...Term Essay 2/18/2013 When writing a story, there is way more to it then just writing down a bunch of words. Literary terms are a main element to every story. They are what make a story a story. The two literary terms that to me make a story very important are Setting and Point of view. Without either of them in a story, it would be rather boring and dull. In the stories “A & P” by John Updike and “ A Rose for Emily” by William Faulkner, I believe that both have wonderful examples of setting and point of view. In John Updike's short story "A&P" the boy works in an A&P store. The setting is a grocery store in the 1950's. It is in a small town and the boy works a mundane job as a cashier. He sees the same thing day after day. The same isles, same colors, and the same keys on the cash register. However, for the boy the store seems almost devoid of color. The girls come into the store are totally different than the expected norm. They are cheerful and vibrant. They are the opposite of the store and shift the mood of the boy. The setting is important because the boy is able to see that the girls mean excitement and something better than the store where everything always seems to be the same. A & P is told in first person from Sammy's point of view with a tone allowing the narrator to connect on a deeper level and truly portraying Sammy as a teenager. Updike does a good job making it seem as if Sammy is telling a story to a close friend. Sammy's tone is extremely...
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...All the Years of Her Life MORLEY CALAGHAN The drug store was beginning to close for the night. Young Alfred Higgins who worked in the store was putting on his coat, getting ready to go home. On his way out, he passed Mr. Sam Carr, the little gray hair man who owned the store. Mr. Carr looked up at Alfred as he passed and said in a very soft voice, ''Just a moment, Alfred, one moment before you go.'' Mr. Carr spoke so quietly that he worried Alfred. ''What is it, Mr. Carr?'' ''Maybe you'd be good enough to take a few things out of your pockets and leave them here before you go.'' Said Mr. Carr. ''What things? What are you talking about?'' ''You've got a compact and a lipstick and at least two tubes of toothpaste in your pockets, Alfred.'' ''What do you mean?'' Alfred answered. ''Do you think I am crazy?'' His face got red. Mr. Carr kept looking at Alfred, coldly. Alfred did not know what to say and tried to keep his eyes from meeting the eyes of his boss. After a few moments, he put his hand into his pockets and took out the things he had stolen. ''Petty thieving, eh, Alfred?'' said Mr. Carr. ''And maybe you'd be good enough to tell me how long this has been going on.'' ''This is the first time I ever took anything.'' Mr. Carr was quick to answer, ''So now you think you tell me a lie? What kind of a fool do I look like, hah? I don't know what goes on in my own store, eh? I/ tell you, you have been doing this for a long time.'' Mr. Carr had a strange...
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...workplace stays the same, becoming the last place to take the steps to become part of society. The short story “In Service” was written by Louisa May Alcott. Miss Alcott grew up in a time when poverty was very common and work was hard to find. She had a lot of jobs in her teens. Miss Alcott also was left to take care of her family. She worked as a seamstress and also was a companion a few times. Her passion was writing but not until 1855 did she have her first work published. (Alcott, 1996) In the 1800’s work was a lot different, there were still slaves and whites and colors were not used to working with each other. The story “In Service” tells about a white women who even thought she has been schooled, she is still not able to find work. She ends up going to an intelligence office and having them find her work. The intelligence office is probably like going to a temp agency of the 20th century. While Christie is working for her new mistress she runs into lots of problems she has to resolve to tasks she thinks is degrading and she also has to reassess what she really wants in the future. The job in this story is a lot like the jobs of today. So is the way she went about getting it. After reading the story a few times you start to sympathize with Christie as you follow her thru her journey. She starts out with analyzing what kind of job she would like to try and what she is good at and after making a plan she carries it out. You begin to realize how hard it was for women; even...
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...Charles Goodyear The Strange Story of Rubber In midsummer of 1834 a bankrupt hardware merchant from Philadelphia, Charles Goodyear, walked into the New York retail store of the Roxbury India Rubber Co., America's first rubber manufacturer. He showed the store manager a new valve he had devised for rubber life preservers. The manager shook his head sadly. The company wasn't in the market for valves now; it would be lucky to stay in business at all. He showed Goodyear why: rack on rack of rubber goods which had been melted to malodorous glue by the torrid weather. In the company's factory at Roxbury, Mass., he confided, thousands of melted rubber articles were being returned by outraged customers. The directors had met in the dead of night to bury $20,000 worth of stinking rejects in a pit. The "rubber fever" of the early 1830s had ended as suddenly as it had begun. At first everybody had wanted things made of the new waterproof gum from Brazil, and factories had sprung up to meet the demand. Then abruptly the public had become fed up with the messy stuff which froze bone-hard in winter and turned glue-like in summer. Not one of the young rubber companies survived as long as five years. Investors lost millions. Rubber, everyone agreed, was through in America. Goodyear disappointedly pocketed the valve and took his first good look at rubber. He had played with bits of it as a child, but now, at 34, he experienced a sudden curiosity and wonder about this mysterious "gum elastic...
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...cover for a bed, made of wool, cotton, or other material * When Marcos saw Maria sleeping on the sofa, he covered her with a light blanket so she wouldn’t be too cold. pillow – a soft cushion for one’s head in bed, usually filled with feathers, cotton, or other material * Why do people decorate their beds with so many pillows? I only need one to sleep on. pillowcase – the fabric covering a pillow; the material that covers a pillow to keep it clean * They bought new pillowcases to match the color of their bedroom walls. sheets – two pieces of large, thin fabric placed on a bed – one to lie on and one to lie under * How often do you change the sheets on your bed? to match – to have the same color or colors that look good together; to make a good combination; to look good together * Do you think that this sweater matches these pants? 1 These materials are copyrighted by the Center for Educational Development (2006). Posting of these materials on another website or distributing them in any way is...
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...people become concerned about health; they develop special diet that include vitamins and advanced nutrition supplements, and of course they do sports. Any kind of sports demand at least basic sports outfit: a T-shirt, shorts or pants, and a pair of shoes. Industry of sports apparel and footwear is an important part of today’s global business, where big companies have to compete for a customer. It is rather hard to differentiate on this market, because all the goods have to fulfill only one goal: make a person feel comfortable during a workout. Thus, companies have to work harder to develop new innovative products to gain market share advantage. The market of sports apparel is now dominated by several big companies: Nike, Inc., Adidas group (which includes Adidas and Reebok), and Puma. But there is also a new fast-growing and very promising player - Under Armour that managed to enter this saturated market. The key success factor for Under Armour was their innovative approach in creating sports apparel. Observing Under Armour’s success Nike has reconsidered their strategy and made innovation the core part of their mission, and in 2013 Nike was announced a #1 innovative company by fastcompany.com. So now there are two key innovators on the market of sports goods: big and powerful Nike and scientifically advanced fast growing Under Armour. This paper represents the comparative analysis of innovation approaches of Nike and Under Armour. Nike, Inc. Nike, Inc. is an American multinational...
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...Book”. I went to the 1.___________to look Then my throat went dry, I was so thirsty. Not for a football mag or a cookbook; I needed a coolant, I was so angry. But for a laughter booster storybook. How stupid I was, I forgot my 3. _________! I found one about a 2._________in a brook So I rushed back 4. _____and took my money; That hoots to woo a foolish rook. Then back to the store, I looked like crazy. By hook or by crook, I had to buy the book! But I got the book and now I’m 5. _________. II. READING COMPREHENSION. Read the selections below and answer the questions that follow. Encircle the letter of the best answer. A milkman became very wealthy through dishonest means. He had to cross a river daily to reach the city where his customers lived. He mixed the water of the river generously with the milk that he sold for a good profit. One day he went around collecting the dues in order to celebrate the wedding of his son. With the large amount thus collected he purchased plenty of rich clothes and glittering gold ornaments. But while crossing the river the boat capsized and all his costly purchases were swallowed by the river. The milk vendor was speechless with grief. At that time he heard a voice that came from the river, “Do not weep. What you have lost is only the illicit gains you earned through cheating your customers.” 6. Who is the main character in the story? a. river man b. customer c. son d. milkman 7. What does...
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...O. Henry’s short story, “The Gift of the Magi”, a young couple must give all they’ve got to give each other the best Christmas present possible. The wife (Della) needs a gift for her husband(Jim). She has very little money, but a priced possession in her hair. She has her hair cutoff to pay for a gift for her husband (a gold chain to match his priced gold watch). When Jim gets home, she finds out he sold his watch to get combs for her beautiful hair(cited in Clugston, 2010). This creates a kind of paradox where both parties wanted to get a special gift for the other, sparing their most precious items to do it. Both presents are now irrelevant, but it shows each have a deep love for each other. The theme, tone, point of view, and characters in this story are all special and work together to make this story. Each facet of the work helps build and support the story from start to end. The point of view in this story starts off as third person limited. In the majority of the story the reader is only let in on Della’s world. The reader follows the path on how she feels over the anguish of not having enough money to buy her husbands present. It then goes on to tell how she got the money and the hardships involved there-in. Toward the end of story, her husband comes home. We still don’t see much into his world even after he shows up. For example, the story doesn’t show how he feels toward Della’s hair. Is he angry that it was cut? The story doesn’t offer...
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...detail how the selected product group can use marketing information to differentiate itself to gain an advantage over the competitors, customer-oriented promotions. The companies’ strategic manner will be analyze similar products to see how they differentiate themselves and the most effective advertising medium for the company within the selected product category. Nike and Under Armour were started by ex-athletes. Having participated in athletics, the owners of these two companies, believe in putting the consumer first. Nike’s version of putting the consumer first was based on comfort.(Moon, 2014). Nike wanted to create comfort in all of their apparel for the consumer. Under Armour believed in making shoes and apparel that keep athletes dry while competing on the field of play. When athletes compete on the field of play they sweat through their shoes and clothes causing them to become heavy from the sweat soaked into the fabric and shoe insoles. Nike’s promotional strategy is best known as “Swoosh” or “Just Do It. Nike’s promotional strategy of “Just Do It” slogan was to show all competitors that Nike consumers have out trained, out ran achieved goals far beyond one could imagine. Under Armour promotional strategy is “I Will” and “Protect this house”. The “I will” and “Protect this house” slogans are creating energy and providing substance behind the message, is not a strategy so much as the brand’s culture. (Aaker, 2014) Nike and...
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...Red from green The short story “Red from green” is written by Maile Meloy and we follow a young girl, Sam, during a couple of days in the summer. The story takes place by a river in Montana in a hot July month, Sam is just turned fifteen and has been offered a scholarship to a boarding school back east, but she doesn’t know if she will go yet. It is her father who suggested her to apply. Sam is a bit quiet, and she doesn’t talk that much with her dad. Sam has never fired a gun, before Layton shows her how to. At first she doesn’t tell her father that she have done it, but then he finds a bullet and then she tell him that she have shot... Every summer she and her father take a float trip on the river. This time they are companied by her uncle Harry, a private attorney, and the central client Layton, in a class action law suit her uncle is litigating. The trip is meant to smooze the client who is thinking of dropping the suit and moving away; if he leaves, the case dries up. Throughout the day the girl watches as her father (who is a district judge) allows the man to take advantage of his desirability. The client catches fish that are too small but keeps them anyway, something her father usually has no tolerance for. Later the client takes the girl out to practice shooting, using illegal hollow point bullets. Late in the evening, after the uncle has already retired to his tent, the father also gets up from the fire and goes to his tent. Before entering it he looks back...
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...“The Story of Stuff” is a short video created by The Story of Stuff project in 2007. In the video, writers Annie Leonard and Jonah Sachs describe the process of turning natural resources into consumer goods, then into waste. The writers describe a seemingly linear five-step process: extraction, production, distribution, consumption, and disposal. Leonard and Sachs describe a carefully-scripted culture of unsustainable consumption and waste. The extraction phase of “The Story of Stuff” refers to the removal of natural resources such as timber, natural gas, coal, oil, and water. The writers emphasize the unsustainability of this phase, especially in the United States. The video states that the United States holds 5% of the world’s population but uses 30% of the world’s natural resources and creates over 30% of the world’s waste. This is a staggering statistic. Four percent of the United States’ forests remain. FOUR PERCENT. How much longer will it be before trees are things read about in storybooks (digitally printed of course, as there are no more natural resources to harvest.) The production phase is described as the addition of toxic chemicals to natural resources in order to produce the “stuff” we want. Please note the use of the word “want,” not “need.” The authors note that over 100,000 synthetic chemicals are commercially available today and are regularly used in production. Of those 100,000 synthetic chemicals, very few have been tested in a significant way to measure...
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...that certain problems arise during this time that keep you from doing the things you love and that this is absolutely the uttermost worst time to express yourself in many different ways. Some of things are not being strong enough for certain sports and so on. Even though this poem is gloomy it has a contented and joyful background since she/he has finally gotten over the period of distress and is now ready to go back to a normal life where every aspect in the body does not fluctuate every minute, “ It has rained drops big as silver coins, gold in the sun”. In this short quote the drops refer to the past tears that person has shed during that time, but is now covered up in a color of gold which is a newborn and happy time period known as adulthood. On the other hand there may still be some memories or physical aspects on her body that remind her of this time, “The good rain batters me with crazy thoughts”. The good...
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...Promotional and Advertising Strategies Nike and Under Armour Contemporary Business BUS08 December 6, 2014 Promotional and Advertising strategies are similar but at the same time very different. The advertising strategy is designed to sell a product. It is basically one way communications from the company to the consumer. This provides the consumer information to make a purchasing decision (Schermerhorn, Osborn, Uhl-Bien, & Hunt, 2012). Where as a promotional strategy is two way communications designed to increase sales and attract new customers. This is can be referred to as Branding. One key difference is promotional strategies give away something; this could be a free product or money off attracting consumers who would not be attracted under normal circumstances. This paper will investigate two top athletic apparel companies to understand their strategies. The two companies chosen for this project are Nike Incorporated and Under Armour. These two companies are two of the leading sports apparel companies. Both of these company’s focus their products on the athlete and specific sports. Nike Incorporated has been in business since 1964 and has a much longer history in the industry than Under Armour (UA) which joined the picture in 1996. Both companies make a variety of athletic apparel and a number of athletic shoes. This project will provide details on how each company compares in the athletic shoe market. 1. Compare and contrast the promotional strategies...
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...decisions even with the best of intentions. Lorraine Hansberry touches upon this in her play A Raisin In The Sun primarily using the character Walter Lee. Another work of literature that touches upon this issue of pride is the short story “The Rocking Horse Winner” by D.H. Lawrence, where the protagonist Paul demonstrates pride leading to madness taking over. These works are comparable with the theme of Pride being that both character’s, Walter and Paul, on took daring actions for their mother with the best of intentions. However although alike, these works differ because Walter’s mother wants to better her family’s living situation and fulfill a dream as opposed to Paul’s mother who is simply greedy as well as hungry for money and materialistic things. Throughout Hansberry’s A Raisin In The Sun the members of the Younger family each explain their own desire for success and a better life. While each member of the family hopes for something different, in the end they all wished to better their family situation. Walter’s discussion with Ruth in the beginning of the play illustrates his definition of success and the “American Dream” when he is ranting “Charlie Atkins was just a “good-for-nothing loudmouth” too, wasn’t he! When he wanted me to go in the dry-cleaning business with him. And now- he’s grossing a hundred thousand a year. A hundred thousand a year! You still call him a loudmouth!” (Hansberry 615). This scene shows how Walter is envious of wealth and considers bringing...
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...Chapter 3 Information Systems, Organizations, and Strategy 101 I N T E R A C T I V E S E S S I O N : T E C H N O LO GY 7-ELEVEN STORES ASK THE CUSTOMER BY ASKING THE DATA There is probably a 7-Eleven store in your neighborhood, and it’s a convenient place for picking up a can of Coke or a quick ham-and-cheese sandwich. It’s the largest convenience retailer in the world and the number one convenience store chain in the United States, with 5,300 stores. This company started out about 75 years ago as an ice-dock operator. When refrigerators started replacing iceboxes, the manager of each store asked customers one-by-one what items they’d like to stock in their new appliances. By asking customers directly and stocking only the items customers most wanted, the company grew and prospered. Over time, the company moved away from its roots, losing touch with customers along the way. It had no means of knowing what sold in each store and allowed vendors to decide what to stock on its shelves. Although large vendors, such as Coca-Cola and Frito-Lay, had powerful information systems for analyzing what they sold in individual stores, other vendors didn’t have such systems. Moreover, the vendors’ systems were designed to maximize opportunities for their businesses, not for 7-Eleven. 7-Eleven stores are not all alike. What their customers want depends a great deal on the neighborhood and region of the country where they are located. What sells well in Boston may not work in Texas. Without...
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