...Marketing Plan Executive Summary Dominique Van Voorhis, the vice-president of industrial engineering and operations systems for Grocery Gateway has been asked to make recommendations aimed at improving delivery operations at the weekly management meeting in seven days. There he will need to present his new ideas to the CEO and COO of Grocery Gateway. Dominique has already gathered the delivery time information as well as current average orders being placed. He’s been able to identify that it takes 15 minutes for set up, 30 minutes for stem time, 30 minutes to return to the centre and 15 minutes for close out. Also, 10 minutes were included to meet with the customer of whom almost half was to receive payment and unload. Their current total average order per day for each of their 13 different regions in their zone was 7,818. There are 5 alternatives to improve the delivery operations: 1) Extend driver shifts 2) Approach Descartes to expand licensing agreement 3) Increase the delivery charge 4) Eliminate drivers taking payment at delivery 5) Status Quo-many not actually improve the delivery options but it is an alternative Alternative 4 and 2 are the main recommendations as they will assist Grocery Gateway in increasing their deliveries completed per driver as well as speed up each delivery. If the majority of purchases were paid for online as opposed to the driver directly, delivery times would decrease significantly...
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...and develop your own thought. 3) Limit your memo to three pages of text. Diagrams and tables do not count as part of the three pages of text. Do not use bullet points. 4) Double-check your grammar before submission. It matters! 5) Upload your write-up in Word format to WISE. What can we learn from this case? 1) Barriers to imitation (entry): it illustrates how fit among numerous activities, tradeoffs between positions, historical commitments, and threats of retaliation by other players can deter imitation. Interestingly, the retaliation threats come from both immediate rivals and downstream “partners.” 2) Different types of imitation attempts: “Straddling” by Compaq and IBM, “repositioning” by Gateway, and potentially new entry by some members of the channel. 3) The case allows us to quantify Dell’s cost advantage and estimate the portion of that advantage which is threatened by the imitation attempts of others. 1. Environment a. Threat of New Entrants: It is low. Because high technology industry is highly competitive with continuing developments. Costumers are more likely to purchase on famous brands and be loyal to those familiar brands. So there is little room for new companies with no constantly technology developments and innovations. b. Bargaining power of suppliers: For the operating system and microprocessors, it is very high. As most of the computers were using Windows system and Intel microprocessors...
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...Uber allows you to request and pay for a ride with a just one click on your smartphone. Users rave about the app's simplicity, which makes it super easy to get a car at any time of day or night. The car comes to pick you up, and will not stop for any bystanders on the way. Challenge As Uber expanded internationally, it needed a payment gateway provider that could simplify the complexities of taking an mCommerce business international and efficiently process payments in foreign currencies. During its initial expansion into Paris, and before Braintree, Uber had to charge Parisian passengers in U.S. dollars and display Euros on-screen. This discrepancy was a large source of confusion and customer complaints, making passengers slow to adopt the new service. Uber wanted a payment gateway that was specifically created for mobile. The app needed to be consistently fast and allow users to hail a ride in just one click. Most other mobile payments software uses a web browser masked as an app. This web view approach requires more network activity, which in turn affects performance and limits merchants' ability to use rich, native interface components on mobile platforms. It was also important that the provider offered 100% data portability if Uber ever decided to switch providers. With many providers, including Authorize.net, merchants are not able to quickly retrieve their users' stored data, creating a big headache for companies, like Uber, who rely on ease of payment to satisfy...
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...GATEWAY COMPANY A Personal Computer Direct Sales Manufacturer The Awakening • Gateway was founded on September 5, 1985, on a farm outside Sioux City, Iowa, by Ted Waitt and Mike Hammond and originally called Gateway 2000 which utilizing sales model copied from DELL. • Gateway was one of the first online marketing company which started in 1996. The Expansion • In year 1999, Gateway expanded operations worldwide to Europe and Asia Pacific with 3 plant in US, one in Ireland and one in Malaysia. • Late in 1990’s, Gateway started aggressive strategy by opening retail stores reaching 280 unit throughout US by year 2002. Business Strategy • Avoid carrying finished-goods inventory at the retail stores. • Retails stores mainly for demo to customer in order to help customer before deciding the right configuration to purchase. • Based on customer order, PC were manufactured and shipped from one of the assembly plants. The Success and the Dawn-fall • Initially rewarded by Investors for the strategy with stock price raised to more than $80 per share in late 1999. • The downfall came later in November 2002 where shares dropped to less than 44 which Gateway losing significant amount of money. • Plants in Salt Lake City, Ireland and Malaysia were shutdown. • Gateway closed all it’s retail outlets and reduced the number of configurations offered to customers in April 2004. Question 1 i. Why Gateway have multiple facilities in the United States? The company initially start...
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...Cash-on-Delivery in India’s E-commerce Abstract – The online retail service is growing in the emerging market such as India. The online retail companies launched Cashon-Delivery (COD) to create trust of e-commerce in India. This helped many companies to penetrate in Indian Market. However, to the online retail company COD service has added additional burden such as direct and indirect cost of the transaction, high working capital requirement, efficiency management of COD ecosystem and payment hassles. According to Ernst & Young (E&Y), COD accounts for 50 to 60 per cent of online transactions in India. To reduce the contribution of COD in the online transactions without affecting the number of sales the online retail service providers need to understand why does the customer use COD as a mode of payment. The purpose of this research is to understand the factors influencing the customers to use COD as a mode of payment. Keywords – E-commerce in India, Cash on Delivery, Challenges in cash on delivery, COD users, but is still below world averages. This shows the immense potential that the retail category holds in India with online retail filling the distribution and convenience gap. The e-Commerce and allied companies have also turbocharged the e-Commerce growth engine by introducing innovative business models, by introducing technological innovations and by offering convenient payment options most popular being the COD. Cash-on-delivery has been one of the key growth drivers...
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...scale that will allow it to develop innovative new products that will succeed in China as well as the rest of the world. Acer's chief technology officer, believes that Acer's knowledge of China's market will help the company achieve its growth and market share objectives. Acer implemented initiatives that placed them in a better position than Lenovo. At first Acer was suffering from poor brand recognition. Consumers were concerned about the quality and the reliability of its products. One of the ways that Acer overcame this obstacle was acquiring Gateway which created a path for Lenovo to their entry barriers for the U.S. marketplace. Also by Acer entering into the Chinese market, they sought to take advantage of cheaper labor, economies of scale, and the availability of highly paid engineers. In comparison, Acer and Lenovo relied on acquiring U.S. based companies in order to expand globally. As stated earlier Acer acquired Gateway to help expand their territory, while Lenovo...
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...Gateway Computers. Company Background The story of Gateway is an inspiring one. The company, originally called Gateway 2000, was founded in 1985 in an Iowa farmhouse by Ted Waitt, the son of a fourth-generation Iowa cattleman. Armed with a rented computer, a three page business plan, and a $10,000 loan guaranteed by his grandmother, Waitt dropped out of the University of Iowa to pursue his dream. Gateway’s early value proposition was similar to what it is today: offer products directly to the customer, build them to their specifications, provide them with the best value for the money, and offer unparalleled service and support. Waitt’s start-up company had $100,000 in sales in its first year and by 1993 it became a Fortune 500 company with sales of nearly $3 billion. The company’s rapid growth continued throughout the ‘90s, reaching a peak of more than $9.6 billion in 2000. Over the past 18 years Gateway has been a technology and direct-marketing pioneer. It was the first company in the industry to sell computers online, the first to bundle its own branded internet service with a PC, and among the first direct retailers to sell its own branded consumer electronic products. In 1996 the company became one of the first “brick and click” retailers when it introduced a nationwide network of Gateway Country stores. Today, the company has nearly 200 stores where customers can try out Gateway products, get advice from technical experts, and learn more about technology in classes...
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...computer manufacturers in UK Introduction This essay puts focus on two UK personal computer companies by comparing and contrasting their market in terms of market objectives, their key transformation processes used in their operations and their operations management theories/ concepts/ techniques underpinning their transformation processes. The two UK personal computer companies to be discussed are the Gateway-UK and the Hewlett- Parkered (HP) Company. To start with, Gateway-UK is a UK computer manufacturer company which started in 1980s where by it operated for sometime but following a dot-com slump, the company pulled its operations from the UK being an adverse effect of past events. This was after it tried several strategies to return to profitability, including withdrawal from international markets, reduction in the number of retail stores and most significantly, entering the consumer electronics business. However, amid widespread complaints about its reputedly poor customer service, none of these efforts was particularly successful from a financial standpoint, and Gateway continued to suffer major losses as well as market share in the PC business. The company has now returned back to UK and focus on the manufacture of personal computers to meet the needs of the medium sized business customers. It aims to differentiate itself by offering a firmly focused set of quality computer products. As a result of...
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...Supply And Demand Aaron Harris XECO/212 3/25/2012 Kristin Paul Supply And Demand Supply and demand are the two words that economists most often use and there is a Good reason. Supply and demand is the engine that makes market economies Go. This determines the quantity of each good produced and the price point at Which it is sold. If you would like to understand how any event or policy will have an effect on the Economy, you must first think about how it will affect supply and demand. A market is a group of buyers and sellers of a certain type of good or service. The Buyers as a group determine the demand for the product, and the sellers as a Group determines the supply of the product. The good that I have had experience purchasing is a computer I will explain the factors that affect supply and demand with this good. There are many factors that I believe could cause possible changes in supply and demand for a computer. The first possible factor is changes in technology, within the computer industry; technology is fresh and moves faster than in any other industry. This also means that pioneering products are obsolete basically overnight. So, as product life-cycles are always decreasing, the value of rapidly bringing products to market is constantly increasing. In this lively environment, speed is crucial. So far, the computer industry has succeeded by using change to its advantage. This factors into how often I will have to buy a new program for my computer...
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...Introduction Gateway, Inc. is a computer manufacturing company located in North Sioux City, South Dakota that has grown considerably since inception. The organization started in 1995 with the introduction of inexpensive personal computers developed by Ted Waitt and Michael Hammond on a farm in Iowa. The two partners decided to develop the business into a customer-oriented operation that focuses on providing the best possible products for the lowest prices. This idea was indeed a huge step in the development of the company because of the unexpected boom in the personal computer market during the late 1980's and early 1990's and the need for an organizational staff that would be required for the operation to grow. Gateway began its quest for skilled labor by initially hiring local personnel and providing training in the areas of sales, marketing, customer service, and technical support. It was the goal of the company to provide complete service to the consumer before, during, and after the sale of each and every personal computer. In order for the company to meet this goal, it was necessary to hire enough people to support the growth of the organization and this is when the hiring frenzy began. The organization advertised employment positions in newspapers and trade magazines hoping to generate enough responses to meet the demands of the growing sales and support operations of which the result were overwhelming. This paper is generated to describe the results...
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...1. Acer’s strategy has been described as “divide and conquer. Divide and conquer means its easier to defeat a group of small companies than it is to defeat one large company , in this context I think that Acer used the right strategy They were going to divide the company in many different sections and dissipate around the world. The strategy In 2007 Acer acquired the following companies as their way to divide and conquer the pc world. Well known American company that was built on a good reputation from the black and white cows was established in 1985 which is gateway. Not only the American company Acer felt they needed more to continue their growth and acquired another company that was established in 1998. And very present in Europe , Packard Bell which started in 1926 which was reflecting radius television and they proceeded to pc in 1987. By buying these two well known companies the Taiwanese company is about to become the leader of pc beside dell and Apple as we can see from this move that Acer going globally by not only developing their image by buying well known companies but also by adding a new channel of distribution that give them a strong access to two largest market in the world beside the Asiatic market . 2. 2. Explain how the “global markets-local markets” paradox figures into Stan Shih’s strategy for China. I believe that Shih know that Acer has the tools the compete very well in the chines market how ? Acer has more power to...
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...Acer buys iGware for $320 million Taiwan's Acer Inc will buy U.S.-based cloud computing firm iGware Inc for $320 million, the fifth-largest ever Taiwanese buyout of a U.S. company, as it seeks to move beyond its core hardware manufacturing business . (Reuters , July 21) The aforementioned deal worth $395 million will make it the second largest Taiwanese purchase of an American company. The the only other Taiwanese deal to surpass this was Acer's purchase of U.S. PC maker Gateway Inc for $761.5 million in 2007. Acers move gives it membership in an elite yet growing club of tech companies (Apple, Hewlett-Packard and Microsoft) that offer cloud services to its consumer base. From a tactical stand point there are numerous inter-related trends which are now driving up the demand for cloud service. In fact the research firm Gartner has, for its 2015 prediction, noted a $73 billion market for cloud services. Cloud services will be drawn to the limelight of mobile computing with the rapid growth in the use of Internet-connected smartphones and other mobile devices, couple that with the increasing mobility of both private and corporate consumers, all of whom are always on the lookout for means to store and access data over the Internet. Considering that Acer, (the number 2 PC manufacturer in the world) is moving towards the mobile computing systems just like apple and android based offerings, it makes all the sense to purchase a company that can provide the means for vast...
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...DISCUSSION QUESTIONS 1.Acer’s strategy has been described as “divide and conquer”.Explain Acer’s strategy was to position its brand in the local market, beforepursuing regional and then global market. Shih wanted to make surethat people had a good image of his brand and that they associated itwith quality and high technology. 2. How did the “global markets-local markets” paradox figureinto Shih’s strategy for China? He achieved these global markets by making the brand gainrecognition in the mainland and then gained international identitythat gave the company an access to advanced business practices,technology and economies of scale that other company didn’t have atthe time. That gave Acer’s an advantage over other brands 3. Can Acer become the world’s third largest PC company, behindDell and Hewlett-Packard? I think if Acer’s strategy is effective and it focuses on business toconsumer and not only in business to business, their goal will beachieved successfully because since this brand started developing, ithas faced some struggles but still maintained their vision right to thegoal and that’s how Acer has been positioned as it nowadays 4. Growth in the U.S. PC market has started to slow down.Despite strong competition from Dell and Hewlett-Packard,Acer’s U.S. market share increased from 1 percent in 2004 to3.3 percent by the end of 2006. What are Acer’s prospects forgaining further share in the United States? Right now Dell and Hewlett-Packard are two very positioned...
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...Lab 1: Evaluating Internet Connection Choices for a Small Home PC Network Objective This lab teaches the basics of using OPNET IT Guru. OPNET IT Guru’s user-friendly interface with drag-and-drop features enable students to effectively model, manage, and troubleshoot real-world network infrastructures. We investigate application performance and capacity planning, by changing the link speed between a home LAN and its ISP. Overview OPNET’s IT Guru provides a Virtual Network Environment that models the behavior of networks, including its routers, switches, protocols, servers, and individual applications. The Virtual Network Environment allows IT managers, network and system planners, and operation’s staff to more effectively diagnose difficult problems, validate changes before they are implemented, and plan for future scenarios such as traffic growth and network failures. You can do “what if” analyses (called scenarios in IT Guru) on network designs, just as you can on spreadsheets with financial business models. However, instead of looking at “bottom line” financial numbers, you will be looking at how response times, latency (delays) and other network performance measures will change under different network design approaches. To create a network simulation (called a project in IT Guru), you specify the nodes (computers, switches, routers, etc.) in your network, the links between nodes, and the applications that will be running on the nodes. In this exercise, the initial simulation...
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... 17 December 2007, 4 pages Summary This document provides detailed information on the Call Details Records (CDR) format generated by the QuesCom gateways. Here is an example of such CDR ticket: 1.31;7;2;SIP1;-1;-1;0;CBD01;0;6;17;2;20071128;130145;424;7188891295; 9541113167;0;0;0;10;0;0; 123456789012345;G729A; 20810;14; 192.168.198.201; 1200;123456789012345; Please check the QuesCom documentation for additional information or contact the QuesCom Support hotline at: +33 (0) 820 20 38 46 or by email to support@quescom.com This document and information it contains are property of QuesCom. They shall not be reproduced nor disclosed to any person except to those having a need to know them without prior written consent of QuesCom. Techniicall Documentatiion Techn ca Documentat on 1. Fields Description 1.31;7;2;SIP1;-1;-1;0;CBD01;0;6;17;2;20071128;130145;424;7188891295; 9541113167;0;0;0;10;0;0; 123456789012345;G729A; 20810;14; 192.168.198.201;1200; 123456789012345; Table 1 – Structure for version 1.31 Field Version Transac Number Caller Device Type Caller Device Name Caller Slot Caller Port Called Device Type Called Device Name Called Slot Called Port Call Type Service Type Start Date LOC Start Time LOC Duration Caller Number Called Number Ringing Duration Number Explanation Ticket Version Number Call Id. Specific per gateway Type of Caller device (see table 2) Name of Caller device Slot used on the caller device (if applicable) Port used on the caller device (if applicable)...
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