...Scientia per Verba The best way to describe the three video clips presented are hilariously informative two of which explained history by drunk people and one as a news informative special taking a sarcastic comedic tone. In all three video clips presented we saw at least one form of rhetoric in each. Logos, Pathos, and Ethos. All are strategies used to persuade an audience by a specific method. Logos a logic way of persuasion that can also be a logical fallacies meaning “reasoning that can be used incorrectly” (659). Pathos the emotional persuasion, and Ethos “the persuasion through the audience’s perception of the speaker” (661-664). In the first video clip of Drunken History: Claudette Colvin and Rosa Parks, there is a use of pathos strategy. By using a non-threating “tired Rosa Parks” they drew sympathy from the people to persuade them for a boycott which in turn could ultimately change the law (2:30-2:36). Sympathy like stated in Reading the world: Ideas that matter is “when we see victims of injustice, economic hardship, crime, war, or disaster, we sympathize and want to help” (662). Therefore, by it being an un-theatrical Rosa Parks and not Claudette Colvin, some outspoken...
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...WHAT IS PERSUASION? A form of influence. Process of guiding people toward the adoption of a behavior, belief, or attitude that the persuader prefers. To be an effective persuader, you cannot tell others what to do, you must engage them in a dialog about the situation or problem and collaborate agree on how to approach or solve it. In doing so, employees and teammates cooperate with an effective persuader because they want to, not because they have to. WHY PERSUASION IS IMPORTANT? To be an effective manager, you must be an able persuader. Employees today show little intolerance for unquestioned authority. More and more companies are adapting a participative work style where employees at all levels are involved in formulating strategy, discussing business needs, making bottom-line decisions, and implementing workplace changes. Persuasion is a necessary skill also because in today’s business world, there is an increasing amount of work being done by teams and virtual employees. In a team-based or team-supported workplace, seldom does a higher authority mandate decisions. Work is divided and overseen by selfmanaging team rather than a higher level mgr. you work with ur peers, not subordinates, persuasion is the only alternative. OVERVIEW OF THEORIES OF PERSUASION Some of the skills and technqiues of persuasion are rooted in research in traditional and cognitive psychology. 1950s, psychologist Leon Festinger coined the term cognitive dissonance. Explains...
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...Implications The Rise of China (Geopolitical) · Economic growth enabled assertive, belligerent stance in APAC region · Impact on supranational organization – eg, UN security council, Diaoyu, East China Sea, Chinese presence in Africa, Caribbean islands · Chequebook diplomacy (http://www.ft.com/intl/cms/s/2/7f7b0d8e-5ea8-11e3-8621-00144feabdc0.html#axzz2sVcKseFs) · TPP vs. RCEP The Rise of China vs US http://www.eastasiaforum.org/2012/11/28/will-rcep-compete-with-the-tpp/ http://www.eastasiaforum.org/2014/01/19/averting-economic-cold-war/ http://www.foreignaffairs.com/articles/67479/charles-glaser/will-chinas-rise-lead-to-war http://www.foreignaffairs.com/articles/63042/g-john-ikenberry/the-rise-of-china-and-the-future-of-the-west http://www.ft.com/intl/cms/s/2/7f7b0d8e-5ea8-11e3-8621-00144feabdc0.html#axzz2sVbrGylD The U.S. wields a power of influence, persuasion, and leadership on the international stage that no other state comes close to. She sets international law, ignores international law, and is accountable to no one. China, while clearly jockeying for authority and power, does not yet have legitimacy. If China continues on this path of questionable governance and cavorting with questionable allies, no serious block of internationally influential states will support a Chinese hegemony over the current U.S. one. And so, China will remain a strong regional and international player, but one that plays second fiddle to the U.S. China has recently...
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...References, they might offer, c) Yellow Pages, d) Traders’ List, e) Club Members List, f) Traders’ Directory, g) Received Phone Callers, h) Family Friends, i) Social Media Circle, etc; 2) Qualifying: (Short Listing Prospective Customers) This should be based on whether they have the: a) Willingness: Identify, if the Prospect had a Problem with your Competitor Product, b) Purchasing Power: Obtain Credit rating, & find some More Business-Details, c) Authority to Buy: Find out, who is the influencer in the Company, Decision Maker & the Authority to Buy. 3) Pre- Approach: Find out all you can, about the Company & the Purchases, including : a) the Products Purchased in the past, b) Response, c) Liking & Disliking, d) interests of The Persons to be Contacted, etc; 4) The Approach: Now Prepare your Presentation by Selling Features Vs Benefits & also keep in mind the A.I.D.A - Techniques. A= Attract Attention, I = Create Interest & Maintain it, D = Arouse Desire & Offer to Fulfil it, A = Make the Customer to take ACTION ! & CLOSE the Sales.(The Most important Step!) 5) Follow-up: This is another Most important Step for the “Continued Residual income”. 1. Prospecting * The first step in the process involves prospecting. With this step in the process, sales representatives look for new customers...
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...Organization Raven Johnson-Rumph University of Phoenix Organization Use your own organization, or select one with which you are familiar. Prepare a 1,000-word (minimum) paper in which you evaluate the organizing function of management as it relates to at least two of the following organizational resources. (translate the organizational chart for the departments controlling these functions into words for your paper) Physical assets Monetary Human resources Knowledge Technology Do not just discuss what these functions are – be sure to describe how the department is organized. For example, if you are discussing the accounting or finance department (which controls monetary assets) include the title of the department head, titles of mid-level supervisors, and titles of individuals who report to them, as well as what functions they each perform. You do not need to include the names of the individuals; only the position title Management and Leadership In business, "management" is sometimes considered "whatever needs to be done just to keep things afloat." However, for businesses to grow and remain healthy, one must master certain basic skills in management and leadership – skills that will help to avoid the crisis situations where organizations have to do "whatever it takes to stay afloat.” The basic skills can include problem solving and decision making, planning, meeting management, delegation, communication...
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...vision. Differences between a Leader and a Boss: i. Source of Authority: Leader gets the source of authority from his or her following. For leaders that have the subordinate, when they want to lead they have to give up formal authoritarian control because to lead is to have followers, and following is always a voluntary activity. Boss obtains the source of authority through the formal authority from outside of the group that s/he is managing. S/he has a position of authority vested in them by the company and their subordinates work for them and largely do as they are told. ii. Influences vs Formal Authority: Leader influences group. For leaders, telling people what to do does not inspire them to follow you. Leaders normally has to lead by example by appealing to them, showing how following them will lead to their hearts' desire. They must want to follow you enough to stop what they are doing and perhaps walk into danger and situations that they would not normally consider risking. Leaders with a stronger charisma find it easier to attract people to their cause. As a part of their persuasion they typically promise transformational benefits, such that their followers will not just receive extrinsic rewards but will somehow become better people. Boss-ship often uses formal authority to get the followers or subordinate to follow his or her directions. He or she will use his or her formal authority to tell the subordinate what to do, and the subordinate does this not...
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...Management & Leadership: Macy’s Shaniece Roberts MGT/330 June 18, 2012 Jo Hogg Management & Leadership: Macy’s Before beginning, a little introduction to the company is in order. In 1858, Macy’s was born, meaning 153 years of running. Macy’s is one of America’s iconic retailing brand and department stores. The department store has about 800 stores open throughout the United States as well as a website. Macy’s management states, “Macy’s offers powerful assortments and the best brands, tailored to each and every customer with obvious value, engaging service and unforgettable moments,”(Macy’s Inc, n.d.). Macy’s is sure to embrace the consumers and do the utmost to let the consumer have an extraordinary shopping experience. The department store constructs events such as the Macy’s Thanksgiving Day Parade, Fourth of July Fireworks, flower shows, fashion extravaganzas, celebrity appearances, cooking demonstrations, and decorations and traditions for holidays. The events held create a better relationship between the consumer and Macy’s. Macy’s provides the consumer with exclusive brands. The brands are unique and interesting with the possibility of not finding elsewhere. The staff interacts with the consumers personally in the department stores, the website, and even on mobile devices providing advice and options in fashion and home. The façade of Macy’s is revealed through television shows and advertisements, style magazines, movies, blogs, and more...
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...Difference Between Rules and Laws • Categorized under Grammar,Language | Difference Between Rules and Laws Rules vs Laws The main difference between rules and laws is the consequences associated with breaking them. While each is developed to invoke a sense of order, fair play, and safety, the weight of a law is much heavier than the weight of a rule. Laws are like the legal version of rules. When you are a child, a parent sets rules to be followed. When you are in a society, the government sets laws to be followed. When a rule is broken, the consequences tend to be uncomfortable but mild in comparison to the breaking of a law. Laws are enforced by a higher governmental office, usually the police and the prosecutor’s office. Laws are written in specific code so that they can be interpreted as needed. When you break a law there is legal action that follows, provided that you are caught. Rules are more flexible and carry low end consequences. You can set up rules for games, rules for the home, even rules for fighting or being intimate with a partner. Rules are personal in nature, and they are often adjusted as the conditions and circumstances of the home change. Laws must be passed through due process in order to take effect. A law starts off as a bill, and must go through a series of checks, balances, and votes in order to become a law. Rules are merely set and adjusted as the need arises, and should be followed out of respect for those setting the rules. Rules help us...
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...relatively enduring, resistant, and predictive of behavior. Messages processed through the peripheral route will lead to attitude change that more temporary, more easily changed, and less likely to predict actual behavior Consider this handout as you work in groups Exploring the Peripheral The peripheral route processes the message without any active thinking about the attributes of the issue or the object of consideration. Recipients rely on cues to make quick decisions, including Reciprocation – in a social universe, turn taking and sharing are important Consistency – Inconsistent behaviors disorient people Social proof – everybody is looking to others for support Liking – favorable personal dispositions invite persuasion Authority – power plays a role in social influence Scarcity – rare commodities are considered valuable Central route elaboration: is it worth the effort? People are motivated to hold correct...
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...DLP Leaders, Elites and Coalitions Policy and Practice for Developmental DEVELOPMENTAL LEADERSHIP PROGRAM Background Paper 04 Conceptions of Leadership Heather Lyne de Ver March 2009 www.dlprog.org DLP Leaders, Elites and Coalitions Policy and Practice for Developmental DEVELOPMENTAL LEADERSHIP PROGRAM The Developmental Leadership Program (DLP) is an international policy initiative informed by targeted research and directed by an independent steering committee. DLP is supported by a global network of partners and currently receives its core funding from the Australian aid program. The views expressed in this publication are those of the author(s) and do not necessarily represent those of the Australian Government or any of DLP’s other partner organisations. 3 04 Conceptions of Leadership Heather Lyne de Ver Introduction1 There is now a wide recognition in the international community that ‘leadership matters’ for growth and development, just as there was recognition some years ago that ‘institutions matter’.2 But what is ‘leadership’? How is it defined and can there be universal understandings and application of the concept? Leadership is a concept which is often talked about, and which has generated a proliferation of literature, especially in the field of management and organizational science (Jones, 2005: 259). However, despite the almost unanimous agreement on the importance of leadership for the success of private sector organizations...
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...DISSATISFACTION THEIR POWER CONCLUSION PERSONAL ACTION PLAN EVALUATION Introduction 5 CLASS EXPECTATIONS 5 LOGISTICS 5 LINK TO VISION, CORE CAPABILITIES 6 COURSE OBJECTIVES 8 BUILDING BLOCKS OF NEGOTIATIONS 9 INTRODUCTION 9 FRAMEWORK FOR NEGOTIATIONS 9 CONTEXT AND NEGOTIATION 13 UNIQUE NATURE OF A BCS CALL AS A NEGOTIATION 14 ROLE OF COUNSELORS IN THE NEGOTIATION 15 THE “US AND THEM” IN NEGOTIATED RELATIONSHIPS 17 UNDERSTANDING “US” 17 WHAT IS IMPORTANT TO ME 18 USE THE MATRIX TO TRACK ISSUES AND RANGE 20 UNDERSTANDING “THEM” 22 WHAT IS KNOWN ABOUT OUR BORROWERS? 22 WHAT IS UNKNOWN? 23 THE IMPORTANCE OF MOVING AWAY FROM US VS. THEM 24 THE PARALLEL INTEREST MODEL 25...
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...Leading & Managing Individuals 2015 GabbyMaggie WGU – JFT Task 1 3/10/2015 Bill Bailey William Bailey, the current chairman of the board at the opera, must decide if it is in the best interest of the opera to merge with the Utah Symphony. Mr. Bailey expressed concern about the financial status of the opera versus the financial status of the symphony. The opera had a ‘reserve fund’ and a business model that afforded the opera the flexibility to cancel projects that did not meet its fundraising goals whereas the symphony did not have that ability. In addition, Mr. Bailey was concerned that the opera would lose its identity if it merged with the symphony. These were his primary concerns at the onset of the merger talks. If Mr. Bailey felt strongly enough and wanted to deter the merger from taking place he could employ the Adam’s equity theory. The Adam’s equity theory was developed by behavioral psychologist John S. Adams in the 1960’s. Adams theorized that an employees’ perception of fairness is either going to motivate them or de-motivate them. If an employee believes that their incomes and outcomes differ from others, then they become less motivated and their performance suffers. [ (Lockwood, Anderson, Fiester, & Sommers, 2010) ]. Some of the inputs for which the employee would expect a fair return would be education and training, skill level, creativity, seniority, effort expended, flexibility, and loyalty. Some of the outcomes are salary...
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...Economic System Three types of economic systems: Capitalist, Socialist, Mixed. Classification based on dominant method of resource allocation Market allocation Economic Environment * Economic environment is major determinant of global market potential & opportunity * World economies can be categorized into market allocation systems, command allocation systems, & mixed systems * For many products, most important indicator of market potential is income Cultural Diversity * Impact of social & cultural environments on marketing industrial and consume products * Industrial products might exhibit lower and higher levels of environmental sensitivity respectively. * Culture is changing so rapidly that innovative marketing may be able to change established consumption patterns rooted in cultural differences * Companies realize the importance of training and supporting people in cultural awareness Political, Legal and Regulatory Environment Political: Government institutions, political parties, and organizations Legal: Laws, courts, attorneys, and legal customs and practices Regulatory: Governmental and nongovernmental agencies Political Environment Nation-states and sovereignty: ①a country’s stage of development ②the political and economical system Political risk: The less developed a county, the greater the political risk....
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...Chapter 1: Introduction to Communication Theory What is communication; ● ● ● “The process by which people interactively create, sustain and manage meaning” (D&Z, p 2), It is how we plan, control, manage, persuade, understand, lead, love, and so on, Competent communication: both effective (achieving goal) and appropriate (follow social expectation). What is theory; Theory is about what we know and how we know it. ● Theories provide an abstract understanding of the communication process (Miller, 2002), ● A lens through see the world, which highlights some things (and ignores others!) (D&Z, 3), ● A systematic summary about the nature of the communication process. There are 3 types of theories: 1. Commonsense theory -Created by an individuals own personal experience, -Useful to us and are often a basis for our decisions about how to communicate, -These theory’s are not supported by research. 2. Working theory -Generalizations made in particular professions about the best techniques doing something, -Practical and more systematic than commonsense theory. 3. Scholarly theory -The theory has undergone systematic research, -Provides more thorough accurate and abstract explanations for communication, -They are often more complex and difficult to understand. Evaluating theory; These are some criteria for evaluating the usefulness of the theory. Not good or bad. What to look for Accuracy Has the research supported that the theory works the way it says it does? Look at the research...
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...CONSUMER RIGHTS WHO IS A CONSUMER 1. A person who has indicated his or her willingness to obtain goods and/or services from a supplier with the intention of paying for them. 2. Someone who has purchased goods and/or services for personal consumption 3. A person or group of people, such as a household, who are the final users of products or services. The consumer's use is final in the sense that the product is usually not improved by the use. DUTIES OF CONSUMERS 1. Buying quality products at reasonable price. 2. To check the weights and measures before making purchases 3. Reading the label carefully. 4. To procure the bill, cash received warranty, etc. 5. Shopping carefully and wisely 6. Understanding the terms of the sale 7. Reading and following instructions HOW CONSUMERS ARE EXPLOITED 1. Underweight and Under-measurements : The goods being sold in the market are sometimes not measured or weighed correctly 2. Sub-standard Quality : The goods sold are sometimes of sub-standard quality. Selling of medicine beyond their expiry dates is generally the grievances of consumers. 3. High Prices : Very often the traders charge a higher price than the prescribed retail price 4. Duplicate Articles : In the name of genuine parts or goods, fake or duplicate items are being sold to the consumers. 5. Artificial Scarcity : In order to amass illegitimate profit, businessman create artificial scarcity by hoarding. They sell it later at a higher...
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