...MKF1120 Essay Feedback – Semester 1, 2012 Grade Student Name:_______________________________________ Student ID:_____________________ Criterion Explanation of marketing 20% Unacceptable Marginal Mostly correctly stated, does not go beyond direct quotes of minimal content, shows little understanding Adequate Correctly stated, some extension of basic theory, mostly quoted or paraphrased, shows some understanding Proficient Comprehensively explained, goes beyond basic text, uses own words that demonstrates general understanding Exemplary Comprehensively explained, concept fully expanded, integrates multiple perspectives, demonstrates insight into the nuances of the concept Comprehensively explained, concept fully expanded, integrates multiple perspectives, demonstrates insight into the nuances of the concept Incorrect or missing Explanation of customer value 20% Incorrect or missing Mostly correctly stated, does not go beyond direct quotes of minimal content, shows little understanding Correctly stated, some extension of basic theory, mostly quoted or paraphrased, shows some understanding Comprehensively explained, goes beyond basic text, uses own words that demonstrates general understanding Link between customer value and marketing 20% Missing, or uses incorrect basis for linkage, or completely repetitive of explanation Connection between theory and example not made, no indication of understanding the business context The writing...
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...coming up with a plan on how to represent the topic, I could have saved time on the search for new cut outs half way through the collage making. Having a plan beforehand will not limit the materials that I can gather as long as I do not rigidly follow the plan down to every single detail but instead use it as a guideline. The efficiency enhancing methodologies do not limit creativity, most of the time it is the wrong usage of such methods that is the culprit. This point is supported by an interview with Dr. Larry Wending, vice president of the 3M’s research department, made in a Business Week article by Brian Hindo (2007). "In some cases in the lab it made sense, but in other cases, people were going around dreaming up green-belt programs to fill their quota of green-belt programs for that time period", "We were letting, I think, the process get in the way of doing the actual invention." Being too obsessed with fulfilling task requirements and goals is counter-productive and would dampen any spark of creativity. As the saying goes rules are meant to be broken, plans and outlines are not absolutes instead they serve as flexible guidelines that can be modified when new ideas start...
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...Provide specific examples to support your answers. Some of the strategies ABC hospital could take to survive, improve its performance, and compete with other hospitals over the next 5 years are 1. Cutting of expenditures 2. Reducing re-admission 3. Use of simulation 4. Increase revenue 5. Standards and guidelines ABC is financially handicapped and to survive, it has to cut its expenses on marketing on advertisements, cut overtime, cut supplies, reduce staff, and increase revenue. Some of these strategies have advantages and disadvantages, but considering it current position it needs to take some steps in order to survive or go out of business. For such an organization increasing revenue will not be in its interest because there is the tendency that it will lose handful of its customers to other hospitals or clinics. Another step the ABC organization can take to survive such financial predicament is the reduction of staff. This is not a good idea, but the organization has to uphold such strategy in order to survive. Reducing the number of staff will put huge amount of money back to the organization’s coffers. Many organizations see this idea as a way out, but it boomerangs at last. When the staff of an organization is reduced, it leaves the remaining staff to shoulder a workload of responsibility which may result to complaints, haphazard input, customer dissatisfaction, resentment, poor service, and resignation. In order improve performance and compete...
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... 16 Sept 2015 Introduction Employee Suggestion Scheme is to encourage and reward employees who come forward with ideas which can improve performance and or generate financial saving. Procedure Obtain Senior Management Buy-In Any new program starts with a persuasive business case. Your business case for a staff suggestion scheme should outline business benefits and investments required. The most common are listed below * Improve staff morale * Increase job satisfaction * Create a feeling of ownership and engagement * Build team spirit Evaluation Criteria Suggestions will be considered against the following criteria: • cost saving and/or benefit generated • originality of suggestion • cost and feasibility of implementation • efficiency • effectiveness, and • improvements in quality Develop an Internal Promotion Plan How will you encourage people to submit good ideas? An internal promotion plan is essential to your scheme’s success: * Give your suggestion scheme a name * Develop a launch plan to create initial buzz and encourage staff to submit ideas * Create an ongoing training plan to ensure staff understand the type of ideas you’re looking for * Consider how to maintain momentum and celebrate successes * Agree on how to respond to accepted and rejected ideas Set Up a Cross-Functional Suggestion Review Team At most organizations, the...
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...alternative courses of action. Groupthink refers to a deterioration of mental efficiency, reality testing, and moral judgment that results from in-group pressures." (Borchers) When groups engage in groupthink, they all agree with one another instead of bringing their own ideas into the discussion. Groupthink interferes with creativity and independent thinking. It occurs when the staff is more concerned with seeking the approval of others than coming up with breakthrough ideas. Normally when groups get together to resolve an issue or generate ideas, different points of view are generated. This is good because the more ideas and solutions are available to consider, the better the outcome will be. In other words, the best ideas are not from an individual, but from the experience of several. Groupthink members find a solution without weighing all other options first. With a groupthink situation, the leader usually verbalizes their opinion, sells the idea and no one disagrees. “Groupthink usually happens when one or a few vocal members are highly persuasive or assertive in pushing for their ideas and points of view, making it somewhat intimidating for less expressive people to voice concerns”. (matter) Guidelines should be set to avoid groupthink behavior. Subgroups can be formed to consult with the rest of the group and then report to leaders. The leaders themselves should be careful not to send the wrong signals and convey that disagreeing is wrong. Leaders should not intimidate...
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...|[pic] |Syllabus | | |College of Humanities | | |PHL/458 Version 2 | | |Creative Minds and Critical Thinking | Copyright © 2009, 2005 by University of Phoenix. All rights reserved. Course Description In this course, students will analyze the thinking process from a critical and creative perspective. The lives of prominent creative thinkers will be examined to identify the social, historical, psychological, and cultural elements that influenced their development. The salient aspects of creativity will be assessed along with the relationship between creativity and critical thinking. Students will apply critical thinking skills to contemporary creative and scientific thought. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course...
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... Both employees and management can get benefits, form organizational politics. Unlawful behavior from the employees’ side may be resisted with the help of organizational politics. Jacqui Blanc stayed with strict procedures and reported directly to the CEO. Hunt, the CEO, had to abide by these guidelines because she manager put a lot of trust and confidence in Jacqui; who then provided honest information to the manager. Jacqui was truthful and brought a lot help to the company from the two production managers and the producers who were frauds. She corrected the deceitful events that involved two of the company’s production managers. Doc also reported directly and the manager and the other staff really thought highly of him. He received answers quickly because he knew that the ESD will not in any way accept the unfinished ideas and therefore channeled through the manager. The manager would then order ESD to halt recent projects to begin work on Doc’s awesome idea. You could tell that this wasn’t expected because the manager, who put his trust and confidence in Doc and would not fire him because of the great impact he has on the company of being a mastermind in his job and producing ideas that were profitable to the company. Doc had a major influence over the company and the manager because he was smart. When it comes to political influence, employees may be convinced about the plans and goals of the organization Doc was a mastermind; he clearly could persuade any position was...
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...Individual Solve a Problem Paper Creative Thinking Process Anthony Thomas University of Phoenix PHL/458 Professor Jane Crawford-Muratore February 20, 2012 Stages in the Creative Process Being creative means more than having traits. It means behaving creatively, addressing the challenges we encounter with imagination and originality. You must be able to demonstrate skill in applying the creative process to solving issues. The first characteristic of creative thinkers is that they are dynamic in the sense were they toy with ideas and look at them in different perspectives (Ruggiero, 2009, pg. 100). Another characteristic is that they are daring because they think outside the box by not conforming to the views of other people (Ruggiero, 2009, pg. 100). Still, another characteristic of creative thinkers is that they are resourceful to the point where they have the ability to solve problems that other people find to be perplexing (Ruggiero, 2009, pg. 100). The fourth characteristic of creative thinkers is that they are hardworking individuals and they have the determination and dedication to obtain success (Ruggiero, 2009, pg. 101). The last characteristic of a creative thinker is that they are independent, meaning that they openly express themselves and are self-determining (Ruggiero, 2009, pg. 101). In addition the components of the creative process comes in four (4) stages, and the first stage is searching for challenges, which entails incessantly overcoming challenges...
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... | |What did you want them to be able to produce? | | | | | | | |What big ideas did you want them to understand? | | | | | |Stage 1 – Desired Results |...
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...when quality improves, cost generally increases and vice versa. Throughout this paper I will discuss managerial approaches to utilize these two concepts to your advantage without ever overlooking either of them. It is important to embrace the fact that there are polarities everywhere we turn and instead of trying to fight against them, we should develop their concepts to make us more complete. Larry Hirschhorn has argued that in order for managers to become proficient in managing polarities, they must develop a set of “rules of thumb” for when they encounter different circumstances. They establish these rules with the hopes of somewhat standardizing their way of thinking as well as how to allocate resources for each instance. The guidelines are generally developed to recognize patterns and opportunities. Hirschhorn recommends managers create a 2 x 2 table to help illustrate this concept and to categorize its different states. Each axis would include a “hi” and “lo” status with the top right box representing the “Hi-Hi” state. The “Hi-Hi” state would represent the situation which required the expert’s immediate attention (Hirschhorn, 2001, p. 12) Below is an example of a polarity map for my argument. Competitive Advantage Goods are manufactured, cost-effectively-wasteful spending does not occur-overhead is at a minimum | Quality goals are...
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...Guidelines MBA 610 Team Paper The goal of this project is to better understand your team’s functioning by applying concepts you read about in the textbook and that we discussed in class to analyze your team. You will write one team paper per team using the following exercises and readings done in class: * Everest Simulation * Coursepak Reading: How To Play to Your Strengths * Chapter 7 Team Dynamics; * Chap. 8 Communicating in Teams and Organizations In addition, and when applicable and useful to you, use some key concepts from other chapters such as Motivation (Chap.5 ), Perception(Chap. 3 ), Leadership (Chap.11 ), Conflict Management (Chap.10 ) to help explain your team’s functioning and development. When using concepts from the textbook, exercises or coursepak to explain your team’s functioning and development, explain not only which concept you find useful, but also explain why—what did it help you better understand and learn about teams and organizations? Give examples. For example, in some teams, communication breaks down and can cause misunderstandings and hard feelings, as well as conflict. Explain the specific example of what happened in your team, explain the concept from the textbook that helps explain how communication broke down and its impact on individuals and the team, and what you learned as a result of using the course concepts to analyze your team functioning. What could your team do differently next time as a result of what you learned...
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...needs additional training on the processes used to bill these types of specialized claims. I am now aware that the inconsistencies with management, the lack of resources that are available, and the lack of organization within both facilities are reasons that have enhanced this problem. I have looked deeply at the results of the fishbone diagram and the five problem restatement techniques. With that being said, I have incorporated those results to help find an appropriate solution to this problem. When continuing through the decision making process, the findings will hopefully, give me the additional insight that I need to complete this process effectively and efficiently. Divergent Thinking Divergent thinking is a process that uses ideas about a situation and tries to focus...
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...isolation comes reflection. An individual’s thoughts spark new innovations that will advance and cause development in the world. Ignorance of new ideas can cause a society to remain stagnant. Anthem, by Ayn Rand, demonstrates that denial of originality can result in a lack of change. A collectivist society will never evolve and progress. When a society lacks originality and thoughts by the individual, there will be no room to advance. If officials forbid working alone, the only ideas they will come about will be those of their own. They choose to only accept the ideas of the group, but all people thinking the same thing is impossible. Rand demonstrates the weakness the scholars show by sharing a statement about their rules. “‘What is not...
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...About seven months ago I enrolled in classes for the fall semester of my senior year. One of the classes I chose to take as a professional elective was Business 448, International Dimensions of Business with Sanjiv Dugal. It was one of those classes that seemed somewhat interesting, but seven months ago I had no idea what would be asked of myself or what we would have to do in class or really anything. In September we all walked into Bus 448 not knowing what to expect. I remember leaving class the first two weeks with the same feeling; I have no idea what this guy is talking about and I really don’t know what he is expecting out of us. Although there was a syllabus, the class was like nothing I ever experienced, it seemed like there weren’t enough guidelines, there were only a few rules and we were on our own. From the first day I had always read Sanjiv’s letter responses and tried to respond to them as often as possible. After about a month I started to get a feel for the class and what he was asking from us. About two weeks later I set up a time to meet with Sanjiv to discuss where I stood at that point in the semester and to just make sure I was up to speed on everything. I walked into that meeting thinking it would be a quick five-minute conversation if that. I ended up figuring out that although I had done most of the work it was not exactly what he was asking for, and some other assignments I didn’t take them as far as I should’ve. So the quick five-minute meeting...
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...As a consequence of a changing era of guidelines, rules and punishments students of today have been reduced to cheating, forgeries and out blatant plagiarism. Many students take advantage of copying fellow classmates work whenever the opportunity presents. Other times, students will simply have someone else complete their work and present it as their own, not realizing the ramifications and consequences of their action. This fosters a lack of creativity; no sense of responsibility and the students then block the opportunity of new experiences and knowledge. This practice of cheating, copying and forgery by students are unethical and should be brought to the surface whenever possible. Students aren't the only ones who haven't cheated. Politicians, athletes, and even those who are close to you. Cheating, for the most part, is wrong. There are a few small examples where cheating can be good, but nonetheless it is something you shouldn't be doing. I will explain why it's not a good idea, especially for students. First, everybody cheats. Some may justify it, others proudly proclaim it, and others will deny their cheating vigorously. Their creativity level drops every time they copy or have someone else do their work. After a while of copying and forging, the student's ability to think creatively and successfully becomes next to nothing. Unfortunately, today's school system has become a playground where students have developed more and more ways of cheating. The internet is a huge...
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