...Intercultural Communication August 21, 2013 The example of poor intercultural communication between the United States of America and Mexico is how the communication significantly affected foreign policy and international commerce between the two countries. Mexico is a country of intercultural significance and neighbors the United States of America. The United States of America is traditional and within the country, many cultures exist. The work ethic and language, within intercultural communication in Mexico and the United States of America, are similar. The population of the United States exceeds 313 million people and this statistic results in America as the third largest country in the world. The diverse population of the United States is 64 percent Caucasian, 16 percent Hispanic, 13 percent Black, five percent Asian and Pacific Islander, and one percent Native American. One could state that the United States of America consists of a plethora of cultures. The population of Mexico is 113.7 million people and increasing 1.10 percent annually (Huntington, 2005). Mexico’s population is an estimated 60 percent mixture of with indigenous heritage and Spanish. The multiple indigenous groups are approximately 30 percent, and the European ancestry is approximately nine percent. The largest city in Mexico is Mexico City and New York is the largest city in the United States of America. The two cities are over 17 million, another similarity between the two countries (Rosenberg, 2013)...
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...Associate Level Material Appendix C Cross-Cultural Communication Matrix Use the matrix to complete the country information. Write 3-4 sentences for each item. • Access the Business Around the World information by accessing http://www.mhhe.com/business/buscom/bcommonline/ • Select three regions of the world to research by clicking the map on the lower-left corner of the page. Select one country from each region you chose to research. Enter your final country selections into the matrix. The Web site provides you with a strong starting point. You may also want to perform a general Internet search to find additional information. • Include APA-formatted references on a separate page. The assignment is due in Week Three. |Cross-Cultural Communication | |Country |Preferred Communication Style |Nonverbal Communication Practices |Business Communication Norms |Strategies to Increase Cross-Cultural | | | | | |Communication | |USA |USA is one of the most open country |When a person maitiain a eye contact to a |Good eye contact...
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...and provide guidelines for effective communication. This book shows the differences between the United States and Mexico and is extremely insightful for those thinking of traveling. This book opens with a foreward, which is an introduction written by another person and two prefaces (one to the second edition, and then to the first edition). In the foreward, writer Felipe Korzenny states that communication is an activity “we have engaged in since we were born” and that we take it for granted. He goes on to say that people tend to believe if they know the language of the country, there will be no complications, but that is incorrect. Communication is not just composed of language. It includes norms, values, perception, paralinguistics and other nonverbal communication. As a reader, once your grasp those concepts, you learn and adjust accordingly to a culture that is not your own. I chose this book particularly...
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...Multi-Products office. The office would have to change roles, responsibilities, programs, customer service, training, supply train and much more to compete with the large super store competitors. Despite the fact Multi-Products had more to offer Bob had to find a way to get the products on the shelves and a cheaper price than they were accustomed too and implement all the changes to make it happen. “We don’t sale just products anymore, we sell solutions.” The main issue is getting the Chilean’s sales people to think team. Van den Bosch’s Intention for sending the Email In light of the unpleasant exchange that Johannes Van Den Bosch had with his client, he feels justified to find out from his partner the reason of the delay in progress and communication. We realize that Johannes prides himself and the company’s image as...
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...Ted Dorman receives an opportunity for professional growth as a plant manager in a joint venture in Guadalajara, Mexico. His counterpart and cultural mentor is Manuel Angel Menendez Mata, a native Mexican, who is eager to help Ted settle into the new workplace and city. The warm welcome is rather short lived due to social and cultural differences between Ted and Manuel. This case study demonstrates a lack of communication and poor cultural understanding. Ted is a business- oriented individual who worked his way up in the company. With this success, Ted feels that his method of leadership and business acumen more than enough qualifies him to conduct business outside of the United States. His ethnocentric business practices slowly alienate him from Manuel and businessmen in Guadalajara. Ted is over confident in regards to how is managerial abilities will translate in Mexico (Rarick & Angriawan, 2011, p. 3). Ted fails to realize that the economic culture in Mexico is quite different from the United States and refuses to communicate his concerns and frustrations to Manuel. William A. Naughton (2003) described how Americans have a stronger need to apply their ways of working upon other cultures. He acknowledges that many people may feel their way is the best way, but the “American way” can often be viewed as insulting and patronizing (Naughton, 2003). Ted insults Manuel and some Mexican business men by attempting to rush business negotians and refusing a city which would highlight...
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...cultural Difference Between Mexico & the united states 1 | CULTURAL DIFFERENCES BETWEEN MEXICO & THE UNITED STATES | | | | | | | | cultural Difference Between Mexico & the united STATES 2 ABC Porcelain Textile firm is expanding, and the need to increase productivity has been overwhelming. However, the cost to produce in the United States has showed a negative impact on the overall profit. In order to reach our goal of providing quality products, management has decided to explore manufacturing efforts in Mexico. In order to accomplish this goal, management has selected a team to go to Mexico and devise a plan of action. This assign has presented itself with many challenges. The assigned team members or I are familiar with the conditions or culture of Mexico. Therefore, extensive training will be needed to make this expansion lucrative and rewarding for the company. Our primary goal for this assignment is to become acquainted with the culture of Mexico by reviewing the culture, values, beliefs, and religion. In addition, to aid with the learning process, we will apply the skills outlined under the scholarly work of Geert Hofstede dimensions. We will them examine cultural dimensions that appear to stumbling blocks for us, and devise a plan of action to overcome the cultural differences. Since this is the first operation of possible expansion, we have determined that it would be feasible to employee a Mexican citizen that is knowledgeable...
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...TECHNOLOGY: COMPARING COMMUNICATION METHODS OF MODERN SOCIAL NETWORKS TO RURAL INDIGENOUS GROUPS [DO NOT CITE WITHOUT PERMISSION OF THE AUTHORS] 1 ABSTRACT “It has become appallingly obvious that our technology has exceeded our humanity” (Einstein 1875-1955). This quote by Albert Einstein shows the vast technology changes experienced by humanity. The early indigenous tribes and groups had developed systems of communication and networks to conduct their daily activities (ie. trade, etc) with the use of technological resources which were far inferior compared to modern day. They created social networks to communicate and share common interests during their interactions. A social network defined is a social structure that encompasses individuals and organizations who become connected through sharing of common interests, for example in friendship, beliefs, knowledge, etc. In the modern era, post 1950s, humankind had begun to see a sharp climb in technology uses to ease daily tasks and activities. They created a social structure such that much of the interaction and creation of social networks revolves around the use of technology as a resource. Technology in the modern era has begun to be viewed as a means of effective communication and function for a majority of individuals. The comparison between rural indigenous groups of the past and the modern era communication methods can be studied to see whether technology has increased level of communication. 2 INTRODUCTION...
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...Walmart a Transnational Corporation Globalization: Business and Society in the Information Age James Salerno The transnational corporation that will be examined in this paper is Wal-Mart - the largest corporation in the U.S. that is also a major transnational corporation (TNC). Since the 1990s, Wal-Mart has sought to transform the company into a global brand by expanding its operations all over the world, starting from the Americas to Asia (Featherstone, 2005; Rowell, 2003). More than just the largest retailer in the U.S., Wal-Mart's strategy of offering the lowest prices to customers, as encapsulated in its slogan -- "Low Prices. Always." -- has reshaped the culture of the retail industry and consumerism throughout the world (Yancy, 2004). As one of the largest TNCs in the world, Wal-Mart is an integral part of the business of international trade in information and entertainment. Various theories such as the modernization theory and the dependency theory have been formulated to capture the inextricably interwoven relationship between the mass media and TNCs. While TNCs have exerted imperialistic control over global trading arrangements by "dominating markets, resources, production and labor," their influence over the mass media has ensured that their domination practices are culturally justified (Thussu, 2000, p. 61). More specifically, since the media that are responsible for the transmission of information...
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...Chapter 2. Overview of Mexican Culture This chapter provides an overview of Mexican culture in terms of social structure, family, gender, religion, language, literacy, communication styles, socioeconomic position, traditional health beliefs and practices, and health care-seeking behaviors. Readers are cautioned to avoid stereotyping Mexicans on the basis of these broad generalizations. Also note that Mexican culture, as all others, is dynamic and expressed in various ways, owing to individual life experience and personality. Some Mexicans living in the United States may be more or less acculturated to mainstream U.S. culture. Social Structure, Family, and Gender Typically, Mexican households in the United States consist of five or more people (Therrien & Ramirez, 2001). The traditional patriarchal structure grants the father or oldest male relative the greatest power, whereas women are expected to show submission (Kemp & Rasbridge, 2004). Though a matriarch often determines when a family member needs medical care, the male head still gives permission to seek treatment (Smith, 2000). The entire family, however, may be involved in the decision-making process (Galanti, 2004). Religion Christianity is the most common religion. Most Mexicans (89%) identify themselves as Catholic, while a smaller percentage (6%) identify themselves as Protestant (U.S. Department of State, 2004). Faith and church are often central to family and community...
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...franchise has been cleared start a business in United Arab Emirates, Israel, Mexico, and China. I will now begin the construction of my restaurants. The financing of my business will come from the United Arab Emirates, the materials will come from China and Mexico, the technology and engineering will come from Israel, and the labor in the restaurants will consist of hiring employees within the countries that the business is in. My management team from the United States will be in charge of hiring employees for the restaurants. There will be a big meeting at the headquarters located in the United States to provide and explain the project and to help everyone become acquainted with one another. While attending the meeting the members in the group are staying with their own culture and not communicating with anyone outside their group. Because these different cultures are not mingling, the cultural phenomenon in this situation is the language, ethnocentricity, beliefs etc. This is because each of the groups has their own values and standards. Each of the cultures ethnocentricity is different and they use their own standards based on their culture to judge the behavior and beliefs of other individuals of a different culture. Each of the cultures has their own behaviors, values, customs, and beliefs that are taught from generation to generation, which is known as enculturation. Some of the other cultural phenomenons are nationality, race, ethnicity, and socioeconomic class. Each...
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...Theodore Okendu Colorado Technical University Online MGM316-1304B-05 : International Business Communications Laura Prestridge December 15, 2013 Negotiations and Cross-Cultural Approaches Fast-Food Franchise Project Expansion Orientation Meeting The Fast-food franchise has been cleared for business in all four countries (United Arab Emirates, Israel, Mexico and China). Construction on the restaurants is about to begin with the financing coming from the United Arab Emirates, the materials coming from Mexico and China, the engineering and technology coming from Israel, and the labor being hired locally within the countries by the management team from the United States. All of the key players are coming to headquarters in the United States for a big meeting that will explain the project and let the players get to know each other. At the beginning of the meeting the people seem to be staying with their own groups and not mingling. Cultural phenomenon is taking place in this meeting because each of the cultures has their own behaviors, values, customs, and beliefs that are taught from generation to generation. The other cultural phenomenon in the room is nationality, race, and ethnicity. It is natural that the people are drawn to stay in a group with others of their own culture and be uncomfortable being around different cultures than their own. Intercultural communication is critical in the business world and is mandatory when in an expansion of a business into...
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...Hernando Gonzales (pseudonym), age 63, incurred a traumatic brain injury to the left and right frontal lobes and the left temporal lobe and a broken right shoulder during a car accident on March 15 of this year. Mr. Gonzales was born and resides in Mexico and was visiting his sister, Maria, for a two month vacation when the accident occurred. This was his first visit to Buffalo, NY, though he has visited Miami, Florida and San Antonio, Texas several times in the past 20 years. Mr. Gonzales has been a widower for 6 months and has four adult children who reside in Mexico. Mr. Gonzales completed ninth grade in Mexico and worked as a security guard at an industrial site. He speaks fluent Spanish and reads and writes Spanish at about a fifth grade level. Although he has taken English emersion classes for several years and his auditory comprehension of English is good, his spoken English is limited. Reading and writing English are basic and inconsistent. He is an ardent soccer fan, enjoys Mariachi music, and attends church on a regular basis. According to his sister, Mr. Gonzales has a history of hypertension, prostate cancer, and osteo–arthritis. He had a partial knee replacement to the right knee in 2005. He wears corrective lenses that were broken during the car accident, and during the optometric evaluation to replace his lenses, early stage bilateral cataracts were noted. Three years ago Mr. Gonzales was diagnosed with a mild bilateral sensori–neural hearing loss during an employment...
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...Country Profile: Mexico Jacey Bennett 20121061 International Business Management MGMT3607 Dr. Dannie Brown Tuesday November 20, 2012 Country Profile: Mexico Mexico is a North American country located south of the United States, north Belize and Guatemala, east of the Gulf of Mexico and west of the North Pacific Ocean. Three main industries in Mexico are mining, manufacturing and tourism. (Encyclopedia of Nations, n.d.) Mexico ranks 14 in the world for its land/water area of 1,964,375 sq km. Natural disasters that may occur in Mexico are earthquakes, volcanos and tsunamis. Mexico’s climate varies from desert to tropical. (CIA, The World Factbook: Mexico, n.d.) The two peninsulas of the country illustrate the changes in the climate from one side of the country to the other. The Baja peninsula is desert like with temperatures reaching 100ºF and above, whereas the Yucatan peninsula is tropical and wet. The Yucatan peninsula contains rainforests and white sand beaches. (World Travel Destinations, Culture and History Guide, n.d.) In recent years, Mexico has rapidly developed its tourism sector, the Yucatan peninsula has grown very quickly. Tourism is the fourth largest source of currency income in the country. (Country Profile: Mexico/economies, n.d) The country’s capital city is Mexico City. The primary language spoken is Spanish but there are an estimated 62 other indigenous languages. Most of the population is Roman Catholic. Mexico is a federal democratic...
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...Contents Page 1. Executive Summary 4 2. Introduction 5 3. Findings 6 3.1 An Analysis of Mexico 6 3.2 Topshop Market Entry into Mexico 7 3.3 The Target and Positioning Strategies 8 4. The Marketing Mix 9 4. 1 Product 9 4.2 Place & Distribution 10 4.3 Pricing 12 4.4 Promotion 13 5. Conclusion 14 6. Appendices 15 7. Bibliography 19 1. Executive Summary This report is to investigate Topshop, a women’s apparel and accessories retailer based in the United Kingdom and to assess potential market opportunity in Mexico. Areas include, * An analysis of Mexico * Topshop market entry in to Mexico * The targeting and positioning strategies * The Marketing Mix: Product, place & distribution, pricing and promotion. The main finding and recommendations from the analysis of these main areas include, * Mexico has a large, young, growing population * There is a high level of poverty and low level of education * Government policies support FDI * There is a competitive retail environment in Mexico * Mexico’s infrastructure is poor but improving and is high on the political agenda * Topshop has recently sold 25% stake of the Topshop and Topman chain, making them debt free and open to investing in global expansion * There is a growing middle class * The target demographic is middle class females between the ages of 15-34 ...
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...the brand name is evoked”. Brand imaging plays a crucial part in a corporation’s success especially when generating brand loyalty and repeat purchases. Furthermore, it can create the right brand image in a foreign market which may entail customising several elements of the domestic marketing mix. When deciding on that particular location, cultural difference should be taken into consideration. For example, the area of Hofstede’s dimension of individualism versus collectivism, uncertainty avoidance, power distance, even the issue to take into account for branding and advertising is the difference in languages and communication styles. 2. Why is it important to understand and assess the culture when entering a new market in relation to brand image? Brand image is the “name, term, design, symbol or any other feature that identifies one seller’s product distinct from those of other sellers and the perception that people have in their head when the brand name is evoked”. Brand imaging plays a crucial part in a corporation’s success especially when generating brand loyalty and repeat purchases. Assessing markets and acting according to cultural differences is essential to the success of a corporation with multinational aspirations. J.J’s main target markets are families and its marketing strategies are family-oriented. This has been extremely successful for the company’s brand image to date. 3. Do you think J.J’s Pancakes took proper steps in ensuring a...
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