...On Your Own project, I decided to go to a Café Rolle and try their cuisine. I had been prolonging this assignment throughout the semester mainly because I would have to try new food. My original plan was to just stay at home and compare movies as my assignment. However, my boyfriend wanted me to try and explore the world and try the cuisines. My boyfriend, Eugene, and I decided to finally go and try out Café Rolle on December 4, 2015. I decided to bring Eugene with me mainly because it was his idea. We were both new to the café/restaurant but we checked out the menu before coming there,...
Words: 984 - Pages: 4
...155 NEW COMPANY-OWNED AND FRANCHISED BAKERY-CAFES IN 2006, BRINGING ITS TOTAL TO 1,027 UNITS IN 36 STATES. PLANS WERE IN PLACE TO OPEN ANOTHER 170 TO180 CAFÉ LOCATIONS IN 2007 AND TO HAVE NEARLY 2,000 PANERA BREAD BAKERY-CAFÉS OPEN BY THE END OF 2010. MANAGEMENT WAS CONFIDENT THAT PANERA BREAD’S ATTRACTIVE MENU AND THE DINING AMBIANCE OF ITS BAKERY-CAFÉS PROVIDED SIGNIFICANT GROWTH OPPORTUNITY, DESPITE THE FIERCELY COMPETITIVE NATURE OF THE RESTAURANT INDUSTRY. Panera Bread competed with specialty food, casual dining and quick service restaurant retailers including national, regional and locally owned restaurants. Its closest competitors were restaurants in the so-called “fast casual” restaurant category. Fast casual restaurants filled the gap betweeen fast-food and casual, full table service dining. A fast casual restaurant provided quick-service dining (much like fast-food enterprises) but were distinguished by enticing menus, higher food quality, and more inviting dining environments; typical meal costs per guest were in the $7-$12 range. Some fast casual restaurants had limited table service and some were self-service (like fast-food establishments). Between January 1999 and December 2006, close to 850 additional Panera Bread bakery-cafés were opened, some company-owned and some franchised. Panera Bread reported sales of $829.0 million and net income of $58.8 million in 2006. Sales at franchise-operated Panera Bread bakery-cafés totaled $1.2 billion in 2006. Already...
Words: 5678 - Pages: 23
...MARKETING INDIVIDUAL ASSIGNMENT Name of Entrepreneur: Mr Mohd Khairul Anuar Bin Abu Bakar PREPARED BY: NAME: MOHD SHAFIQ BIN ISMAIL Group: 21C Matric No: 131221135 PREPARED FOR: MADAM NOR IRWANI ABDUL RAHMAN SUBMISSION DATE: 17 MAC 2016 TABLE OF CONTENT BIL | TITLE | NO. PAGE | 1. | TABLE OF CONTENT | 1 | 2. | BACKGROUND OF H&A CAFE | 2 | 3. | MISSION, VISION, LOCATION | 3 | 4. | BIODATA OWNER | 4 | 5. | WHY THE BUSINESS WAS STARTED? | 5 | 6. | HOW THE BUSINESS WAS STARTED? | 6 | 7. | WHAT ARE THE BENEFITS AND DRAWBACKS OF WORKING IN SMALL BUSINESS? | 7 | 8. | ADVISE FOR ME & CONCLUSION | 8 | 9. | APPENDIX | 9 | | BACKGROUND H&A CAFE H & A Secret Café was opened by Mr. Mohd Khairul Anuar Bin Abu Bakar in 2015 in the month of December. Encik Mohd Khairul Anuar also my friend in high school and he was a former student of University College Allianz with a diploma in medical science. During his study, he was more interested in doing business with family members. He is still new in the business, which is only 3 months while I studied the interview. Before he was involved in the food business, he made a research on public demand for foods that are in high demand. He found that the type of western food at a price that everyone can try is better to run. He also learned a lot from books and the Internet is one way to gain knowledge and improve their skills. After that, he opened his own restaurant using the name of the restaurant is based on the older...
Words: 1528 - Pages: 7
...BSBFIMA501A MANAGE BUDGET AND FINANCIAL PLANS CASE STUDY ASSIGNMENT I have been appointed as Manager of city restaurant named “CAFÉ ITALIA” locate at 56- university Carlton Melbourne Vic 3053 postal code . The restaurant is quite famous among locals for his good Food quality and services. It’s a 3 quarter portion restaurant including a Bar as well. Its cuisine follows the tradition Italian style method and fresh pastas recipes. The reason I got appointed is because the performance of last manager was not really satisfactory due to which the business has been facing downturns and not be able to do good profit. 1. The revenue hits 15000AUD$ per 6 month and expenses have got increased over the last few month including the property rental business increased 2% last year and the change in legislation and GOOD AND SERVICE ACT 1999 rapidly increased the tax rate per year for business as well. Some of staff member particularly waiter staff are not well trained by the management due to lack of training skills as a result, customers specially get unhappy with service which is doubting them to come again, lightning can be considered as one of the factor which is harming business due to Less lights in main hall which has been unsuccessful in getting customer’s attention,Furtinure setting need to be done as well as the place looks quite congested which makes it harder for floor staff to move around the tables as a consequence it makes...
Words: 620 - Pages: 3
...Assignment of the Levendary café case 1. Develop CAGE framework for restaurant/food business Cultural distance | Administrative distance | Food and drinking structureLife styleLocal food fashion Labor practice | Tax systemAccountingRegulation and authorization | Geographic distance | Economic distance | Logistical cost and qualityClimateIngredients | Per-capita incomePopulation Engel's coefficientSalary of restaurant staff Local competition | 2. Evaluate the way Levendary entered the China market. Entering the China market is a correct choice, but Levendary café didn’t make a good plan for it. Levendary had been very successful in the U.S.. It owned over 3,500 stores and was beloved by many loyal customers. But in 2008, its domestic growth became slow. The board of directors began to think about its overseas expansion. China was their target market since it had 1.4 billion people, and the 14.5% GDP growth over the past decade. Many American food companies like KFC and McDonald had proved that China was a worthy market to invest. However, Levendary didn’t make a proper plan before they entered China. Firstly, there should be a formal management structure of China business. A headquarter should be made in China , and there should be a local team which carried out the strategy of the Levendary HQ and manage the China business. Secondly, the manager who was responsible for China business should be well concerned since this position was quite important for...
Words: 416 - Pages: 2
...LSCM Assignment-2 On Case Studies Comparison Sudhakar Varada Roll No: 133307 SOM Assignment-3 On News Articles Summary Sudhakar Varada Roll No: 133307 SOM Assignment-2 On Service Company Sudhakar Varada Roll No: 133307 Hard Rock Café The first Hard Rock Cafe opened its doors to the public on June 14, 1971, in London, England. Founded by Isaac Tigrett and Peter Morton, two enterprising and music-loving Americans, beginning with a guitar, it is only a joke among the friends at first, later on founder of the band -Cream and Derek & the Dominoes sent a guitar of his here, and has booked a desk for a longtime. From then on, the other guitars were sent here continually, have not stopped at all times. Hard Rock Cafe was an instant classic, attracting droves of customers with its first-rate, but moderately priced casual American fare, warm service and ever-present rock 'n' roll music and sensibility. At that time it has been doing things its own way. It was initially decorated with an eye toward eclectic American. What started as an American dinner in the heart of London has blossomed into a way of life. Hard Rock In 2007, Hard Rock was sold to the Seminole Tribe of Florida, and is headquartered in Orlando, Florida. Currently, there are 191 Hard Rock locations in 59 countries including 145 cafes, 21 hotels and 10 casinos. Mission: “To spread the spirit of rock ‘n’ roll by creating authentic experiences that rock.” To spread the spirit of Rock 'n Roll...
Words: 8790 - Pages: 36
...Humanities 135/Theater 102 FILM NOIR VIEWING ASSIGNMENT A. The film title is Pulp Fiction, the release year is 1994, the director is Quentin Tarantino, and the production company is Miramax Films. B. The stories of two mob hit men, a boxer and a pair of dinner bandits intertwine in four tales of violence. C. Some of the Mise-en-scene that I noticed in the film was many street lights including neon lights indoor and outdoor, lots of 50's and 60's memorabilia, I also noticed the music use was from that era. Costumes in the film such as Marilyn Monroe, Elvis Presley, example of this is when the taxi driver is driving the boxer to his hotel, also when Vince is driving Mia to the restaurant, and inside the cafe that they went to eat. D. One evidence of Schrader noir characteristic is the use of reflective surfaces, windows, tables, mirrors, and blinds. Example inside cafe with Mia and Vince. And in the beginning with the couple robbers. E. One evidence of Matthews noir characteristic is the use of Neon lights, example inside cafe with Mia and Vince. G. One Schrader characteristic which don't occur is that not the majority scenes are lit for night. One Matthews characteristic that doesn't occur is rain. H. No there is not a hardboiled detective. I. No the film did not begin at the beginning. J. I like the film very much, the fact that the gangster characters are living in the edge, the irrationality...
Words: 259 - Pages: 2
...TO: Prof.XY FROM: XY DATE: March 23, 2014 SUBJECT: SWOT Analysis Business Brief The following assignment requires Custom Coffee & Chocolates Company analyzes of the internal and external environment, identifying its strengths, weakness, opportunities, threats and develop strategies for the matches. Coffee drinking is one of the most world spread and consume habits of all time. Americans consume 400 million cups of coffee per day, equivalent to 146 billion cups of coffee per year, making the United States the leading consumer of coffee in the world. The Huffington Post (February 11, 2011). These consumed routine and behavior led many people to start up their own occupational in the coffee business. One such sample is close friends and ex roommates Bonnie Brewer and Stacy Kim, who decided to open a café which will offer coffee and fine chocolates. Holding a cafeteria is certainly an occupational who offers plenty of possibilities; on the other hand it is a business with an exceptional high competition. Necessary strategies, for successful story In the modern competitive business if you want to be the best you should be the first among all, offering customers something new, something different or you should be competitive by offering low-priced services. Although sounds that simple, those are the basic rules. Logically, you could not become the greatest overnight because it needs many years of time and resources. However, in imperative of more successful business...
Words: 1481 - Pages: 6
...professional from different field of works combining together to use up their experience and utilize their entrepreneurial skills with ultimate goal of prosperity and growth. Every department of KLATCH has an expert to manage. We will serve the variety of Pakistani Tea form Kashmiri tea to Khava along with the distinct flavors of coffee from latte to mocha and this is not all, other mouth watering items in our menu would include desserts, muffins, donuts and sandwiches. KLATCH is not just a Coffee House but its beyond the boundaries of a traditional Coffee House it’s a two floor coffee house, on first floor we will be providing a place for a combine study along with wifi services plus printing and scanning so that they can do projects and assignment and chill at a place of likeminded people. On the second floor there will be a 42” LCD screen TV, on which different customers can have the opportunity of life for playing games with wireless game pads. KLATCH is located at the excellent location at Zamzama lane, one of the...
Words: 5022 - Pages: 21
...Introduction of Oldtown The OldTown White Coffee, OTWC (Chinese: 旧街场白咖啡) is the largest kopitiam restaurant chain in Malaysia. The headquarters is in Ipoh, Perak, Malaysia,it is a frenchaise company. Established in 1999, OldTown Berhad (“OldTown”) produce instant beverage mixes and products, in addition to operating over 180 café outlets in Malaysia OldTown is the proprietary owner of the special formulation of 3-in-1 white coffee blend, which has been permeating Malaysian households and food service industry since 1999.In 2005, OldTown expanded into the food service sector with the opening of a chain of café outlets based on the traditional Ipoh coffee shop setting and ambience under the brand name “Old Town White Coffee”.OldTown now exports its instant beverage mixes to more than 10 countries worldwide and plans to expand its café outlet network in the region. The history can be traced back to the incorporation of white cafe 1999.The core objective of OldTown is to let everyone to have a sip of Malaysian style white coffee. What is a white coffee? White coffee in US and were known as coffee with milk or cream. White coffee can also refer to a cup of instant with a dash of cold milk. But, the white coffee here means seriously under roasted coffee. The advertising that goes with it would agree with this assumption although the people selling this product will not say anything about how it is made. Because unroasted beans are extremely hard a special grinder is required...
Words: 2912 - Pages: 12
...TITLE: OBSERVATION AT A POPULAR BOOKSTORE CAFÉ Over the past few years, commercial spaces have become areas for multifunction activities. Along with the availability of gourmet coffee, food, ample seating, and free WIFI bookstore cafes have welcomed a clientele that blends leisure, social and work related activities. In this context, a local popular Barnes and Noble bookstore cafe served as the perfect environment to perform a field observation for this assignment and to explore customer behaviors and reasons for patronizing this particular establishment. Nestled in a busy Shopping Center on the east side of a traffic jammed Central Avenue, in Westchester County, Barnes and Noble bookstore is surrounded by a movie theater, restaurants, popular stores, and ample parking. This observation was performed at this establishment during one two-hour visit on a cold weekday mid afternoon between 1:00 pm and 3:30 pm. Upon entering through the main heavy double doors, a strong inviting aroma of toast and brewed coffee permeated from the “Café” located to the left, far north end past the magazine section. This was a busy place buzzing with loud sounds of blenders, toast popping out of toasters, grinding coffee, milk frothing, calling of drinks and food by the baristas, and, back and forth chatters between customers. Outside, pedestrians wearing heavy coats peered in through a series of large windows as the mid afternoon light poured in creating a bright and warm...
Words: 1176 - Pages: 5
...Managing for Efficiency And Effectiveness Centre Number: 821817 | Centre Name: Southpoint Education International Learner Name: Nadia V. Neely-Russell Introduction Operating a small family owned chain of Jamaican style cuisine restaurants is nothing short of daunting. It takes a lot of hard work and team of dedicated staff, to execute the goals set out by Top Level management. I work for Negril Café. It’s a small, but busy chain of buffet style restaurants here in Nassau, The Bahamas, and employs more than 36 persons across the 3 restaurants that are in operation. My role as Administrative Assistant lines me up to see both the big tasks and little ones that keep the company afloat. On a day to day I work closely with both top and middle management to ensure all the administrative tasks that knit all of our subsequent departments together. Some would even regard my position as the glue to the unseen magic that makes running the organization appear so streamlined and seamless. Some of my duties as administrative assistant are as follows: 1. Works directly with the CEO / Owners on projects. 2. Maintains employee file, update information as need. 3. Track employees’ sick, vacation days etc. 4. Prepare Employee Bank letters, reference letters as requested. 5. Process all owners’ bills for payments etc. 6. Receive daily requisition sheets from Store managers by 12noon. 7. Combine all requisitions into one purchase order by 1pm. 8....
Words: 3242 - Pages: 13
...instructions from client: “Please see below the break down: Assessment Question:Marketing planWorking in your group and based on your business environment market research (Assignment 1) decide on a strategy for the segmentation of your selected target market/s as well as a positioning of the business in respect to previously identified SWOT analysis elements and competitors strengths and weaknesses. Following that, you will decide on a number of marketing activities (describe in details what these are) designed to launch (remember that this is a new business) and further promote your business. The budget available to you, for the chosen activities, is $60,000 and you will present these in a table format with clear indication of type, starting date, duration and cost for each of these (pricing of activities should be researched with real figures inserted in your table).The following sections are expected: Title page Executive summary Table of contents 1.Introduction 2.Description and location of the business (from Assignment 1) 3.Environmental analysis (micro and macro) 4.SWOT table followed by a SWOT analysis with key elements listed and explained 5.Market segmentation strategy 6.Target market selection (with rationale of the decision explained) 7.Business positioning in respect to competitors analysis (from Assignment 1) 8.Description of marketing activities (these should be based on your SWOT and target market/s analysis) 9.Budget presented as a table of chosen marketing activities...
Words: 1931 - Pages: 8
...range of regional dishes. After a series of jobs, in the mid 1930s at the age of forty, Colonel Sanders bought a service station, motel and cafe at Corbin, a town in Kentucky about 25 miles from the Tennessee border. He began serving meals to travellers on the dining table in the living quarters of his service station because he did not have a restaurant. It is here that Sanders began experimenting with different seasonings to flavour his chicken which travellers loved and for which he soon became famous. He then moved across the street to a motel and restaurant, which seated 142 people. During the next nine years he developed his secret recipe of 11 herbs and spices and the basic cooking technique which is still used today. Sander's fame grew. Governor Ruby Laffoon made him a Kentucky Colonel in 1935 in recognition of his contributions to the state's cuisine. And in 1939, his establishment was first listed in Duncan Hines' "Adventures in Good Eating". A new interstate highway carried traffic past the town, which soon had a devastating affect on his business. He sold up and travelled the United States by car, cooking chicken for restaurant owners and their employees. If the reaction was favourable Sanders entered into a handshake agreement on a deal which stipulated a payment to him of a nickel for each chicken the restaurant sold. By 1964, from that humble beginning, Colonel Harland Sanders had 600 franchise outlets for his chicken across the United States...
Words: 2534 - Pages: 11
...Mgt 215 UMT University Assignment 1 MGT 215. Operations, Logistics and Supply Chain Management November 25, 2012 1) Select a technology from 1850 to the present. Describe how it has affected productivity A technology that comes to mind is server virtualization. We use them every day in the government as we work toward going green, lower cost, increasing productivity. Since the migration to the virtual servers we were able to cut paper files by ¾. We use a digital contract file now instead of a 6 pile folder with hundreds of page. Another reason the army has choosing to go this way is so it can spread the cost of maintenance and repair across several customers with shared servers. This results in a lower price per base. Then there is the Virtual conference, which saves millions of dollar. Now you’re asking how this affect productivity does well with virtual contract files any base has access to them with save on efficiencies, be abilities to collaborate with like minds to gain more knowledge, also to form comradely. (2) Identify the transformation that takes place in a restaurant. In a restaurant you are buying a meal but also the environment and the service. In many cases the value of inputs is measured in financial terms, which is say that organizations aim to make a profit like the Hard Rock Café. To increase efficiency managers are always seeking ways of producing more with the same level of inputs or producing the same amount with fewer inputs. Some...
Words: 333 - Pages: 2
