...The International Market Selection Behavior of Thai Rice Exporters1 T. Chaiwun ABSTRACT This study focuses on the international market selection behaviour of firms within the Thai rice exporting firms located in metropolitan Thailand, an area that has previously attracted little academic research attention. In its broadest context, the research attempts to measure and explain the extent to which managers of exporting firms systematically evaluate their foreign market selection alternatives. The main research question to be asked and addressed is: “Can international market selection behaviour be measured on a scale and, if so, is that scale a continuous (unidimensional) one which ranges over both ‘opportunistic’ and ‘systematic’ market selection behavior?” A quantitative research methodology has been used in this study and data were collected by a questionnaire that was both researcher-administered and self-administered. The results from this study indicate that international market selection (IMS) behavior cannot be measured on a continuous scale but tends to be multidimensional and better represented by two separate sub-scales, i.e. ‘systematic’ and ‘opportunistic’ behavior. Two measurement scales were thus developed and labeled SSB (systematic market selection behavior) and OSB (opportunistic market selection behavior). The scales could be shown to be reliable and valid. INTRODUCTION When entering a new or expanded country market, an exporting firm faces a number of important...
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...Practical Exercise on TRADE MAP PART I: GETTING TO KNOW TRADE MAP IDENTIFYING THE HS OF THE PRODUCT Identify the harmonized system code of the product you want to focus on. Name of the product: Potatoes Provide the harmonised system (HS) code for both the product group and product in question Note: To avoid ambiguities throughout your analysis, it is important to ensure that the description and corresponding trade classification, or tariff code is correct. 4-digit HS: 0702 6-digit HS: 070200 Note: In the selection menu of Trade Map, click on Advanced Search. You can search by keyword the corresponding HS code of the product using one or several keywords through the HS label at 2,4,6 digits level of the Harmonized system and at the national tariff line level. Provide the national tariff line code of the product (NTL) for Vietnam (indicate if several): NTL code: 07101000 NTL code: 20041000 NTL code: 07019000 Provide the national tariff line code of the product (NTL) for USA (indicate if several): NTL code: 0701100000 NTL code: 0701100020 ...
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...INTERNATIONAL BUSINESS STRATEGY International Market & Investment Surveyors DeRuiter Consultancy A STEP-BY-STEP APPROACH TO DEVELOPING A BUSINESS STRATEGY FOR INTERNATIONAL GROWTH We at DeRuiter Consultancy have formulated an efficient and cost effective step-by-step approach to developing an international business strategy. Its focus is on penetrating foreign markets and its development process involves structured meetings with the top management of a company. The strategy determines the optimum mix of direct exports, foreign investment, cooperation through outsourcing, licensing, co-production, joint venture, acquisition or merger with regard to selected target markets. This brochure informs you of our approach. DeRuiter Consultancy: The Development of an International Business Strategy 2 IN WHICH DEVELOPMENT PHASE IS YOUR COMPANY ? Few opportunities for exports Active export marketing from home country Limited foreign investment Major dependence on international business Multinational : no distinction between home and export markets WHY GO INTERNATIONAL? Global competition will increase. The European Union, notwithstanding the obstacles will more and more become a single market and notwithstanding cultural differences dominating for a long period. European companies have to strengthen their international activities. US and Japanese firms try to obtain market shares in the European market. Businesses in the former “Eastern Block” countries...
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...Enterprises, Selection of Market Entry Mode Naveed Hussain Malik (naveed.hm@gmail.com) 770325-3059 Masood Hussain Chudary(zindagi03@hotmail.com) 801014-5855 Supervisor: Eva Wittbom Masters Degree Thesis in Business Administration School of Management Sciences Date of submission Abstract Development in infrastructure limits the communication gap, speedy travel and low cost tariff barriers as well other drivers of globalization have made overseas markets easier to get small firms and gave more opportunities to SME´s internationalize. The market entry mode choice or selections have strong effect the success or failure of the company. For instance an insufficient or wrong entry mode selection can decrease opportunities and limit important choice for the firm and could lead to high financial loss as well as lose control on overseas market. The purpose of research study is to provide a deep and better understanding of the factors those effecting SME´s selection of market entry mode. Research question how can the influence of internal and external factors on the selection of market entry mode. A frame of reference led to the building of summary which in turn became the basis for data collection. Two qualitative case studies for Pakistani SME´s namely socks knitter Pakistan and RK International were undertaken. The main findings shows the clear link between the theories claim to be internal and external factors influencing market entry mode...
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...Tutorial Week 11 Exercise I - Analysing Company Information PLEASURE BOATS’ EXPORT SUCCESS: FLAT PACK LIKE FURNITURE We export over 1000 boats to 22 countries, but Austrade were particularly helpful in our landing our first orders from Russia", said Quintrex Export Manager, Ms Trevlynn Petzke. Australia's largest builder of aluminium boats, Quintrex, is now shipping trailerable 'tinnies' by the container load to Russia. Quintrex’s aluminium boats are built to last a lifetime. Established in 1945, Quintrex is Australia’s largest aluminium boat manufacturer producing over seventy models, ranging in size between 2.45m – 6.7m. This leading brand has over 45% of the aluminium boat market in Australia and produces in excess of 12,000 boats a year. The company is based at Coomera, on Queensland’s Gold Coast, and has over 300 employees. A multi-award winner Quintrex recently won two prestigious 2007 Australian Marine Industry Federation awards in the categories “Day Boat of the Year” and “Fishing Trailerable Boat of the Year (Aluminium Under 6m)” for the 580 Freedom Cruiser and 580 Coast Runner respectively, in May, 2007. Quintrex’s innovative 580 Freedom Cruiser began the winning streak in early May, being awarded Modern Boating magazine’s “Aluminium Boat of the Year” in Sydney. Quintrex Export Manager Trevlynn Petzke, said that the company had not sold into Russia before last year. "Austrade's Moscow-based Business Development Manager, Sergey Kask, alerted us that a customer...
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...Export Behavior and Firm Productivity in German Manufacturing A firm-level analysis Jens Matthias Arnold* and Katrin Hussinger** Abstract This paper examines the causal relationship between productivity and exporting in German manufacturing. We find a causal link from high productivity to presence in foreign markets, as postulated by a recent literature on international trade with heterogeneous firms. We apply a matching technique in order to analyze whether the presence in international markets enables firms to achieve further productivity improvements, without finding significant evidence for this. We conclude that high-productivity firms self-select themselves into export markets, while exporting itself does not play a significant role for the productivity of German firms. Keywords: Exports; Export-led growth; Total Factor Productivity; Heterogeneous firms. JEL-Classification: F10, F13, F14, D21, L60 Addresses: *Bocconi University, Milan, Italy (Email: jens.arnold@uni-bocconi.it) ** Centre for European Economic Research (ZEW), P.O.Box 10 34 43 68304 Mannheim, Germany. Email: hussinger@zew.de (corresponding author) 1 Introduction Why do some firms in an industry export, while others in the same industry persistently serve the domestic market only? What are the determinants behind these different patterns within sectors? How are these differences in export behavior related to productivity differences among firms? Do the best...
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...MEMBER , NORTH SOUTH UNIVERSITY EXPORT PROMOTION BUREAU (EPB) BANGLADESH. Every countries has an organization like Trade Promotion Organization (TPOs) to promote and increase export and trade with other countries. Export sector of the country is one of the main source of Bangladesh’s hard earn foreign currency, by export earnings, we met 69% of our import bill. Contribution of export to GDP is 18%, and keeping that in mind The Export Promotion Bureau (web:epb.gov.bd) of Bangladesh & National Standard Body (NSB) like Bangladesh Standard and Testing Institution (BSTI) could work better for promoting export trade of the country. About Export Promotion Bureau (EPB) of Bangladesh: A National Export Promotion Agency under with Ministry of Commerce and it’s being reorganized by the promulgation of a Presidential Ordinance in 1977 as a semi-autonomous body. It administered by a Board of Management (BOM). Comprising members from both public & private sector. Honorable Minister for Commerce is the ex-officio chairman; and Vice-Chairman is the Chief Executive Officer of the Export Promotion Bureau. EPB is mainly responsible for: Adoption of appropriate policy and program measures for active promotion of exports; Co-ordination of export development activities at various levels; Co-ordination and monitoring of national export performance and progress; Carrying out of promotional activities in product and supply development; Exploration of markets abroad; Collection and dissemination...
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...Innovation and internationalization through exports Author(s): Bruno Cassiman and Elena Golovko Source: Journal of International Business Studies, Vol. 42, No. 1 (January 2011), pp. 56-75 Published by: Palgrave Macmillan Journals Stable URL: http://www.jstor.org/stable/25790105 Accessed: 03-11-2015 10:14 UTC Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at http://www.jstor.org/page/ info/about/policies/terms.jsp JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms of scholarship. For more information about JSTOR, please contact support@jstor.org. Palgrave Macmillan Journals is collaborating with JSTOR to digitize, preserve and extend access to Journal of International Business Studies. http://www.jstor.org This content downloaded from 163.22.18.33 on Tue, 03 Nov 2015 10:14:08 UTC All use subject to JSTOR Terms and Conditions of International Business Studies (2011) 42, 56-75 Sj? Journal HT* ? 2011 Academyof International reserved Business All rights 0047-2506 www.jibs.net Innovation through and exports Bruno Cassiman1,2,3 Elena Golovko4 and UESE Business School, Barcelona, Spain; Economics, Strategy 2Department of Managerial and Innovation, K.U. Leuven, Leuven, Belgium; 3CEPR...
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...[pic] International Market Selection – Issues and Methodologies A Global Marketing Paper Conducted by Kai F. Mahnert, 03113060 Sarah McGauley, 00359157 Laura McGrath, 00453340 Liz McGrath, 03113094 Conducted for Dr Aidan Daly, Lecturer in Global Marketing, NUI Galway Date 22nd March 2004 TABLE OF CONTENTS Abstract 3 Introduction 3 Objectives 5 Limitations 5 Rationale for International Trade 6 Objectives of an organisation 6 The creation of stakeholder value 6 Internal factors in Foreign market selection 7 Personnel 7 Management 8 Customers 8 Capital requirements 8 Social assessment 9 Corporate social responsibility 9 Time and research 11 Methodologies 11 Preliminary screening 12 In-depth screening 12 Final selection 13 external factors in foreign market selection 14 Market potential 14 Market size 14 Market growth 15 Competitive intensity 15 Competitive entry 15 Entry barriers 16 Political environment 16 Political issues for consideration in market selection 17 Risk assessment 17 Legal environment 19 Legal systems 19 Economic environment 20 Economic development 20 Culture 22 Infrastructure 23 Conclusion 23 References 26 International Market Selection Issues and Methodologies Kai F. Mahnert, Sarah McGauley, Laura McGrath & Liz McGrath MBS in Marketing, NUI Galway Abstract International market selection is one of the most...
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...International Strategy Advanced Strategy M2/MSc 2015-2016 Corporate (or Growth) strategy: Key questions? • Should the firm focus its activities on a specific market or diversify in several segments or sectors? • Should the firm limit its business to the local market or internationalize? • Which method of growth strategy should the firm choose? • organic development or • corporate, commercial, technical alliances with other stakeholders active in the business environment (clients, suppliers, competitors, R&D centres, academic units, …)? Key questions of Corporate strategy Why and how should the firm internationalize? International strategy analytical framework Location Advantage WHY? Outside-In approach HOW? Source: Exploring Strategy, 9th edition, Pearson, 2011 Inside-out approach Incentives and basic benefits of internationalisation Incentives Basic Benefits Extend a product’s life cycle Increased market size Gain easier access to raw materials Economies of scale and learning Opportunities to integrate operations on a global scale Location advantages To support strategic orientations! Opportunities to maximize the ROI (e.g. rapidely developing technologies) Get access to consumers in emerging markets Source: Ireland, Hoskisson and Hitt, The Management of Strategy, 2011 Outside-in approach: Internationalisation drivers Why going international? The YIP’s matrix (Inter-country compensation...
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...Foreign Market Entry Modes Expansion into foreign markets can be achieved via the following mechanisms: Exporting is the process of selling of goods and services produced in one country to other countries. There are two types of exporting: direct and indirect. Direct exports Direct exports represent the most basic mode of exporting made by a (holding) company, capitalizing on economies of scale in production concentrated in the home country and affording better control over distribution. Direct export works the best if the volumes are small. Large volumes of export may trigger protectionism. Types Sales representatives Sales representatives represent foreign suppliers/manufacturers in their local markets for an established commission on sales. Provide support services to a manufacturer regarding local advertising, local sales presentations, customs clearance formalities, legal requirements. Manufacturers of highly technical services or products such as production machinery, benefit the most form sales representation. Importing distributors Importing distributors purchase product in their own right and resell it in their local markets to wholesalers, retailers, or both. Importing distributors are a good market entry strategy for products that are carried in inventory, such as toys, appliances, prepared food. Advantages • Control over selection of foreign markets and choice of foreign representative companies • Good information feedback from target market • Better...
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...country-market for the project. The analysis could be either a critical evaluation of an existing export decision and strategy or as a proposed strategy of a new country-market. You would need to use material from published sources to conduct your research. The task is to study the decisions or proposed decisions made during the planning and execution stages of the firm’s international marketing strategies and to critically analyse these decisions using the concepts learnt during this course. The conceptual material in the course, therefore, should form the basis of your analysis and explanations of the decisions taken. The length of the report is approximate 4000 words. Major Assignment Suggested Format The following is a list of suggested headings. Title Executive Summary A one-page overview explaining the major issues and conclusions regarding market viability for the product or service. 1. The product and the firm • Briefly describe the company and its background including the industry, size and length of operations • Experience and expertise with export, comment on the company’s level of internationalisation • Description of the product or service – influences on market research on adaptation of the product or service 2. Market analysis decisions prior to entry Market selection criteria and analysis – decision to target the market: opportunistic or Consider the firm’s initial objectives in the export context 3. Market research undertaken prior to market entry Describe...
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...[pic] ASSIGNMENT ON Topic: Marketing Practices of SQARE TEXTILES LTD Course Code & Title: MKT 5401, Marketing Management Submitted to: Md. Idris Ali Assistant Professor Department of Business Administration Prepared By: MD. Mahamudul Bari ID No: 133-060-0-451 MBA in Apparel Merchandising Batch No: 133 Section: E2 Date: 16th August 2014 Title Page Assignment On Marketing Practices of Square Textiles Ltd By MD.Mahamudul Bari ID No: 133-060-0-451 Section E2 BGMEA University of Fashion & Technology ACKNOWLEDGEMENT At the very beginning, I acknowledge the infinite blessing and profound kindness of "Almighty God"- the supreme authority of the universe. I also acknowledge the loving support of my teachers, parents, and friends. I express my honest and sincerest gratitude to the Managing Director Mr. Tapan Chowdhury of Square Group of Industries who assisted me a lot by giving an opportunity for eye opening in this particular sector and extended an all-out support in all respect for writing this report in the most comprehensive manner within the specified time frame. I convey my deepest thanks to my institutional supervisor Md. Idris Ali Assistant Professor for his precious time. I was bound in my theoretical knowledge. It is my first experience to acquire knowledge in the practical field. So, it is natural that there might...
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...Individual Assignment – Export of Food Products to Mexico Rishabh Passwala – 300685892 Global Business Management Centennial College Professor James Macdonald International Enterprenueship 12/10/2012 Abstract Any export activity and its multiplier effect on the economies of the both the country – host and guest country, is the result of the globalisation of the economies activities of the world. However, it will never easy for any company to enter into the market of any other country with the mindset of providing same kinds of products with the same features that have been provided in their host country. Because the culture, economy, legal considerations, political and social factors of the host country may be different than their own country. These are the factors that will determine the extent of the success and its impact on the economy of the host country. So it is the test of the entrepreneur to decide to go to which country and to decide how to go to that country with the different product mix. So it will highly influence the domestic people of the host country and make the company competitive. Keywords: Multiplier Effect, Globalisation, factors affecting Macro Environment Introduction: Canada is known for their highly quality food products worldwide. The Canadian food industry ranges from the farming to the retailing and assembling and includes most of the well- known products that are considered rich in health. The NAFTA agreement between the three...
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...Importing 06/12/2011 Table of Contents Executive Summary Section I: Company Overview/Background Analysis * Legal structure of Jenny’s Global Confections * Product/service offering and description * Management and personnel * Resources of our company * Competition and product demand Section II: The Marketing Component * Identification, evaluation, and selection of target market * Product selection, pricing, distribution and promotion method * SWOTT analysis (Strength, Weakness, Opportunity, Threat and Trend) * Market entry strategy and target countries Section III: Financials · Projected Income statement for 3 years · Cash flow statement for one year. Section IV: An Implementation Schedule * Periodic operational/management review * Contingency planning and exit strategy Addenda: Background Data on Target Countries and Market · Basic market statistics: historical and projected · Background facts · Competitive environment Bibliography * Resources used to create this Import/Export Business plan. Executive Summary Jenny’s Global Confections serves unique candies, chocolates and elaborate sweet dishes from around the world. Our employees are multinational and bring their unique styles and flavors from their countries to our confections. Our products range from multi-flavored hard candies to delicately made multi-leveled chocolates (white, milk and dark)...
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