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Business and Society Chapter One

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Chapter 1

1.) What is the focal organization in this case, and what is the main issue it faces?
The focal organizations in this case is Disney because it is in their perspective that the analysis is being conducted. The main issue that this focal organization faces is whether or not to let this local developer called SunCal’s development, which has arranged to buy a 26-acre site in the resort district to build 1,500 condominiums which fifteen percent of them will be for the below-market rate rental apartments.
2.) Who are the relevant market and nonmarket stakeholders in this situation?
The relative market stakeholder in this situation is the local developer SunCal’s because they want to engage in economic transactions with Disney to provide low-market rent apartments for lower income families. The nonmarket stakeholders which are the affordable housing advocates, unions representing Disney employees and other individuals and groups.
3.) What are the various stakeholder’s interests? Please indicate if each stakeholder in favor of, or opposed to, SunCal’s proposed development.
The market stakeholders interests are drawn by the prospect of reducing long commutes and that these homes would enable many families and communities to live closer to their work place and therefore reduce not only congestion on highways but also less air pollution. The non-market stakeholders which opposed Suncal’s plan argued that the land should be used only for tourism –related development such as for dining and residency check in. They are also opposed to this plan because they don’t want others trying to copy and try and build other residential. Lastly the nonmarket stakeholders believe that if workers could not afford to live in Anaheim then they should move to cheaper living residential.
4.) What sources of power do the relevant stakeholders have?
The sources of power that the

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