...While I’d admit that we shouldn’t blindly follow a documentaries series of events, surely we should be entitled to some leeway when it comes to perceiving the truth. Are bias documentaries always wrong? Morgan’s main argument is that the impact of pushing prices down in the clothing industry is forcing workers from poor countries to produce at a faster rate. Garment workers, not just from Bangladesh, are being subjected to long hours but seemingly reap little of the rewards. According to Morgan, under $3 a day. It wouldn’t be stretch to say that suffering and deprivation of common human rights would follow. The evidence Morgan presents reveals that these fundamental human entitlements, to a fair and safe workplace environment, as well as the right to equity and appropriate wages, are made...
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...Vishal Patel English 104 April 26, 2012 Pay Student Athletes The word student-athlete refers to a student who is playing a sport in college and receiving scholarships in return. On the surface, most people sees great athletes getting a free education, but they deserve more than just free education such as extra rewards and benefits since the college, the conferences and the NCAA are making billions of dollars off of them. To be in a nationally televised game or making deep runs in tournaments can bring in a lot of money for the colleges and universities. But the colleges and the sponsors collect all of the profits and not a single penny goes to the student-athlete and that is unfair. Colleges and the NCAA are making these students basically their unpaid employees. The student-athlete put so much work into the current sport they are playing, in return they get nothing. In my opinion, the student athletes should get a stipend with the scholarship they are getting. The system of college sports is at fault; the student-athletes are making colleges and private companies billions of dollars while not getting anything for themselves. People do not see that the student-athletes have to go practice every day and only have a little time to study. According to Amy McCormick, a law professor at Michigan State, "Athletes don't have free choice of what major they take if the classes conflict with practice schedules. That’s one fact that flies in the face of the idea that they're primarily...
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...J.C. Penney’s Real Problem: The Shrinking Middle Class * Rita McGrath April 12, 2013 Ron Johnson’s office seat has barely cooled off following his departure as business observers everywhere dissect what went so dreadfully wrong at J.C. Penney. The former Apple executive was too Silicon Valley for the Plano, Texas, retailer. He was arrogant. He didn’t test his ideas, maintaining the Apple mantra that customers don’t know what they want until you show it to them. He approved marketing campaigns that told loyal Penney’s shoppers that “you deserve to look better,” basically telling them that they looked less than glamorous wearing the brand they had trusted and been comfortable with for years. He hoarded information so that individual store merchandisers didn’t know how various lines were performing. He mocked J.C. Penney’s ways of doing things. He abandoned the discounting customers had come to expect from retailers. And he, and most of the team he recruited, were commuter leaders, jetting back to California after cramming in marathon work sessions at headquarters. These factors certainly couldn’t have helped. I think, however, there’s one major reason behind J.C. Penney’s sudden swoon that not enough commentators are picking up on. There’s one big reason JCP would never be “Bloomingdale’s for the mass market,” as Johnson wanted it to be, and that’s because the mass market is gone. Because the middle class is gone, or at least rapidly going. This reflects a troubling development...
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...Marketing Management 11/25/13 Personal Marketing Plan Executive Summary: Growing up playing sports has been the biggest passion of my life as well as most knowledgeable. I am familiar with the different types of sports as well as the products used and needed by athletes to succeed. Being a product tester for Men’s basketball shoes at Nike allows me to help give my insight into their decisions about what works and what needs to be changed in order to make a better product. With Nike headquarters being based out of Beaverton Oregon, and having such an extensive background in sports and input into current products for Nike, working there seems like the most logical and ideal choice for me. Situational Analysis: Customer: Nike is the largest distributor or sports attire and is located all around the world. For a long time, Nike was known for only the most popular sports, but as of recently they have been breaking into every sport out there. More and more people want to wear athletic clothes even if they are not doing something active, and the trends continue to change with Nike matching pace with it. They have careers all around the world, ranging in anything one could think of from marketing and advertising, management, retail associates to even accounting. Being a company founded by a CEO who went to the University of Oregon, attending the same school in one good way to try and get into the company. Nike is always in need of good young intelligent people...
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...PROJECT: AMERICAN APPAREL Marketing Strategy AMERICAN APPAREL Abstract American Apparel has been experiencing a declining trend since 2008. My aim is to identify the reasons why this has been, and continue, to happen. Even if the world financial crisis had an important role at the end of the day, there surely are other actual and potential threats the company has overlooked: for example, right 2 days before the beginning of the decline the CFO resigned; they didn't properly manage internal control especially regarding the financial closing; they cut the advertising budget during 2009; they have been opening stores without considering cannibalization. While trying to describe the mistakes American Apparel did during the last 6 years, an evaluation of its recovery marketing plan to put the company back on the right track will be made. Company's Strategy American Apparel (from now on APP) is a clothing manufacturing, wholesaling and retailing company headquartered in Los Angeles, founded in 1988 by Dov Charney, who is still its CEO and Chairman of the Board of Directors. During the late 80's and the 90's, when the identity of APP was being modeled, Charney was living his life between Canada, South Carolina and California and that deeply influenced the company: while driven by the initial intention to bring affordable American t-shirt to Montreal people, APP slowly developed interests in fashion to please the young in Los Angeles, yet maintaining...
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...Theodore Roosevelt, “A Multifaceted Man” As a foreigner to the United States of America, I have recently studied the lives and leadership skills of American presidents from George Washington to current presidency and I found Theodore Roosevelt as the most productive and intriguing of them all. A man that was very hardworking, diligent, focus and prepared for everything he did. Who is Theodore Roosevelt? A person with such incredible character and quality, selfless personality, concerned about the situation of less privilege people and those not in the position of authority or power. He had a very peculiar childhood. According to Encyclopedia of World Biography, “Roosevelt was born in New York City on Oct. 27, 1858. His father was of an old Dutch mercantile family long prominent in the city's affairs. His mother came from an established Georgia family of Scotch-Irish and Huguenot ancestry. A buoyant, dominant figure, his father was the only man, young Roosevelt once said, he "ever feared." He imbued his son with an acute sense of civic responsibility and an attitude of noblesse oblige. Partly because of a severe asthmatic condition, Theodore was educated by private tutors until 1876, when he entered Harvard College. Abandoning plans to become a naturalist, he developed political and historical interests, was elected to Phi Beta Kappa, and finished twenty-first in a class of 158. He also began writing The Naval War of 1812 (1882), a work of limited range but high technical...
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...The Travels of a T-Shirt in the Global Economy The opening of this story begins with an organized student protest at Georgetown University, where author Pietra Rivoli, who is a professor of finance and international business, is watching the students arguing statements. This immediately captures my attention as it begins to describe a common characteristic of a major University that I live near and attend many events at. The University’s organized peaceful protest allowed the public speaking through protesting on the topic of the evils of big corporations and the explanation of how these big corporations, Globalization, The World Trade Organization (WTO) and the international Monetary Fund (IMF) are exploiting workers all around the world. One speaker alluding to “sweat shops” particularly caught the attention of the author by exclaiming, “Who made your T-Shirt”? This statement sparked Rivoli’s intrigue that is a great use of foreshadowing for what the story will lead to. The traveling of thousands of miles and across multiple continents to find out “who” really did make these shirts. We all wear our everyday cotton “tee’s” without giving a second thought about the journey each T-Shirt had to go through in order to make it here to the United States. This sets the foundation for the rest of the book and explains its purpose. The first stop in this journey isn’t on foreign soil where I expected the book to lead off, but rather here in the Continental United States at the Reinsch...
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...This page intentionally left blank Lut12575_fm_i-xxvi.indd Page i 2/10/11 2:28 PM user-f494 /203/MHBR222/Lut12575_disk1of1/0078112575/Lut12575_pagefiles International Management Culture, Strategy, and Behavior Eighth Edition Fred Luthans University of Nebraska–Lincoln Jonathan P. Doh Villanova University Lut12575_fm_i-xxvi.indd Page ii 2/11/11 2:35 PM user-f494 /203/MHBR222/Lut12575_disk1of1/0078112575/Lut12575_pagefiles INTERNATIONAL MANAGEMENT: CULTURE, STRATEGY, AND BEHAVIOR, EIGHTH EDITION Published by McGraw-Hill, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2012 by The McGraw-Hill Companies, Inc. All rights reserved. Previous editions © 2009, 2006, and 2003. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. Some ancillaries, including electronic and print components, may not be available to customers outside the United States. This book is printed on recycled, acid-free paper containing 10% postconsumer waste. 1 2 3 4 5 6 7 8 9 0 QDB/QDB 1 0 9 8 7 6 5 4 3 2 1 ISBN 978-0-07-811257-7 MHID 0-07-811257-5 Vice President & Editor-in-Chief: Brent Gordon Vice President, EDP/Central Publishing...
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...PART I: Overview of the Corporation: The year 2012 marks Target’s 50th anniversary. In the years since the department store evolved, Target has “watched our innovations lead to retail revolutions, and our team, guests and partners build better communities where we live and work” (1). With a mission to “make Target the preferred shopping destination for our guests by delivering outstanding value, continuous innovation and exceptional guest experience,” (1) Target has become known as an upscale retail store that does in deed offer trendy, high quality merchandise at discount prices. They place a lot of focus on their brand promise, “Expect More, Pay Less,” in order to ensure customer satisfaction. “Expect more of everything. More great design, more choices and more designer-created items that you won’t find anywhere else. And pay less. Its as simple as that” (1). Target Corporation is guided by their commitment to great value, the community, diversity and the environment and this is held very close to their heart. In keeping with their “Expect More, Pay Less” promise, Target distinguishes itself from competitors by offering affordable yet upscale products. History: Target Corporations, formally known as the Dayton Corporation, was founded in 1902 by George Dayton. At the time of formation, the store was known for “Dependable merchandise, fair business practices and a generous spirit of giving” (1). Dayton had recognized opportunities for growth in this market and took...
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...disease. Finally, he decided to help those helpless workers and established the charity group – Da Ai Qing Chen. Brief Introduction Dust lung (pneumoconiosis) is the most serious occupational disease in China. According to the statistics from the department of public health, nearly 90% of the occupational disease is dust lungs and the death rate is as high as 22%. Based on the research, in China, there are at least 6 million dust lung patients. Almost all of them are from lowest class. They do not have a penny to spend on hospital so to their data, currently China has at least six million peasants with the disease. In order to help those people, Da Ai Qing Chen was set up in order to help pay their hospital bills with the public donations. Everything happens for a reason, and so is the widely spread of Dust Lung in China. In recent years, no one can ignore the rocket-like booming economic development of China. Nearly all the economists and investors are talking about China nowadays. However, due to this rapid development, many constructions are held by either government or individuals because China is still a developing country anyway. Therefore, millions of...
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...1-256-46689-1 The Art of Thinking: A Guide to Critical and Creative Thought, Tenth Edition, by Vincent Ryan Ruggiero. Published by Pearson. Copyright © 2012 by Pearson Education, Inc. ISBN 1-256-46689-1 The Art of Thinking: A Guide to Critical and Creative Thought, Tenth Edition, by Vincent Ryan Ruggiero. Published by Pearson. Copyright © 2012 by Pearson Education, Inc. C H A P T E R 5 The Creative Process Have you heard any of these sayings: “Creativity can’t be learned,” “The way to be creative is to ignore traditional ways of doing things,” “It takes a high IQ to be creative,” “Taking drugs enhances a person’s creativity,” or “Creativity is related to mental illness”? They’ve all been around for a long time. But guess what? They’re all wrong. This chapter sets the record straight about creativity. It also details the characteristics of creative people, provides an overview of the creative process, and offers a strategy you can use to develop and apply your untapped creative potential. ISBN 1-256-46689-1 he human mind, as we have seen, has two phases. It both produces...
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...selling products for women including, leggings, leotards, tank tops, denim jeans and vintage clothing. For men products vary from denim jeans, belts, t-shirts, hooded sweatshirts and even shoes. Accessories include nail polish, sunglasses, and even bedding. With a plethora of clothing options and styles, APP always comes to the minds of the more young and free spirited people who are looking for something new and unique to wear. Place Contents * 1 Marketing Strategy and Supply Chain * 1.1 Product * 1.2 Place * 1.3 Promotion * 1.4 Price * 1.5 Supply Chain * 2 Porter’s 5 Forces Analysis and the Competitive Landscape * 2.1 The Intensity of Competitive Rivalry * 2.2 The Threat of New Entrants * 2.3 The Bargaining Power of Customers * 2.4 The Bargaining Power of Suppliers * 2.5 The Threat of Potential Substitutes * 3 SWOT Analysis...
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...alone is the conceptual key that unlocks globalization's inner dynamic. It is not, therefore, to claim that the politics and economics of globalization yield to a cultural account which takes conceptual precedence. But it is to maintain that the huge transformative processes of our time that globalization describes cannot be properly understood until they are grasped through the conceptual vocabulary of culture; likewise that these transformations change the very fabric of cultural experience and, indeed, affect our sense of what culture actually is in the modern world. Both globalization and culture are concepts of the highest order of generality and notoriously contested in their meanings. This book certainly does not aim at an exhaustive analysis of either: more modestly it tries to grasp the main elements of globalization in what might be called a cultural register. In this first chapter I offer an orientating understanding of the concept of globalization within this register, and then try to show why culture and globalization matter intrinsically to each other. Globalization as Complex Connectivity To construct this argument I begin with a simple and relatively uncontentious basic understanding of globalization as an empirical condition of the modem world: what I shall call complex connectivity. By this I mean that globalization refers to the rapidly developing...
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...International Business Exam Chapter 1 Notes Domestic vs International Business * Business: is the manufacturing of goods or services in order to make a profit * Term “trade” is used interchangeably with business * Transactions: exchange of things of value * Domestic Business: business that transacts mainly in the country it was base din * ie owned by Canadians, in Canada, selling to Canadians (Rare) * International Business: economic system of transactions conducted between businesses in different countries * Domestic Transaction: between 2 Canadian companies * International Transaction: between Canadian + non Canadian company * Domestic Market: the customers of a business who are in the same country as the business * Foreign Market: the customers of a business who are in a different country as the business * 5 Ways for businesses to must be international * MUST own retailers or distributors in another country * MUST own manufacturing plant in another country * MUST export to other countries * MUST import from others * MUST invest in other country businesses * Trading Partner: Canada businesses make relationship with businesses in another country, so they would be Canada’s trading partner. History of Canadian Trade * European Trade * 1700s – trades grew fast after permanent Canadian settlement * Demand for raw materials (beaver pelts, fish, lumber) ...
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...INTRODUCTION TO ETHICS WHAT IS ETHICS Ethics is a major branch of philosophy, encompassing right conduct and good life. It is significantly broader than the common conception of analyzing right and wrong. A central aspect of ethics is "the good life", the life worth living or life that is simply satisfying, which is held by many philosophers to be more important than moral conduct. Simply put, ethics involves learning what is right or wrong, and then doing the right thing -- but "the right thing" is not nearly as straightforward as conveyed in a great deal of business ethics literature. Most ethical dilemmas in the workplace are not simply a matter of "Should Bob steal from Jack?" or "Should Jack lie to his boss?" (Many ethicists assert there's always a right thing to do based on moral principle, and others believe the right thing to do depends on the situation -- ultimately it's up to the individual.) Many philosophers consider ethics to be the "science of conduct." Philosophers have been discussing ethics for at least 2500 years, since the time of Socrates and Plato. Many ethicists consider emerging ethical beliefs to be "state of the art" legal matters, i.e., what becomes an ethical guideline today is often translated to a law, regulation or rule tomorrow. Values which guide how we ought to behave are considered moral values, e.g., values such as respect, honesty, fairness, responsibility, etc. Statements around how these values are applied are sometimes called moral or ethical...
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