipline of an individual faculty member. Nursing brings together scientific investigation and application through professional services. Scholarship and service are priorities directly linked to the goals of the...
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...may have been undertaken as a business transaction during the initial contact, it was a social and private arrangement at the time the offer was made. It is also a legal presumption that agreements made in a social environment are not be legally binding[1]. The case of Dietrich v Dare (1980) 54 ALJR 388[2], further illustrates this presumption, where no intentions of a legally binding agreement could be determined. Agreement- Offer and Acceptance “An offer is an undertaking by the offeror made with the intention that it will bind the offeror as soon as it is accepted by the offeree”[3] It can be seen here that Sam had made the offer to David at the end of the phone conversation. The offer met the required rules as set out in Latimer[4] such as the offer being communicated directly to David as well as being made obvious that it was an offer and not an invitation to treat. David had then accepted the offer the following week when he rang Sam to organise the internet connection. The acceptance of the offer met the rules of acceptance as set out in Latimer[5] including acceptance was made to an offer that is known to exist to both parties; acceptance was also unqualified as there were no further questions and furthermore the acceptance was of a legal nature. David accepted the offer via a telephone call which is a valid form of acceptance as Sam had not specified a...
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...the use of antifungal chemicals on Saintpaulia ionantha (African Violet), Daucas carota (Carrot), and Passiflora edulis (Passionfruit) by testing the efficacy of five commonly used antifungal compounds (Miconazole, PPM, Amphotericin B, Benomyl, Nystatin) as gauged by monitoring rates of fungal contamination and explant survival during in vitro micropropagation. Results There was a significant difference between the different antifungals used when comparing explant survival (p=0.011). PPM at 1.5 ml/L showed the best result with 75.0% of P. edulis explants surviving. Conclusions All explants of D. carota were contaminated throughout the experiment. This may have been due to improper sterilization of the explants. A longer sterilization of explants or more concentrated ethanol and hypochlorite solution may have been needed during the sterilization step. To optimize chances of survival, PPM at 1.5 ml/L should be used with P. edulis explants. Results showed that explants used at these concentrations (p=0.000) were affected least by fungal contamination...
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...Mukherjee [FT- 09-862] Ravi Kumar Sinha [ FT- 09-813] IILM-GSM-09-11_PBM_SEC-A_ 1 | P a g e We take this opportunity to convey our sincere thanks and gratitude to all those who have directly or indirectly helped and contributed towards the completion of this project. First and foremost, we would like to thank Prof. Pitamber Dwivedi for her constant guidance and support throughout this project. During the project, we realized that the degree of relevance of the learning being imparted in the class is very high. The learning enabled us to get a better understanding of the nitty-gritty of the subject which we studied. We would also like to thank our batch mates for the discussions that we had with them. All these have resulted in the enrichment of our knowledge and their inputs have helped us to incorporate relevant issues into our project. Last but not the least we would like to thank God and our parents for their cooperation and help. IILM-GSM-09-11_PBM_SEC-A_ 2 | P a g e |TOPICS |PAGE | |1. Introduction to FMCG/HUL...
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...Chapter- One Introduction 1.1 Introduction Unilever is a multi-national corporation, formed of Anglo-Dutch parentage that owns many of the world's consumer product brands in foods, beverages, cleaning agents and personal care products. Unilever employs nearly 180,000 people and had worldwide revenue of almost €40 billion in 2005. Unilever is a dual-listed company consisting of Unilever NV in Rotterdam, Netherlands and Unilever PLC in London, England. This arrangement is similar to that of Reed Elsevier and that of Royal Dutch Shell prior to their unified structure. Both Unilever companies have the same directors and effectively operate as a single business. The current non-executive Chairman of Unilever N.V. and PLC is Michael Treschow while Patrick Cescau is Group Chief Executive, who will retire at the end of 2014. Mr Paul Polman will succeed Patrick Cescau as Group Chief Executive. The company is widely listed on the world's stock exchanges. 1.2 Origin of report Since practical orientation is an integral part of the MBA program, I tried to expose real life performance of Unilever by preparing this report. To prepare this report I have come across with different information of the Unilever. From the collected information I understand the company’s activities in the market as Unilever as in their internal preparation for marketing and others activities. I expect that this report will fulfill the requirement of MBA program...
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