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Eric and Kipsy Case Study

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Submitted By Philip51969
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1. BACKGROUND
(i) ERIC

Eric is a new product information manager with a company wholesaling electrical components. Upon completion of management training, he was assigned to manage anew office comprising over 35 employees.

Day to day operations • The operators receive calls from the salesmen in the field using operating consoles. A green light indicates an incoming call. • Calls are assigned sequentially to waiting operators
• The stock number is determined and the relevant information such as stock level, delivery times and price is provided and relayed to the salesmen
• At the end of the call the green light would extinguish itself and the operator will wait for another call.

A visit from the Vice President indicating falling sales, high error rate and number of delays currently being experienced by the salesmen caused Eric to devise a program to deal with these issues. Eric’s program however was met with opposition from both employees and supervisors. Although the plan appeared to have worked for a few days, it failed to motivate employees and had a spiral effect which impacted on his relationship with supervisors and the general staff.

(ii) KIPSY

Kipsy applied for a job at the company because she heard it was great place to work, and since it was rapidly expanding, that meant she can move up the corporate ladder. Her excitement quickly changed to boredom as the job became monotonous. She was frustrated also due to the fact that there appears to be very little chance for advancement for operators. As a result, more and more employees were leaving the office. The possibility also exists that the entire operation will be automated which meant the operators will be laid off. Kipsy was seen as leader by her fellow operators which caused her to act as a liaison between management and the operators. The relationship between Eric and Kipsy was

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