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Differing Perspectives on Quality

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CHAPTER 1
DIFFERING PERSPECTIVES ON QUALITY

MULTIPLE-CHOICE QUESTIONS

What Is Quality?

1. Which of the following is not one of Garvin’s “definitions” of quality? a. transcendent b. value-based c. manufacturing-based d. user-based e. cost-based

ANSWER: e; DIFFICULTY: moderate

2. According to Garvin’s __________ definition of quality, quality is conformance to the design specifications. a. transcendent b. manufacturing-based c. user-based d. product-based e. value-based

ANSWER: b; DIFFICULTY: moderate

3. According to Garvin’s __________ definition of quality, quality is found in the components and attributes of a product. a. manufacturing-based b. value-based c. user-based d. transcendent e. product-based

ANSWER: e; DIFFICULTY: moderate

4. Garvin’s __________ definition of quality states that if the customer is satisfied, the product has good quality. a. product-based b. user-based c. value-based d. manufacturing-based e. transcendent

ANSWER: b; DIFFICULTY: moderate

5. Which of the following choices correctly matches one of Garvin’s definitions of quality with its explanation? a. manufacturing-based definition— quality is found in the components and attributes of a product b. value-based definition— if the product is perceived as providing good value for the price, it has good quality c. user-based definition— if the product conforms to design specifications, it has good quality d. product-based definition— quality is something that is intuitively understood but nearly impossible to communicate such as beauty or love e. transcendent definition— if the customer is satisfied, the product has good quality

ANSWER: b; DIFFICULTY: hard

6. Which of the following is not one of Garvin’s

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