...wealth. The main steps covered include research question development, research design, survey, and the final data analysis. Throughout this paper, the focus will be on the research methods of Exxon Mobile Corporation. Create a Research Question The first step in the business research process is to identify goals and outcomes that will lead to prosperity for the organization. An effective business research question should have the ability set the foundation for future data gathering activities. Research questions can be related virtually to any business area, such as customer service, competition, employee relations, etc. The question should seek an answer to a potential weakness within the company. Once the question is answered, it will allow the company to make better business decisions (Baruch, 2008). As one of the largest oil and gas producers in the world, Exxon Mobile must focus on goals that will help the company maintain dominance within its industry. Research questions will be related to competitor analysis and global market conditions. Competitors within the oil and gas industry usually do not compete on price, but rather they compete on brand exposure and total market share. A potential research focus for the company would be how consumers react to the implementation of a customer loyalty program. An example research question for Exxon Mobile would be “How will a customer rewards program affect the buying patterns of...
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...Royal Dutch Shell Exxon Mobil Team #1: EXECUTIVE SUMMARY Exxon Mobil Corporation (ExxonMobil) is an oil and gas company. It is the world’s largest integrated oil company. The company carries out the exploration and production of oil and gas; refining, transportation and marketing of oil and natural gas; and manufacture and sale of petroleum products. ExxonMobil also has interests in petrochemicals and electricity generation facilities. The company operates through three reportable business segments, namely, Upstream, Downstream and Chemical. It offers products and services under various brands such as Exxon, Esso and Mobil. ExxonMobil has presence in Americas, Europe, Asia-Pacific, Australia and Africa. ExxonMobil is headquartered in Texas, the US. Royal Dutch Shell Plc commonly known as Shell is an independent company with its registered office located in London, UK and headquartered in The Hague, Netherlands operating in the oil and gas industry globally. It is the second largest oil company in the world. The operations of the company are divided into three main segments including: Downstream, Upstream and Projects and Technology. The Upstream segment combines activities involved in the search for and recovery, liquefaction and transportation of oils and natural gas and wind energy. The Downstream segment is engaged in the activities of manufacturing, distributing and marketing of chemicals and oil products. Finally, the Projects and Technology segment includes all the...
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...Analysis: Home Depot’s total rehab With the current economy situation, consumers and businesses alike are going through turbulent times. Jobs are being cut, stores are being closed, homes are being repossessed, gas prices are soaring and businesses declaring bankruptcies just to name a few dilemmas. Home Depot on the other hand is investing when the market is down hoping it pays out on the long run. Francis S. (Frank) Blake, CEO of Home Deport, has boiled his strategy down to a few priorities, all of which revolve around stores engaging employees, making products readily available and exciting to customers, improving the store environment, and dominating the professional contracting business(web). Home Depot has turned its focus to customer service by extending the business through such efforts as at-home services, tool rental centers, the homedepot.com web site, and hiring specialized in-store experts. He also returned some of the decision-making to the stores: About 75% of the end caps promotions at the end of an aisle are now the choice of local and regional managers, who can use their experience to promote locally popular items. Bad customer satisfaction has brought bad media exposure. On the University of Michigan's American Customer Satisfaction Index, Home Depot fell eight points in seven years, to 67 at the end of 2007. It was the largest drop for any retailer in the index, while rival Lowe’s remained steady at 75. Claes Forrell, director of the American Customer...
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...Analysis of Chevron Introduction Chevron Corporation is a multinational energy company that is based in the United States. It is the second largest U.S oil company after Exxon Mobil Corporation, and is also the fourth largest oil company in the world. Chevrons mission statement is “At the heart of The Chevron Way is our vision… to be the global energy company most admired for its people, partnership and performance.” Chevron was first founded in 1876 as Pacific Coast Oil Company in California. At that time oil started to gain a market and have a higher value. Pacific expanded dramatically after the discovery of oil in Saudi Arabia. Twenty years later, the company merged with Iowa Standard, forming Standard Oil California (Socal) as the new company. Socal successfully gained a market in the United States and Asia. In the 1970’s, the rise of the Organization of Petroleum Exporting Countries (OPEC) cast Socal out of the Middle East region, which caused a great loss to the company. In 1984 Socal purchased Gulf Corporation for $13.2 million, which, at the time, was the largest oil producer and distributer in the Middle East. Acquiring Gulf Corporation doubled Socal’s oil and gas reserves. As a result it generated great profit to the company by the late 1990’s because of the increase of gasoline prices. Socal also changed its name to Chevron during that period of time. Chevron grew and expanded because of the amount of subsidies and mergers that it gained from every region they operated...
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...Exxon Mobil External Analysis By: Travis Smith, James McKiernan, Tom Johnson, and Peter Ackley Analysis of the industry This industry is controlled by several large corporations, and many smaller organizations. It is difficult to enter into this market because of the high entry barriers. There are many small exploration companies that contract out to the big players of this industry such as ExxonMobil and the members of the strategic group. Some small exploration companies are Continental Energy Corporation, Atlantic Petroleum, and Anadarko Petroleum Corporation. Anadarko Petroleum Corporation works hand in hand with Beyond Petroleum, and was indirectly involved with the oil spill in the Gulf of Mexico. The members of Exxon’s strategic group consist of Beyond Petroleum, Conoco Phillips, and Chevron. These members are a part of the strategic group because they explore, produce, refine and market oil and gas. A reason why we didn’t pick Royal Dutch Shell is because we found that they have a joint venture with Exxon Mobil. With the recent hunches of more regulation in the oil industry, these corporations are investing in natural gas companies. In order for these companies to remain competitive they need to always be innovative and creative. This is another reason why we picked these three members as a part of the strategic group. Conoco Phillips is the smallest one in the strategic group bringing in only $16.99 million in net income at the end of 2008 (ConocoPhillips, 2008)...
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...Business Analysis 11 By Gloria Rodriguez MTG/521 December 5, 2011 Analyzing a business environment like Chevron’s is important, so that investors can determine if Chevron is a company one can invest in. Researching a company’s business environment is helpful to further secure business decisions. Careful consideration must be taken, and a closer review of historical financial statements is suggested to determine the company’s financial health. One way to determine a company’s health is by reviewing a company’s business environment, analyzing a company’s income statement, balance sheet, and statement of cash flows. Chevron is known to be one of the top profitable Fortune 500 Company. A recent SWOT analysis was completed determining Chevron as good company to invest in. Although, Chevrons SWOT was determined successful the mutual fund manager has to determine if the company is also successful in his or her their finances. There are five areas in a company’s business environment. The five areas of a business environment are economic, technical, competitive, social, and global business. Nickels, McHugh, and McHugh (2010) “Business environment consists of the surrounding factors that either help or hinder the development of businesses.” Businesses surrounded by a stable business environment can function successfully. Businesses that focus on their business environment closely can to make changes accordingly. Nickels, McHugh, and McHugh (2010) “Businesses normally can’t control;...
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...Introduction World Economic Forecast. According to the World Economic Forum 2014, leading financial experts told participant that that the global economy was cautiously optimistic. Even though the global economic activity has strengthened; and global growth is expected to be 3.7 percent in 2014 and 3.9 percent in 2015, old risks are still present and the coming years might bring volatility. Therefore how governments plan to recover from the economic meltdown might determine whether there will be inflation or deflation. In emerging economies exports are the main drivers of growth activity; demand of goods from the advanced economies will lead to growth although domestic conditions may also interfere with the growth. Although many emerging markets have started to benefit from increased external demand their domestic growth has been slower than expected, this has been attributed to political uncertainty, policies and bottlenecks, which has affected investments negatively. These countries include Brazil, Russia, Middle Eastern countries and North African Countries. (World Economic Outlook Update, January 2014) In the U.S, federal budget deficit has fallen and banks are recapitalizing and working off bad loans. There will be no additional fiscal austerity at the federal, state and local government level meaning that there will be no budget cuts, spending will likely remain the same or go up stimulating the economy, and accelerating GDP from an average of 2.2 in the last four years to...
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... Steven Madden, Ltd. Exxon Mobil Johnson Controls, Inc. Canadian National Railway Company Microsoft Corporation Baidu, Inc. Telecomunicacoes de Sao Paulo SA, Inc. Kellogg Company Spreadtrum Technologies, Inc. Section 3. Security Transactions Section 4. Portfolio Breakdown Industry Diversification Portfolio Beta Section 5. Investment Results Portfolio Performance vs. Benchmark Indices Section 6. Summary Section 1. Objective and Strategy Introduction The JMYJ Equity Fund (the “Fund” or the “portfolio”) is an equity fund with an initial capitalization of $100,000. The Fund is managed by a group of four xxxxxx Graduate School of Business students. The Fund made its first investments on September 12, 2010. This report covers the period from September 12, 2010 until November 8, 2010. Throughout this report we refer to this period as the “investment period”. Investment Objective The Fund is allocated so that it may accomplish three objectives: growth of capital and the conservation both principal and current income. Investment Strategies The Fund invests primarily in common stocks. Selection of the Fund’s assets was based on a top-down investment approach. Based on our macro analysis, we decided to invest approximately 75% of the fund in equity...
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...eat turkey. This results in a spike in demand for turkeys in the weeks before Thanksgiving. Despite this, the price of frozen turkeys usually falls in the weeks leading up to Thanksgiving. Explain why using the economics of demand and supply. [3 points] Answer: The merchants predicted the increase in demand during thanksgiving and stock up more frozen turkey supplies beforehand. Therefore, the supply of frozen turkey increases far more than demand, leading to a surplus of frozen turkey. The surplus causes the fall in frozen turkey price in the weeks leading up to Thanksgiving. b) In contrast to frozen turkeys, the price of fresh free-range turkeys normally increases in the weeks leading up to Thanksgiving. Using demand and supply analysis, explain why this might be the case? [3 points] Answer: Unlike frozen turkey, the fresh free-range turkeys cannot be stock up too for long beforehand, otherwise, the quality will be lowered. Compared with the strike increase in demand, there are not enough supplies of fresh free-range turkey. Therefore, the shortage of fresh free-range turkeys leads to the increase in the price of fresh free-range turkey. c) The cross elasticity of demand between the price of fresh turkeys and demand for frozen Turkeys is 0.23. What does this figure tell you about the relationship between the two different types of turkey? [2 points] Answer: this figure shows these two demands are cross-inelastic. In other words, the change in price of fresh turkey...
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...Reference List 1. ACCA, 2013. Rulebook. [pdf] London: ACCA. Available at: http://www.accaglobal.com/content/dam/acca/global/PDF-members/rulebook/acca_2013_rulebook.pdf [Accessed 2 October 2013]. 2. Acer, 2013. Aspire S7 [image online] Available at: http://static.acer.com/up/Resource/Acer/Ultrabooks/AGW2%20Aspire%20S7/Photo%20Gallery/20120919/S7-Helium-photo-gallery-02.png [Accessed 15 September 2013]. 3. AmosWEB, n. d.. FOUR-FIRM CONCENTRATION RATIO. [online] Available at: http://www.amosweb.com/cgi-bin/awb_nav.pl?s=wpd&c=dsp&k=four-firm+concentration+ratio [Accessed 10 September 2013]. 4. Apple, 2007. iPhone Premieres This Friday Night at Apple Retail Stores. [press release] 28 June 2007. Available at: http://www.apple.com/pr/library/2007/06/28iPhone-Premieres-This-Friday-Night-at-Apple-Retail-Stores.html [Accessed 15 September 2013]. 5. Apple, 2008. Apple Introduces the New iPhone 3G. [press release] 9 June 2008. Available at: http://www.apple.com/pr/library/2008/06/09Apple-Introduces-the-New-iPhone-3G.html [Accessed 15 September 2013]. 6. Apple, 2009. Apple Announces the New iPhone 3GS—The Fastest, Most Powerful iPhone Yet. [press release] 8 June 2009. Available at: https://www.apple.com/pr/library/2009/06/08Apple-Announces-the-New-iPhone-3GS-The-Fastest-Most-Powerful-iPhone-Yet.html [Accessed 15 September 2013]. 7. Apple, 2010. Apple Presents iPhone 4. [press release] 7 June 2010. Available at: http://www.apple.com/pr/library/2010/06/07Apple-Presents-iPhone-4...
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...Financial analysis TOTAL : * Business : Total sale many products: Gas, oil, Liquefied natural gas, electricity, coal, GPL, Petcoke. Total operate in all sectors of the oil industry, its activities are divided in 4 sectors: * Upstream sector: Exploration-Production, Gas &Powder. * Refining chemistry: Refining-chemistry, Trading-Shipping. * Marketing & Services: Marketing & Services, News energies. * Investissements: Investissements achieve, Planned investissements. Outcomes by sector: - Upstream Sector: Refining chemistry: - Marketing & Services: The benefit from the financial statements of TOTAL SA, parent company, amounted to EUR 6,031 million in fiscal 2013 against 6 520 million for fiscal 2012. * Customers: Marketing & Services includes all commercial and supply the Group's customers in petroleum products and related services activities. Marketing & Services business Total develops, supplies and markets petroleum products and related services. It covers: - The commercial activities of stations (for light and heavy vehicles); - General trade of fuels, biofuels, domestic and heavy fuel oils, lubricants, LPG, bitumen, aviation fuels, special fuels and additives & special fluids. Moreover, Total has a network of international distribution. The distribution of Total fuels are more than 15,000 service stations and serves approximately 3 million of customers per day. Products of the...
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...Running head: PROJECT PORTFOLIO Project Portfolio Project Portfolio ExxonMobil is one of the largest publicly traded petroleum and petrochemical enterprises in the world. It started out as a regional marketer of Kerosene. They have three familiar brand names which are: Exxon, Esso and Mobil. The first oil well was built in 1859 (exxonmobil.com). ExxonMobil uses different types of technology every day like surveillance, network computers, communication devices, etc. Being a big corporation like this requires an IT Department. We’ve learned these past eight weeks about the use of technology tools, Porter’s Five Forces Model, Agent based technologies, business planning, and technology in present and future. Throughout this paper I will relate the information that I have learned and talk about how these areas can help it remain a competitive business. People, Information and Information Technology play an important role when it comes to helping the company remain competitive in the industry. ExxonMobil tries to teach their employees to have the best technical and leadership capabilities. They provide their employees with formal training and a broad range of global experiences to prepare them to be the next generation of ExxonMobil leaders. Not only do they want to hire exceptional employees at the corporate headquarters, but also at all their branch locations as well. The employees throughout the organization set goals, carry out tasks, make decisions, and serve customers...
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...as well as Exploration and Production (E&P) operations in 23 countries. They have a concentrated focus in the exploration, production, purchase, transportation, and sale of crude oil and natural gas as well as markets refined petroleum products, natural gas, and electricity. This company owns thousands of Hess gas stations, which include small convenience stores or Dunkin Donuts stores, throughout the East Coast of the United States to hundreds of thousands of acres of land in the North Dakota Bakken oil shale play. Internationally, Hess Corporation owns many other hundreds of thousands of acres in land where they conduct other exploration and production of crude oil and natural gas. Hess Corporation currently has a net income of $1.7 billion and transports more than 700,000 barrels of crude oil and other products daily via tankers, barges, pipelines, and production platform sales. However, there have been some important market changes and trends, which companies like Hess Corporation must pay close attention. Adapting to change is essential in the world of business. During today's economy and competitive environment, organizations can be certain of uncertainty. Change is occurring everywhere and is forcing business executives to review how the evaluate markets, technology, human resources, and competitiveness. For example, prior to the invention of the Internet, companies like Blockbuster Video and even the United States postal service enjoyed smooth sailing profits from...
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...parts on horse drawn wagons moving friction-free. One of the other companies, the Angelo-Persian Oil Company was formed in 1905. By 1908 they were producing gas products and in 1912 they discovered a way to double the output of gasoline produced from a barrel of oil. At the same time they were able to find a way to increase the octane level of the gasoline produced. Industry Analysis Today, British Petroleum is one of the largest energy companies in the world. They provide their customers with fuel for transportation, energy for heat and light, retail services and petrochemical products for everyday household use. British Petroleum is involved in exploring for oil and other natural resources that can be converted into power. British Petroleum is committed to finding fuel sources that reduce green house gases and reduces the carbon footprint. They hope to accomplish as they research and refine alternative fuel sources such as fossil fuels, solar power, wind power, hydrogen, and natural gas. Competition in the oil and energy industry is furious. British Petroleum competes with companies like Exxon-Mobil and Chevron in three major sectors; Energy and Utilities, Chemicals, and Retail. These major players have been able to keep the competition high by finding economies of scale in production, and finding more and more ways to automate the processes. The output in the industry is expected to grow at an annual compounded rate of 5-7 percent between 2007 and 2012. Domestic production...
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...Why do organization bring in outside consultant to manage the organizational change process ? Change management is essential for organizational development in dynamic environment. Any change is likely to be resisted by the employees, if their confidence in the organizational system evaporate. The role of external change agent is to establish the faith and confidence of the employees on the organizational management system, as a first step. Effective change management depends on absorptive capacity of the organization and adaptive skill of the employees. The same may be assessed and suitable measures may be suggested by the external change agent. Further organizational architecture and agility are important factors in quick decision making and adaptation to change. The external change management agent may study and suggest the suitable measures for improvement. Introduction to change management Change is only permanent feature of our life. Life of individuals and organizations are evolving ever since their creation. Modern companies are in a state of cultural change. From working more or less alone to solving specific tasks, we are now required to work in an interdependent way. Teamwork is vital. These changes require that we change what we expect from the co workers. We have to change the values we highly believe. Values like awareness, teamwork, tolerance, responsibility and information are paramount - just as flexibility and change readiness. Team work make in imperative...
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