...“True enjoyment comes from activity of the mind and exercise of the body; the two are ever united.” (von Humboldt, n.d.). As the public becomes more health-conscious and the aging population places greater emphasis on remaining healthy and fit, the fitness industry is maintaining steady growth because of better dietary practices and a resurgence to play and become more active. It is no surprise the demand for gyms and health and fitness clubs will continue to rise. Therefore, my paper will cover the critical concepts as it relates to Bally Total Fitness Case Study. I will highlight Bally’s history, macro environment, SWOT analysis, corporate-level strategy, business-level strategy, and my recommendation for Bally Total Fitness. History, Development, and Growth Dave “Wild man” Wildman is said to be the founder of Bally Fitness, but it was Raymond T. (Ray) Moloney back in the early 1930’s who decided to create an affordable past time of pinball. Anyone could play pinball at the price of seven balls for one cent or 10 balls for a nickel. In January of 1932, Ray founded the popular past time while working under Lion Manufacturing in Chicago. The Ballyhoo pinball game was easy to make and very profitable. With the creation of the “Goofy,” the “Airway,” the “Rocket,” and the “Bumper” pinball machines, Bally Manufacturing, under Moloney’s leadership, took off. Bally Manufacturing headquarters remained in Chicago at the same address for almost 50 years. In 1936, Bally Manufacturing...
Words: 3211 - Pages: 13
...1.1 Analysis of the existing policy, practices and information on the Bounce Fitness Website relating to diversity. 1.4 Access diversity policies from other organisations similar to Bounce Fitness and review for their relevance to Bounce Fitness. See attached The following documents on the bounce website have a direct relation to diversity. (precisiongroup, 2012) Diversity Policy Work Place Harassment prevention policy Code of conduct Personal Policies - Equal employment - Anti –discrimination - Parenting leave - Military leave - Harassment policy Annual Strategic Human resources Plan 20XX to 20XX Staff Induction Procedures Mission, Vision Statement along with Values Staff reward and recognition policy Bounce fitness internal communication strategy, this document suggest that bounce fitness audience is the following Total Amount of people - 34 Composition: 26 staff, 4 managers, 3 senior managers and 1 CEO Location: 6 in Brisbane, 14 in Cairns, 7 in Sydney, 7 in Melbourne Working Language: English Native Language: 28 English, 1 Spanish, 1 French, 1 Korean, 1 Italian, 2 Japanese Also on the Hierarchal Structures show that current staff have a mix of gender, age, race (precisiongroup, 2012) Bounce fitness, with their current policy, is implying the importance to their company surrounding the recruitment of diversity as they are a large multinational organization. They express their vision of what they are working towards...
Words: 407 - Pages: 2
...and graded. However, the grades will not contribute to the GPA and CGPA. Games/Sports & Cultural courses are evaluated based on the following: i. Attendance 20% ii. Log Book 20% iii. Involvement 10% iv. Achievement 10% v. Fitness Tests 40% Attendance 1. Students who are absent from the Co-curriculum course and present a letter/proof of the reasons stated below will be considered present with a remark: a. Medical Certificate (MC) b. Represent TAR College for external events c. Death of IMMEDIATE family member 2. Students who are absent with the reasons below will not be considered present: a. Involvement in club/societies/school activities b. Personal matters Course Content/ Lesson Plan Week 1 Briefing on Assessment, Rules & Regulations. Week 2 Body Mass Index, Cardio & Flexibility Exercises. Week 3 Muscle Fitness & Core Exercises. Week 4 Effort & Execution of Techniques for Muscle Fitness Exercises. Week 5 Introduction to Group Exercise Programmes. Week 6 Group Exercise Activities. Week 7 Group Exercise Activities. Week 8 Muscle Fitness Test. Week 9 Cardio Fitness Test. Week 10 Practice & Preparations for Co Curricular Day. Week 11 Practice & Preparations for Co-Curricular Day. Week 12 Co-Curricular Day....
Words: 832 - Pages: 4
...Corporate Histories History of Under Armour Under Armour is currently an athletic apparel, footwear, and accessory brand with the mission “to make all athletes better through passion, science, and the relentless pursuit of innovation” (Under Armour website). The brand was founded in 1996 by University of Maryland football player Kevin Plank in the basement of his grandmother’s house in Baltimore, Maryland. Based on his own athletic experience, Plank was inspired to create a sweat-wicking undershirt that did not get moisture-laden with sweat during games and practice. The company gained initial success with grassroots marketing among the athletic community. Under Armour did not reach mainstream consumers until the company’s products appeared in the 1999 film Any Given Sunday. It has continued to appear in other movies and television shows, and it has gained many athletic stars as spokespeople of the brand. Under Armour launched its first television advertisement, featuring football player Eric Ogbogu, in 2003. These marketing efforts have done well to expand consumer recognition of the brand’s initial product. Sweat-wicking shirts are now commonly known as “Under Armour” similar to the way tissues are now often just called “Kleenex.” With its evolving brand image, Under Armour has been able to expand beyond the athletic performance apparel market, which it dominated at 75% of market share in 2005. Following its initial public offering in 2005, which raised over $100 million...
Words: 2640 - Pages: 11
...| |*Subject(s) |Life Size body outlines | |Topic or Unit of Study |Health | |*Grade/Level |1st Grade | |*Summary |The child will lay down on a piece of butcher paper and the teacher will trace an outline of their body with a marker. After the outline| | |is done the children will use crayons or markers to color their outfits onto their body outline. They should draw the clothes and colors| | |they are wearing. The children will name body parts such as legs, arms, mouth, nose, eyes and stomach. They will then label the parts | | |on their outline. | |STANDARDS AND DIFFERENTIATED INSTRUCTION: | |*Standards |Concept 1, strand 5: Structure and logic ...
Words: 1508 - Pages: 7
...My name is James, but I'm mostly known as High-Time Fitness. For the past 9 years I've posted my training practice online, first starting on Facebook, and then moving onto Instagram. Through my visual training practice I have inspired many people like myself that with God absolutely everything is possible, including fitness goals. My training has also given me the strength to get over the mental hurdle of my own self-doubt when it comes to enjoying the enjoyable and beautiful things in life. I want more breakthroughs with society, when it comes to their fitness goals. I want more souls reached through inspiration, motivational speaking, & training. I want to help more people in greater ways than I ever have, teach more kids, and influence society with my mission. I recently had the idea to create my own fitness apparel line; however I kept putting it off because of my own insecurities, however I’m ready to kick insecurity in the face and achieve what God has purposed for me. I’m so grateful for the few believers that grew into hundreds. The clients that have worked out with me at their lowest point, and continued to follow my momentum to no matter what, I sincerely thank you. Nevertheless, I want to go higher, further, and take that road less traveled. I want to excel, and I can’t do it alone! I need your help taking that next step, as I prepare for one of my biggest business ventures ever. I want take High-Time Fitness into a whole new direction, around the world and right...
Words: 283 - Pages: 2
...California Department of Education Reposted September 17, 2010 Physical Education Model Content Standards for California Public Schools Kindergarten Through Grade Twelve California Department of Education Reposted September 17, 2010 Publishing Information When the Physical Education Model Content Standards for California Public Schools, Kindergarten Through Grade Twelve was adopted by the California State Board of Education on January 12, 2005, the members of the State Board were the following: Ruth Green, President; Glee Johnson, Vice President; Ruth Bloom, Don Fisher, Ricky Gill, Reed Hastings, Joe Nuñez, Bonnie Reiss, Suzanne Tacheny, and Johnathan Williams. This publication was edited by Sheila Bruton and Faye Ong, working in cooperation with Dianne Wilson-Graham, Consultant, Professional Development and Curriculum Support Division. It was prepared for printing by the staff of CDE Press: the cover and interior design were created and prepared by Paul Lee; typesetting was done by Jeannette Reyes. It was published by the Department, 1430 N Street, Sacramento, CA 95814-5901, and was distributed under the provisions of the Library Distribution Act and Government Code Section 11096. © 2006 by the California Department of Education All rights reserved ISBN 978-0-8011-1605-6 Acknowledgments The following educators were appointed by Jack O’Connell, State Superintendent of Public Instruction, to assist in the development of the Physical Education Model Content...
Words: 19347 - Pages: 78
...is scored when an attacking player kicks the ball into the opposition net. Games are usually low scoring. There are 11 players on the field, with some substitutions coming late in the game. If a player is substituted off they cannot come back onto the field. The game consists of 45 minute halves, with a half time break. Players are not allowed to come off the ground during playing time Fitness for soccer consists of: Physical fitness is one of the most important aspects of soccer performance. A skillful player will go a long way in the sport, but without the fitness part of their game they will not be the complete player. Aerobic endurance fitness is one of the most important physical fitness attributes for soccer players. Players need to be able to maintain a high level of intensity throughout the 90 minute game. Another very important fitness component is anaerobic fitness, which means running speed and particularly repeat sprint ability. Players also need good agility, strength, power and flexibility. Training for soccer consists of: Regular training is needed for all areas of fitness. Here are some important factors to remember for an effective training program. Have a good plan. The training should be directed to achieve specific goals and be individualized to maximize the physical capabilities of particular players. In order to improve, the physical load needs to be increased over time as the players get fitter. By using cross training and by...
Words: 468 - Pages: 2
...Nutrition and Fitness Christhanis J. Stallworth University of Phoenix Paradigms of Health SCI/100 Heather Mayer, MPH, CHES September 23, 2013 Nutrition and Fitness Nutrition and fitness are important to living a healthy, well-balanced life. Healthy fitness and nutritional habits improve health by promoting healthy body weight, reducing risk for chronic diseases, and foster optimal wellness. Evaluation of my current fitness and nutritional habits helped me to identify areas for improvement to my physical health. I will choose three healthy fitness and nutritional habits that I can incorporate into my lifestyle. My eating habits can be described as meal skipping, lacking fruits and vegetables, and nutrient and vitamin deficit. In addition to this, my water intake is almost nonexistent. My current fitness routine is minimal. I do not have a regular exercise plan. I drive to most places I go to. The only physical activity I get occurs when I’m doing household chores and light gardening. I go dancing with a group of friends once a week. This course has empowered me to “take charge” of my health. Using resources available to me to collaborate with, educate, and support me, I will become an active participant in my health. Lifestyles changes can lead to long-term changes that encourage better health and weight loss. “Lifestyle changes in diet and levels of physical activity improve the health of entire communities” (Riemer, 2009, p. 1). I must set goals...
Words: 1645 - Pages: 7
...Introduction and Research Questions Ethnography is a reality-focused research method that has become increasingly popular throughout the years. This type of research provides qualitative findings pertaining to consumers, lives, habits and practices by observing people in their everyday lives and in their everyday environments. According to Clifford Geertz, author of Interpretation of Cultures, observations and findings obtained from ethnographic research represent “webs of meaning”, in other words, in-depth understandings of individuals everyday life practices (Geertz, 1973). The research group chose to study behaviors and mannerisms particularly associated with subculture groups seen in gym environments. This topic of research was chosen not just because these subculture groups are unique, since they are only seen within a gym environment, but because fitness and health are very important and relevant topics to the current concerns society faces today such as, obesity. According to the International Health, Racquet and Sportsclub Association and Industry Insights, Inc (IHRSA), there were over 45 million Americans that belonged to a gym or health club in 2010 (IHRSA, 2010). However, obesity is a growing concern. Shockingly, there are major obesity concerns pertaining to the target demographic group, which is gym-goers between the ages of 18 to 39. The IHRSA found that the largest group of gym members are between the ages of 18 to 45 (IRHSA, 2010). Yet, key findings from...
Words: 4124 - Pages: 17
...My personal fitness goal My personal fitness goal was to become healthier mentally and physically by increasing my cardiovascular endurance. Along the way I wanted to be able to run longer and faster, I wanted to be able to improve my physical education grade and earn the Presidential Fitness Award by the end of the year. Overall, I met my S.M.A.R.T. goals for my eighth-grade year by making realistic and specific plans for improvement. I met my midpoint goal for endurance because I ran 51 laps in the Fitnessgram Pacer Test which was my exact goal for midyear. In the fall I ran 42 laps, which means I improved by 9 laps between the fall and the winter. This also meant that I had to improve by 10 laps in order to achieve my goal for the spring....
Words: 1940 - Pages: 8
...BOUTIQUE GYMS (FITNESS STUDIO’S) A NEW TREND TO HEALTH AND FITNESS …. What use to be an environment with one simple concept to improve fitness and health has evolved to a fitness vibe. For starters, nutrition is the key to reaching and maintaining your individual weight loss and fitness goals. What once required a proper diet has now evolved into “nourishing “your body in order for it to function properly and to its upmost potential. In doing so, millions of Americans are making their way to the versa climber. A machine reincarnated from the 80’s for the heart pounding climbing classes. Speaking of what’s old is new again there’s the treadmill for running and to jumpstart the heart even more is a mini trampoline. Needless to say, to put a spin on things, there is Flywheel (indoor cycling); new technology which computes speed and resistance on flat screens in a nightclub scenario. Yet, the key to one’s success is personal training. What use to be a session with a trainer evolved to a partnership journey. In effort to staying or getting back into shape it becomes more of a group experience ( a community). To get the most out of any exercise regime, it is recommended having a set plan and educating yourself about proper workouts. Some of the new exercise trends are Kickboxing, Yoga, Crossfit, and Telemetry. Kickboxing is the best kept secret to getting a firm butt, a smaller waist, toned arms and a lean body. This can be accomplished...
Words: 627 - Pages: 3
...Professor Shaughna L. Vaughan December 19, 2014 Physical fitness is a high priority for every soldier and has a direct influence on the overall readiness of an organization. The Army requires each soldier to have the ability to pass a physical fitness test twice a year, while remaining in height and weight standards at all times. In my current organization, there is a problem with both soldiers having the ability to pass a physical fitness test as well as remaining in accordance with the Army’s Body Fat Program. Physical training is an individual responsibility, however commanders can implement training programs to help soldiers on every level meet the Army’s physical fitness standards. The Problem The Army’s physical fitness test consists of three events: push-ups, sit-ups, and a two-mile run in an allotted amount of time. Age and gender determine the number of repetitions that must be completed in two minutes and the amount of time allowed to complete the two-mile run. There are alternate events such as the walk and bicycle for soldiers that may have physical limitations that prevent them for complete the standard physical fitness test. Each soldier personal characteristics and abilities are unique when it comes to physical fitness; therefore the physical fitness program has to target various fitness levels. It is up to leaders to identify soldier’s strength and weakness and develop fitness plans to help soldiers succeed. The Army publishes manuals that provide...
Words: 1918 - Pages: 8
...Sudden cardiac death has been the number one cause of death amongst on-duty firefighters nearly every year since the NFPA began it’s study of on-duty fatalities in 1977 (NFPA, 2014). Most fire departments conduct fitness and medical screenings prior to hiring fire fighters in order to avoid employing persons who are not fit enough for the types of duty or are at high risk of injury caused by participation in the types of work firefighters do (NIOSH, 2007), however, despite current efforts to prevent firefighter fatalities due to cardiovascular events sudden cardiac death continues to account for approximately 45% of firefighter deaths per year (Johns Hopkins, 2014). Statistics such as these warrant increased effort and change...
Words: 1242 - Pages: 5
...Please find enclosed Case Study One – Designing a Reward System for “The Fit Stop”, for your review. Using point form, write a brief description of the organization, its employees, and its challenges. What is the organization's domain? (10 points needed) Organization: * The Fit Stop is a new franchise opening in four months. * The Fit Stop will sell all types of training, fitness conditioning and exercise equipment to the general public * The Fit Stop plans to specialize beyond equipment to provide customers with personalized advice geared to customer’s specific training/conditioning needs * It will be starting out with stores in major cities in Ontario and in four western provinces – with plans of expanding to Quebec and the Atlantic provinces * Stores will be located in shopping malls, operating 7 days a week: 9am – 9pm weekdays, Saturdays: 9am – 6pm, and Sundays noon – 6pm. Employees: Employees will range from highly educated (degrees) to high school educated * total employees per store will be 11 to 15 fulltime employees * each store will employ physiotherapist and a person with a Bachelor’s Degree in Kinesiology. * each store will have a Manager with a Bachelor of Commerce Degree * each store will employ sales staff with a minimum high school diploma (8 to 12 per store) Challenges The Fit Stop knows that even though their competitors will sell their equipment at a lower price, none will have the range of equipment that they...
Words: 3361 - Pages: 14