...Boeing: Selling a Dream(liner) Think about the biggest purchase that you’ve ever made. Was it a car? A computer? A piece of furniture or an appliance? Think about the time you put in to researching that decision, all the factors that you considered in making your choice, and how much the purchase ultimately cost. Now imagine that you are part of a buying team for a major airline considering the purchase of multiple commercial jets, each costing over $100 million. A slightly different situation? Such are the customers that Boeing deals with every day. Selling commercial and military aircraft involves some of the most complicated transactions in the world. At those prices, a single sale can add up to billions of dollars. And beyond initial prices, Boeing’s clients must consider numerous factors that affect longer-term operating and maintenance costs. As a result, the airplane purchase process is nerve-rackingly slow, often taking years from the first sales presentation to the day Boeing actually delivers an airplane. For such purchases, Boeing knows that it takes more than fast talk and a firm handshake to sell expensive aircraft—it takes a lot of relationship building. So Boeing invests heavily in managing customer relationships. Individual salespeople head up an extensive team of company specialists—sales and service technicians, financial analysts, planners, engineers—all dedicated to finding ways to understand and satisfy airline customer needs. These ...
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...The Dream Liner September 20, 2011 AVS 2150 The Boeing 787 is perhaps the most advanced commercial airline of its type ever developed. Boeing has incorporated many improvements in its design making it a very economical and beneficial investment for any airline company. Boeing included several advanced technologies that enhanced the performance of the 787, allowing a takeoff weight of 545,000 pounds, which allows for 290 passenger occupancy, and a range up to 8,500 Nautical Miles. Despite the Boeing 787’s stunning performance it also has unrivaled efficiency which promises to make long distance flights more profitable for airline companies and more affordable for passengers. In today’s market, profit margins are thin and airline companies are looking for ways to cut costs and improve the quality of services provided to their passengers. Boeing engineers have kept this in mind when designing every element of this aircraft. One of the key technologies used by Boeing , giving the 787 an edge over its competition, is the use of advanced composite materials. The use of composite materials has made it possible to simplify the manufacturing process by making fewer subcomponents needed to complete a single airframe. This means that there are fewer splices and joints for mechanics to inspect during routine maintenance, saving time and money. Composite materials are responsible for about half of the aircrafts total weight...
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...Executive summary Boeing was founded in 1916 in Seattle, Washington and became one of the World’s largest and leading manufacturers in making commercial and military aircrafts. The company has been involved in acquiring international firms and making strategic alliances with many aerospace pioneers in the past. Some of the big acquired and merged aerospace companies are Hughes Space and Communications, North American Aviation, McDonnell Douglas, Rockwell International and Jappesen (Boeing, 2012). The purpose of this report is twofold and accordingly the report is divided into two parts. The first part consists of a critical evaluation of the internal and external business environments of Boeing to find out to at what extent Boeing is strategically fit with its current business environment. In the second part, an improvement strategy will be recommended to the company to effectively manage its supply chain practices after critically reviewing the feasibility, acceptability and suitability of the strategy. Contents Executive summary 1 Introduction to Boeing 787 Dreamliner 3 (PART A) 4 S.W.O.T analysis of Boeing 787 Dreamliner 4 Strengths: 4 Weaknesses: 5 Opportunities: 6 Threats: 6 Boeing 787 Dreamliner competitiveness 7 Business model of Boeing Dreamliner 787 9 B787 SYSTEMS AND EQUIPMENT: 9 MANUFACTURING/QUALITY: 9 Design and features of Boeing 787 Dreamliner: 10 Strategic alliance of Boeing 787 Dreamliner 12 Challenges posed by the business...
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...Management Planning Paper Introduction This paper will discuss management planning at Boeing. The planning function is critical for a company as enormous as Boeing. Boeing is one of the world’s largest aerospace companies producing jetliners, defense, and space and security systems. The company is a premier exporter that offers its products to airlines, U.S. and allied governments in over 90 countries across the globe. Their product and customized services “include commercial and military aircraft, satellites, weapons, electronic and defense systems, launch systems, advanced information and communication systems, and performance-based logistics and training.” (Boeing Brief, Boeing.com). Planning Functions of Management Management planning involves the conscious and systematic process of making decisions about goals and activities individuals and work units will follow to provide value to the shareholders. The planning process involves a six-step process. The first step is to conduct a situational analysis that examines past events, current conditions, and attempts to forecast future needs. The second step is to establish alternative goals and plans. The process should generate alternative goals and alternative plans that can be followed in the future to achieve those goals. Goals are the target for each manager to strive for, need to be specific, measurable, attainable, relevant, and time-bound. Plans are the actions the manager will take to achieve goals. Plans...
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...James Thompson Airline Competition AVSC2150 What can airlines do to stand out in the oligopolistic airline industry? Rivalry exists in the airline industry as there are several airlines operating at many of the same destinations all around the world. They aggressively compete with each other through offering different services, cutting fares, offering frequent flyer programs and other benefits to gain more consumers than other competitors. Economy of scale means a decrease in a firm’s long term average costs as the size of the operation increases. The more units a company can produce, each unit costs less because fixed cost are spread out over a larger quantity. An airline company lowers costs over time by becoming more efficient in different aspects of production, for example by utilizing the most efficient technology available, specialization of job responsibilities, and effective use of resources. As an airline grows they seek out ways to improve operations to save time and cut costs. An airline might purchase new air craft because of the reduced fuel and maintenance costs compared to the older less efficient aircraft. Airlines can give specific job descriptions to employees to reduce work load and let the employee focus on one particular task thus reducing the time to do each specific task similar to production line work. Or a company might start doing more in house services instead of outsourcing maintenance or services to other businesses. The purpose of a merger...
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...Boeing |1 Boeing Strategic Analysis Report Professor Jiang Bus 189 Matt Fong Karolyn Vong Kenneth Wong Vivian Li Jae Woo Chae Joseph Eslao Boeing |2 Assessing the Industry Each year the strong economic growth of the U.S. has led to sustained high oil and fuel prices. Between 2003 and 2007, jet fuel expenses have increased dramatically by 15 percent to more than 30 percent of operating cost. Because of this, many airlines are demanding new aircraft that are fuel efficiency in order to help reduce their operational costs. The current trend of increasing fuel prices plays a key role in increasing the current demand for new aircraft or commercial airplanes that are more fuel-efficient. In addition, the rising fuel prices have taken a big effect on the economy. As fuel prices affect consumer goods and spending, leisure travel is expected to decrease, thus affecting the airline industry's bottom line. Furthermore, since the economy has gradually moved into a recession from the effects of rising fuel prices, many airlines that are struggling to stay out of bankruptcy, are looking for more ways to become cost effective. Thus, further fueling the demand for new commercial aircrafts to become more fuelefficient (2007 Annual Report). In order to save on costs so that Boeing can provide lower prices to its customers, Boeing and its competitor, Airbus, have both turned to outsourcing. Outsourcing has allowed Boeing to become more competitive. Furthermore...
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...Boeing |1 Boeing Strategic Analysis Report Professor Jiang Bus 189 Matt Fong Karolyn Vong Kenneth Wong Vivian Li Jae Woo Chae Joseph Eslao Boeing |2 Assessing the Industry Each year the strong economic growth of the U.S. has led to sustained high oil and fuel prices. Between 2003 and 2007, jet fuel expenses have increased dramatically by 15 percent to more than 30 percent of operating cost. Because of this, many airlines are demanding new aircraft that are fuel efficiency in order to help reduce their operational costs. The current trend of increasing fuel prices plays a key role in increasing the current demand for new aircraft or commercial airplanes that are more fuel-efficient. In addition, the rising fuel prices have taken a big effect on the economy. As fuel prices affect consumer goods and spending, leisure travel is expected to decrease, thus affecting the airline industry's bottom line. Furthermore, since the economy has gradually moved into a recession from the effects of rising fuel prices, many airlines that are struggling to stay out of bankruptcy, are looking for more ways to become cost effective. Thus, further fueling the demand for new commercial aircrafts to become more fuelefficient (2007 Annual Report). In order to save on costs so that Boeing can provide lower prices to its customers, Boeing and its competitor, Airbus, have both turned to outsourcing. Outsourcing has allowed Boeing to become more competitive. Furthermore, the option of outsourcing...
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...the status quo of dominance of the industry by British Airways. The company was established as the “offshoot” of virgin group which as at then was a key player in the pop and rock music. Since it was founded, it has enjoyed great success and rose to become Britain second largest carrier with more than 9000 employees and estimated to have carried more than 53 million passengers since it first operation in 1984(BBC Business, 2013). The ownership of the company share between virgin group who owns 51% and Delta airline owned 49%, an arrangement that was concluded in 1999 to form a more formidable global partnership; it has its corporate head office in Crawley, England. Gatwick remain the main base of VAA and operates a mixed fleet Airbus and Boeing wide-body jet between UK, North America, Caribbean, Africa and Middle East, it also operates from London Heathrow and Manchester which serves as its secondary base. Virgin Atlantic Airline has a mission to grow profitable airline where people love to fly and where people love to work. TASK ONE 1A: Purpose and objectives of (VAA) with Fire service. Organizations are into operation for various reasons; this could be for the purpose of making profit or for service rendering purpose. The legal structure which business chooses is fundamental to the way it operates, who shares in the profits and loss, tax to be paid and where legal liabilities rests are...
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...Table of Contents………………………………………………………………………………………….…………………………………………..2 3. Executive Summary………………………………………………………………………………………….……………………………………… 3 4. Introduction……………………………………………………………………………………………………….………………………………………4 5. Aerospace Supply Chain Process………………………………………………………………………….…………………………………….5 6. Description of 5 stages………………………………………………………………………………………….…………………………………..6 7. Global Aerospace Supply Chain……………………………………………………………………………….…………………………………7 8. Sourcing in Aerospace Industry………………………………………………………………………………………………………………8-9 9. Need for Supply Chain in Aerospace Industry……………………………………………………………………………………..10-11 10. Major Aircraft components………………………………………………………………………………………………………………………12 11. Supply chain of Boeing components world wide………………………………………………………………………………………15 12. Criterion for adopting Supply Chain strategies…………………………………………………………………………………….17-18 13. Who does it?.......................................................................................................................................19-20 14. What technology enablers are used?.................................................................................................21-22 15. How well does it integrate?...................................................................................................................23 16. How innovative is it?...............................................................................................................
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...LOGISTIC AND TRANSPORTATION MANAGEMENT MKT 681 Research paper On Submitted to: Prof. Dr. Md. Habibur Rahman Dean, BBA Program School of Business & Economics United International University Submitted By: Laskar Md. Muid 112 113 004 (group leader) Samsul Arefin 112 112 058 Tulloh Nasreen 112 112 062 Munia Alam 112 111 004 Mohammad Rezwan Khalked 112 113 017 Date of Submission: April 27, 2013 United International University January 11, 2013. Prof. Dr.Md. Habibur Rahman Course Instructor School of Business, United International University, Dhaka. Dear Sir: Subject: Request to accept research paper. This is to inform you that we have prepared a research for the course Logistic and Transportation Management. We have chosen this topic for research in your guidance. We want to find out the various functions, infrastructures, problem and prospects’ of Biman Bangladesh Airlines. We have prepared the paper within your assigned short period of time therefore it was really too hard to find the core findings. This is also to consider that we take the help from internet and analyze based on their provided information. Sincerely Yours, ----------------------------------- Laskar Md. Muid (112113004) Table of Content 1. Introduction 01 2. Functions 01 3. Profiles of Infrastructure...
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...Jet Star What type of organisation is Jet Star? Jetstar is a value based carrier network providing all day every day low fares with an open approach to air travel serving in excess of 50 markets across the Asia and Asia Pacific region. We believe in fostering a culture that is focused on our customers - ensuring we deliver the lowest fares and provide a travel experience that is refreshing and enjoyable, alongside our commitment to all day every day low fares both to our passengers and our staff. The Jetstar Group includes wholly owned Qantas subsidiaries operating from Australia and New Zealand, Express Ground Handling and partner carriers including Jetstar Asia and Valuair in Singapore and Jetstar Pacific in Vietnam. Jetstar is Australia's low fares carrier and fare leader now operating to 19 Australian domestic destinations and an existing 11 short and long haul overseas destinations. Jetstar Group airlines employ directly 7,000 staff across the Asia Pacific region. Mission Statement Jetstar's mission is to enable more people to fly more often and also to extend air travel to those who have previously never been able to afford to fly by offering customers low fares, all day, every day. About Jetstar / Valuair in Singapore Jetstar Asia and Valuair are part of the Jetstar Group's value based network which aims to provide all day every day low fares to South East Asia's most popular leisure destinations. The creation of the airline came six months after...
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...Problems of Offshore Outsourcing Abstract: Offshore outsourcing is one of the hot topics influencing the global environment, politically, economically, and socially. While offshore outsourcing is associated with several benefits, these ventures also pose many risks. In this report, I am going to discuss various factors affecting the offshore outsourcing, including risks involved, the challenges faced by managers in these collaboration initiatives, and solutions that may aid in overcoming those challenges. Executive Summary The report outlines the prevailing trends of offshore outsourcing in a global perspective. The purpose of the report is to provide members of the Executive Board Committee, Educational Testing Service with the information essential for considering offshore outsourcing as a strategic decision. It also highlights the risks, challenges, and potential solutions of offshore outsourcing. Despite its widespread diffusion over the years, management of offshore outsourcing projects continues to challenge organizations. Competitive advantages, such as lower cost, technical knowledge, etc., are key factors to search for external solutions. While offshore outsourcing is associated with several important benefits, it also entails number of risk factors. In order to manage outsourcing decision, it is important to have a clear understanding of various risks posed in collaboration initiatives, challenges faced by managers, and solutions that may allow overcoming some...
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...[Company name] [Company address] Marrketing principles Contents Introduction 2 Learning Outcome 01 2 Task 1 2 Task 2 4 Learning Outcome 02 5 Task 3 5 Task 4 10 Task 5 12 Learning Outcome 03 12 Task 6 12 Task 7 13 References: 13 Introduction British Airways (BA) is the banner bearer aerial shuttle of the United Kingdom and its biggest carrier focused around armada size, universal flights and global ends. At the point when measured by travelers conveyed it is second-biggest, behind Buisness jet. The aerial shuttle is situated in Waterside close to its primary center point at London Heathrow Airport. A British Airways Board was built by the United Kingdom government in 1972 to deal with the two nationalized aerial shuttle companies, British Overseas Airways Corporation and British European Airways, and two littler, provincial carriers, Cambrian Airways, from Cardiff, and Northeast Airlines, from Newcastle upon Tyne. On 31 March 1974, every one of the four organizations was consolidated to structure British Airways. After very nearly 13 years as a state organization, British Airways was privatized in February 1987 as a feature of a more extensive privatization arrange by the Conservative government. The transporter soon stretched with the securing of British Caledonian in 1987, took after by Dan-Air in 1992 and British Midland International in 2012. British Airways is an establishing part of the one world aerial shuttle union, alongside American...
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...Executive Summary The following report will determine the strategic position of Rolls-Royce and the environmental impact of a new technology upon that strategic position. The report will analyse and evaluate the role and impact of short to medium range single aisle narrow body aircraft on the strategic position of Rolls-Royce. The report will focus on the civil aerospace business of Rolls-Royce and will use Rolls-Royce Inchinnan as a base model. The Boeing 737 series and Airbus A320 are the most popular aircraft ever produced with a 737 landing in the world every five seconds. The 737 in particular will reach the end of its service life within the next ten years. Southwest airlines are requesting an overdue replacement with most airframes living thirty years, the original 737 was released in 1967. The effect of the next generation 737, released in 1998, retiring will leave a considerable gap to be filled. Rolls-Royce does not power the Boeing 737which is monopolised by Pratt and Whitney and General Electric. Should Rolls-Royce attain a share of this market it will become the largest contract ever undertaken by Rolls-Royce. The new aircraft is currently under development and is expected to form the latest of aerospace technology such as composite structures, geared turbofans or open rotor designs. All of the large aerospace manufacturers are currently vying for involvement in the programme for should the new edition emanate the previous, the returns will be substantial...
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...Your Postgraduate Programme Learning Goals At the end of your programme of study you will have achieved the following goals: * Goal One: Be independent, reflective critical thinkers * Goal Two: Be culturally and ethically aware * Goal Three: Have developed leadership and management capability * Goal Four: Have developed and applied knowledge of international business and management theory * Goal Five: Have developed a range of research skills and project capabilities * Goal Six: (Specialist programmes only) Have developed specialist knowledge about the theory and practice of your programme of study All of the learning that takes place within modules is designed to enable you to achieve the above goals and your assessment tasks are mapped directly to these goals as outlined in each assessment brief. OUTLINE STUDY PLAN 2012/2013 | | Global Supply Chain Management MO0255 | S01 | Week | Lectures | Lecture Topic | Seminar | Recommended Reading | Directed study | 1 | Lecture 1 | Module Introduction | Making the groups of 4-5 studentsCase Study ReviewIntroduction to operation management (Operation Objectives in the Penang Mutiara Hotel) | Slack, N. (2010), sixth Edition, Chapter 2 | -Reading the TLP carefully-Reading stipulated chapters 1, 2 and 3 of the Slack, N. (2010). | | Lecture 2 | Introduction to Global Supply chain and management | | Slack, N. (2010), sixth Edition, Chapter 13 | -Evaluate the supply chain performance...
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