...different cultures that decide to live in the US. Communities are built based on cultures and the U. S. economy depends on other countries and their people. One of the greatest barriers today in the U.S. is the effectiveness of communication. Whether that communication is written or verbal there is a noticeable gap and is costly both in monetary and people. With many government challenges in the U.S.; it is still fighting the growing question, “should English be the official language of the United States”? With the increased in supporters of making English the official language; there are many supporting facts to substantiate this concern. The influx of the increasing number of Hispanic immigrants in the U.S. has created a need to address this concern. The impact cost both the U.S. and the Hispanic population. Communication Defined Communication is identified differently to different people and systems. To a student in class, it is a means of learning new concepts and skills. To an employee, it is a way of making sure that the job gets done. To those who love us, it is a way of maintaining those relationships. To friends and co-workers, it is the tool that helps us to get along as stated in Communication in The Work Place (Cheesebro, T., O’Connor, L., & Rios, F. (2010). The current issue is officiating English as the U.S. language. In this paper it identify where we are with the most current research and critically think through the process to identify pros and cons...
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...Dr. Pepper/Seven Up, Inc: Squirt Brand How would you characterize the carbonated soft drink industry in the United States? The U. S consumer drinks more carbonated drinks than tap water which makes the soft drink industry in the U.S is excessively lucrative, but an aggressive competitive market. For example, Americans in the year 2000 consumed an average of 53 gallons of soft drinks per person and it represented a $60.3 billion in carbonated soft drink retail sales for that year. Nevertheless, in the recent years the growth rate of consumption for soft drinks has declined. There are three big players in the production and distribution that hold the majority of sales in the carbonated soft drink industry in the United States. First, the three major concentrate producers like The Coca-Cola Co., The Pepsi-Cola Co. and Dr. Pepper/Seven Up Inc. Second, the bottlers who convert flavor concentrate into soft drinks, concentrate producers have two options 1) Own their bottlers or have equity interest in them, 2) The second option is to franchise their brands to independent bottlers and grant them the right to package/distribute their branded line of soft drinks in a specific territory, but not allowed to market a directly competitive major brand. Lastly, the principal retail channel outlets for carbonated drinks like supermarkets, convenience stores, vending machines, fountain services, mass merchandisers and other thousands of small retail outlets. The...
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...ABSTRACT This paper examines the impact of cultural diversity on productivity in the workplace. In this paper, we will identify how diversity in an organization contributes or detracts from an organization. What is cultural diversity? Cultural diversity is defined by Cox (1991) as “the variation of social and cultural identities among people existing together in a defined employment or market setting.” This paper will focus on national and racial diversity as it relates to culture, and the impact of such a diverse team on an organization. The evolvement of an integrated global economy has made diversity essential in this present day world. The paper will explore the pros and cons of such a diverse culture to an organization. A diverse culture within an organization is one that will comprise of benefits such as innovation, the introduction of new ideas and the expansion of a consumer base. All of which increase the productivity of an organization. Diversity may be regarded as a double-edged sword in that a diverse environment could lead to team members creating subgroups and creating conflicts and tension within the group, in essence reducing the productivity of the team. Approaches to reducing the negative effects of diversity on an organization are addressed, and include education and increased awareness. This will in turn reduce bias and stereotypes in the group or organization. Impact of Cultural Diversity on Productivity in the Workplace An increase in...
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...is the encouragement of increased representation of women and minority group members, in employment. It has been commonly referred to as a positive discrimination policy or program designed to counter discrimination against minority groups and women in areas such as employment and education (dictionary.com). “Pro” position There are several reasons to justify Affirmative Action. It was developed to assist society’s less-advantaged members by promoting affirmative action policies is to remedy the effects of past discrimination. Along with the use of the Affirmative Action policy there is the recognition that wrongs have been committed in the past and acknowledgment that there is a moral obligation to set things right (pros and cons). African Americans are not the only, or even the main beneficiaries of affirmative action. There are a wide range of groups that have benefited from Affirmative Action. Some of the groups include women, Native Americans, Arab Americans, Latino/as, Asian Americans, and African Americans. According to the United States Department of Labor, it found that white women are the primary beneficiaries of affirmative action (aapf.org). “Con” position The opposing view point states that it is reverse discrimination. Those opposed of affirmative action do not contest the moral obligation to remediate past harm. Their objection lies with the remedial policies is frequently centered on the claim that specific affirmative action policies does not help those...
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...Kristen Suarez Professor Grenier FIU- SYP3000 December 10, 2013 Third World Immigration’s Influence on America’s Way of Life To begin, it goes without saying that the topic of immigration in the United States has been a very controversial topic for quite some time. During this week’s readings, I found myself weighing both the pros and the cons of immigration reform and trying to decide which side of the spectrum I fall when considering whether third world immigration is in fact, a threat to America’s way of life. My initial gut reaction was that I would not oppose immigration and do not find it threatening to America’s way of life. This initial decision was conducted before completing the readings and I found my decision was based on the fact that I did not want to be considered a “racist” or discriminatory in any way. Also, as I have mentioned in one of my previous discussions, both my parents immigrated to the United States from Cuba during the “freedom flights” in the mid-sixties. My grandparents brought came to this country along with my parents for opportunity and to escape the tyrannous and communist leader, Fidel Castro who had just taken over. I immediately thought that without immigration, my parents would have never come to this country and who knows, maybe I wouldn’t even exist to write this paper! Then, the words of Peter Brimelow caught my attention in the section of “What About My Grandfather?”, Brimelow writes: “Many Americans have difficulty thinking...
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...Health Services Strategic Marketing HSA 505 2016 An orthopedic group practice has decided to develop a pediatric sports medicine program. Describe at least three potential markets for this new service. There are many marketing decisions one make in their effort to build an effective program, but should always include Ability, Availability, and Price. Ability refers to skill, but also a special focus in the practice. Availability is the amount of time one has to invest in the practice and of course cost, this is contingent on the cost of service and supplies and salary one wants to receive, all three are critical to making marketing decisions. One segment of marketing is through private practice, the goal is develop enough patient-to-patient clients to ensure a profitable practice. Another marketing approach is small group practice marketing, this segment has partnerships that develop with physicians, using referral counter parts, contracts, and staff privileges at multiple hospitals and these develop into specialty orthopedic group practices. Academic practices is the focus of reaching a broad spectrum of patients through the use of radio, television, government contract, and managed care organizations, revenue may come from teaching in academic settings and consulting. The challenges to a successful practice can be escalated by overhead cost and of course liability concerns, but the over-all goal is to improve a successful practice over time by defining specific practice...
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...to visit or reside in California or Hawaii? Here are some facts that weigh the similarities and differences between the two. California and Hawaii are both part of the United States. California was taken away from the Spanish, while Hawaii was taken away from the Hawaiians. This affected the people of both states, their culture, how they see life and how they live. For California, this left a strong Spanish influence. Many streets in Southern California, for examples, and cities have Spanish names such as San Diego, Los Angeles, and Fontana. One can see the influence in architecture. The same is true for Hawaii. The street names for example, Kuhio Highway, Kuamoo and Melia are all Hawaiian. Though there are many people living in both states, the ethnic mix is unlike parts of the mid-west, where there is not much diversity. In Hawaii and California, there are many different cultures and ethnic groups. According to the 1990 US Census, the largest ethnic group in Hawaii are Asian and Pacific Islanders which comprise 62%, followed by White at 33% of the population. The largest ethnic group in California is White at 69% followed by Hispanic at 25%. California and Hawaii are like magnets that draw both young and old. In California, movie star fans flock to Hollywood to get a glimpse of their favorite actor or actress. The Mann's Chinese Theather, tours of the network studios and the amusement parks are very popular attractions. In Hawaii, natural beauty, magnificent...
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...CHAPTER 8 IDENTIFYING MARKET SEGMENTS AND TARGETS LEARNING OBJECTIVES In this chapter, we will address the following questions: 1. What are the different levels of market segmentation? 2. In what ways can a company divide a market into segments? 3. What are the requirements for effective segmentation? 4. How should business markets be segmented? 5. How should a company choose the most attractive target markets? CHAPTER SUMMARY 1. Target marketing includes three activities: market segmentation, market targeting, and market positioning. Market segments are large, identifiable groups within a market. 2. Two bases for segmenting consumer markets are consumer characteristics and consumer responses. The major segmentation variables for consumer markets are geographic, demographic, psychographic, and behavioral. Marketers use them singly or in combination. 3. Business marketers use all these variables along with operating variables, purchasing approaches, and situational factors. 4. To be useful, market segments must be measurable, substantial, accessible, differentiable, and actionable. 5. We can target markets at four main levels: mass, multiple segments, single (or niche) segment, and individuals. 6. A mass market targeting approach is adopted only by the biggest companies. Many companies target multiple segments defined in various ways such as various demographic groups who seek the same product benefit. 7. A niche is a more narrowly defined group...
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...view or ideal in the same way that you do. One way to be prepared is to be knowledgeable about your idea, whatever it is you are planning to present to your receiving audience. This will reflect well on you as you have done your research and know what you are talking about. Secondly, I would make sure that I have weighed the pros and cons of the outcome of my idea. Answering and talking about these can answer questions beforehand that would not need to be asked after the initial presentation. I would also make sure that you have checked out all avenues and the outcomes of how it would affect those involved, whether a patient, doctor or a bystander. You need to be prepared in advance just in case someone does ask you a barrage of questions, to prove to them that this idea was thought through and would be the best possible thing to make happen. When thinking of gender and cultural differences, I think of a wall, not only of language barriers, but of one’s own views on gender and culture. In my personal experience, gender and cultural differences greatly affect communication. For instance, if someone who has never dealt with a mixed culture, such as Hispanic and they are trying to communicate to them, the person on the receiving end might have difficulties understanding, thus making the communicator...
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...According to Delaware School profile, Central Elementary school in Seaford, DE is a diverse school. There is a total of 432 students in the school, 137 in the 3rd grade, 152 in the 4th grade and 143 in the 5th grade. Out of the 432 students, 37.7 % of the students are African American, 0.2 % students are American Indian, 1.4 % students are Asian. 0.2% of students are Asian, 14.6% are Hispanic/Latino, 40.5% are White students and 5.3% of the school's population is Multi-Racial. Other student characteristics are as follows: 22.2% are English Language Learners, 48.6% are Low income, and special education accounts for 10.2% of the student population. The staff population at Central Elementary school has a different makeup, 10.5% of the staff are African American, while 5.3% of the staff are...
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...Moyosore Bankole Communication 300 September 30, 2012 Critical Review Introduction Race and gender relations are one of the most explored themes in movies, music, books, and etc. Often times, ineffective communication leads to the misinterpretation of each other’s actions, leading to inaccurate race bias. This race bias can be referred to as racism. Typically people in society are somewhat discreet about their racism and it is not something they openly admit to. The movie Crash, daringly tackles the issues of intercultural communication, and race in an unconventional way. It takes racism and makes it an open conversation amongst the characters to ensure the viewers can clearly identify each characters racial bias. As the characters in this movie communicate, there is frequent use of racial slurs, profanity, as well as racially driven insults and stereotypes, to further exaggerate the bigotry present in the film. Crash provides a series of examples that show just how powerful effective and ineffective communication can be when it comes to social relations. This film touches on various communication theories and concepts, in which many of the scenarios presented in Crash can be explained. These theories and concepts include: symbolic interaction theory (self concept), assumptions of communication accommodation theory (indirect stereotyping), assumptions of expectancy violations theory (violation valence), and cultural communication. Synopsis Director Paul Haggis’s...
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...schools and on the other hand other people is conscious that the so called “American Identity” is nothing but a mixture of different cultures and by teaching students to become proficient in two languages it is going to make them more competitive for the job market. In a few words, we can make things better for students by encouraging them to keep their native tongue and become proficient in the English language. Bilingual Education in the United States Many people do not realize that this great country was founded by immigrants from all over the world. The so called “American identity” was not formed by just one group of people but a great variety of cultures what we also call a “melting pot”. Bilingual education has been a very controversial issue and as more people migrates from all parts of the world this issue will become more and more important and will have to be taken care of by our government. The controversy over bilingual education, whether it should be encouraged in an American school system or not, has been a topic of great importance for educators. The traditional educational model discourages this practice because it sees it as an obstacle from learning to communicate in a society as well as disrupting American unity and sense of identity. However, critical education encourages it since it recognizes that one’s identity and culture comes with one’s language and the preservation of this language does not...
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...Notes for Exam 5- Geography North America Tuesday, November 16, 2010 Physical Geography * Latitude is very important –broad range * Western climates- Mountains (change the climate of the region) * Example: Sierra Nevada and Rockies * Deserts and dryness- Because the mountains are so tall they absorb the precipitation * Further west- very wet * Louisiana- very close to the equator, nothing to stop the storms -2 of the largest countries in the world include (Population)- 1. Canada- 1/10th of the US- 33 million * Lots of empty land in this area 2. The US- 300 million pop * Highly urbanized (D): Megalopolis- Applies to the US and Canada, very big *PROS OF North America 1. -Farming and Ranching and Agriculture * Used to be dominate * 1790: employed 90% of the work force * 1880: dropped down to 50%- because of industrialization * Today: less than 2% * In the US only 1% of population are farmers * Farm populations fell by 2/3 in the beginning of the 20th century * Farms are consolidating * 20% drop in the number of farms * Agriculture has become more meganized (more industrial) More money to keep it going, more land and more machines * Farms are still critical in the US and Canadian economy * 2000: US Alone, $216 billion dollars in farming alone * Land use, agriculture remains dominant * Varies by region * Dairy farming in the east * Live Stock...
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...The topic of discussion on the effects of child development will be on race and ethnicity. This paper will explain how society views on race, and ethnicity has a major key impact on how children are viewed in our society. Race and ethnicity is a factor in a child’s life even when reaching adulthood they still will continue to deal with it. It depends on which group gets it more, or knows how to better cope with the racial and ethnic inequities. There are parts where it can have a negative outlook on the child. It can affect children socioeconomically, educationally, and causes the child to have to deal with criminal justice system. Race and ethnicity in certain parts of the world have pros and cons. We just don’t realize it can leave a long...
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...Family Heritage Assessment Stacey Bury, RN Grand Canyon University: Nursing 429V April 28, 2012 This paper will seek to understand 3 different cultures with utilization of the Heritage Assessment Tool. The purpose of the Heritage Asessment Tool in health promotion is to gain clarity on different cultures and their families. Increasing diversity of the United States (US) population is a reality in the 21st century. The Census 2000 indicates that one out of four persons in the US are non-Whites with Hispanic Americans constituting the largest (12.5% of total population) and fastest growing minority group. The Healthy People 2010 goal of “eliminating all health disparities” and the National Standards for Culturally and Linguistically Appropriate Services in Health Care highlight the need for all health care providers to be client-centered and cross-culturally competent. This necessitates health care professionals to be able to elicit, understand, and work with traditional health practices used by their clients. (Sankaran, 2007). Health care professionals can use the Heritage Assessment Tool to gain insight on cultural differneces within our society. The Heritage Assessment will not permit the resolution of all problems, but gives health care providers a view into families and how they deal with health issues. It is impossible to foresee all possible consequences of action, but ethical reasoning can facilitate appropriate and in-depth data gathering, permit the uncovering...
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