...Evaluating the Pros and Cons of Different Social Media Sites Identify the pros and cons for each site. Blogger Con: Security - possible transmission of untrustworthy links Blogger Pro: Ability to filter comments via an approval mechanism Blogger Pro: Ability to filter comments via an approval mechanism Blogger Pro: Mass customization - widespread use among target audience Blogger Pro: Ability to receive instant feedback from product demographics Blogger Pro: Mass customization - widespread use among target audience Digg Con: Security - possible transmission of untrustworthy links Digg Con: Limited visual presentation of product Digg Pro: Ability to incorporate elements of other social media sites Digg Pro: Media convergence - showing text, screen shots, videos Facebook Con: Security - possible transmission of untrustworthy links Facebook Pro: Ability to incorporate elements of other social media sites Facebook Pro: Instant communication to large groups Facebook Pro: Mobility - viewing on a cell photo adds to the audience Facebook Pro: Ability to post relevant, up-to-the-minute news and updates Facebook Pro: Instant communication to large groups Facebook Pro: Ability to filter...
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...Title | Examining the Use of Social Media and Its Impact on Corporate Commerce | Assessment A, Part One - Evaluating the Pros and Cons of Different Social Media Sites | Identify the pros and cons for each site. | Digg Con: Not a good way to build buzz in the beginning | Facebook Pro: Ability to incorporate elements of other social media sites | Facebook Pro: Ability to create a community | Facebook Pro: Mass customization - widespread use among target audience | Flickr Con: Limited access from target audience | Flickr Pro: Media convergence - showing text, screen shots, videos | Metacafe Con: Not relevant to the niche audience | Metacafe Pro: Media convergence - showing text, screen shots, videos | Twitter Con: Too much information - public disclosure | Twitter Pro: Instant communication to large groups | Twitter Pro: Ability to post relevant, up-to-the-minute news and updates | YouTube Pro: Media convergence - showing text, screen shots, videos | YouTube Pro: Mass customization - widespread use among target audience | | Assessment A, Part Two - Examining the Use of Social Media and its Impact on Corporate Commerce | Recommend which social media site Master Dynasty should be launched on. | Facebook should be used to launch the game on because you can create a community, you can link other sites and post a variey of media. | | Assessment B - Examining the Use of Social Media and its Impact on Corporate...
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...Explain. General Questions - General General Questions Title Examining the Use of Social Media and Its Impact on Corporate Commerce Assessment A, Part One - Evaluating the Pros and Cons of Different Social Media Sites Identify the pros and cons for each site. Blogger Con: Security - possible transmission of untrustworthy links Blogger Pro: Ability to filter comments via an approval mechanism Blogger Pro: Ability to filter comments via an approval mechanism Blogger Pro: Mass customization - widespread use among target audience Blogger Pro: Ability to receive instant feedback from product demographics Blogger Pro: Mass customization - widespread use among target audience Digg Con: Security - possible transmission of untrustworthy links Digg Con: Limited visual presentation of product Digg Pro: Ability to incorporate elements of other social media sites Digg Pro: Media convergence - showing text, screen shots, videos Facebook Con: Security - possible transmission of untrustworthy links Facebook Pro: Ability to incorporate ele...
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...BabbaCo Case Questions 1. What are the pros and cons of each customer acquisition channel? What do you think about their customer acquisition model as a whole? Search Pros: * Search ads bring parents to BabbaCo.com, where they consume content, and join the newsletter or the Facebook fan-page to interact with the community. Over time if they are impressed with the offering, they will sign up to become a trial customer and then, later, convert to a paying customer. Cons: * Online marketing is not an area where Kim has great expertise. * Since BabbaBox is an entirely new product category, moms aren’t searching for it or for related terms. * When parents land on BabbaCo’s site, they are confused by the monthly box concept and quickly move on, leading to a high bounce rate. * BabbaCo has limited IT resources. * All web development is outsourced to a third party, slowing down the pace at which Nolan can run search experiments and iterate campaigns. Social Media Pros: * Customers acquired through social media have the lowest churn rate. * Whenever a BabbaCo Facebook fan “Likes” or comments on content on the fan-page, he or she broadcasts that action to his or her friends. * BabbaCo customers post side-by-side reviews of BabbaBox vs. the competitor’s box. This works in BabbaCo’s favor when its product receives positive reviews. Cons: * The long lag between the time that a user first arrives to the fan-page or “Likes” BabbaCo and the time...
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...Are Social Networking Sites Beneficial to the Society or Not? Social networking sites are great for our society, due to its promotion increased interactions and connection between millions of people throughout the world. I personally am in favor of social networking sites because it allows people to create new relations and reconnect with their friends and family members. In addition, the reputation of social networking sites such as FaceBook, Twitter, and Linkedln, more than doubled from year 2005 to year 2009. These sites allowed all users to develop their online profiles of their background and interests as well as share thoughts, photos, links, music, and more (are social sites…for our society?). However, many argue that social networking sites attract people to spend more time online and less time with face-to-face interactions. Also, opponents say that the social networking sites provide many time wasting activities which replace the productive activities. According to the article, Are Social Networking Sites Good or Bad for Our Society? Teens spend an average of nine hours per week on social networking sites. The opposition states that teens growing up with these social networking sites may not be aware that all the information and photos posted on these networking sites can be regained even after deletion. The opponents also states that the consequences of over-sharing personal information and photos can lead to vulnerability to sexual and financial predators. It can...
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...has brought us both joy and harm and nowadays we can’t even imagine living without it. Kids star at very young age communicating via text. So here are a small summary of the pros and cons of texting. Cons Getting used to texting al of the time you forget how to talk. It feels uncountable and unfamiliar to talk to people in the surrounding. You will loss some very important social skills. Pros Texting is one the fastest way to communicate to lots people in short amount of time. It gives you the freedom to communicate on your terms and conditions. Your vocabulary and grammar improves without any effort. Conclusion If you balance texting and verbally communicating you get the pros without the cons. References Robin Mejia ‘How Texting Changes the Way Kids Communicate’. Available from: http://www.parenting.com/article/how-technology-chages-the-way-kids-communicate#block-facebook-comments-facebook-comments [Accessed 28 August 2015]. Linda Gellman ‘Kids and Texting: Helping or Harming Communication?’. Available from: http://www.smartfem.com/family/kids-and-texting-helping-or-harming-communication/ [Accessed 28 August 2015]. Admin (31 May 2012) ‘Scholarly facts about texting (Pro’s and Con’s)’. Available from: http://www.suescheffblog.com/scholarly-facts-about-texting-pros-and-cons/ [Accessed 28 August...
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...Introduction Comparison Pros and Cons Case Study Conclusion Online conferencing replace traditional communication method Introduction Traditional communication method, history. Online conferencing today Roles in different stage to society, organization, personal and business. Comparison Traditional communication method Online Conferencing product, function, application. Changing to society and organization Online conferencing replace traditional communication method Pro and Cons Analysis pros and cons between traditional communication method and new online conferencing New technology to market Benefits Advantage & disadvantage Case Study Skype Go-to-meeting Conclusion Life behavior changing by new technology New technology and service expecting to market! Introduction Traditional communication method Face to face Tele-audio Simplest way - Telephone, 2 parties only Conference call – One way + multiple parties Three-way calling Tele-video Mobile links to satellites using specially equipped trucks Online conference What is online conference? Online means “Connected to a computer and internet, we called this as “Web Conference” History 1980 Online chat service by CompuServe Early 1980s Electronic Meeting System as university and research projects Late 1980s Ancestor of modern Electronic Meeting System “Group System” at 1989. 1992 Popular online video-conferencing tool CU-SeeMe first...
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...Persuasive Essay: Social networking Sharrieff L. Martin University of Phoenix COMM/215 Professor Haines September 30th, 2014 | | | | | | | | | | | | | | | | | | | | | | | | | |Introduction ...
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...electronics can have negative effects later on in life. So are people becoming more dependent on electronic devices for communication? What effects could this have on young adults and children? Bellinson, Jill. "Introduction to “Where the Wired Things Are: Children and Technology in Treatment”." Journal of Infant, Child, and Adolescent Psychotherapy 10.4 (2011): n. pag. Abstract. Print. Jill Bellinson, Ph.D., is a clinical psychologist and psychoanalyst as well as the author of the Journal of Infant, Child, and Adolescent Psychotherapy. As a Ph. D I believe her information on the topic very credible. Bellison presents this topic in an unbiased way by listing the pros and cons of having so much digital interaction. Pros such as the ability to be connected and ability to communicate at any time but cons such as cyberbullying, and stalking. Boyd, Danah. It's Complicated: The Social Lives of Networked Teens. N.p.: n.p., 2014. Print. Danah Boyd, a social media scholar and youth researcher has alma maters at Brown University, MIT and UC Berkeley School of Information. She is well known for commentary on sociality, identity, and culture among youth on social networks. In It's Complicated: The Social Lives of Networked Teens, Boyd busts numerous misconceptions that many adults have about teen social-media activity. For example, she reports that teens are not oblivious to the need for privacy. Her interviewees find a variety of ways to limit what adults and strangers...
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...Michelle Mancuso Strayer University Online Business Policy – BUS 490 Robert M. Brown II May 29, 2011 Does An Employer Have The Right To Utilize Information Posted On Social Networks When Making Employment Decisions? Introduction Do employers have the right to use information posted on social networks, such as Facebook, Twitter, and My Space for employment decisions? With the popularity of such websites, employers now have a no-cost way to look up a potential employee’s habits, etc. Employers are not only using them for potential employees, but also for their current staff. Some of what employers are looking at includes status postings, comments, and inappropriate or racy pictures. They are looking to get an idea of what this person does, how they conduct themselves, and whether or not this person is a good fit in their organization. There have been several lawsuits on this topic from employees that have been fired due to posts or pictures made to their facebook wall. This practice has not been deemed against the law, but there is much debate on how this information should or can be used. This paper will discus the pros and cons of using this type of information and also offer some suggestions on how to do it without being sued. Viewpoints Jonathon Bick, a Professor of Internet Law, feels an organization can utilize information found on social networking sites as long as they do so lawfully. He states, “to avoid legal difficulties, employers are...
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...daily bases. Networking sites like YouTube has created a marketing environment as well as education. LinkedIn, has helped to create more jobs and recruiting, while Facebook has helped people stay in touch with each other. Emails and texting have replaced extra phone calls. Ideologies and Cultural Patterns Facebook, a tool for people to communicate, has over 1.4 billion users, YouTube has 490 million user per month and Twitter has 190 million tweets per day. These facts show just how much society is communicating through social networking sites. News spreads faster through these sites but can also give false information just as fast. There are problems that have become a social issue such as cyberbullying and security attacks. “49.5% of students reported being the victims of bullying online and 33.7% reported committing bullying behavior online. 800,000 minors were harassed or cyberbullied on Facebook according to a June 2012 Consumer Reports survey (PR, N., 2012)”. Adults are also victims of cyberbullying, and the problem with that is adults are supposed to be examples. If children see their parent’s bad behavior, then they are being shown its okay to bully one another. In 2012, Facebook’s chat window infected with a virus called Steckt.evl attacked users. The chat box would show up as you scroll down your Facebook page, looking like a link from a friend. When you click on the...
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...Use of Social Media in Recruiting Think about the things you do when applying for a new job – anything from perfecting your cover letter and resume prior to applying to dressing nicely for the interview. You do everything you can to present the best version of yourself to the potential employer that you’ll be meeting with. But have you thought to prepare your social media accounts, too? With the rising usage of social media, “…it’s no surprise some recruiters and hiring managers are tuning in” (Smith) – but should it be used in the recruiting process? In Favor There are many pro’s to using social media when recruiting new talent – here I will discuss four points that you may not have considered before. First, social media allows the employer to see a more genuine version of the candidate, and that doesn’t always mean bringing light to negative attributes. A CareerBuilder survey found that 29% of surveyed hiring managers found something positive on a profile that drove them to offer the candidate a job (Smith). Websites like LinkedIn allow professionals to present their resume, showcase their interests and volunteer work, present more casual recommendations and endorsements that may not have a place in a resume, and show what professional organizations someone belongs to – all things that are important to understanding who a person is, but not things that will always come up in an interview. Second, social media gives employers the opportunity to target specific job...
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... I. Nearly 75% of all Internet users are members of at least one major social networking sites.(Nielsen Wire, 2009) II. What is Social Media Networking? III. The first Internet service provider and email delivery. IV. There are numerous Social network sites. A. Facebook, MySpace, LinkedIn, and Twitter V. There are pros and cons in social networking. A. Pros of Social Networking a. It keeps people connected, allows us to get info faster, available to anyone B. Cons of Social Networking a. It can be used as a weapon, info is unreliable, there are no privacy rules VI. Social networking is getting bigger by the days with new creations. Social media 3 How does Social Media Networking Impacts Society? Nearly 75% of Internet users are members of at least one of the major social network site. (Nielsen Wire, 2009) Social media is means of interacting among people where they create, share and exchange information and ideas through Internet based applications. These conversations and exchanges come in different forms such as word, pictures, video sharing and more. There are numerous sites where these exchanges take place such as MySpace, Facebook, and LinkedIn and Twitter just to name a few. The first Internet service provider in the United States was CompuServe which used a technology none as dial-up. It was formed in 1969 and it was a major player until the mid-1990’s. Dial-up ultimately was sold to what is known as AT&T...
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...eMarketing Mid-Term 1. After reading the article I have changed my thinking on how I would reach out to the baby boomer generation. I used to think it was wrong to use social media to market towards baby boomers and generation x and I was wrong. I am pretty amazed on how many people from this generation are using sites like Facebook, Linkedin, Twitter, and Myspace. I will definitely keep social networking at the top of my list as a way to market towards these generations. More specifically I will primarily use Facebook as the main source of marketing because more than 1/3 of baby boomers and half of Generation X has a Facebook page. Mavens are most likely to be Generation Jones and working full/part time and these individuals could have huge impact on the target market. These are the type of people who are always expanding their social network and are recommending products and services more than 10 times a year. This could be a domino affect by mavens in your target market continuing to speak about your product through their social network. In a matter of time you could expand your business from being very well know just being using social networks like Facebook. Targeting towards Generations Jones and workers. 2. As an eMarketer choosing digital marketing vs. traditional marketing to means revolutionizing ways companies reach their consumers and target audience. Here in New York City we see that with basic billboards going digital displaying different images and content. Social...
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