...International Marketing MKT 466- Country Paper Switzerland Including Sunglass Campaign Presented by: Eileen D. Klingsiek Fall Semester 2009/2010 International Marketing MKT466 Country Paper- Switzerland 1.0 Introduction 2.0 Background 2.1 History 2.2 Geography 2.2.1 The three main regions 2.3 Climate 2.4 Demographics 2.5 Religion 2.6 Culture 2.7 Infrastructure and Environment 2.8 Education 2.9 Politics 2.10 Foreign Relations and International Institutions 3.0 Hofstede’s Cultural Model 3.1 Individualism/ Collectivism 3.2 Uncertainty Avoidance 3.3 Power Distance 3.4 Masculinity/ Femininity 4.0 Sunglass Campaign 4.1 4.2 Lifestyle & Leisure 4.3 Climate 4.4 Infrastructure 4.5 Product Price Range 4.6 Product Positioning 4.7 ` Potential Market/ Target Market Media Strategy 5.0 Conclusion 6.0 Personal Reflection 7.0 Work 2|Page International Marketing MKT466 Country Paper- Switzerland Introduction Every Marketing campaign starts with devising the “4 – Ps,” price, product, promotion and distribution. Being successful in business in the international sector understands and adapts to one individual idea: culture. Culture is the most influential uncontrollable environmental force in international marketing (Cateora and Graham, 2007). Due to the fact that the world is ethnically diverse and each ethnicity holds their own traditions, a...
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...economic structure of the country. It is in this light that this paper seeks to relate the massive increase in the incident of child labour In Nigeria the mid 1980s.Globalisation should be seen as an encompassing process with implications for different sections of socio life (see Anugwom, 2001). Therefore, globalization significantly affected the child labour in Nigeria. Nigeria is reported as having 12million child workers, which is one of the highest in the world (see Siddigi and Patrinos,2001). Moreover the IL0 1996 estimate that 250million children are involved in child labour. This figure shows a problem of major proportion and which is concentrated principally in developing nations of the world. A concern with child labour stem largely out of the stark that realization in spite of the numerous national attention given to the issue, it seems to elude meaningful solution in fact rather than abate, child labour has persisted. Child labour has also attracted international attention and concern. Hence, there have been many declaration on the global arena on how to stem the rising tide of child labour. Among these declarations and conventions are the ILO conventions on the Elimination Of Child Labour, the, ILO Declaration on the Fundamental Principles and Rights of Work, the UNICEF. Declaration on the Right of chidren and of course the current ILO international Programme for the Elimination of Child Labour (a joint initiative between the ILO and the individual countries). In spite of...
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...Special Needs and Inclusive Education Program in Uganda This essay urges that the state is a relatively stronger player in delivering public policy in contemporary governance. This essay will discuss this with reference to the implementation of the Special Needs Education and Inclusive Education (SNE/IE) program in Uganda. The Special Needs Education (SNE) program in Uganda was introduced in the 1950’s by the Colonial Government for provision of ‘special education’ services to children who had visual, hearing, learning and motor impairments (CSBAG, 2013, p.15 see Civil Society Budget Advocacy Group). The author indicates that, with the introduction of the Universal Primary Education (UPE) Policy in 1997, Inclusive Education (IE) as a key component of the policy was emphasized with a major goal of increasing access, equity and quality of educational services for persons with special learning needs (pp.15-16). Special Needs Education and Inclusive Education (SNE/IE) is drawn from the ultimate right of every child to education which is declared in various international instruments to which Uganda is a signatory. These instruments include; the Universal Declaration of Human Rights (1948), the Convention on the Rights of the Child (1989), the Salamanca Statements and Framework for Action on Special Needs Education (1994), United Nations Convention on the Rights of Persons with Disabilities (2006) and the African (Bunjul) Charter on Human Rights and People’ Rights (1986) (p.23)...
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...industrielles, université laval - issn 0034-379X – ri/ir, 64-4, 2009, 555 – 574 555 Flexibility: Whose Choice Is It Anyway? Isik U. Zeytinoglu, Gordon B. Cooke and Sara L. Mann This paper examines whether flexible work schedules in Canada are created by employers for business reasons or to assist their workers achieve work-life balance. We focus on long workweek, flextime, compressed workweek, variable workweek length and/or variable workweek schedule. Statistics Canada’s 2003 Workplace and Employee Survey data linking employee microdata to workplace (i.e., employer) microdata are used in the analysis. Results show that more than half of the workers covered in this data have at least one of the five specified types of flexible work schedules. Employment status, unionized work, occupation, and sector are factors consistently associated with flexible work schedules. Personal characteristics such as marital status, dependent children, and childcare use are not significantly associated with flexible work schedules, and females are less likely to have a flexible work schedule than are males. Overall, results suggest that flexible work schedules are created for business reasons rather than individual worker interests. KEyWORDS: work schedules, non-standard work, work-life balance This paper examines whether flexible work schedules in Canada are created by employers for business reasons or to assist their workers achieve work-life balance. We first explore the prevalence...
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...Project 2: PUBLIC HEALTH MANAGEMENT ANALYSIS Financing Public Health Care Introduction Ethiopia is the second most populous country in Africa after Nigeria. Over the last decade the country’s economy has registered rapid growth with a GDP of 10.9% annual average growth rate (World Bank, 2015). About 80% of diseases in the country are attributable to preventable conditions related to infectious diseases, malnutrition, and hygiene. The infectious diseases most commonly encountered are: malaria, diarrhea, acute respiratory infections and tuberculosis. Close to 70% of premature deaths are caused by infectious diseases while non-communicable chronic diseases account for 30% of deaths (Federal Ministry of Health (FMoH), 2015). The World Health Organization (WHO) (2015) reports that the life expectancy at birth for Ethiopia is currently 65 (from 45 in 1990), ranking the country amongst the top six countries where life expectancy increased the most. Financing Public Health Care The Ethiopian health care system is structured into a three-tier system: primary, secondary and tertiary level of care. The primary level of care includes primary hospital, health center and health post. The Primary Health Care Unit (a health center and five satellite health posts) provides services to 25,000 people. A primary hospital provides services to an average population of 100,000 while a general hospital serves one million people (FMoH, 2015). The past twenty-year Health Sector Development Program...
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...CORPORATE ENVIRONMENTAL RESPONSIBILITY:1 Is a common CSR framework possible? PIOTR MAZURKIEWICZ DevComm-SDO World Bank This paper is not intended to serve as an exhaustive, comprehensive treatment of CRS. Rather, it is part of a broader discussion on corporate social responsibility, in the context of environmental protection. This paper is not a publication of the World Bank. It is circulated to encourage discussion.. The views expressed are solely those of the author and his views and this paper should not be attributed to the World Bank. This paper benefited greatly from the advice provided by Charles E. Di Leva, Lead Counsel, ESSD and International Law The World Bank Legal Department. 1 1 I. ABSTRACT Traditionally, environmental protection has been considered to be “in the public interest” and external to private life. Governments have assumed principal responsibility for assuring environmental management, and have focused on creating and preserving a safe environment. They have directed the private sector to adopt environmentally sound behavior through regulations, sanctions and occasionally, incentives. When environmental problems have arisen, the public sector has generally born the responsibility for mitigation of environmental damage. . In this approach, some have contended that unrestricted private sector behavior has been considered as presenting the “environmental problem”. However, the roles of sectors have been changing, with the private sector becoming an active...
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...involved in the decisions which affect their lives. They should therefore have the freedom to organise themselves in associations which promote their interests in the societies in which they live. They should not be subject to forced labour, or suffer from discrimination in the labour market. They should be able to maintain their livelihoods without having to make their children work rather than go to school. An essential part of poverty elimination is those human rights known as core labour standards: freedom of association and the right to free collective bargaining; elimination of all forms of forced or compulsory labour; effective abolition of child labour; and elimination of discrimination in respect of employment and occupation. This paper is about the contribution that labour standards, well designed and implemented, can make to reducing poverty. Core labour standards are fundamental rights and freedoms that everyone should enjoy. The global system of setting and maintaining labour standards, under the leadership of the International Labour...
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...Youssef Haddad Professor Black English 1101 9 Nov 2013 Equality Vs. Equity: People and The Law Throughout the history of mankind and specially in modern times, many struggles emerged from people’s suppressed anger and hatred of the feudalism and the ruling monopolistic powers, and in their effort to create a system most suitable to their wants and desires and what they take as “values” and “rights” they stumbled on what is to this very day one of the most important and complicated dilemmas of human philosophy: how do we choose between equality and equity? What is the better choice? Do we prefer similarity or justice? And many questions as such, and as other ideas and ideologies go, it remains a major dispute among masses and masses of workers, farmers, countrymen as well as land owners, businessmen and politicians alike, and in many ways it is quite normal, the essence of both those ideas appear the same and are often put in the same category, but in reality they very far from each other on many levels and points of view and they represent systems that do show resemblance but are almost entirely different in functionality and order. Nancy Kranich; Based upon Jorge Schement, "Imagining Fairness: Equality and Equity of Access in Search of Democracy," in Nancy Kranich, Libraries and Democracy, Chicago, IL: American Library Association, 2001: 15-27. Nancy Kranich’s education is as follows: MA, Library Science, University of Wisconsin— ...
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...Background Paper submitted to the Committee on India: Vision 2020 Telecom Sector in India: Vision 2020 Manas Bhattacharya*, IES (Deputy Director General (Finance), Department of Telecommunications, Ministry of Communications & IT, Government of India) The views exposed in this paper are that of the authors not of the Planning Commission Telecom Sector in India: Vision 2020 by Manas Bhattacharya*, IES (Deputy Director General (Finance), Department of Telecommunications, Ministry of Communications & IT, Government of India) Introduction The purpose of this paper is to construct a vision of Indian telecom sector for the year 2020, i.e., about two decades from now. Development being a continuous process, the choice of the year 2020 is just an arbitrary division of time, a pre-defined time horizon to take stock of what is likely to be achieved. Pre-portrayal of a stage of development in future requires understanding of the process of change, the dynamics that set law of motion. In attempting to do so, the present paper deciphers the recent past. Process of change is often volatile and responsive to intervention and global circumstances impacting it. In such an inherently dynamic situation it is convenient to assume that cross-country experiences incubate the most recent seeds of change. This is because countries at various stages of development encapsulate developmental experiences that occur with the passage of time. The present paper isolates the...
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...rch 201 3 The Geneva Association (The International Association for the Study of Insurance Economics) The Geneva Association is the leading international insurance “think tank” for strategically important insurance and risk management issues. The Geneva Association identifies fundamental trends and strategic issues where insurance plays a substantial role or which influence the insurance sector. Through the development of research programmes, regular publications and the organisation of international meetings, The Geneva Association serves as a catalyst for progress in the understanding of risk and insurance matters and acts as an information creator and disseminator. It is the leading voice of the largest insurance groups worldwide in the dialogue with international institutions. In parallel, it advances—in economic and cultural terms—the development and application of risk management and the understanding of uncertainty in the modern economy. The Geneva Association membership comprises a statutory maximum of 90 chief executive officers (CEOs) from the world’s top insurance and reinsurance companies. It organises international expert networks and manages discussion platforms for senior insurance executives and specialists as well as policy-makers, regulators and multilateral organisations. The Geneva Association’s annual General Assembly is the most prestigious gathering of leading insurance CEOs worldwide. Established in 1973, The Geneva Association, officially the...
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...developmental aspects. Science, Technology and Innovation Discussion Paper No. 13. Cambridge, Mass., U.S.A.: Center for International Development. Ahmed, M. 1997. Fish for the poor under a rising global demand and changing fishery regime. Naga—The ICLARM Quarterly (supplement). July–December: 4–7. Ahmed, M., and M. H. Lorica. 2002. Improving developing country food security through aquaculture development—lessons from Asia. Food Policy 27: 125–141. Ahmed, M., C. L. Delgado, S. Sverdrup-Jensen, and R. A. V. Santos, ed. 1999. Fisheries policy research in developing countries: Issues, priorities and needs. Manila: International Center for Living Aquatic Resources Management and International Food Policy Research Institute. Allan, G. 1998. Potential for pulses. International Aquafeeds 2: 17–20. Alston, J. M., G. W. Norton, and P. G. Pardey. 1995. Science Under Scarcity: Principles and practice for agricultural research evaluation and priority setting. Ithaca, N.Y., U.S.A.: Cornell University Press. Anderson, J. L. 1985. Private aquaculture and commercial fisheries: Bioeconomics of salmon ranching. Journal of Environmental Economics and Management 12 (4): 353–370. '(/*$'2 (7 $/ Anderson, J. L., and Q. S. W. Fong. 1997. Aquaculture and international trade. Aquaculture Economics & Management 1: 29–44. Asche, F., and S. Tveteras. 2000. On the relationship between aquaculture and reduction fisheries. Paper...
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...Preparing For Structural Reform in the WTO Thomas Cottier World Trade Institute, Berne September 26, 2006 I. Structure-Substance Pairing Negotiations at the WTO are mainly driven by domestic constituencies and governments. They define outcomes. The structure of the organisation is instrumental to this goal, and does not in itself decide on outcomes. Nevertheless, the structure and operation of the WTO is not without impact. The ways by which decisions are prepared and made do affect outcomes and results. This is common to all law, domestic and international law. Process and substance are inextricably intertwined. We call this substance-structure pairing. Effective global governance requires open attitudes towards multilateralism, shared perceptions on objectives, but also clear structures on all layers of government, local, national, regional and global. It is equally true for the WTO. While international trade regulation is almost exclusively treaty-based, the process in the WTO often deviates from written rules and is mainly shaped by custom and diplomatic practices developed under GATT 1947. Except for dispute settlement, it is not clearly framed in institutional terms. Difficulties to achieve agreement and to make progress among the currently 149 Members of the WTO are partly due to these practices. Except for the General Council and the Ministerial Conference, no body is mandated and authorised to address procedural issues in a comprehensive manner, coming forward with...
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...Preventive care system: the specific areas of intervention are immunization, quarantine measures, safe water supply, food hygiene, public cleanliness, environmental hygiene and infestation control. * Primary health care: through which medical services are provided to the general population and to vulnerable groups (pregnant and lactating mothers and children under five years of age). * Curative care services: where sick people find medical treatment. Nutrition strategies Before 1992, ad hoc programmes addressed the problem of malnutrition. Following the International Conference on Nutrition (ICN), held in Rome in December 1992 and sponsored by FAO and WHO, nutrition programmes in Egypt have been enhanced. Egypt presented a country paper at the conference and took part in post-ICN condensed nutrition activities. A ministerial decree of 1994 formulated a high-level inter-ministerial committee representing the ministries of agriculture, health, planning, information, supply, education and academia. The outcome was the development of the Egyptian National Strategy for Nutrition, which has nine main policy areas. Each policy area includes a problem statement, a goal, measurable objectives, actions, authorities responsible for undertaking the different activities, resources, legislation (if required), and monitoring and evaluation indicators. The main policy areas are: * incorporating nutrition objectives, considerations and components into development policies and programmes;...
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...Impact of Privatization on Organization’s Performance Abstract The proposed research is intended to assess the impact of Privatization on Organization’s Performance. The main theme is to examine its impact on profitability, output, efficiency and employment. It will be analyzed to compare the performance of public and private sector organization in Pakistan. Keywords: Privatization, profitability, output, efficiency and employment Introduction Despite frequent changes in the governments since 1985, five regularly elected and six care takers, there has been consensus on the continuation of privatization policy and as such it is expected to be cornerstone of all the future government policies, at least in the near future. Instead of arguing the merits or demerits of the privatization policy, we explore its impact on the levels of efficiency. A large number of public sector units have already been divested and a number of other public enterprises including telecommunications and thermal power stations have been placed on the privatization list. Nevertheless, serious doubts have been expressed about transparency of the bidding process and the impact of privatization on efficiency, investment, production, prices, employment and fiscal deficit. Accordingly, there is a need to identify constraints in realizing various objectives of privatization with a view to suggesting concrete policy measures that may be taken to overcome the constrain and to improve...
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...W O M E N ’ S C O M M I S S I O N for refugee women & children w U N TA P P E D P OT E N T I A L : Adolescents affected by armed conflict A review of programs and policies U N TA P P E D P OT E N T I A L : Adolescents affected by armed conflict A review of programs and policies Wo m e n ’s C o m m i s s i o n f o r R e f u g e e Wo m e n & C h i l d r e n N e w Yo r k W O M E N ’ S C O M M I S S I O N for refugee women & children Copyright © January 2000 by Women’s Commission for Refugee Women and Children All rights reserved. Printed in the United States of America ISBN: 1-58030-000-6 Women’s Commission for Refugee Women and Children 122 East 42nd Street New York, NY 10168-1289 tel. 212.551.3111 or 3088 fax. 212.551.3180 e-mail: wcrwc@intrescom.org www.intrescom.org/wcrwc.html w cover photographs © Rachel K. Jones, Marc Sommers, Sarah Samson, Holly Myers, Anne-Sophie Rosette, International Rescue Committee M I S S I O N S TAT E M E N T The Women’s Commission for Refugee Women and Children seeks to improve the lives of refugee women and children through a vigorous program of public education and advocacy, and by acting as a technical resource. The Commission, founded in 1989 under the auspices of the International Rescue Committee, is the only organization in the United States dedicated solely to speaking out on behalf of women and children uprooted by armed conflict or persecution. Acknowledgments The Women’s Commission expresses its sincere...
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