...Introduction This paper will provide an analysis of High Tech Computer Corporation (HTC) a Taiwanese corporation operating in the mobile phone and smartphone industry, as described in ‘HTC Corp. in 2012’ by Yoffie, Alcacer, Kim (2012). It will aim to provide an insight into some of the challenges which HTC encounters, due to both internal and external developments, and how these challenges affect the strategic position of HTC, as well as the sustainability of its future. Lastly, this paper will conclude with a strategic advice to the directors of HTC on what steps they ought to undertake in order to move HTC into the top three of smartphone producers worldwide. Overall, the major challenges which HTC encounters can be related to two facts. Firstly: HTC operates in a highly competitive, fast growing market, which is driven by innovation and technology-based developments: In 2011 annual growth of the smartphone market was recorded at 61% (Yoffie, Alcacer, Kim, 2012). Competing in a high-growth market brings various opportunities as well as complications along, some of which will be discussed below. Secondly, the fact that HTC has recently switched from solely providing via operators to selling phones under its own brand name has brought about a variety of challenges which will be discussed below. Customization versus Scalability In the past, HTC has differentiated itself by providing customized products, i.e. by tailoring products to the needs of...
Words: 3280 - Pages: 14
...Lucerne University of Applied Sciences and Arts School of Art & Design BA Design Management, International BACHELOR THESIS SUSTAINABLE PACKAGING Sustainable packaging A comprehensive approach towards sustainable packaging with a focus on primary packaging of food and drinks Lucerne, May 2010 CLAUDIO BECKER | BA DESIGN MANAGEMENT, INTERNATIONAL Lucerne University of Applied Sciences and Arts School of Art & Design BA Design Management, International BACHELOR THESIS SUSTAINABLE PACKAGING DESIGN MANAGEMENT ENABLES COMPANIES TO DEVELOP NEW BUSINESS DIMENSIONS THAT DRIVE A COMPREHENSIVE APPROACH TOWARDS SUSTAINABLE PACKAGING Lucerne, May 2010 Tutor EMETM Daniel Aeschbacher, Tutor and Faculty Member, Design Management, International Claudio Becker Baselstrasse 47, CH - 6003 Luzern Cell-phone: 0041 78 659 59 36 E-mail: info@claudio-becker.ch CLAUDIO BECKER | BA DESIGN MANAGEMENT, INTERNATIONAL TABLE OF CONTENTS Abstract 1. Introduction 2. Reference to design management 3. State of the Art 3.1 The context 3.2 Introduction to packaging 3.2.1 The fundamentals of packaging 3.2.2 The packaging design process 3.3 Sustainable packaging 3.3.1 What is sustainability? 3.3.2 What is sustainable packaging? 3.3.3 Materials 3.3.4 Barriers & drivers 3.4 Practise examples 3.4.1 Company overview 3.4.2 Comparison 4. Analysis / Synthesis 4.1 Insights 4.2 Sustainable packaging criteria 4.3 Recommendations 4.4 Conclusion Bibliography Books Reports...
Words: 12905 - Pages: 52
...Supervision Meeting Logs Appendix 6: Useful Readings Page 3 4 5 5 7 8 9 13 14 16 17 24 26 27 29 33 35 36 46 49 MSc Management Report Handbook 3 Contact Information Module Convenor Dr Andrew St George ews@aber.ac.uk Programme Leaders Dr John Follett (jaf7@aber.ac.uk) Dr Tiffany Low (til1@aber.ac.uk) MSc International Business Management MSc Management and Digital Business (eff. from 2013/2014) MSc Management and Marketing MSc Management and Tourism Management (eff. from 2013/2014) MSc Management and Finance MSc Enterprise and Innovation MSc Management and Corporate Leadership MSc Management and Project Management - Mr Wyn Morris (dmm@aber.ac.uk) - Other Contacts in the School of Management and Business Mr Ian Thomas (ivt@aber.ac.uk) Ms Sarah Norrington-Davies (sgh@aber.ac.uk) Ms Carys Lennon (cyl@aber.ac.uk) Ms Helen Sharma (hes18@aber.ac.uk) Ms Anna McAdam (anm43@aber.ac.uk) Prof Steve McGuire (sbm@aber.ac.uk) Director of Postgraduate Programmes & International Development Postgraduate Administrator Postgraduate Secretary Postgraduate Secretary English Language Support (SMB) Head, School of Management and Business Other General Contacts AberLearn Blackboard...
Words: 11664 - Pages: 47
...Term paper of marketing management On Colgate cold cream WASEEM RAJA J&K BANDIPORA LEC. IN LSB R315B35 LOVELY PROFESSIONAL UNIVERSITY ACKNOWLEDGEMENT I would like to express my gratitude for the helpful comment and Suggestions by my teacher. Most importantly I would like to thank my PROF. MR.PARVEEN SINGH KALSI, for her days of supervision. Her critical commentary on work has played a major role in both the content and presentation of our discussion and arguments and I would thank my friends for their help in making of this term paper. I have extended my appreciation to the several sources which provided various kinds of knowledge base support for me this period. SHEFALI VIJ CONTENTS INTRODUCTION 4 EXECUTIVE SUMMARY 4 MARKETING PLAN OF COLGATE-PALMOLIVE 4-12 ENVIRONMENTAL ANALYSIS 13-16 MARKETING STRATEGY 16-20 SEGMENTATION 20 TARGETING ...
Words: 6754 - Pages: 28
...VIETNAM NATIONAL UNIVERSITY – HO CHI MINH CITY INTERNATIONAL UNIVERSITY SCHOOL OF BUSINESS CUSTOMER SWITCHING BEHAVIOR IN THE VIETNAM RETAIL BANKING INDUSTRY In Partial Fulfillment of the Requirements of the Degree of BACHELOR OF ARTS in BUSINESS ADMINISTRATION Student’s name: BÙI THỊ GIÁNG HƯƠNG Student’s ID: BAIU09043 Advisor: NGUYỄN VĂN PHƯƠNG, Ph.D Ho Chi Minh City, Vietnam 2014 CUSTOMER SWITCHING BEHAVIOR IN THE VIETNAM RETAIL BANKING INDUSTRY APPROVED BY: Advisor APPROVED BY: Committee _____________________________ ______________________________ Nguyễn Văn Phương, Ph.D. Nguyen Kim Thu, Dr., Chairman ______________________________Duong Thuy Tram Anh, MBA, Secretary ______________________________Le Phuong Thao, MBA, ______________________________ Hoanh Thanh Nhon, MBA, Thesis Committee ACKNOWLEDGMENTS During the time working on this thesis, there are plenty of difficulties that I have been through and plenty of experiences that I have learned. This thesis is finished with the valuable contributions of many people that I am very thankful to. First of all, I would like to express my deepest gratefulness to my advisor, Ph.D. Nguyen Van Phuong for his guidance, support and contribution during the whole process from the beginning of this task till the end. Especially in my first stage, his tutorials and recommendations helped me to get through the obstacles resulted from short of time and knowledge...
Words: 11894 - Pages: 48
...9690010114 Yogendera sharma CONTRIBUTED PAPERS A41, Thursday, December 28, 4:00-5:30 P.M. Session: Case Studies - I Session Chair: Prashant Kulkarni Institute of Finance and International Ma 418 Global Marketing and Challenges for Future: Franchising in Banks K. Ravichandran, Gandhigram Rural University, drkravichandran@yahoo.co.in R. Muruganandham, Sudharsana Raamanujan, R, P. Nandakumar, M. Sasi Siddharth Thiagarajar College of Engineering, vr_muruganandham@hotmail.com, siddharth_mss@sify.com raamanujan@gmail.com, nandacivil@gmail.com The global economic scenario is undergoing a major innovative metamorphosis at a rate never experienced before. All organizations have their brands to face the global marketing challenges to secure a role of leader in this state of economic revolution. Our paper identifies the current marketing challenges and global economic threats for service industries. Besides our paper also explores the management strategies to overcome these challenges in the liberalized economy. The banking service is considered, where the franchising marketing strategies, introduction of new products and delightful customer service by new private sector banks and foreign banks pose a serious threat to the existence and survival of public sector banks profitwise. Hence our paper deeply discusses the benefits of e-banking with a view to minimize transaction cost cum operating expenses thereby increasing the overall net profit...
Words: 23823 - Pages: 96
...important in a communication plan? What are the advantages of a formalized communication plan? What might happen if a consultant does not establish a communication plan with a client? In my opinion, the most important components in a communication plan consist of the measurable goals and objectives. The measurable goals are meant to express the end points towards the direct effortsof the project. The business consultant's communication plan should be outlined to help the client and the organization to communicate successfully and meet the core organizational objectives. The components include but not limited to help the organization achieve their overall objectives, engage adequately with stakeholders, deliver and demostrate the success of your project, ensure to the client and stakeholders you understand their business, and if necessary change behaviour and perceptions where necessary. One of the advantages of a communication plan it helps with communication between staff members, and helps to manage, create, and sustain organizational opertions. Sometimes if the business consultant does not establish a communication plan with the client many projects have problems and are not successful. Week Five Discussion Question 2 What are some strategies for building an emotional commitment to engagement on the part of the client? Which of these strategies are going to be the most effective for your project? Why are these strategies the most effective? In my opinion, some of...
Words: 12434 - Pages: 50
...UNDERGRADUATE REGULATIONS & SYLLABUSES 2014 - 2015 THE FACULTY OF SOCIAL SCIENCES TABLE OF CONTENTS MESSAGE FROM THE DEAN ............................................................. 3 UNDERGRADUATE PROGRAMMES ................................................ 4 ACADEMIC CALENDAR 2014-2015 ................................................ 5 DEFINITIONS ...................................................................................... 13 GENERAL INFORMATION & REGULATIONS .............................. 14 General Regulations for Bachelor of Science Degrees 14 Special Regulations for Degrees in Hospitality and Tourism Management........................................................... 27 Franchise Agreements .......................................................... 27 EVENING UNIVERSITY -GENERAL INFORMATION & REGULATIONS ................................................................................... 28 General Regulations for Bachelor of Science Degrees 28 General Regulations for Diploma Programmes ............ 36 General Regulations for Certificate Programmes ......... 37 STUDENT PRIZES .............................................................................. 38 CODE OF CONDUCT ........................................................................ 39 UNIVERSITY REGULATIONS ON PLAGIARISM .......................... 40 THE ACADEMIC SUPPORT/ DISABILITIES LIAISON UNIT (ASDLU) ..............................................................................................
Words: 77086 - Pages: 309
...Reverse Supply Chain Management -explore the feasibility to incorporate forward supply chain strategy into the reverse supply chain in the electronic industry Yin Wei Graduate School Master of Science in Logistics and Transport Management Master Degree Project No. 2011:72 Supervisor: Ove Krafft ACKNOWLEDGEMENT I would like to express my enormous gratitude and appreciation to all those who supported me and contributed to complete this thesis successfully throughout the entire research process. My special thanks go to the Logistics and Transport Research Group within Graduate School, the University of Gothenburg, for giving me the great opportunity to commence this thesis in the first instance. I am also thankful to my supervisor Ove Krafft, whose stimulating suggestions, guidance and encouragement helped me all the time in the research and writing process of this thesis. Special appreciation is further devoted to all the respondents in the interviews, for their openness and patience in taking time to answer the questions and providing me with relevant and essential information for my study. Without their contribution, it would have been inconceivable to make this thesis a success. Particular appreciation goes to Suning Appliance. In additional I am also grateful to my classmates in Master Programme of Science in Logistics and Transport Management, especially those who opposed on my work and posed their constructive suggestions for further improvements of this thesis...
Words: 23091 - Pages: 93
...Production Planning with Load Dependent Lead Times and Sustainability Aspects Institute of Information Systems Department of Business Sciences University of Hamburg In Partial Fulfillment of the Requirements for the Degree of Doktor der Wirtschaftswissenschaften (Dr. rer. pol.) Cumulative Dissertation submitted by Julia Pahl Head of board of examiners: Prof. Dr. Knut Haase First examiner: Prof. Dr. Stefan Voß Second examiner: Prof. Dr. Hartmut Stadtler Date of thesis discussion: 18. May 2012 Contents Table of Contents 1 I Framework of the Thesis 2 1 Production Planning with Load-Dependent Lead Times and Sustainability Aspects 1.1 List of Related Research Articles and Reports . . . . . . . . . . . . . . . . 1.2 Course of Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.3 Conclusions and Research Directions . . . . . . . . . . . . . . . . . . . . References . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 4 5 7 9 2 Cumulative Doctoral Thesis 2.1 Three Thematically Related Research Articles and Reports . . . . . . . . . 2.2 Co-Authors and Substantial Contribution of Candidate . . . . . . . . . . . 2.3 Publication of Research Articles and Reports . . . . . . . . . . . . . . . . 10 10 11 12 3 Curriculum Vitae 13 II Literature 21 1 Part I Framework of the Thesis 2 Chapter 1 Production Planning with Load-Dependent Lead Times and Sustainability...
Words: 148849 - Pages: 596
...IGVGD InM JC LGED ME MFMSP Asian Development Bank Bangladeshi NGO (formerly Association for Social Advancement) Bangladesh Bureau of Statistics Bangladesh Taka Bangladesh Extension Education Services Bangladesh Institute of Development Studies Bangladesh Krishi Bank Barind Multi-Purpose Development Authority Building Resources Across Communities (Largest NGO) [Formerly Bangladesh Rural Advancement Committee] Bangladesh Rural Development Board Bangladesh Sanchya Bank Limited Center for Agricultural Research-Barind (a Bangladeshi MFI) Community Based Organization Cost-of-basic-needs Credit and Development Forum Challenging the Frontiers of Poverty Reduction Programme Canadian International Development Agency Country Strategic Opportunities Paper (of IFAD) Centre for Policy Dialogue Danish International Development Agency Department for International Development Department of Livestock Department of Fisheries European Commission Financial Service for the Poorest Financial Self-sufficiency Fiscal Year Grameen Bank Gross Domestic Product Government of Bangladesh Hardcore Poor Program Household Income and Expenditure Survey Islami Bank Bangladesh Limited International Fund for Agricultural...
Words: 67541 - Pages: 271
...Helsinki University of Technology Department of Industrial Engineering and Management Doctoral Dissertation Series 2010/8 Espoo 2010 LEADERSHIP IN A SMALL ENTERPRISE Helena Palmgren Dissertation for the degree of Doctor of Science in Technology to be presented with due permission of the Faculty of Information and Natural Sciences, Helsinki University of Technology, for public examination and debate on May 7, 2010 at 12 o'clock in Auditorium AS1 at the Aalto University School of Science and Technology, Espoo, Finland Aalto University School of Science and Technology Department of Industrial Engineering and Management P.O. Box 15500 FIN-00076 AALTO FINLAND Tel. + 358-9-4702 2846 Fax + 358-9-4702 3665 Internet http://tuta.tkk.fi Copyright © Helena Palmgren helena.palmgren@ttl.fi ISBN 978-952-60-3100-2 (print) ISBN 978-952-60-3101-9 (electronic) ISSN 1797-2507 (print) ISSN 1797-2515 (electronic) URL:http://lib.tkk.fi/Diss/2010/isbn9789526031019/ The cover artwork © Eila Haydn, 2010 All rights reserved. No part of this publication may be reproduced, stored in retrieval systems, or transmitted, in any form or by any means, electronic, mechanical, photocopying, microfilming, recording, or otherwise, without permission in writing from the publisher. Edita Espoo 2010 ii ABSTRACT OF DOCTORAL DISSERTATION AALTO UNIVERSITY SCHOOL OF SCIENCE AND TECHNOLOGY P.O. BOX 11000, FI-00076 AALTO http://www.aalto.fi Author Helena Palmgren ...
Words: 100514 - Pages: 403