...Martin’s Grocery Store Going Online! The Value of Convenience YOUR NAME MBA6004 Unit 4 Professor Steinhagen 11/15/2013 Table of Contents History of Martin’s………………………………………………………………...3 The Journey of Martin’s…………………………………………………………..3 The Future of Grocery Shopping…………………………………………………5 Strategy Recommendation………………………………………………………...6 Conclusion………………………………………………………………………….8 References…………………………………………………………………………. 9 Many industries in the United States are expected to utilize the web to expedite services and to meet the demands of customers. Grocery shopping is one of the most popular industries that are expected to change by offering online shopping and home delivery services. There are many benefits to online grocery shopping which include accessibility, consuming healthier produce, and convenience. Online grocery shopping is estimated to grow by 9.5 percent annually and is on track to become a $9.4 billion industry by 2017 (usnews.com). Amazon, Costco, Google, and Peapod have already invested millions in the infrastructure of their online grocery business. However, Martin’s grocery store has chosen not to follow the business model of offering customers online ordering and delivery services. The grocery legend believes customers would rather have a “hands on” shopping experience that includes friendly cashiers, attractive store displays, and helpful baggers. Martin’s must change their business model to offer customers local produce...
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...Grocery Shopping using e-Commerce portal Imagine doing all your weekly grocery shopping at your convenience from your home or office and then collecting the groceries at your door step at a time slot selected by you. Imagine all the savings in terms of time, effort and money. You will also save your selves from battling traffic, finding parking, hopping from shop to shop till you get everything on your list, long queues at checkouts and carrying bulky bags etc. New startup like LocalBanya.com is helping us to realize this possibility of doing grocery shopping using their ecommerce portal. Mumbai-based LocalBanya, founded in 2011, handles a product portfolio that is 14,000 strong and growing every day. LocalBanya boasts of bringing to its consumer’s doorstep a myriad of products – groceries & staples, fruits & vegetables, beverages, household supplies, personal care products, dairy products, pastas, chocolates, cosmetics, baby products, OTC health care products & so much more! The company plans to extend operations to three cities out of several prospective operating territories -- including Delhi, Chennai, Ahmedabad and Pune by March 2015. LocalBanya holds down its inventory levels to a minimum by sourcing goods directly from wholesale markets and maintains an on-time delivery rate of 95% through efficient navigator-based route-planning. LocalBanya is now negotiating with agricultural cooperatives about the possibility of direct purchases and is contemplating...
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...Online Grocery Shopping E-commerce has made life simple and innovative of individuals and groups. Price, time saving and convenience were identified as important factors which lead to certain buying behavior in online shopping. Consumer behavior of every individual is different from other depending on buying choices which is influenced by buying habits and choices that are turn tampered by psychological and social drivers that affect purchase decision process. Internet makes life simple and innovative. People are doing business online and trade has become more easy and fast due to this. Internet provides new ways to promote business. Online consumers are always seeking new products, new attractiveness and the most important thing being price compatibility with their budget. The Consumer behavior in electronics environment is critical as compared to physical world and crucial understanding can be examined if the factors that affect the purchase decisions are ignored and unambiguous. Online consumers fear the opportunity to physically examine the product which is specifically regarded as influential factor in purchase decision. Therefore, consumer behavioral pattern in online shopping can be fundamentally different from traditional environment. Consumer behavior in online shopping and in traditional shopping is very different. In online shopping he has access to see the product. Both include social, cultural, personal and psychology etc. factors but traditional shopping is...
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...net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*.shd del %systemroot%\system32\spool\printers\*.spl net start spooler net stop spooler del %systemroot%\system32\spool\printers\*...
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...The second world war has made completing simple tasks a battle. Grocery shopping now involves touring the entire city, collecting plentiful necessities from every store in town. A slender woman carrying food enough to feed a village is awfully suspicious. However, this food is for seven Jews I am illegally harboring with the assistance of strong Mr. Kraler, talkative Bep, and my husband, Dirk. Together, we safeguard these Jews in a hidden annex of the store previously owned by Mr. Frank. The thought of Jews being hauled away to a concentration camp, slaughtered by harsh conditions and heartless soldiers sickens me. Departing for my daily annex visit, I strolled along the avenue, reminiscing over the time before Hitler’s reign. Shops were...
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...Marketing Plan Executive Summary Mark Anthony’s is an interactive grocery delivery service that will shop and deliver groceries to its members at their homes. Members are able to place an order by phone or website. A representative from Mark Anthony’s will then go out and buy your current grocery list from a surrounding neighborhood store. Currently there is little to no competition in San Antonio for grocery delivery service. This is surprising since San Antonio has a large market that would benefit from this service. Elderly Residents, business professionals, families, and college students would benefit from a grocery delivery service. These customers would benefit from this service which is tailored to their needs and deliver right to their doorstep with just a click of the mouse or phonecall. Elderly residents may have trouble reaching stores in the area due to inclement weather or lack of mobility. These residents would benefit from a delivery service which is tailored to their needs. Time is valuable and no one is more understanding of that than busy professionals, families, and college students. Mark Anthony’s will save time and allow these members to devote their time to other activities that they enjoy. Company Description Mark Saldana is the CEO of Mark Anthony’s Home Delivery Grocery Service, a locally owned and operated business driven by the desire to assist those in our community who suffer as a result of mobility, transportation difficulties, or lack...
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...Tuesday, September 24, 2013 5:00pm Was the store crowded? There was slight traffic from everyone doing a bit of after work/school shopping Did the person have a list? He did not have a written list at hand but he kept looking at his smartphone. I assumed that he may had a list on his phone because he was looking at his phone majority of the time. Did the person appear to follow the list and not deviate (buy any extra items)? This young man seemed to be on a mission. He approached each aisle with confident in picking out grocery items. He did pass by the aisle with pasta and seemed unsure of exactly what pasta to pick, and chose several. Did the person appear to buy an impulse item, if yes what was it? He did pass by the bakery, and then proceeded to back track and pick a couple cookies behind the glass bakery doors. What size of items did the person buy single serving, family packs, et cetera? He bought individual servings. Did the person comparison shop items or did the person go straight to the item? He did a bit of comparison shopping. I could tell he looked at certain products to study their nutritional information. The reason I know this is what he was doing is because that is the way I shop. It was very familiar ritual I have when grocery shopping. What type of items were purchases convenience, pet food, non-grocery, seasonal, meats, produce? He purchased pastas, sauces, some filet , different vegetables, cookies from the bakery and an assortment...
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...Tesco Stores Tesco have about 2,975 stores around the UK, without these stores the business won’t be able to carry out its operations. Its stores vary in sizes depending on the population around the area and the amount of competition around. Tesco have several types of their stores with Tesco Local being the smallest and Tesco Express being the store which is located in areas like central London where people can pop in and out because it’s small. Whereas in some areas the normal Tesco store is the size of a warehouse where people do their grocery shopping from. Without a store Tesco won’t be able to sell their products in these stores Tesco sell groceries, clothing, technology like televisions and music etc. Tesco stores buildings have to make sure that their building looks attractable to customers and those customers will be able to feel like they’re going to a quality grocery store. Head Quarters/Offices Tesco head office is crucial in their business as it contains all the information about everything Tesco stands for. The head office deals with how they price goods, what goods they need to attract customers, how much money the business is making and how the business is run. The head office make the key decisions in the business, for example they would check which product is being sold the most, they would then make the decision to make more so that they can satisfy the demand. The people in the offices receive information through the tills that are in the stores, this information...
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...Advances in technology have infiltrated our entire life, from the way we watch television, to how we shop for groceries. In out post-industrial society, we no longer have a need for people to check us out at our favorite retail or grocery stores. Self-check-out kiosks allow us to do it ourselves. While they appear to be a solution to crowded lines, these kiosks are actually a topic of controversy. Some have claimed that they eliminate jobs and add the potential for multi-level theft, not to mention they give poor customer service. Retailers and kiosks manufacturers defend these check-outs by saying they actually increase customer service, redeploy rather than eliminate employees, and deter theft. Are these kiosks safe? Are people losing their...
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...reasons why customers should visit star bazaar. 3) For what Star bazaar at koramangala is fond for? a) It is having all the goods which are necessary in our daily life which is maintained perfectly with out stock outs. b) It not only have daily needed goods but also it is having one floor fully dedicated for clothing section which also have good collection. c) Liquor boutique is also present in koramangala Star bazaar branch which have domestic and also international brands of liquor in it. d) Electronic home appliances are also there in star bazaar on the top floor of it. My observations in Star Bazaar a) There are almost 60 to 70 employee in star bazaar at koramangala where each department has their own staff dedicated. Groceries and FMCG products are mainly in ground floor where it has their own dedicated trained staff employed over there. They are patiently guiding and helping the...
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...Marketing Plan Convenience Store Marketing Plan FINAL Executive Summary Store Etc. has begun looking for new business ideas. A comprehensive marketing plan for this venture will be instrumental in developing visibility to ensure future profitability. Store Etc. is going in as a silent partner for Rush Convenience, it will be ran by Dan Gomein. Our goal is to return a profit of $50,000 in its first year. This venture is primarily designed to help us reduce our corporate taxes short term and to help us get into a different sales market long term. Our target population is 18-64 years old. Currently these individuals receive services from Fuel B’s located 15 miles away in Ellicott on Hwy 94. Our intent is to acquire 20% of their current patrons, and to get over 30% of new patrons from highway commuters. Over 500 people travel in front of this store daily. The store will be located 20 feet from the road front. Completion date from start is four months. It has been projected to take six months to stock and get all of the required licenses. By the eleventh month we will be starting our sales campaign along with the store’s grand opening. Our mission statement: Bring back family friendly service. We will not settle on mediocre service; excellence is only the option. We want the customer to have a family experience when coming in to our stores. We want everyone to feel welcome and at home. Situational Analysis & Strategy Stores Etc. is...
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...What behaviors are involved in online grocery shopping? How does online grocery shopping compare with traditional shopping in terms of behavioral effort? There are several behaviors involved in online grocery shopping. For peapod grocery, the order were filled at affiliated stores and delivered to the customer’s home in a ninety minute time period; this save the customers time and reduced the stress that grocery shopping often causes due to lack of time and overcrowding. For these conveniences, the consumers were willing to pay a monthly fee as well as a fee per order that included the services of packaging, transporting, and delivering. Most of the items available for this service are brand name goods, which caused little risk in the consumers mind in purchasing their products and their goods ending up not being quality. Even produce and meat are able to be ordered without much concern. Online grocery shopping has many advantages over traditional grocery shopping, but there are a few downsides to the online experience as well, in terms of behavioral effort. The convenience of online grocery shopping cannot be beat. It is a no pressure experience and ultimately saves the average female consumer four hours per week and the average man two (Krantz-Kent, 2009). Additionally, there is no question about prices of goods. The prices on the site are clearly marked and are consistent. There is no driving to the store and looking for a parking spot, which saves gas and frustration...
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...info A MULTI AGENT BASED E-SHOPPING SYSTEM Sougata Khatua*1, Zhang Yuheng 2, Arijit Das 3 and N.Ch.S.N. Iyengar 4 School of Computing Science and Engineering, VIT University, Vellore-632014, Tamil Nadu, INDIA sougatakhatua@yahoo.com*1, yuer.zhang1987@gmail.com2, arijitdasmid@yahoo.com3and nchsniyengar48@gmail.com4 ------------------------------------------------- Abstract: Current e-shopping systems use the Internet as its primary medium for transactions. e-shopping has grown in popularity over the years, mainly because people find it convenient and easy to buy various items comfortably from their office or home. This paper has proposed a personalized e-shopping system, which makes use of agent technology to enhance the automation and efficiency of shopping process in Internet commerce. The agent technology is used to enhance the customer‟s needs which include availability, speedy response time, and efficiency. Agent for e-Shopping creates connectivity on an anytime-anywhereany-device-basis to provide the specific goods required by the consumers based on transaction cost optimization and scalability. The client agent connects with the controller agent which controls all the agent information. The controller agent sends the item information to the client agent and the client chooses items and puts in to the shopping cart. Finally the conclusion shows that the system performs efficiently and can help customers to save enormous time for Internet shopping. -------------------------------------------------...
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...to realize you have to make a trip to the grocery store. Crowded isles, long checkout lines, and the inability to find some items make even the smallest of grocery list a daunting task. New technology seeks to improve the consumer shopping experience making it as easy as walking in and walking out. Grocery stores date back as early as the 14th century when only bulk dry goods were sold. Shopping list were handed to a grocer behind the counter who would pick and package your items for you. That all changed in 1916 when a paradigm shift in the grocery store science occurred. Clarence Saunders opened the first Piggly Wiggly in Memphis Tennessee. This was the first self-service grocery store that allowed consumers to pick their own items and then be checked out. A lot of things have changed since the first Piggly Wiggly and the grocery store is growing more convenient every day. The grocery store of today has many modern conveniences such as digital coupons, customer loyalty cards, and even self-checkout. Many grocery stores today offer pre prepared meals for more convenience. Stores often utilize the one stop shopping mentality offering a wide variety of items from greeting cards and flowers to movies and clothing. The development of store brand goods has also helped consumers save money; in fact it is estimated to save American shoppers about $32 billion dollars annually. There are many changes coming to the grocery store in the near future. One new convenience...
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...Peapod Online Grocery Case Analysis Abstract This paper explores Peapod Online Grocery (2008) and its possibilities for success and failure based on several types of consumer behaviors. Most analysts do not expect the online grocery business to become more popular than the 8 to 10 percent of consumers that are estimated to purchase their products online. Parkinson, one of the founders of Peapod could not disagree more. “He states that this strategy can leverage the buying power of Ahold to make higher volume, lower priced purchases, lower distribution and transportation costs” ( Peter & Olson, 2010). The types of consumers attracted to online grocery shopping are also discussed as well as why these consumers find online grocery services to be convenient. Peapod Grocery Case Analysis Peapod online grocery was founded in 1989 by brothers Andrew and Thomas Parkinson. Back in the early 1990’s, Andrew and Thomas Parkinson believed that they had a sure winner with Peapod. Dual income families with little time can go online and do their grocery shopping in a matter of minutes. Consumers can browse the aisles on their home computer and place orders online, by fax machine or by telephone. The orders are then processed at affiliating stores and delivered to homes with in a 90 minute window. Peapod has grown from a small family shopping and delivery service in Illinois to America’s leading Internet grocer. Peapod delivers to more than 23 million orders across 24...
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