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Crm Prototype

In:

Submitted By mizualee
Words 4000
Pages 16
Customer Relationship Management Proposal For
Fish Lover’s

Content

Section I: Introduction

Section II: Previous Works In The Field And Its Advantages Of The Approach Over Existing Prototypes

Section III: Key Ideas Of Research With CRM In Today’s Trends

Section IV: Prototype CRM System For Fish Lover’s

Section V: Extending System To Other Area Of Business.

Section VI: Conclusion

SECTION I: INTRODUCTION

The key element of a business is to make profit. To reach these goal customers has to be satisfied. Giving attention to the customer’s need and requirement has become the foremost important goal of 99% of the companies today.

Customer Relationship Management, or CRM is a strategy highly required to enterprises in cost savings and increasing customer base by solidifying them. CRM allows bringing true data sources in to the organization giving a holistic view of customers in real time, which will help the enterprise to function according to their demands with high quality services; hence allowing the organization to make informed decisions at the right time. Through good customer care organization gain its reputation.

The proposal is based on implementing a CRM system to a newly establishing organization in Maldives. The enterprise is to establish a fish processing company; mainly canning flavored fish. The CRM system for the business is the latest trends in 2014,including social media, cloud technology and mobile devices. Existing models and previous works in this field are discussed with recent trends. And the prototype CRM model for the business and how this prototype can be develop to the other areas of the business is presented. Leverage of this CRM model will lead to a successful business.

SECTION II: PREVIOUS WORKS IN THE FIELD AND ITS ADVANTAGES OF THE APPROACH OVER EXISTING PROTOTYPES

CRM

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