...DOMINO’S SIZZLES WITH PIZZA TRACKER 1 Domino’s Sizzle with Pizza Tracker January 17, 2015 Abstract The purpose of this case study is to exam how Domino’s pizza uses Information Systems to regain their share of the Home Delivery pizza market. I’ll discuss how Domino’s overcome a bad reputation and improved their product and services. I will also discuss the changes and process systems implemented along with where they currently stand in the market and with their customers. I will finish with the technology Domino’s plans to use in the future. DOMINO’S PIZZA SIZZLES WITH PIZZA TRACKER 2 Domino’s Pizza Sizzles with Pizza Tracker This case study discusses the impact that information systems and global e-business has had on Domino’s Pizzas’ reemergence as an industry leader in the home-delivery pizza market. It looks into what kind of systems are used, how the systems improve business performance, how their online pizza ordering system has improved the ordering process and how the systems are giving Domino’s a competitive edge. Domino’s opened in 1960 and grew to 200 stores in 1978 and currently operates almost 9000 stores worldwide and has the largest share of the approximate $15 Billion/year pizza market. They compete with Pizza Hut, Papa John’s and Little Caesar’s...
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...Domino’s Sizzles with Pizza Tracker 1. What kinds of systems are described in this case? Identify and describe the business processes each supports. Describe the inputs, processes, and outputs of these systems. There are three kinds of systems are described in this case. They are the Transaction Processing System (TPS), the Management Information System (MIS), and the Decision Support System (DSS). The Transaction Processing System (TPS) is a computerized system that performs and records the daily routine transactions necessary to conduct business. It is the sales order entry or point of sale (POS) system that captures purchase and payment information. The customer inputs the pizza order that describe the type of pizza crust, the types of pizza toppings, and any side orders. The Transaction Processing System (TPS) then processes the information inputted by the customer and updates Domino’s database with this customer’s pizza order. Next the Management Information System (MIS) helps middle management with administrative activities, controlling, decision- making, and monitoring to see if everything in the process is working well. The Management Information System (MIS) receives transaction data from the Transaction Processing System (TPS) regarding the customer’s order to condense and present this data in reports. Finally the Management Information System (MIS) outputs report information such as type of pizza toppings used, how much time it took to make the pizza, and how long it...
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...Domino’s Sizzles with Pizza Tracker Management Information Systems 625 Jacob M. Shannon Walsh University Case Study #1 There has been a definite transition in the pizza delivery business, with massive pizza chains vying for the most innovate way to create and sell their product. Even though this case may be a few years dated, one can still observe these innovations occurring in the present. Through intricate and efficient information systems, these innovations can be a viable and a creative way to get the customers what they want; however, in a different more unique fashion that can appeal to a wide and young demographic. Where one business lacks in quality compared to the other chains, the business can make up for it with innovative strategies for the customer to create the product they want. This in a sense almost gives the company, like Domino’s, a competitive edge when their quality doesn’t match competitors’. Utilization of systems like Pulse, a proprietary point-of-sale system, is an important asset in maintaining consistent and efficient management functions in each of its franchises (Laudon & Laudon, 2012). There are various types of information systems utilized within Domino’s strategy to gain a valid entry in the pizza chain market. One of these systems implemented is the transaction processing system or (TPS), which is utilized within their Pulse network. The transaction processing system serves to perform and record the daily routine transactions necessary...
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...Advantages and disadvantages of developing mass tourism Today tourism is one of the largest industries in the world. In some countries it is the main economic division. There is a wide variety of tourist types within the tourism market today,so much so that the term ‘average tourist’ has become irrelevant. (Murphy,1985) The United Nations states that ‘In Cambodia, one of the poorest countries in the world tourism is the main economic division was expected to generate 7.3% of gross domestic product (GDP) in 2004 and close to 400,000 jobs.’(United Nations, 2007).The most of people think that the economic impact of tourism is absolutely positive whereas the social and environmental impact is only negative. Indeed, increasing incomes to regions due to tourists are easy to see as well as numerous host-tourist conflicts and destruction of the environment and local cultures. However, tourism can have both positive and negative outcomes for residents in communities when sharing and preserving their culture and nature could be seen as conflicting goals.(McComick, B.E.2002,p303) Nevertheless here could be two sides of outcomes: positive and negative. The positive side is that tourism has brought booming business to many countries and causes economic growth Although tourism brings many jobs to countries and decrease unemployment. Also tourism supports business. Tourists purchase local goods and use local services such as attraction, entertainment and other. . However tourism has...
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...Domino Pizza vs. Papa John Pizza’s Information System change. Brief history: Domino’s was founded in 1960 by Tom Monaghan and his brother James when they purchased a single pizza store in Ypsilanti, Michigan. The company slowly began to grow, and by 1978, Domino’s had 200 stores. Today, the company is headquartered in Ann Arbor, Michigan, and operates almost 9,000 stores located in all 50 U.S. states and across the world in 60 international markets. In 2009, Domino’s had $1.5 billion in sales and earned $80 million in profit. But it also benefits from highly effective information systems. Brief history: In 1983, John picked up his business degree from Ball State University and went back to Jeffersonville, Indiana. There, at the age of 22, he knocked down the broom closet of his father's tavern (Mick's Lounge), purchased $1600 worth of used restaurant equipment, and began delivering pizzas out of the back of the bar. Today, the company has benefits from information system/ Changes that I will be discussed in this case are: 1- What kinds of information system both companies have adopted 2. How do these systems help Domino and Papa John's improve their business performance? 3. How did the online pizza ordering system improve the two processes of ordering pizza? 4. Which company has a completive edge? References: Retrieved on Sep 08, 2012 from the website: http://www2.sta.uwi.edu/~anikov/info1400/lectures/02-ITF-interactive-session-Domino's-Sizzles-with-Pizza-Tracker...
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... Describe the nature of the organization, its size, and any specific human resource challenges it faces. Domino’s Pizza is a multi-billion dollar a year enterprise. The company operates through a network of roughly 9,000 stores scattered throughout the 50 states and located in over 60 countries (DATAMONITOR: Domnino's Pizza, Inc., 2010). Since the first Domino’s franchise opened in Ypsilanti, Michigan in 1967, the pioneering giant of pizza delivery has established itself as a household name (Lief, 2008). However, maintaining a position of leadership in this extremely competitive business has required the organization to adopt several unique methods of oversight. Domino’s maintains a direct influence in the manufacturing and delivery of many of their ingredients. The company “operates 16 dough manufacturing and supply chain centers” and even processes many of its own vegetables. (DATAMONITOR: Domnino's Pizza, Inc., 2010). Additionally, franchisees in the US are prohibited from having any commercial interest other than pizza as a means of ensuring that they stay focused and committed to the corporate goal (Lief, 2008). Domino’s rather unique human resource challenge of hiring and training entry level employees to spend most of their time away from an office is no easy task. Domino’s drivers cover 10 million miles each week in the U.S. alone (About Domino's Pizza, 2010). Most of these drivers display the distinctive company logo affixed to the roof of their automobile...
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...-1: In Japan, Domono’s is marketing both a product and a service. Review Domino’s Japanese marketing program in detail. For each item in the program identically how it was standardized internationally or adapted to the Japanese market? Answer: * Market research: Dominos did a proper market analysis with the help of one consultant who concluded that “Japan is not ready for Pizza delivery”. Y. Higa a Japanese businessman and Domino's founder Tom Monaghan made a tie-up and entered into the Japanese market * Location selection (Azabu district) * Promotional programs : * Home delivery concept and Delivery vehicle: But it was difficult since the city was very crowded and to find any address was quite difficult (Improper house numbers).Special 3 wheeler scooters were designed to in overcome this problem. * Distinctive uniform * Attractive menu card * Domino’s Product and operating method Question -2: Explain why this standardization or adaptation was used? Answer: Reasons for standardization: It was internationally standardized in terms of their uniform, menu, operating system & pizza ingredients such as Dough, Cheese and sauce because they wanted to show themselves as an established Multinational player and also to maintain their brand image in the Japanese market. Question-3: Identify and explain all the factors that appear to have contributed to Domino’s success in Japan. In spite of the consultant’s recommendation against the...
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...Domino’s Pizza Analysis of Marketing Strategy Prepared By: Muhammet GÜVEN 1002090089 Hanım Eylül ŞAHİN 1002090110 Esra ASLAN 1002100128 Kübra AYDIN 1002100028 Istanbul University May, 2014 ------------------------------------------------- An in depth look into the theory and outcome of Domino’s bold mea culpa advertising strategy and its potentially radical effects on transparency in the food and service industry. Table of Contents EXECUTIVE SUMMARY 2 History 2 Industry 2 SWOT Analysis 2 Competition 3 Recommendations 3 HISTORY of DOMINO’S 3 Mission and Vision 5 DOMINO’S’ LOGO 6 PRODUCTS OFFERED IN DOMINO’S PIZZA 7 Menu 7 ENVIROMENTAL ANALYSIS OF DOMINO’S PIZZA 9 Remote Environment 9 Internal Environment Analysis 10 PIZZA’S MARKET SHARE 11 MARKETING STRATEGIES OF DOMINO’S PIZZA 11 SWOT Analysis 14 Strengths 14 Weakness 15 Opportunities 15 Threats 16 MARKETING MIX 16 CONCLUSION 18 APPENDIX 19 To: Doc.Dr.Zehra BOZBAY Subject: Domino’s Pizza Date: May 2014 EXECUTIVE SUMMARY History Starting in 1960, Domino’s Pizza, Inc. (Domino’s) was formed by two brothers from Michigan. The two started the business after purchasing a store named DomiNick’s. They converted the name to Domino’s five years later. In 1983, Domino’s went international. Today, Domino’s employs about 10,500 people between their 8,700 stores worldwide. The company has been traded on the NYSE as DPZ since 2004. Industry The pizza industry...
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...Domino’s pizza: Health code standards crisis 1) Short background about the company: Domino's Pizza is an American restaurant chain and international franchise pizza delivery corporation headquartered at the Domino Farms Office Park campus in Ann Arbor Township, Michigan United States, near Ann Arbor, Michigan. Founded in 1960, Domino's is the second-largest pizza chain in the United States (after Pizza Hut) and the largest worldwide, with more than 10,000 corporate and franchised stores in 70 countries. Domino's Pizza was sold to Bain Capital in 1998 and went public in 2004. Domino’s Pizza offers customers a full menu to choose from, including four types of pizza crust (thin, hand-tossed, deep dish and Italian Style), Domino’s Specialty Pizzas and delicious side items Cheesy Bread, Bread sticks, Chicken Wings, Chicken kickers, Crunchy Chocolate Calzone, CinnaStix, Chocolate Souffle and Pepsi products. | 2) The problem faced: Two employees posted YouTube videos of themselves engaging in a number of public health law violations: putting cheese in the nose, blowing mucous on a sandwich and putting a sponge, used to wash dishes, between the buttocks. The woman holding the camera was saying: "In about five minutes, they'll be sent out to delivery, where somebody will be eating these, yes, eating them. And little did they know that cheese was in his nose and that there was some lethal gas that ended up on their salami,” "That's how we roll at Domino's." The videos went viral...
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...because in different countries the meaning varies. They should be prepared to act professionally in the face of unexpected tardiness, no matter how unprofessional it may seem. (Jared Wade) In the 1950s, Richard Nixon made a trip to Brazil, and as he was getting off the plane, he greeted a mass of Brazilian officials, journalists and other citizens. On his way down the stairs to the runway he smiled, waved and gave the "A-Okay" sign to show the people his good intentions. Unfortunately for Nixon, this gesture is the Brazilian equivalent of giving the middle finger in America. (Jared Wade) Domino's Pizza, Inc. is an international fast food pizza delivery corporation headquartered just outside Ann Arbor, Michigan, United States. Domino’s was founded by Tom Monaghan. As of 2006, they had 8,000 corporate and franchised stores in more than 54 countries. Domino’s was the second-largest pizza...
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...Entrepreneurial Leadership “Five Guys Burgers and Fries: Ingredients for Success” July 22, 2012 Abstract Five Guys was founded in 1986 by Jerry and Janie Murrell and their sons, all five of whom are part of the business. The first location, which no longer exists, was in the Westmont Shopping Center, and by 2002, the family ran six locations in Northern Virginia. The restaurant gained popularity among locals and visitors alike, and its franchises grew rapidly over the years. In August 2010, they had more than 670 locations across America and Canada. When his sons decided they weren’t going to college, Jerry and Janie took the money they had saved for their college and opened a Five Burgers and Fries. Currently, Five Guys gave expanded to over 1,000 locations in 47 states and 6 Canadian provinces. This paper will focus on three main reasons how Five Guys has become one of the fastest growing burger chains in the country. The three main reasons are quality, value and the salesmen. “Start a business or go to College.” (Five Guys Burger and Fries, 2012) While many of us would believe this is a crazy offer for a father to present his sons who recently graduated college, I think it is safe to say none of us, even Jerry and Janie Murrell, would have thought the business would sky rocket as much as it has. The first Five Guys location was opened in Arlington, VA in 1986 and five additional stores were opened throughout the Washington, DC area by 2001. By 2003, only...
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...MARKETING STRATEGY OF DOMINOS PIZZA SUBMITTED BY HEMANTA DAS ROLL- F-028 SUBMITTED TO PROF. AJAY PANDIT 1 COMPANY PROFILE DOMINO’S PIZZA Domino's Pizza is an international fast food pizza delivery corporation. It was founded by Tom Monaghan. There are currently about 8,500 corporate and franchised stores in 55 countries, including all 50 US states. It was the second-largest pizza chain behind Pizza Hut in the United States. In 1967, the first Domino's Pizza franchise store opened in Ypsilanti. Domino’s continued to grow and in 1978 opened its 200th store. On May 13, 1983, Domino's opened its first international store, in Winnipeg, Canada. That same year, Domino's opened its 1,000th store overall, and by 1995 Domino's had 1,000 international locations. In 1998, after 38 years of ownership, Domino's Pizza founder Tom Monaghan announced his retirement and sold 93 percent of the company to Bain Capital, Inc. for about $1 billion and ceased being involved in day-to-day operations of the company. A year later, the company named David A. Brandon Chairman and Chief Executive Officer. Involved in day-to-day operations of the company. A year later, the company named David A. Brandon Chairman and Chief Executive Officer. In a simultaneous celebration in 2006, Domino's opened its 5,000th U.S. store in Huntley, Illinois and its 3,000th international store in Panama City, making 8,000 total stores for the system. Also that the Domino's Pizza store in Tallaght, Dublin, Ireland, became...
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... 10 5. Financial Plan 11 6. Conclusion 12 7. References 13 8. Appendix 14-18 1. INTRODUCTION Domino’s Pizza is an international pizza delivery corporation based in Michigan, United States of America. Domino’s started up in the beginning of the 60’s and as pizza is the most ordered food in Europe, especially in Mexico, therefore in the beginning of the 80’s they opened their first international branch, and this is where Domino’s started to expand. 2. BUSINESS BACKGROUND The World Leader in Pizza Delivery Founded in 1960, Domino's Pizza is the recognized world leader in pizza delivery operating a network of company-owned and franchise-owned stores in the United States and international markets. Domino's Pizza's Vision illustrates a company of exceptional people on a mission to be the best pizza delivery company in the world. (Domino’s website, 2010) Domino’s Pizza is the second largest franchised pizza chain in the U.S.A., and the history of Domino’s Pizza is similar to its rival Pizza hut; two brothers started it with borrowed equity in the sixties. Tom and James Monaghan bought a small Michigan Pizzeria called Dominick's, which was jointly run by them until James traded his share for a second hand car. Tom revitalized the image by changing the name to Domino’s Pizza. Basically...
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...item to a customer. (Appian, 2015) Domino's Pizza Inc. main business process is linked to sales, which has different interrelated systems to be written below: 3.1 TRANSACTION PROCESSING SYSTEM A transaction process system (TPS) for Domino's is the registration where all the transactions involving the collection, adjustment and recovery of all transaction data are done. The Characteristics of a TPS consist of performance, consistency and dependability. The main aim is to take and customize orders utilizing a touch screen interface, overseeing sales record and assimilating client data. (Bidgoli, 2014) Business process of Transaction processing system Inputs In this system, it take the order from the customers, as which sort of pizza crust, defined flavour of pizza and toppings, any side orders and name of the location where it is to be delivered. Processing All the required information is updated in database and processing of information through machines, so it starts preparing of pizza in the moment Outputs Outputs includes the status of delivery, received money, client feedback, the quantity of pizza's sold (Bidgoli, 2014) 3.2 MANAGEMENT INFORMATION SYSTEM Management information system largely refers to a computer-based system that gives managers with the tools to arrange, assess and productively manage divisions within domino’s pizza. With a specific end goal to give past...
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...CENTRO DE ENSEÑANZA TÉCNICA Y SUPERIOR Sistemas de producción III Ing. Jorge Palacio Tarea: Caso de estudio Domino’s pizza Nadia Cuevas 7504 Ensenada, B.C., 04 de febrero del 2015 How does Domino's supply chain services model support its brand and its overall strategy? As a pizza delivery chain Domino's could not been as successful as it is now. The corporation real money comes from their franchises. Domino's money comes from selling the ingredients to their franchises, the dough and toppings. Fueling its own franchises with dough, topping ingredients, equipment and store supplies is worth a lot of money annually to revenue. So in a manner of speaking Domino's works as customer and as a supplier of their own brand similar to a monophony. Does Domino's supply chain model provide a competitive advantage? How? Yes. The competitive advantage of Domino's do not come from selling pizza to your door, it actually comes from selling the production system and having a almost total management of their franchises supply chain. In most cases Domino's works as a unique supplier to their franchises which gives to the company a consistent income just because of that. Do you see any major flaws in Domino's supply chain model? How would you change it? Domino's pizza has adopted the Make-to-Stock Approach for the management of their supply chain. They entirely supply all their masters franchises. Nevertheless stores might get caught with high levels of inventory...
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