...application of the ethical conduct in an enterprise setting. Moral actions include not only the ethical compliance through the strict observations of rules and regulations but also setting aside selfish interests and allowing every individual in the workplace to achieve their self-actualization goals. Any ethical organization should foster the existence and practicality of moral behavior within the organizational environment. The association ought also to define certain baseline criteria for measuring the extent of moral behavior and the impact it has on the organization. An ethical-guided organization treats its employees with modesty and fairness. This portfolio paper will focus on the practices that are incorporated by the Philip Morris International (PMI) Company and its efforts to integrate business ethics into the workplace. A lot of companies and corporations have achieved strategic power that is evidenced by economic expansion and the complete access to strategic materials (Forst and Orris, 2002). Other companies have managed attaining the reach of worldwide markets. Most of the large and complex corporations yield mega profits that exceed the economic budgets of many countries, especially developing countries. Such increase in economic power tends to extrapolate, leading to various associative societal practices. These practices may be geared towards the maintenance of strategic power regarding the economic index in which they base their operations. Companies...
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...Assignment 1 Individual Case Study In recent decades, Corporate Social Responsibility has become one of the major areas of concern to corporations and the question, “Are companies moral agents?” is quite a debatable question among various thinkers. With the raised level of awareness of consumers regarding the impact of corporate activities on environment and society at large, corporations are obliged to put serious efforts towards execution of environmental, social and ethical procedures in their actions (Lombardi et al, 2015). At various times, various issues had been raised by the consumers or competitors of various corporations which has led to adoption, development and implementation of various code of ethics to be followed by companies in order to evolve ethically in business world. History has many evidences of rise and fall of various major corporations, by means of involving in various unethical activities and frauds, such as, HIH insurance, One.Tel, Enron etc to name a few. One of the renowned MNCs, Nestle, has been in the conflicts since long regarding the issues of corporate social responsibility and ethics. Nestle has faced severe criticism for its marketing and business strategies, for transgressing human and workforce rights and environment. Nestle had a bad name in history with its infant formula controversy, as the company involved in marketing, promoting and selling its product unethically in underdeveloped nations, due to which it had to face a global...
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...Program Capstone Projects by an authorized administrator of SURFACE. For more information, please contact surface@syr.edu. Abstract In the field of business ethics, there has been much written and discussed about ethical matters in areas where there is a distinct right and wrong, but relatively little written about how to make decisions when the ethical issue isn’t as black and white. When marketing a product, it is one’s hope that ethical issues are typically not inherent to the marketer; however, when one has the unenviable task of marketing a controversial product, it becomes a true question of “grayarea” ethics that makes marketing decisions more difficult to make. Companies depend on marketing, as it is the one higher-level areas of corporate function that results in the sales of the actual product. In this particular situation, it becomes increasingly difficult for a marketer to make decisions about how to ethically promote their product to their customers while still being ethical in the decisions made. Therefore, this thesis explores the problems associated with marketing such...
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...SAMANTHA LYMAN TRIDENT INTERNATIONAL UNIVERSITY MGT599 – STRATEGIC MANAGEMENT CASE ASSIGNMENT 1 ABSTRACT Kraft Foods Inc. is know to be the largest confectionery, food and drinks corporation in the United States. 155 countries around the world market its brands. Their European headquarters is settles outside Zurich in Switzerland. It is an independent public company and has net incomes of around 2-5 billions a year. This is also due to important transactions between Kraft Foods and Philip Morris and Nestle as well as others of coarse. Kraft Foods, as it is known today, was formed in 1923 by Thomas H. McInnerney but the whole concept first emerged in 1903 when James Kraft began a door-to-door cheese business. His four brothers then joined him to create the first Kraft firm known as J.L. Kraft and Bros. Company in 1909. 40 brands belonging to Kraft foods are over 100 years old and so this shows how strong the firm is and how it has managed to create confidence and appreciation between them and their consumers. Below is an evaluation of Kraft Foods mission and vision statements, as well as their goals. Mission Statement Kraft Food mission statement “to be North America’s best food and beverage company” (Welcome, 2012). This is a brief statement that holds a great deal of information. It seems from the mission statement that the ultimate goal for the company is to be the absolute best in quality, delivery, taste, and availability of the product and as an employer...
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...QUESTION 1: Using the five factors (culture, social, politic, legal and economy) choose a product or service and relate how Malaysian Economy has managed to be “above water” which currently other countries face. (min1500words) 1.0 Introduction The use of cigarette for cigarette has been practiced for centuries. The cigarette plant has been grown in America since the 17th century and cigarette has been used in various forms since. The form of cigarette cigarette by rolling the leaves in fine paper was frequently done by hand for those who practiced it, which limited the habit of cigarette. In 1865, a man named Washington Duke from North Carolina began to roll cigarettes and sell them to others for profit. In 1883, James Bonsack invented a machine that could roll cigarettes and produce thousands per day. Bonsack began a business called the American Cigarette Company, which was the first company to produce cigarettes on a large scale. The mechanized production of cigarettes widely increased the popularity of cigarette, and made cigarettes much more accessible to those who wanted to smoke. Premade cigarettes were available for those who did not wish to roll their own cigarette and cigarettes became available in quantities by the pack. In the late 19th century cigarettes were being sold in packs and marketed throughout the United States. Cigarettes were packaged into containers of ten that were marked with the name of the company that manufactured them and various logos...
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...Module 5 Case June 8, 2013 Kraft Foods Executive Summary Kraft Foods Company, which has been studied in the previous papers, is the largest North American Company providing packaged food and beverages and one of the largest global companies that offer consumer packaged foods. Kraft manufactures and markets products that include coffee, cheese, refrigerated meals, beverages, and other grocery products (SEC Filings). It has invented more food than any other company and can be traced back as far as 1765 (Bellis, 2013). The company is split into two operating divisions, Kraft Foods North America and Kraft Foods International. All the brands and products sold by Kraft today were largely brought together by Philip Morris, which is a merger of Kraft, Inc., General Mills, and Nabisco. 16.1 percent of the shares are public, while Morris retained the remaining shares (Kraft Foods Inc., 2012). Kraft business focuses on snacks, beverages, cheese, grocery items, and convenient packaged meals. Some of the most well-known brands come from Kraft such as Kraft Cheese, Oscar Meyer, and Maxwell House (Chapman & D'Innocenzio, 2013). This study describes Kraft Foods Group’s organizational design, key strategic control systems, primary human resources concerns, and cultural factors, and the effect that these have had on the implementation of the company’s strategy. This study also evaluates the fit or the lack of fit between Kraft’s mission, strategy, and organizational components...
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...Corporate Reporting | | British American Tobacco was founded in 1902 and just 10 years after incorporation it was one of the world’s top 12 companies in terms of market capitalization. The group is the world’s second largest stock market listed tobacco group. With products being sold in over 180 markets worldwide, they have market leadership in over 50 markets. They have had a significant global occupancy in over a century and in 2011 alone, its subsidiaries had a sale of 705 billion cigarettes. They have 46 cigarette factories spread over 39 countries. (British American Tobacco, 2012) They employ a workforce of over 55,000 people worldwide. They work internationally with thousands of farmers, securing 70% of their raw material directly from farmers.. They have the most vertically integrated supply chain in the tobacco industry.(British American Tobacco, 2012) In 2011, the group agreed to purchase privately-owned Protabaco, the second largest cigarette company in Colombia. The deal was worth US$452 million and was internally financed. The group also set up a new company called Nicoventures, to develop and test alternative nicotine products. (The Financial Times, 2011) In December 2012, British American Tobacco acquired CN Creative, a UK-based start-up which specializes in the development of ecigarettes, for an undisclosed sum. (The Financial Times, 2012) Tobacco Industry: Tobacco companies have to deal with a highly competitive marketplace and despite the adversity...
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...Finance 423 Spring 2014 T TH Financial Analysis and Management Dr. Kamal M. Haddad COURSE OBJECTIVES Fin 423 is designed to develop critical thinking at the individual level, and problem solving competencies at both the individual and group levels. Teamwork and group problem solving are stressed. The course provides a thorough overview of financial analysis, including relevant modern theory and practical applications. Topics include financial statement analysis, financial planning, principles of valuation, capital budgeting, capital structure, and issues in financial policy. The course gives students opportunities to apply financial theory to analyze real life situations in an uncertain environment with an incomplete data set. It is integrative in nature, with special attention to the integration of theory and managerial judgment in the process of making financial decisions. BSBA Goals BSBA students will graduate being Effective Communicators, Critical Thinkers, Able to Analyze Ethical Problems, Global in their perspective, and Knowledgeable about the essentials of business. This class contributes to those goals through its student learning outcomes. LEARNING OBJECTIVES * Use Financial Statements to evaluate firm performance. * Project Financial Statements (B/S, I/S, budgets,...
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...Click here to download the solutions manual / test bank INSTANTLY!! http://testbanksolutionsmanual.blogspot.com/2011/02/accounting-information-systems-romney.html ------------------------------------------------------------------------------------------------------------------------ Accounting Information Systems Romney 11th Edition Solutions Manual Accounting Information Systems Romney 11th Edition Solutions Manual Accounting Information Systems Romney 11th Edition Solutions Manual Accounting Information Systems Romney Steinbart 11th Edition Solutions Manual Accounting Information Systems Romney Steinbart 11th Edition Solutions Manual ------------------------------------------------------------------------------------------------------------------------ ***THIS IS NOT THE ACTUAL BOOK. YOU ARE BUYING the Solution Manual in e-version of the following book*** Name: Accounting Information Systems Author: Romney Steinbart Edition: 11th ISBN-10: 0136015182 Type: Solutions Manual - The file contains solutions and questions to all chapters and all questions. All the files are carefully checked and accuracy is ensured. - The file is either in .doc, .pdf, excel, or zipped in the package and can easily be read on PCs and Macs. - Delivery is INSTANT. You can download the files IMMEDIATELY once payment is done. If you have any questions, please feel free to contact us. Our response is the fastest. All questions will always be answered in 6...
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...1 Strategic Marketing, the words itself describes that it has a lot to do with technical and specific information. “Strategic marketing means looking at the whole of a company’s portfolio of products and markets, and managing the portfolio to achieve the company’s overall goals”. (Jain, 1987). “ Strategic marketing as seen as a process consisting of:analyzing environmental, market competitive and business factors affecting the corporation and its business units,identifying market opportunities and threats and forecasting future trends in business areas of interest for the enterprise ,and participating in setting objectives and formulating corporate and business unit strategies. Selecting market target strategies for the productmarkets in each business unit, establishing marketing objectives as well as developing, implementing and managing the marketing program positioning strategies in order to meet market target needs”. (Drucker, 1973) Its role is to direct the firm or company towards attractive economic opportunities. The opportunities that are adapted to resources and knowledge and offer a potential for growth and profitability. Strategic marketing includes the way to reach the customers with products and services. It provides competitive advantage by considering segmentation, branding, marketing messages, and positioning. With segmentation, firm can concentrate specifically to particular market as per their buying behavior or lifestyle. As a result, it saves time and money...
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...LIFECYCLE OF CORPORATE IDENTITIES Executive Summary The research attempts to explore the need for a change in corporate identity by organizations and to figure-out a pattern, if any, associated with such a change across organizations. As the introduction to the paper we have defined ‘Corporate Identity’, its purpose and elements. In this paper we have limited our case studies to corporate identities that have reflected some kind of a visual change apart from changes in any other element. We have analyzed ten inflexion points ranging from mergers and acquisitions to business re-orientation to changes in organizational culture and how these factors necessitate changes in corporate identity. Based on this we have proposed a model which showcases the growing impact of these factors over time and how the occurrence of World events has intensified the ‘change factors’ which in turn are putting all the more pressure on corporations globally to reconsider their identity. The intensity of these factors would vary from industry to industry, with each industry having a different lifecycle. The model brings out the paradox of shortened lifecycle of corporate identities which itself poses an extraordinary challenge to companies for effectively elongating and managing their identities. Changing ones corporate identity is not only an expensive affair but can also create dissonance in the minds of the stakeholders, if not managed and communicated properly. In order to succeed companies will...
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...INTRODUCTION People need competence to perform tasks. The nature of the job is constantly changing due to changes in the environment, changes in organizational priorities, goals and strategies, changes in technology etc., higher degree and quality of performance of tasks requires higher level of competence in people of an organization is essential to achieve the organizational goals and objectives. One of the important mechanism of HR Department is that TRAINING, which is a commonly used term which has a wide variety of connotations depending on one’s experience and background. Training and development programs are necessary in any organization for improving the quality of work of the employees at all levels particularly in a word of fast changing technology, changing values and environment. The purpose of both is similar, the main difference between the two is in respect to the level of employees for whom these are meant and contents and techniques employed. HUMAN RESOURCE MANAGEMENT Meaning: Human Resource Management (HRM) is a management function that helps mangers recruit, select, train and develops members for an organization. Obviously, HRM is concern with the people’s dimension in organizations. Human resource management refers to a set of programs, functions and activities designed and carried out in order to maximize both employees as well as organizational effectiveness. It is the process of binding people...
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...Assessments For Develop a marketing communication plan BSBMKG503A Due Date 12. November 2008 Teacher: Executive Summary Find include a Marketing Communication plan for Madam Tussaud’s! What is an Communication plan Why it is important to have an Communication plan. When should you write a communication plan. Which person should get involved? It will include the objectives of the communication plan, an assessment of the characteristics of the product or service and their suitability for each of the four promotions and types of media. At the end there are some recommendations of evaluate a Communication plan. Table of Contents Introduction 3 Methodology 3 Results & Findings 3 COMMUNICATIONS PLAN 3 Document History 4 Purpose 4 Project Description 5 Communication Objectives 5 Interested Party 5 Project Management and Admin 6 Advisory Board 6 Technical 6 Business 7 Information Required 7 Information Required Continued 8 Workflow process 8 Product 10 Target Market 12 Promotion 12 Objective of the Communication Plan 13 Assessment of the characteristics of the product or service and their suitability for each of the four types of media. 13 Advertising 14 Sales Promotion 14 Criteria by which the results of the Communication Plan can be measured 17 Limitations of the research 19 Conclusion 19 Recommendations 19 Appendices 20 Bibliography 21 Introduction Madam Tussauds is a Wax figure exhibition with very famous wax...
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...EXAMINING THE CRACKS IN THE CEILING: A Survey of Corporate Diversity Practices of the S&P 100 March 2013 Table of Contents FOREWORD ....................................................................................................... 1 EXECUTIVE SUMMARY ................................................................................. 2 EXAMINING THE 10 KEY INDICATORS .................................................... 7 1. Equal Employment Opportunity (EEO) Policy ........................... 8 2. Internal Diversity Initiatives ...........................................................10 3. External Diversity Initiatives ..........................................................12 4. Scope of Diversity Initiatives...........................................................13 5. Family-Friendly Benefits....................................................................14 6. EEO-1 Disclosure ..................................................................................15 7. Highest-Paid Executives ...................................................................16 8. Board Representation .......................................................................18 9. Director Selection Criteria ...............................................................20 10. Corporate Commitment ................................................................21 DIVERSITY SCORES BY SECTOR ................................................................22 CONCLUSIONS AND NEXT STEPS...
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...Tobacco is one of the world’s largest consumer goods industries despite pressuring environmental forces that try to diminish its market share. It has a long withstanding global history as a profitable business model rooted on a leisure activity. The use of tobacco first started to spread in the late 15th century after a crewman aboard the Christopher Columbus voyage noticed Cuban natives igniting and inhaling smoke from dried tobacco leaves. News returned to Spain, spreading the smoking experience, which lead to the production of the world’s first cigar. By the 1600’s the use of Tobacco reached much of Europe, Asia, Africa and North America. Although paper cigarettes were developed around the same time as cigars, the first push for factory production came in 1881 with the issuance of a patent for a cigarette rolling machine that could produce 120,000 units daily. By 1944, there were roughly 300 billion cigarettes produced annually.[i] However, the industry would take a turn in 1964 when the Surgeon General of the United States reported the dangers and health risks of cigarette smoking. The tobacco industry has been combating consumer health awareness, governmental restrictions and taxes, and anti-smoking lobbying despite increased profitability ever since its introduction to the global market. Estimates place the current industry revenue at $465BN and gross profit at $280.3BN for 2010. After taxes the estimated net profit will account for approximately 8.5% of...
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