Premium Essay

Buckle

In:

Submitted By montyman
Words 4672
Pages 19
Historical & Descriptive Analysis
History
The Buckle began in 1948 with the name “Mills Clothing”. Located in Kearney, Nebraska, David Hirschfeld founded the men’s clothing store. In 1965, his son Dan took over and is still with the company today. The name was changed to “Brass Buckle” in 1967 and a second store was opened in Columbus, Nebraska. The company started focusing on casual menswear and developed into a denim-based store. In 1977 the company started selling women’s apparel and opened 17 outlets in various mall locations. Once again the name was changed, and in 1991 it became “Buckle”. A year later the company went public on the NASDAQ and switched to the NYSE in 1997. The company has stayed true to its mission statement since the beginning, that is “to create the most enjoyable shopping experience possible for [their] guests” (Buckle).
Today, the Buckle is a lead retailer of medium to better-priced casual clothing for men and women ages 12-24 years old. Stores are typically located within college towns and upscale shopping malls in areas with 20,000 to 250,000 people. There are 420 stores located in 41 different states. These stores are in four downtown locations, nine strip centers, 38 lifestyle centers, and 369 shopping malls (Funding Universe). The Buckle’s niche for customer service has helped them gain strong customer loyalty. Guests receive personal attention and assistance in finding the perfect outfits. The company is widely known for its denim, which accounts for one-third of sales. It pairs that with continually up-to-date fashions. Merchandise mix is similar among stores, although each is tailored to each individual outlet. Also, the company rarely has sale items.
Current Analysis
The Buckle has experienced major growth in the past years. In 2010, The Buckle was ranked number 58 on Forbe’s list of 100 Fastest Growing Companies.

Similar Documents

Premium Essay

My Papa Waltz

...Kristen Pereira Leslie Minkin October 16, 2015 “My Papa’s Waltz” The whiskey on your breath; Could make a small boy dizzy; judging by the title, the person addressed in these lines is the small boy's father, and the small boy is our speaker. The father has been drinking whiskey, and not just a little. He's so drunk that even the smell of his breath could make a small boy, like his son, feel a bit woozy. These lines show that the poem will address the father in the second person, referring to him as "you." But we don't think he's actually there with the boy because, after all, we hear nothing back from the man. Instead, his son is probably just thinking about talking to him. But I hung on like death; this line indicates that the whiskey is indeed making our speaker quite dizzy because he has to hang on like death, perhaps the one thing that hangs on to us all. Using the word "death" so early in the poem clues the reader in that this poem isn't just a happy memory – it's also haunted. Saying that the boy hung on "like" death is an example of a simile. Such waltzing was not easy; this line wraps up the first stanza. In what could be a happy moment, father and son dancing, we see that it's kind of tricky for the son to hold on to his drunken father. Also, if the waltz of this poem is a metaphor for their father-son relationship, this could show that it's not easy to dance between loving and fearing his father's power. We romped until the pans; Slid from the kitchen shelf;...

Words: 729 - Pages: 3

Free Essay

Men Among Ants

...Daniel McMillion 24 May 2012 Comp1 Men Among Ants The vibrations from the engines put all the passengers to sleep; including my wingman Paul sitting next to me. I tried to sleep some but, the snoring from everyone else kept me awake. I looked around at everyone in my company wearing their gear holding their rifle between their legs. Most of them had their flak vest open because it was around 80 degrees in the cabin of the plane. I still had mine buttoned up because I didn’t want to mess with it, but Paul had his completely off. He was complaining earlier about the heat before we boarded the plane. It was his first tour to the desert and it was my second. While I was sitting in my seat daydreaming, I saw a lot of commotion coming from the pilot’s deck. The stairs leading to the pilot’s deck was right in front of my seat and I could see almost the whole deck. There were a lot of lights flashing and it looked like the navigators were running around like lost squirrels trying to gather nuts. Then it happened; this loud boom out of dead silence. We were getting shot at. The concussion from the explosion of the anti-aircraft round was impeccable. I had been shot at before, but the impact was so great it vibrated through my chest. My wingman Paul has never been under fire before, he was going hysterical. I tried to calm him down but my ears were still ringing from the blast and I could not hear anything he was saying. Paul was not the only one, the cabin of the plane looked...

Words: 705 - Pages: 3

Free Essay

Art Essay

... Austin State University’s School of Art Annual Faculty Exhibition. This year’s exhibition features a wide array of work in painting, ceramics, metals, mixed media, digital and sculptures. The painting I chose to write about is titled “Duke and Stoney,” under the artists name Shaun Roberts. The painting is an oil on canvas and was completed in 2014. It stands 6 feet tall and 4 feet long. When I first looked at the painting “Duke and Stoney,” I noticed that there were three subjects in the painting, a man, a dog, and an armadillo lying dead on the ground. I saw that the man was holding a rife in his right hand and that his shirt was unbuttoned, allowing you to see that he has a tattoo on his chest as well as above his rectangular belt buckle. The tattoo on his chest is of a skull with two pistols pointing upwards and the one above his belt states the word “HELL.” The man is wearing baggy jeans that have a hole on the right knee and he has a knife in a pouch hanging off his belt. The man is wearing a cowboy hat and a smile. In the background there are many shadows and one of them forms the silhouette of a face. Roberts, the artist, uses soft line to add the shadows in the background of the painting making them blend in as if they aren’t even there in the first place. By doing so you can see the shadow of another person in the room with the man. The artist used the technique of impasto to texturize the man’s scruffy beard and the roughness of his torn jeans. There is repetition...

Words: 697 - Pages: 3

Free Essay

Assignment 2

...Quicksand? Quatro Sinko 11. What Do You Get From a Pampered Cow? Spoiled Milk 12. What Do You Get When You Cross a Snowman With a Vampire? Frostbite 13. What Lies At The Bottom Of The Ocean And Twitches? A Nervous Wreck 14. What's The Difference Between Roast Beef And Pea Soup? Anyone Can Roast Beef 15. Where Do You Find a Dog With No Legs? Right Where You Left Him 16. Why Do Gorillas Have Big Nostrils? Because They Have Big Fingers 17. Why Don't Blind People Like To Sky Dive? Because It Scares The Dog 18. What Kind Of Coffee Was Served On The Titanic? Sanka 19. What Is The Difference Between a Harley And a Hoover? The Location Of The Dirt Bag 20. Why Did Pilgrims' Pants Always Fall Down? Because They Wore Their Belt Buckle On Their Hat....

Words: 264 - Pages: 2

Premium Essay

Rhetorical Analysis Of Buckle Buckley

...Buckley begins with an anecdote about a time he was riding in a train in winter time. It was below freezing outside but was 30°C inside the train car. Everybody was sweating yet when the train conductor came around for tickets not a single person mentioned the temperature. When Buckley stopped the conductor to attempt to question why it was so hot, the train passengers glared at him as if to say, “what question could be so important as to justify my sibilant intrusion into his [the conductors] stupor?” Buckley continues to say that it isn’t just the people on the train that “have given up trying to rectify irrational vexations but the American people everywhere”. He goes into another personal anecdote in which this time he is at the movies with his wife. The picture is out of focus yet nobody informs management. The people up front believe the people at the rear would do the job seeing they are closer. Others believe that someone connected to management would inform them. After the show everybody went on with their business without filing a complaint. Buckley has a new year’s resolution to speak up for his rights on every appropriate occasion. A worker at a ski resort is sitting around chatting when there is a long line of people waiting. Buckley wants a screw driver to tighten a binding. When he confronts him he is informed that the worker, Jiggs, had just recovered from a heart attack and should not be moving. Moments later Jiggs was airlifted to a hospital. Buckley returned...

Words: 641 - Pages: 3

Premium Essay

Gap Financial Analysis

...Exchange (NYSE) Ticker Symbol: GPS Gap Inc. is a global specialty apparel company. It operates in two segments: Stores, which includes the operations of the retail stores for Gap, Old Navy, and Banana Republic, and Direct, which includes the operations for its online brands, both domestic and international. As of January 28, 2012, the Company had 3,263 store locations, of which 3,036 stores were Company-operated and 227 stores were franchise store locations. (The Gap Inc.) 2. Buckle, Inc. Exchange trade: New York Stock Exchange (NYSE) Ticker Symbol: BKE The Buckle, Inc. is a retailer of casual apparel, footwear, and accessories for men and women. As of January 28, 2012, the company operated 431 retail stores in 43 states throughout the US. The Company markets a selection of brand name casual apparel, including denims, other casual bottoms, tops and accessories. The company purchase products from manufactures within the US, as well as from agents, who source goods from foreign manufactures. (The Buckle, Inc) 3. Methodology of choosing Gap’s peer a. Industry matching Industry is a branch of companies or groups concerned with economic goods or services. Matching industry is an efficient way to find our company’s competitors. b. Target customers matching Target customers are groups that companies interested in and aimed at in their economic activities. Defining customers is the step that before market segmentation process. 1 c. Market segmentation Market segmentation...

Words: 1788 - Pages: 8

Premium Essay

Acc 2101

...• Case AP6-2: American Eagle Outfitters, Inc. American Eagle Outfitters, Inc. AP6-2 Financial information for American Eagle is presented in Appendix A at the end of the book. Required: 1. In the summary of significant accounting policies, what is American Eagle's procedure in accounting for inventory? pA-12 AE evaluates merchandise inventory at the lower of average cost or market, utilizing retail method. Average cost includes merchandise design and sourcing costs and related expenses. AE records merchandise receipts at the time merchandise is delivered to the foreign shipping port by the manufacturer; at this point the title and risk of loss is transferred to the company. 2. For the most recent year, what is the amount of inventory in the balance sheet? What does this amount represent? Merchandise inventory Jan 30, 2010 - $326,454. This amount represents a current asset which reports the cost of goods purchased to be resold, which have not yet been sold as of January 30, 2010. 3. American Eagle refers to its cost of goods sold using a different name. What is it? Cost of sales, including certain buying, occupancy and warehousing expenses. 4. For the most recent year, what is the amount of cost of goods sold in the income statement? What does this amount represent? Cost of goods sold – $1,832,471. This amount represents the cost of the merchandise that was sold to customers and includes the cost from its supplier plus any additional costs...

Words: 1280 - Pages: 6

Premium Essay

Occasion Crime Scene Investigators

...trial itself (Buckles, 2007.) It is important for the investigators to be well prepared and follow a methodical plan of investigating and evidence gathering before the process of going to trial even begins (Buckles, 2007.) Initial court appearance does not require the presence of investigators or lab personnel; however, when the time comes to present the evidence to the judge to establish probable cause that a crime was indeed committed and the defendant was the perpetrator of the crime the presence of the personnel and investigators are then required (Buckles, 2007.)...

Words: 261 - Pages: 2

Premium Essay

Jeweled Dog Collars

...dogs and also to put on these tags the medical information of the dog. As a way to control the dog, these dog collars are used to provide the owners with control of the dog by allowing the owner to have a grab. Also, for those dogs which require more, control, what is needed is a dog harness. The jeweled dog collars are among those that are associated to the dog collars for fashion purposes. One of the basic types of the dog collars is the buckle collars or the flat collars which are often made of leather or nylon webbing and together with a buckle that is more similar to the belt buckle. There are also buckle collars with the quick release buckle and which is able to hold the collar loosely around the neck of the dog. Then the owner can just place an identification tag on this buckle collar....

Words: 499 - Pages: 2

Premium Essay

Chapter 1

...Chapter 1: Analytical Problem Step 1: * Industry: Apparel Stores * 1. Buckle (BKE) * 2. Express (EXPR) * 3. American Eagle Outfitters (AEO) Step 2: * Buckle (BKE) * Employees: 8,600 * Income per employee: $19,075.35 * Revenue per employee: $131,390.35 * Receivable turnover: 278.01 * Inventory turnover: 6.19 * Asset Turnover: 2.18 * Express (EXPR) * Employees: 17,000 * Income per employee: $7,625.35 * Revenue per employee: $127,096.53 * Receivable turnover: 230.26 * Inventory turnover: 6.79 * Asset turnover: 2.26 * American Eagle Outfitters (AEO) * Employees: 44,000 * Income per employee: $5,021.68 * Revenue per employee: $78,050.39 * Receivable turnover: 74.71 * Inventory turnover: 4.52 * Asset turnover: 1.93 Step 3: Based on the information that I have found I would say that Buckle has the most productive employees. I know this because of their revenue per employee. I have also shopped in Buckle before and this does not surprise me, they have outstanding customer service 24/7! Express has the best operations and supply chain process. They have the best inventory turnover which shows that they have the best efficiency in turning their inventory into sales. Buckle is the most efficient in its use of credit. They have the best receivable turnover which measures the company’s efficiency in collecting its sales on credit. Express...

Words: 401 - Pages: 2

Premium Essay

Investing Stocks and Bonds

...Investing in Stocks and Bonds Stocks and Bonds are different in many ways. A stock is a portion or share of the ownership of a corporation. A share will give the owner of the stock the company’s profits or loses over time. The good thing about stocks is they can be sold at almost any time as long as there is someone willing to buy. A bond, on the other hand, is a fixed interest financial asset issued by governments, companies, banks, and other large entities. Bonds also are called funds. Bonds pay the owner a fixed amount a specific date, or on specified dates depending on the type of bond. If the bond is a discount bond, then there is one pay date at the end. If the bond is a coupon bond, then it pays a fixed amount over a specific time. The time could be by month, or by year. My team was assigned the task of investing 120,000 dollars over ten years. We were to invest 80% of 120,000 dollars in stocks and 20% in bonds. We invested in six different stocks and two bonds. Also, we split the money. Therefore, we each invested 6,000 dollars per year in three stocks and one bond. The first stock I decided to invest in was Nike Inc. Nike Inc. is a strongly advertised and a well-distributed company (Nike). Nike Inc. is known well across the world (Nike). When it comes to shoes, clothes, or sports apparel, everyone has at least one item of Nike. In most cases, people own multiple things of Nike equipment. Nike Inc. spends great amounts of time and money on their...

Words: 1409 - Pages: 6

Premium Essay

Strategic Choice and Evaluation

...Buckle, Inc. Strategic Choice and Evaluation Takeisha Gilbert University of Phoenix STR-581, Strategic Planning and Implementation Instructor: Suchitra Veera The Buckle has had the opportunity to experience stability in a fluctuating market. Other organizations within its market have had close stores, file bankruptcy, lay off workers, and change distributors to save cost. It is important to understand the value discipline, generic strategy, grand strategy and rational that was essential in helping Buckle, Inc remain successful during economic hardships. Recommendations for what the organization should implement in future strategic planning will be given. Value discipline The Buckle recognized that in an economy where consumers value quality items but are dealing with decisions to buy based on affordability should always offer layaway services. This service allows consumers to afford expensive brands that express individualism with stress free payment plans. Consumers no longer have to worry about handing over large amounts of money at one time but make timely payments before the end of the layaway period. The value the organization had to offer is (1) high end merchandise, (2) layaway opportunities (affordability), (3) custom screen printing services (customer service option, and (4) alteration service. No matter what a consumer’s wallet may look like it is a realization that he or she can still afford luxury brands with the layaway option....

Words: 994 - Pages: 4

Free Essay

Team

...ADVOCATE® User Guide Guía del usuario IMPORTANT: Thoroughly read and follow the instructions in the vehicle owner's manual and this user guide before installing this child seat. Store this user guide in the pocket behind the cover (See features pages for reference). IMPORTANTE: Debe leer y seguir atentamente todas las instrucciones en el manual del vehículo y en esta guía usuario antes de instalar el asiento de seguridad para niños.Guarde esta guía del usuario en el bolsillo detrás de la cubierta (utilice las páginas sobre las características de referencia). User Guide - English Table of Contents User Guide - English������������������������������������ 1 Child Seat Features�������������������������������������� 2 Safety Information���������������������������������������� 4 Warnings��������������������������������������������������������������������4 Important Notes���������������������������������������������������������5 Certification����������������������������������������������������������������6 Registration���������������������������������������������������������������6 Child Fit Information��������������������������������������������������7 Rear-Facing Installation������������������������������� 8 LATCH Installation�����������������������������������������������������8 Lap-Shoulder Belt Installation���������������������������������10 Lap Belt Installation�������������������������������������������������12 Forward-Facing...

Words: 21036 - Pages: 85

Free Essay

Product Catalogue

...THE ASPRE Y WATCH CATALOGUE BRITISH LUXURY GOODS SINCE 1781 Asprey represents style, refinement and quality – British classicism expressed with a modern spirit. Founded in 1781, Asprey is still today the ultimate authentic British Luxury Lifestyle House. 2 Asprey is renowned for fine jewellery, watches and clocks, leather goods, silver, china, crystal, ready to wear, accessories and fragrance. THE ASPRE Y WATCH COLLECTIONS The Asprey watch collections, for men and for women, perfectly capture the Asprey spirit of craftsmanship married with design, of classic sensibilities expressed with a modern flair. Whether inspired by British instruments for travel and exploration or original designs from the Asprey archive, each Swiss watch is made with exquisitely produced movements and materials of the finest quality. The intrinsic elegance of the exclusive collections, from the No. 8 range to ladies jewelled watches, is complimented by superb functionality. Even in the simplest detail – the use of sapphire anti-reflective glass or luminova numerals – practicality and beauty are delicately balanced. This is the unmistakable Asprey signature.  THE N O . 8 WATCH COLLECTION The collection takes its name and inspiration from the historic Asprey 8 day travel clock, famous for its 8 day winding system and power reserve. Made with the finest Swiss technology, the No. 8 collection features watches from the 8 Day Limited Edition to the Chronograph. The Asprey heritage is gracefully...

Words: 4305 - Pages: 18

Free Essay

Case Study

...Kileigh Keller Case Report 4 Eyes and Face Rhegmatogenous Retinal Detachment Objective: The objective of this case is to treat the complications of Rhegmatogenous Retinal Detachment in the right eye. Background: A 62-year-old female with no history of eye complications that was diagnosed with Rhegmatogenous Retinal Detachment in the right eye after a traumatic fall. Differential Diagnosis: Retinal Tear, Tractional retinal detachment, In exudative detachment Treatment: Scleral buckling surgery to fix the detachment. Uniqueness: No history of eye problems. The detachment happened after a traumatic fall. The individual also suffered from a humerus fracture and a serve concussion. Conclusion: Most Rhegmatogenous Retinal Detachment’s do not happen from traumatic events. The patient did not have symptoms of the detachment until a month after the fall. The concussion was diagnosed but no other tests were done for the individuals’ eyes. Those should have been checked to prevent the medical emergency. Body: A rhegmatogenous retinal detachment occurs due to a break in the retina that allows fluid to pass from the vitreous space into the subretinal space between the sensory retina and the retinal pigment epithelium.3 A minority of retinal detachments result from trauma, including blunt blows to the orbit, penetrating trauma, and concussions to the head. A retrospective Indian study of more than 500 cases of rhegmatogenous detachments found that 11% were...

Words: 884 - Pages: 4