... 3 Section1. How China Telecom develop plans for customer care strategy 4 Section2. Standards of customer care of China Telecom 5 Section3. Quantitative Aspects and Qualitative aspects 6 Section4. strategy and improvement 7 Conclusion 8 Introduction China Telecom, whose full name is Directorate General of Telecommunications, P&T, China, set up in 27 April 1995, is the largest telecommunication corporation in China. It is the biggest provider, which providing comprehensive information about service, holding the largest meshwork of global immobile telephone and Chinese information. It covers all cities and villages in China and gets through all over the world. As the philosophy of China Telecom is” Customer First, Service Foremost”, that means customers are the suppliers of food and clothing for China Telecom, they considered that its services are related to the interests of the most of people and the realization of development, what they do is based on customers and their purpose is to satisfy the customers’ needs. The purpose of this report is to analyses the Customer Care Strategy in China Telecom. And some recommendations will be proposed in this report. Section 1 How China Telecom develop plans for customer care strategy The...
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...VIDEO CASE 7 MASTERCARD: GOING UPSCALE Check, cash, or credit card? How many times have you heard that question and replied “credit card” without even thinking about it? When you do think about it, however, credit cards are a relatively new phenomenon. Yet when it comes time to pay, it seems we’re more likely to use the credit card (and to have several of them) than checks or cash. Indeed, some writers have even suggested that, in the not so distant future, we will all operate with “plastic money” all the time. MasterCard had its beginnings in 1966, when a group of banks joined together to form the Interbank Card Association (ICA). The ICA was founded by an association of banks rather than by a single dominant bank. Member committees ran the association by establishing rules for authorization, clearing, and settlement as well as marketing, security, and legal matters. In 1968, ICA went “global” by forming an association with Banco Nacional in Mexico and later with Eurocard in Europe. Since then, MasterCard has expanded around the world—even into the communist world of the 1980s when it entered the People’s Republic of China in 1987 and Russia in 1988. By 1993, China was the second largest country in terms of MasterCard sales volume. Today, MasterCard is affiliated with more than 23,000 financial institutions around the world and has nearly 370 million credit and debit cards in use . These cards are accepted at more than 13 million locations worldwide. Gross...
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...ARAVIND EYE HOSPITAL EXECUTIVE SUMMARY Aravind Eye Hospital was set up in 1976 by Dr. Govindappa Venkataswamy (or Dr. V) with the noble intention of being a private, non-profit hospital that provided quality eye care. The case is set against the backdrop of the social problem of blindness in India. With over 12 million blind people, 70 – 80% of the cases are primarily due to cataract that can be treated through surgery. However, the low per-capita income as well as the prevalence of cataract cases among the poorer sections of the society made the surgeries entirely unaffordable. Aravind Eye Hospital started off as a 20-bed facility in 1976 in Madurai, soon started a 250-bed main hospital and over time, expanded to Theni, Thirunelveli and Coimbatore. The central feature of the service provided is the clear delineation of services in the form of paid service in the Main hospital and non-paid service in the Free hospital. They also held several Eye camps to mobilize the poor in villages and spread awareness of the dangers of their ailments. The vision that motivates Dr. V is to market cataract surgery such that it reaches every nook and corner of the developing countries facing this problem. Clearly, profit or a healthy bottomline is not the motivator in this case. However, Aravind faces some real issues at the field level that need urgent resolution to help it achieve its mission of bringing eyesight to the masses of poor people in India. SITUATIONAL ANALYSIS The case of...
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...BTEC QCF HND in Hospitality Management Investigating Rooms Division Submitted to: Chris Maugino Submitted by: Md Rashedul Hasan, Date: 15.08.2011 1 Acknowledgement I would like to give my special thanks to my course teacher Chris Maugino for giving me such kind of excellent opportunity to prepare the interesting assignment and proper guidance to complete this work. I am grateful to my friends for their help and support when preparing this assignment especially in group study. I also give thanks to the manager of Park Plaza Sherlock Holmes who helped me a lot to make my report on interior design successfully. Other staff also helped me that make my report very easy and interesting. They are such a good person and gave me the full information as well as the data to complete this report. Finally, I like to say that, I have prepared this assignment from own experience. I am ready to accept my unwilling errors and omission which belong to me. 2 Table of content 1. Title Page ...........................................1 2. Table of Content.................................. 3 3. Introduction........................................ 4 4. Activity 2..............................................5 5. Activity 3..............................................17 6. Activity 4 ..............................................22 7. Activity 5...............................................28 8. Activity 7..............................................38 9. Activity...
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...of a financial prospectus to put a business into motion such as: - Business description - Market analysis - Market plan - Competitor Assessment - Operating Plan - Financial Plan - Executive summary The new business venture I planned to invest would be a Shrimp Farmer. The market demands of organic food have increased the global production of freshwater shrimp farming. Shrimp has become the most popular seafood in the United States. On the other hand, consumers are becoming more conscious and concerned about the environment damage. Many shrimp farmers often use antibiotics and hormones to increase the shrimp production. The methods used before to meet the shrimp’s demands have dramatically damage environment. Now, many advances in researcher found new methods and technology that have changed the scenario. Business Description Carrillo’s Shrimp Farm would be placed in the Desert of Imperial Valley to combine the effects of the hot sun with the qualities of deep pumping well water allowing a faster growth. The shrimp would be raise in a pond with significantly depth water having as a mission a fresh, healthy, and free hormone shrimp. Since the well water rich in mineral would be drawn from deep pumping, it would carefully monitor for pollution, contaminants, and pathogens. Neither pesticides nor chemicals would be added to care about health negative effect such as neurological damage and E. coli. Before introducing population to the ponds...
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...staff include, from left, Nina Davis, medical assistant; nurse practitioners Emily Davis and Anna Bruno; Kristin King, registered dietitian and health coach; Christina Franko, personal trainer; and fitness director Patrick Holmes. Laitram Machinery, the Advertisement world's largest manufacturer of shrimp-peeling machines, sits along the Mississippi River under the Advertisement Huey P. Long Bridge, just outside of New Orleans. It's a suitable location for a company associated with a food product that's central to southern Louisiana's celebrated Creole and Cajun cuisine. But there's a health downside to that rich culture. “In New Orleans, you can find ways to not eat well and not drink well,” said Franck LaBiche, the company's human resources director. Letting les bons temps rouler wasn't just bad for the company's workers. It also was rough on its finances. “We were looking at a monthly healthcare premium curve for employees that showed a 40% increase over six years,” said LaBiche, whose company has a selfinsured health plan. In 2012, Laitram joined a growing list of large U.S. employers that have opened on-site health clinics in an effort to control the rising costs of http://www.modernhealthcare.com/article/20151205/MAGAZINE/312059980?template=print 1/7 1/5/2016 Modern Healthcare their health benefit programs. Nearly 30% of companies with...
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...Acknowledgement The internship opportunity I had with SQUARE TEXTILES was a great chance for learning and professional development. Therefore, I consider myself as a very lucky individual as I was provided with an opportunity to be a part of it. I am also grateful for having a chance to meet so many wonderful people and professionals who led me though this internship period. Bearing in mind previous I am using this opportunity to express my deepest gratitude and special thanks to the MD of [Company name] who in spite of being extraordinarily busy with her/his duties, took time out to hear, guide and keep me on the correct path and allowing me to carry out my project at their esteemed organization and extending during the training. I express my deepest thanks to [Name Surname], [Position in the Company] for taking part in useful decision & giving necessary advices and guidance and arranged all facilities to make life easier. I choose this moment to acknowledge his/her contribution gratefully. It is my radiant sentiment to place on record my best regards, deepest sense of gratitude to Mr. /Ms. [Name Surname], [Position in the Company], Mr./Ms. [Name Surname], [Position in the Company], Mr./Ms. [Name Surname], [Position in the Company] and Mr./Ms. [Name Surname], [Position in the Company] for their careful and precious guidance which were extremely valuable for my study both theoretically and practically. I perceive as this opportunity as a big milestone in my career...
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...The import, export and transshipment of Cosmetic (Natural Base) are regulated under the new subsidiary legislation “Health Products (Cosmetic Products – Asean Cosmetic Directive) Regulations 2007’’ supersedes the previous legislation governing the control of cosmetic products under the Medicines. Any person who introduces a cosmetic product into Singapore must ensure that the cosmetic product is safe for human use when applied under normal conditions of use, and does not contain any banned or restricted substance stipulated for cosmetic products as listed in the legislation. Product Types The illustrative list provided below is not an exhaustive list on types of cosmetic products. Product forms and types not listed should be considered against the definition of a cosmetic product. • Creams, emulsions, lotions, gels and oils for the skin (hands, face, feet etc.) • Face masks ( with the exception of chemical peeling products) • Tinted bases( liquids, pastes, powders) • Make-up powders, after –bath powders, hygiene powers etc • Toilet soaps, deodorant soaps etc • Shaving products ( creams, foams, lotions etc) • Products for making-up and removing make-up from the face and the eyes • Products intended for the application to the lips • Products for the nail care and make-up ( manicure and pedicure products) • Sunbathing products • Products for tanning without...
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...mainstream consumers until the company’s products appeared in the 1999 film Any Given Sunday. It has continued to appear in other movies and television shows, and it has gained many athletic stars as spokespeople of the brand. Under Armour launched its first television advertisement, featuring football player Eric Ogbogu, in 2003. These marketing efforts have done well to expand consumer recognition of the brand’s initial product. Sweat-wicking shirts are now commonly known as “Under Armour” similar to the way tissues are now often just called “Kleenex.” With its evolving brand image, Under Armour has been able to expand beyond the athletic performance apparel market, which it dominated at 75% of market share in 2005. Following its initial public offering in 2005, which raised over $100 million, the brand entered the footwear market, beginning with football and baseball cleats. Its credibility in the footwear industry was cemented by the NFL’s choice of Under Armour cleats as the official footwear of professional football. In 2009, Under Armour kicked off its entry into the lucrative running shoe industry, and in the fall of 2010, Under Armour announced its foray into basketball...
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...Medicine, A Solution, Or A Problem?" The landscape for health care delivery has evolved significantly over time. What initiated as a home service by a family physician grew into predominately inpatient service, followed by the expansion of outpatient service. Now, the trend is starting to drift back to a more "family physician" approach with an added cost. Reduced reimbursement rates, increased paperwork, increased operating costs, and increased patient case loads have made it difficult for primary care physicians (PCPs) to be successful compared to their peers. Medicare and Medicaid reimbursement rates continue to be adjusted downward, and PCPs are expected to broaden their practices to compensate. Medical school graduates are choosing careers as specialists for an increased income, stability, set hours, and reduced case loads. As a result, the decline of PCPs has increased resulting in fewer providers coupled with a growing population. Those providers remaining in the PCP field, or deciding to enter that area of service, are looking for new ways to generate revenue and reduce the patient case load. As a result, concierge medicine, also known as boutique medicine, retainer medicine, VIP medicine, executive health program, platinum practice, personalized health care, or luxury health care, has evolved and is currently growing (Harris, 2008). Reasons for the shift in care are continued downward pressure on health plan reimbursement rates both from private insurance and...
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...can pay for it at the store and have it delivered for free within 48 hours. Other retailers already link inventory at individual locations to a centralised database – such as liquor retailer Dan Murphy’s, which allows customers to see what their local store has in stock – but it doesn’t offer delivery. 2- Apparel designers in Australia are able to produce top quality fashion at competitive prices. With their skill they are able to compete successfully with other international labels being marketed in the country. Local designers are well informed about the latest brands being developed in the US and European markets and they are also up-to-date with designs unique to Australian market. Italy, being the traditional supplier in the high-end designer-wear, is the major competitor for designer imports, whereas China is the major source of garments being offered at lower to mid end of the market. Strengthened by the runaway success in the domestic Australian market the company adopted an expansionary strategy to enter into the vast US market characterized by high volume low cost products. Simultaneously the company adopted expansion plans to enter into other geographical locations like New Zealand and Asian markets. However, because of lack of knowledge on the product offering that should be made to these new markets, the company had to exit from these markets 1- Business Strategy Analysis The Australian apparel market at the time Country Road entered was characterized by...
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...outline are： Paramount Health and Beauty Company Ultra thin five blade and vibrating technology- technology leading position 2011 - Introduce new Clean Edge target at niche market 2012 - Sunset Avail 2013 - Cut Clean Edge price to occupy mainstream market 2013 - Introduce Clean Edge Plus target at niche market to increase market share 2014 - Technology leading position in market, to achieve 472million annual revenue, and 32% market share in US non-disposable razor market. Our 推出新产品定位niche 2年后降价定位主流市场 并推出plus a new non disposable razor Clean Edge with cutting edge technology to improve men’s shaving experience by the use of leading vibrate technology in the super premium segment. 1. 我们的新产品有CE ultra thin five blade and vibrating technology， technology leading position 2. 我们将于2011推出CE，target at Niche market 3. 我们将于2013 cut CE price，to occupy mainstream market。 4. 同时我们将推出CE Plus，我们的客户是（高端客户），在市场保持领先地位share。 5. 我们的总体目标是2014年达到XXX. Our principle is technology leading, 1. 现在市场中super占最大。 2. 同时social是最大的消费群体。 3. 所以，我们决定将我们的主要客户定位在xxxx上。 1. 我们现在主要的竞争对手有XXXX。 2. 在这个市场我们市场份额的市场份额是0。 3. 在XXX市场中产品的最高定价为xxx-xxx。 4. 因为我们的技术处于绝对领先地位。 5. 所以我们将我们的定价定位：xxxx和xxxx。 6. 目前从市场中高端产品的走势中可以发现，我们进入高端市场是可行的。 Marketing Paramount Health and Beauty Company-Health, Cleaning, Beauty and Grooming...
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...Alexander McQueen Of BLACK Kuankuan Wang Po-Yu Tso Jia Qian Alexander McQueen of BLACK 1. INTRODUCTION................................................................................................................................................................................4 2. THE BUSINESS (Parent Business) 2.1 Business Description Mission.................................................................................................................6 2.2 Mission/ Vision/ Volues..............................................................................................................................7 2.3 Brief History of the Business...................................................................................................................9 2.4 Business Structrue Company Resources..........................................................................................10 2.5 Current Strotegies.....................................................................................................................................13 2.6 Current 4PS................................................................................................................................................13 2.7 Competitive Advantages.........................................................................................................................16 3.BRABD EXTENTION: THE MARKETING PLAN 3.1 MARKETING OBJECTIVES 3.1.1 Marketing Goals........................................
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...Part-one • Organization profile(IBBL) • Job description Organization profile Of Islami bank Bangladesh limited (IBBL) After reading this chapter reader will be able to know about; • Corporate profile of IBBL • Mission and Vision of IBBL • Objectives of IBBL • Features of IBBL • Functions of IBBL • Management structure of IBBL • Basic Facts • Major differences between Conventional Bank & IBBL Corporate profile of IBBL: Islami Bank Bangladesh Ltd. (IBBL) was incorporated on March 13, 1983 under the companies Act, 1913 as the first interest free Shariah based commercial bank in South East Asia. IBBL started functioning on March 30, 1983 and formally inaugurated on August 12, 1983. The bank was promoted by 23 local sponsors including the Government of Bangladesh and 4 local institutions and 13 foreign sponsors including Islamic Development Bank (IDB). The foreign investors hold 57.37% of total shares while the local investors hold the rest 42.63%. There is a Shariah council, which is entrusted with the responsibility for ensuring that the activities of the bank are being conducted on the precepts of Islam. IBBL is one of the leading first generation private sector banks in Bangladesh, which provides all kinds of commercial banking services to the customer. The bank went for IPO in November, 1985. The IBBL got enlisted with Dhaka Stock Exchange Ltd (DSE) in 1985 and Chittagong Stock Exchange Ltd. (CSE) in...
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...expanded their market to Korea, established Lotte Group to offer a modernized food industry and a high-standard lifestyle to their customers (Lotte Group 2012). Nowadays, Lotte has grown into a global company with offices in more than 50 countries worldwide, various sectors and approximately 4,700 employees (Lotte Co. Ltd. 2012). Food and Beverage is still the forte of Lotte Group and has a stable development in the global market especially Japan, China, Russia and Vietnam. In 2011, Lotte had earned ¥522.0 billion in total (Lotte Co. Ltd. 2012). Lotte entered Vietnam market with their forte – food and beverage. However, it is not until December 2008 that Lotte started investing into Vietnamese market, with the establishment of the first Lotte Mart in Ho Chi Minh City. In Vietnam, with KFC, Lotteria is the main player in fast-food franchising business (Tuoi Tre 2012). Lotte’s mission is to create high – quality services and products contributing to an abundant life for their customers through creativity exploration and challenge confrontation. PRODUCT DESCRIPTION According to Lotteria 2012, Lotteria is the leader in the Korean fast-food industry with 550 billion won sales in 2009. Firstly appeared in Vietnam in 1998, yet Lotteria is not popular till the entrance of bulgogi burger in 2004 (Lotteria 2012). According to Tuoi Tre 2012, Lotteria is the owners of more than 120 shops across the country, aiming to open 140 stores by the end of 2012. Entering Vietnam market, as the similarity...
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