...inevitable, perpetual and beneficial for everyone, rather than as artificial social constructs that benefit only the ruling class” (Cram101, 2014). In consideration of this understanding, it is clear how subjugation under such a system leads to severe and sometimes severely detrimental psychological impact. The prevalence of psychiatric disorders is greater for those under the subjugation compared to those ethnicities of the ruling class and in the United States of America, the ruling class are those who are classified as White Americans or Western European Americans. Research bears that out regarding those classified as Latino (Ortega, Rosenheck, Alegria, & Desai, 2000). In fact according to that US Department of Health and Human Services, Center for Mental Health Services,...
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...identify the goods or services of one seller and to differentiate them from those of competitors. Brand often becomes a reason for people to choose the product as the sign or name of the quality level brings to consumers’ preference. Successful brand that is those which are the focus of a coherent blending of marketing resources, represent valuable marketing assets. Although, nowadays lots companies name their product with brands but the challenge of creating powerful and successful brand in grabbing strong positioning in consumers’ mind is exist. THE PURPOSES OF BRANDING Successful brands are valuable because they guarantee future income streams. Companies recognize that loyal customers will repeatedly buy their brands and are also willing to support them during crises, for example when people maliciously tamper with brands. In some instances the rapid response of management and their commitment to communicating developments to the brands’ stakeholders helps to rapidly restore normality. For example, following the tampering with Tylenol tablets enabled the management of Johnson & Johnson to quickly regain public confidence. The ultimate assessor of the value of brand is not the manufacturer or distributor but the buyer or the user, so that marketers should be able to develop strategies to communicate added values to purchasers. THE CHARACTERISTICS OF BRANDS The definition of brands adheres to a model which shows the extent of which a product or service can be augmented...
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...purchase medications. FTC monitors truth-in-advertising laws especially with kids, but there have been a lot of immoral practices in advertisements over time. The most moral decision is not to promote to children but in this case to the parent. Children's ad urges children to get dependent on products that induce on social development (Media, 2004). Cigarette advertising is matched to marketing consumers for distinct programming while alcohol advertising is allowed on all television channels. It is important that organizations consider the right choice of their product before proceeding in advertising. Other advertisement ads with high demands that are permissible for promoting fast food products that doctors and everyone else can see is high risk for future obesity with children (Media,...
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...Assignment 3: Legal and Ethical Considerations in Marketing, Product Safety, and Intellectual Property Samuel Morgan Professor: Christina JG Williams, Esq. LEG 500 – Law, Ethics, and Corporate Governance May 21, 2015 Abstract The relationship between legal and ethics has long been strained and confusing to understand. In today’s business, ethics actually consist of a subset of major life values learned since birth. Many in business use these life values to make decisions that have been passed down from family, educational and religious institutions. However, the message is not the same and each business person will apply their own unique interpretation. Nevertheless, everyone must have an ethical base that applies to conduct in the business world and in personal life. Assignment 3: Legal and Ethical Considerations in Marketing, Product Safety, and Intellectual Property Legal and Ethical considerations are a viable element in marketing, product safety and intellectual property, yet there continues to be the secret and unpredictable element that each organization cannot control, the employee. Ethical or unethical behavior is not entirely an issue of the character of the employee; it is determined by a lot of factors. Employees or people are influenced by the forces surrounding them – their peers, their superiors, the reward system, group norms, and organizational policies and values. In this assignment, we will revisit the organization PharmaCARE...
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...| * Legal Guidelines for hiring employees * Avoiding illegal discrimination against an employee because of race, color, gender, religious beliefs, national origin, disability, age, or genetic information. * Respect applicants privacy rights * Don't imply job security * Protect against unfair competition * Refer to the legal rules for hiring workers under the age of 18 and immigrants | * Job Descriptions * Necessary elements are qualifications, necessary skills, education, any experience or licenses that are required for the job. * Job description should also include the essential and nonessential job functions. * If there is any legal discrimination required for the job they should be included in the job description. | * Job advertisements * When advertising wording is the biggest obstacle that needs to be addressed. * Try to use words like salesperson instead of salesman or energetic instead of young. * In job advertising the main objective is to promote your available position while showing an equal opportunity employer | * Job applications and interviews * Avoid unlawful questions by asking questions that are job-related. * Develop a standard set of questions that can be used in every interview. * Questions that pertain to experience or skills required | * Interviewing protocol * When starting an interview give the applicant some info on the job duties, hours, pay range...
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...INTERNATIONAL CANOE FEDERATION DRAGON BOAT RACING COMPETITION RULES 2013 Taking effect from 1 January , 2013 ICF Dragon Boat Racing Competition Rules 2013 1 INTRODUCTION The purpose of this document is to provide the rules that govern the way of running Dragon Boat Racing ICF competitions. LANGUAGE The English written language is the only acceptable language for all official communications relating to these Competition Rules and the conduct of all Dragon Boat Racing ICF competitions. For the sake of consistency, British spelling, punctuation and grammatical conventions have been used throughout. Any word which may imply the masculine gender, also includes the feminine. COPYRIGHT These rules may be photocopied. Great care taken in typing and checking the rules original text is available on the ICF www.canoeicf.com. Please do not re-set without consultation. has been and the website in type ICF Dragon Boat Racing Competition Rules 2013 2 Article TABLE OF CONTENTS Page CHAPTER I – GENERAL REGULATIONS ...............6 1 2 3 4 5 AIM...................................................... 6 INTERNATIONAL COMPETITIONS .................... 6 COMPETITORS ......................................... 7 INTERNATIONAL COMPETITION CALENDAR ........ 8 MINIMUM PARTICIPATION ............................ 8 CHAPTER II - CATEGORIES, BOAT CONSTRUCTION AND TRADEMARKS ......................................9 6 7 8 9 10 11 12 13 CATEGORIES ..................
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...The debt crisis of Nigeria and Greece Introduction National debt is a problem that can inflict any country including the developed countries. Almost all countries go into budget deficit one way or the other and end up borrowing money. The most direct effect of the government debt is to place a burden on future generations of taxpayers. When these debts and accumulated interest come due, future taxpayers will face a difficult choice. Inheriting such a large debt cannot help but lower the living standard of future generations. In the 1960s and 1970 some developing countries were encouraged to borrow money to service old debts and also to finance development projects in their country like infrastructure. This has been necessitated by the availability of huge oil earnings deposited by OPEC member countries and were eager to lend at very low rates. Moreover, it is misleading to view the effects of government debt in isolation. Government debt can be divided into two categories namely domestic debt and international debt. The International debt is facilitated by the formation of such institutions like the International Monetary Funds (IMF) the International Bank for Construction and Development (World Bank). Governments borrow money from the private sector and foreign governments if they can't pay for all their spending with taxes and government revenues. A government will issue bonds at bond auctions every so often and market participants will come in and bid for them. Market participants...
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...Introduction: Budget might be regarded as public intentions with price tags attached. Budgets include itemized estimates of anticipated income and expenses, including a plan of operation based on such estimates. Government budget, forecast by a government of its expenditures and revenues for a specific period of time. In national finance, the period covered by a budget is usually a year, known as a financial or fiscal year, which may or may not correspond with the calendar year. The word budget is derived from the Old French bougette (“little bag”). Budgets have an economic, political and technical basis. Unlike a pure economic budget, they are not entirely designed to allocate scarce resources for the best economic use. They also have a political basis wherein different interests push and pull in an attempt to obtain benefits and avoid burdens. The technical element is the forecast of the likely levels of revenues and expenses. Rational Of The Study: The Paper is assigned by our course teacher Ast. Prof. Md. Shariful Alam Khandakar as a part of our“Taxation” course. The topic of our Assignment paper is “Budget Analyse of FY 2012-13’ impacts”. By conducting this Assignment we can enhance our knowledge and skill to apply various research methods in professional life on higher educational life. The assigned task has given us a chance to raise our quality in developing research instrument and its applications. By doing so, we can boost our acceptability in economy and develop our...
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...ADVOCACY PROJECT PROPOSAL Project Title: YouthFM AIDS Awareness Project Project Period: Three-years Target areas: Phase I: Dar Es Salaam, Coast, Tanga, Zanzibar & Morogoro. Phase II: Mwanza, Arusha, Dodoma & Mbeya Total funds requested: Year-One: US Dollars -------------------- Year-Two: US Dollars ------------------- Year-Three: US Dollars ----------------- Proposal submitted to: ---------------------------------. Proposal submitted by: Tanzania Youth Aware Trust Fund Applicant’s address: Kijiyonyama Youth Center P.O. Box 77874, Dar Es Salaam, Tanzania Applicant’s telephone: 022-71356/ 0744-260-996 Applicant’s e-mail: youthorg@yahoo.com, www.wilmo/youthaware Applicant’s legal status: Non Governmental Organization Project Leaders’ name: Peter Joseph Masika, Director Date of Submission: September 2012 TABLE OF CONTENTS PROJECT PROPOSAL SUMMARY SHEET 2 TABLE OF CONTENTS 3 ABBREVIATIONS AND ACRONYMS 5 1. EXECUTIVE SUMMARY 6 2. INTRODUCTION - YOUTHFM HIV/AIDS AWARENESS PROJECT CONTEXT 9 2.1 PROBLEM IDENTIFICATION 9 2.1.1 HIV/AIDS - An Overview: 9 2.1.2 HIV/AIDS in Tanzania: Young people in danger 9 2.1.2 Existing Initiatives addressing HIV/AIDS in Tanzania 11 2.2 The Tanzania Youth Aware Trust Fund 12 2.3 Relationship to Target Country Priorities 13 3. YOUTHFM HIV/AIDS AWARENESS- THE PROPOSED PROJECT 14 3.1 PROJECT GOALS AND OBJECTIVES...
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...wrap-up) can be used to stimulate student’s motivation to read, help with decoding print, and comprehend and respond to text. Researchers believe it has improved their students’ reading comprehension, increased their vocabularies, and enhanced cooperative skills, Student’s process over the long term will be evaluated based upon their ability to begin to show automaticity in utilizing the strategies learned as part of CSR. The acquisition of content comprehension can be evaluated by observing students as they interact and use dialog in their cooperative groups. Educating Exceptional Children: Using Collaborative Strategic Reading Statement of the Problem Research states that there is approximately 20% of elementary school students are at risk for reading failure. 5-10% of those students have difficulty learning to read despite reading instruction that is successful for most students (NICH, 2001). Three-fourths of the unemployed lack sufficient skills to function successfully in the nation's work force. Many children, including those with learning disabilities, fail to learn to read in the first grade. During their earlier years, they may fail for two or three years...
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...THE FUTURE OF EMPLOYMENT: HOW SUSCEPTIBLE ARE JOBS TO COMPUTERISATION?∗ Carl Benedikt Frey† and Michael A. Osborne‡ September 17, 2013 . Abstract We examine how susceptible jobs are to computerisation. To assess this, we begin by implementing a novel methodology to estimate the probability of computerisation for 702 detailed occupations, using a Gaussian process classifier. Based on these estimates, we examine expected impacts of future computerisation on US labour market outcomes, with the primary objective of analysing the number of jobs at risk and the relationship between an occupation’s probability of computerisation, wages and educational attainment. According to our estimates, about 47 percent of total US employment is at risk. We further provide evidence that wages and educational attainment exhibit a strong negative relationship with an occupation’s probability of computerisation. Keywords: Occupational Choice, Technological Change, Wage Inequality, Employment, Skill Demand JEL Classification: E24, J24, J31, J62, O33. We thank the Oxford University Engineering Sciences Department and the Oxford Martin Programme on the Impacts of Future Technology for hosting the “Machines and Employment” Workshop. We are indebted to Stuart Armstrong, Nick Bostrom, Eris Chinellato, Mark Cummins, Daniel Dewey, David Dorn, Alex Flint, Claudia Goldin, John Muellbauer, Vincent Mueller, Paul Newman, Seán Ó hÉigeartaigh, Anders Sandberg, Murray Shanahan, and Keith ...
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...marketing starts much earlier and helps determining whether a profitable opportunity exists. “The aim of marketing is to make selling unnecessary.” Marketing process: create value for customer 1) Understand customer needs and wants 2) Design a customer-driven strategy 3) Construct an integrated marketing programme that deliver superior value 4) Build profitable relationships and create customer delight capture value from customer 5) Capture value from customer to create profits and customer equity Needs, wants and demands Needs: states of felt deprivation Wants: the form that human needs take as shaped by culture and individual personality Demands: human wants that are backed by buying power Market offering: products, services, information or experiences offered to a market to satisfy a need or want. Value, satisfaction and quality Customer value: the consumer’s assessment...
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...are to be found in 34 countries outside the United States. Starbucks Corporation set out on its current course in the 1980s when the company’s director of marketing, Howard Schultz, came back from a trip to Italy enchanted with the Italian coffeehouse experience. Schultz, who later became CEO, persuaded the company’s owners to experiment with the coffeehouse format—and the Starbucks experience was born. The basic strategy was to sell the company’s own premium roasted coffee, along with freshly brewed espresso-style coffee beverages, a variety of pastries, coffee accessories, teas, and other products, in a tastefully designed coffeehouse setting. The company also stressed providing superior customer service. Reasoning that motivated employees provide the best customer service, Starbucks executives devoted much attention to employee hiring and training programs and progressive compensation policies that gave even part-time employees stock option grants and medical benefits. The formula met with spectacular success in the United States, where Starbucks went from obscurity to one of the best known brands in the country in a decade. In 1995, with almost 700 stores across the United States, Starbucks began exploring foreign opportunities. The company established a joint venture with a Japanese retailer, Sazaby Inc. Each company held a 50 percent stake in the venture, Starbucks Coffee of Japan. Starbucks initially invested $10 million in this venture, its first foreign direct investment...
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...Chapter 4 Workplace Emotions, Attitudes, and Stress Y Learning Objectives After reading this chapter, you should be able to: LO1 Explain how emotions and cognition (conscious reasoning) influence attitudes and behaviour. LO2 Identify the conditions that require, and the problems associated with, emotional labour. LO3 Describe the four dimensions of emotional intelligence. LO4 Summarize the consequences of job dissatisfaction in terms of the exit-voice-loyaltyneglect model. LO5 Discuss the effects of job satisfaction on job performance and customer service. LO6 Distinguish affective and continuance commitment, and discuss their influences on employee behaviour. LO7 Describe five strategies to increase organizational (affective) commitment. LO8 Define stress and describe the stress experience. LO9 Explain why a stressor might produce different stress levels in two people. LO10 Identify five ways to manage workplace stress. ou know the fun is about to begin at Suntech Optics when employees spot the pineapple wearing sunglasses. The bespectacled fruit is mascot for the North Vancouver-based eyewear supplier’s Have Fun Team, which is responsible for creating various forms of workplace levity. Employees might discover a puzzle on their desk, with a prize awarded to the person who first solves it. Dozens of stuffed bears are brought to work on Bring Your Teddy Bear to Work Day. Halloween is a special treat as staff dress up...
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...Complimentary Sample Summary Made To Stick Why Some Ideas Survive and Others Die THE SUMMARY Some stories stick with us forever. Long after we hear them, we could easily re-tell them. A lot of Aesop’s fables are like that: The Boy Who Cried Wolf, The Goose that Laid the Golden Egg, etc. We are all familiar with the opposite experience—reading an article that we can’t remember five minutes after we have finished, or listening to a lecture that leaves our brain as quickly as it enters. They are the opposite of “sticky.” Why do some ideas succeed while others fail? How do we nurture our ideas so they’ll succeed in the world? Many of us struggle with how to communicate ideas effectively, how to get our ideas to make a difference. This book is about how to do just that. In researching successful, “sticky” stories, six principles emerged. Sticky ideas shared certain traits that made them more likely to succeed. This doesn’t mean that there is a formula that guarantees success, but it does mean it is possible to greatly improve our odds. The six principles are: About the Authors Chip Heath is a professor of organizational behavior in the Graduate School of Business at Stanford University. Dan Heath is a consultant to the Policy Programs at the Aspen Institute. A former researcher at Harvard Business School, he is a co-founder of Thinkwell, an innovative newmedia textbook company. Published by Leaders Book Summaries. 872 New Britton Rd, Carol Stream, IL 60188 No part of this...
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